product features presentation template

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Product Features

This section features product features PowerPoint templates to showcase products from a user perspective. Our 100% editable product features for PowerPoint and Google Slides can help prepare presentations for various business purposes, highlighting the different characteristics inherent in a product.

Product Catalog PowerPoint Template

Business Introduction PowerPoint Template

Animated Product Catalog PowerPoint Template

Side-by-Side Feature Comparison Slide Template for PowerPoint

Product Sale Pitch PowerPoint Template

Product Comparison Matrix Slide Template for PowerPoint

MVP PowerPoint Template

4 Steps Gradient Blocks PowerPoint Template

Acrobat Businessman Juggling with Icons for PowerPoint

7 Steps Material Design Spoke Diagram PowerPoint Template

Professional Pricing Options Table for PowerPoint

Pros & Cons Slide Diagrams for PowerPoint

Product features PowerPoint templates can be used to create a great-looking presentation design to showcase the product’s appearance, the different components of products, and its features.

The extensive collection of PowerPoint templates and product features slides for PowerPoint can help to prepare presentations for product management topics. The templates are fully customizable in PowerPoint and can be adapted with your content.

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Product presentation templates

Give your product the attention it deserves with Pitch’s sleek, customizable product presentation templates. From feature highlights to product demos, our versatile slide decks let you show off your product or business idea in a way that'll wow potential customers.

Product Feature Presentation

It’s almost go time so get ready to inspire and drive home the value of what you've built!

Trusted by 65M+ users and leading companies

Share your latest product update with this Product Feature Presentation template.

Easily customise the colours, fonts, and layouts to best suit your needs. Leaving you more time to focus on fine tuning your value statements, preparing product screenshots, and crafting a story that’ll wow your audience.

Pre-made slide layouts to help you:

Create a memorable first impression by setting the stage with a big idea or a “hook”.

Present the problem you’re trying to solve

Show off the features and dive into what makes them unique

Add the feels and make it real by adding a customer quote

Let your audience know where they can learn more

This template was created by Kristin Leitch .

Get started with this template right now.

Sprint Planning with Jira Template

Works best for:.

Sprint Planning, Agile

The Sprint Planning with Jira template in Miro is a powerful tool designed to streamline and enhance your sprint planning sessions. One of the key benefits of this template is its Jira integration, which saves time and effort when planning and aligning teams. By integrating directly with Jira, the template allows for seamless import and management of tasks, ensuring that all your Jira tickets are up-to-date and easily accessible within Miro. This reduces the need for manual updates and minimizes errors, making the planning process more efficient and effective.

Year Timeline Template

Timeline, Planning

The Year Timeline template provides a comprehensive view of annual events and milestones. Perfect for planning yearly goals, tracking progress, and scheduling important dates, this template helps you stay organized and focused throughout the year.

Product Management - Product Flow

Product Management, Planning

Product Management - Product Flow template enables product managers to visualize and streamline product development processes. By mapping out key stages, tasks, and dependencies, this template enhances workflow transparency and coordination. With features for identifying bottlenecks and optimizing resource allocation, it empowers teams to improve efficiency and accelerate product delivery. This template serves as a valuable tool for ensuring smooth product development and launch processes, ultimately driving better outcomes.

Crowd Sourced Cause and Effect

Fishbone Diagram, Problem solving

The Crowd Sourced Cause and Effect template leverages collective intelligence to identify root causes of problems. By involving multiple team members, you can gather diverse perspectives and uncover insights that might be overlooked. This collaborative approach ensures a comprehensive analysis and fosters team engagement.

Social Media Calendar Template

Project Planning, Marketing

Most businesses have a social media presence, but many of them aren’t using social media as a competitive differentiator. The Social Media Calendar template allows you to plan, schedule, and craft posts for LinkedIn, Twitter, Facebook, Instagram, and Pinterest, so you can leverage social media as a strategic tool to promote your brand. Use the Social Media Calendar template to plan out your social content a week, month, or quarter in advance. Collaborate with the marketing team, prepare for product launches and major initiatives, and share draft social posts.

Mandala Chart Template

Planning, Brainstorming, Goal setting

The Mandala Chart Template helps you visualize the relationships between a central theme and its sub-themes. One of the key benefits is how it fosters a holistic understanding of any topic. This perspective ensures every detail is noticed, making it an invaluable asset for those aiming for comprehensive insight and thorough planning or a better understanding of their goals.

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Result for ' Product Features '

767 Templates are available.

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Product Launch Proposal Pitch Deck company profile ppt template

Possible to change shape and color properties Professionally designed Free font used Creatively crafted slides

Product Features PPT Deck

Smart and innovative presentation slides Easy customization Landscape orientation style Creatively crafted slides Color, size, shading etc. can be modified

Product Features Template Page

Quick and easy to customize 100% vector objects & icons Presentation photos are included Professional look presentation Rich, clean & modern slide

Product Features Presentation Deck

100% vector (fully editable maps, infographic, icons) 2 aspect ratios (4:3 & 16:9) Best investors pitch deck Modern business plan Creatively crafted slides

Furniture, Interior Deco Product Catalog Design PPT PowerPoint

Easy to edit and customize Premium & modern multipurpose Rich, clean & modern slide Changable into PDF, JPG, and PNG formats Modern layouts based on master slides

Product Presentation Slide

100% vector (fully editable maps, infographic, icons) Presentation photos are included Possible to change shape and color properties Professionally designed infographic templates Ready to use presentation slides on data analytics

Product overview PPT Slide Deck

Smart and innovative presentation slides Modern layouts based on master slides Best investors pitch deck Suitable for each industries Ready to use presentation slides on data analytics

Product Overview Slide

Vector icons 100% editable 16:9, 4:3 aspect ratios Free font used Creatively crafted slides Color, size, shading etc. can be modified

Best Product Simple Deck

Easy to edit in PowerPoint Fully editable content (graphics and text) via PowerPoint - No Photoshop needed! Presentation photos are included Professionally designed infographic templates Perfect themes for business or educational.

2023 Start Business powerpoint presentation themes

Creative slides Easy to customize without graphic design skills Landscape orientation style Rich, clean & modern slide Data charts editable via Excel

Google Design Concept Project Product Pitch Presentation Template

Professional and unique slides Free font used Suitable for creative projects Easy color change Modern layouts based on master slides

Single Person Household Analysis Product Pitch Presentation Template

Easy to customize without graphic design skills Completely editable presentation template Suitable for creative projects High quality, editable pre-designed slides Shapes: fully editable vector graphics

Cosmetic Product Best Keynote

Trend Keynote template Easily editable content Easily editable charts Pixel-perfect illustrations Mock-up devices (included in presentation)

Product & Services

Vector icons 100% editable All images included Compatible with all major Microsoft PowerPoint versions, Keynote and Google Slides Easy to customize without graphic design skills Suitable for each industries

Product Overview Simple Deck

Quick and easy to customize 100% fully editable PowerPoint slides 2 aspect ratios (4:3 & 16:9) Possible to change shape and color properties Top rated PPT theme for all industries

Product Characteristics Template Page

Smart and innovative presentation slides 100% fully editable PowerPoint slides 16:9 aspect ratio Possible to change shape and color properties Professional and unique slides

Modern and clean design Smart and innovative presentation slides Scalable vectorial PowerPoint shapes and PowerPoint icons Created by professionals Professionally designed infographic templates

Product & Services Single Slide

Easy to edit and customize Presentation photos are included Fully editable vector graphics Easy to customize without graphic design skills Ready to use presentation slides on data analytics

Product Overview Slide Deck

Shapes: fully editable vector graphics Created by professionals For professionals and educators Created with high quality slides Premade color variation

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Product overview infographics, it seems that you like this template, free google slides theme, powerpoint template, and canva presentation template.

Wouldn’t it be easier if a product was shown along with its features so the audience has all the info at a glance? Well, these infographics just do that! We’ve made designs that use flat illustrations of laptops, cars, tools, home appliances, books… We’re sure this can be a great choice for anything tech-related!

Features of these infographics

• 100% editable and easy to modify
• 30 different infographics to boost your presentations
• Include icons and Flaticon’s extension for further customization
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• 16:9 widescreen format suitable for all types of screens
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Product Features

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Download this distinct Product Features presentation template, exclusively designed from scratch for PowerPoint and Google Slides platforms, instantly! Using it, you can describe a product's specific characteristics and attributes that distinguish it from competitors.

Product managers, marketers, and sales team leaders can leverage this attractive PPT to showcase the common features of a product, like function, experience, quality, design, and added value. You can also use this deck to demonstrate the other key features of a company's products that make them stand out. The colorful layouts in this template will add a creative touch to your presentation.

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11 Product Presentation Examples Driving Business Results

Get product presentation examples & templates that drive results and learn to create effective product presentations with interactive slides & storytelling.

8 minute read

helped business professionals at:

Short answer

What to include in a product presentation.

• Cover slide
• Hook (introduction, vision, and value proposition)
• About us (authority, experience, and know-how)
• Details (features, benefits, product positioning)
• Social proof (testimonials, case studies, client logos)

Competition is at an all-time high - does your product stand a chance?

There are about 3000 alternatives competing in any product category today - are you doing what it takes to stand out?

Here's my take: you definitely have the potential to make a mark, and I'm here to guide you on that journey.

I'll introduce you to some fantastic product presentation examples . These aren't just for show – they're practical templates you can use to craft your most engaging and effective presentation yet.

Remember, a mediocre product presentation can be a major setback in today's competitive landscape. It’s likely to cause potential customers to lose interest, and leave you with that sinking feeling of missed opportunities.

But don't hit the panic button just yet!

Stick with me, and I'll share some powerful tips and techniques that will take your presentation skills to the next level and ensure your products become the talk of the town.

What is a product presentation?

A product presentation is a business slide deck that highlights a product's market, key features, advantages, and unique value proposition. It’s crafted to inform potential customers, investors, or partners—with the goal to inspire action, such as making a purchase or investing in the product.

Customizable product presentation templates

Making an effective product presentation that gets results can feel like an uphill battle.

You have to keep it succinct yet comprehensive, exciting yet anchored in reality, novel yet relatable. The design needs to be beyond great, it needs to be outstanding.

And above everything, your product deck needs to tell a great story to be engaging.

All easier said than done.

But there's an easier way, a better way...

The professional product presentation templates below are designed to help you quickly create a remarkable product presentation in less time and with better results that 99% of your peers.

They are build for interactive storytelling, and for making complex ideas easily understood.

Why do most product presentations fail?

Before diving into the winning formula, it's crucial to identify the common pitfalls that lead to presentation blunders.

Let’s explore why most product presentations fail and how you can avoid these mistakes to create a show-stopping performance.

1. Overloading with information

Bombarding the audience with excessive details can lead to cognitive overload, making it difficult to retain vital information. Keep your presentation concise and prioritize the most important aspects of your product.

2. Too little information

Clients and investors want to know what your product actually does. They want to know what it looks like, how it behaves, how intuitive or complex it feels, and what real users have to say about it (have them answer product survey questions to get conclusive answers).

Leaving these questions unanswered will reduce your credibility and make your product hard to grasp.

3. Weak visuals

Generic visuals that complement your narrative can detract from your message and make your presentation forgettable.

But contrary to what design studios will tell you, high-quality images, graphics, and videos are not enough to create an engaging experience.

For that you need visuals that show what words can’t tell - show your product in action, how it works, or how it changes lives.

4. No clear call-to-action

Failing to provide a clear next step for the audience can leave them unsure of how to proceed. Wrap up your presentation with a strong and clear call-to-action, guiding your audience toward what you want them to do next.

Key factors of a successful product presentation

Ready to dazzle your audience with a truly mesmerizing product presentation? Here are the key elements that can transform a run-of-the-mill presentation into a jaw-dropping, unforgettable experience.

1. Clear objective

Establish a well-defined goal for your presentation, ensuring that every slide, image, graph, and sentence is geared towards achieving it.

This clarity will guide you as a compass when building your product presentation, so that every step in your yellow brick road is essential to get your audience to the wizard. Nothing more, nothing less.

2. Interactive content

Captivate your audience by involving them in the journey with interactive elements like charts or before-and-after slides.

Hook their attention and cater to multiple personas by using segmented content and tabs. Enhance the experience with multimedia, such as videos and GIFs, keeping them engaged and eager to explore your product.

3. Inspirational narrative

A dry, facts-only approach or poor storytelling will bore your audience and make your presentation an instant dud.

But you can pull people in with a story of how your product changes people’s lives in vivid detail (based on your target customer’s pain points, of course). But, ensuring your product lives up to the expectations set in your presentation is essential, and one effective way to maintain its quality is through automated testing .

Inspirational narrative example:

Below is a Storydoc remake of the original Zuora deck which made waves and got the title “ best sales deck ever ” for its outstanding use of inspirational narrative.

Their presentation took readers from the present to a brave future where they were the winners and their competitors the losers.

How to make a product presentation that stands out

Transform your product presentation into a showstopper that wows your audience with these top tips and best practices:

1. Get to know your audience

Craft your presentation to resonate with your target audience. Research their needs, preferences, and pain points, and tailor your content to address these factors. Speak their language, and your presentation will leave a lasting impression.

2. Tell a compelling story

Weave a captivating narrative around your product, taking your audience on an enthralling journey.

Share the inspiration behind the product, its development journey, and the problems it solves. A well-told story will engage your audience emotionally, making your product memorable.

3. Visualize your value

Ditch the text-heavy slides and opt for stunning visuals that illustrate your product's value. Use high-quality images, videos, and infographics to showcase your product's features and benefits. Remember, a picture is worth a thousand words!

Most of this can't be done effectively with PowerPoint, for this you'd want to consider creating modern presentations with an interactive presentation creator .

4. Emphasize benefits over features

While showcasing your product's features is important, highlighting its benefits is what truly resonates with the audience. Show them how your product improves their lives or solves their problems, and you'll have their undivided attention.

5. Use testimonials and social proof

Incorporate customer testimonials, case studies or success stories to add credibility to your presentation. This social proof will help build trust and convince your audience that your product is the real deal.

6. Keep it simple and focused

Resist the temptation to overload your presentation with information. Keep it streamlined and focused on the most important aspects of your product. Less is more when it comes to capturing and retaining your audience's attention.

If you want to learn more about how to create an outstanding product presentation, check out our detailed guide on how to create a product one-pager .

What is the difference between a product presentation and a sales deck?

A product presentation is a slide deck showcasing the main features, benefits, and real-world applications of your product in a captivating manner. It’s designed to inform prospects, investors, or partners about new product releases or updates to existing products.

A sales deck, on the other hand, is a persuasive, data-driven pitch that focuses on the unique selling points, pricing, and ROI, with the main goal of turning prospects into paying customers.

How to measure the effectiveness of a product presentation?

To gauge the effectiveness of your product presentation, keep an eye on these key metrics:

Engagement score: This number gives you an overall idea of how captivating your presentation is. The higher the score, the more your audience is interacting with and responding to your content.

Reading time: This metric reveals how much time people spend on your presentation. A longer reading time suggests they're thoroughly digesting the content, while a shorter time may hint that something's amiss.

Reading depth: Dig deeper with reading depth to see how far your audience gets into your presentation. Higher completion rates imply that you've successfully hooked them from start to finish!

Reading completion: This is the ultimate test of your presentation's appeal. A high completion rate indicates that your audience is hungry for more, while a low rate suggests it might be time to reevaluate your content.

11 Effective product presentation examples for insight and inspiration

I handpicked a selection of outstanding product presentation samples that will revolutionize the way you showcase your products.

These examples are designed to deliver the "wow factor" that every presenter dreams of by blending storytelling frameworks with cutting-edge interactive slides .

By taking what you can from these examples you'll be on your way to leave your competitors in the dust!

Jump ahead to prefered example

SaaS product one-pager

A SaaS product one-pager delivered as an interactive story with immersive visuals, animation, and live data.

What makes this presentation great:

• The narrator and timeline slides are excellent for illustrating how a product works without overwhelming the audience with unnecessary details.
• Easily customizable logo placeholders let Yotpo highlight their most important clients in a concise manner.
• The embedded calendar allows readers to book a meeting directly from the product presentation, reducing the likelihood that they will abandon the deck after closing it.

Personalized product sales deck

A highly-converting product sales deck with a modern design, interactive narrated content, and an integrated chatbot.

• Dynamic variables make it easier than ever to personalize the product presentation at scale with just a few clicks.
• Tabs with buttons on the side allow Travel Booster to divide the main features and benefits of their solution by category so that their audience can focus on the content that is most relevant for them.
• The before and after slide is ideal for illustrating how their product can change their prospect’s life for the better.

Physical product deck

A welcoming physical product deck for immersive introduction to a revolutionary vacuum-forming solution.

• Vertical timeline can be used to showcase the journey of the company or product from its inception to the current day in a more visually appealing way.
• Animated lists are great for presenting the onboarding process step-by-step or the main benefits of the solution without overloading readers with too much information at once.
• Smart CTA at the end makes the next step clear and actionable, increasing the chances of getting that product demo or next client meeting booked on the spot.

Digital product brochure

A product brochure showing smart manufacturing execution systems on a mission to digitalize production floors.

• Comparison list makes it easy for prospects to instantly realize the value Matics’ product brings to the table.
• Logo slider is perfect for displaying several customer case studies on one slide, with the option of adding links to the full version at the bottom.
• The ability to include two CTAs leaves the audience with the option to choose the action they want to take after viewing the product presentation (e.g. learn more about the product and book a product demo).

Medical product presentation

A minimalist design aiming to let healthcare professionals and institutions describe their services in a reader-friendly way.

• The minimalist design maintains focus on your core message while delivering value.
• The narrator slide is ideal for explaining complex medical procedures to potential clients unfamiliar with the field.
• Utilizing image and video placeholders allows for a demonstration of your solution in action, bypassing the need for complicated medical terminology.

AI product presentation

Use this presentation template to make even the most complex AI solutions instantly easy to grasp and exciting.

• The running numbers slide against a vibrant background enables you to convey your unique value proposition in a captivating manner.
• Easily modifiable logo placeholders are ideal for displaying the main integrations of your solution or your most important clients to date.
• The ability to incorporate case studies lends credibility to your solution and fosters trust with your audience.

Product pitch deck

Use this template to talk about your product and finally do it justice! Use visuals to easily present all the features and use cases for your product. Show how it can solve your prospects' problems.

• Incorporating a video into the cover slide boosts engagement by 32% . Adding any video to your presentation results in a 37% longer average reading time and a 17% boost in the CTA click-through rate, so other slides come with video placeholders too.
• A mix of text-based and visual slides allows you to give a thorough overview of your product without overwhelming the audience with product specifications.
• Logo placeholders are perfect for displaying the most crucial integrations your solution offers.

Physical product press release one-pager

A perfect brochure example for product press release— beautifuly used for launching physical product, or machine based services. It lets you showcase a range of different items in an easily accessible way.

• An assortment of visual slides effectively showcases the primary features and applications of your product, avoiding overloading potential customers with excessive text or product specifications.
• Intuitive editor simplifies the process of adjusting your product presentation, virtually working on autopilot to ensure that your design always stays perfect.
• Web-based design enables you to tweak your product presentation without having to resend it each time, guaranteeing that prospects are always seeing the most up-to-date version which is essential in modern web design .

AI product one-pager

An interactive one-pager for Pollyartis, rich in data visualization, with a focus on storytelling and user engagement through dynamic content.

• Incorporates advanced data visualization components , making complex AI solutions easily understandable.
• Features an embedded calendar within the deck for direct scheduling of meetings or demos.
• Utilizes segmented content using tabs for a structured and interactive exploration of different aspects of the AI solutions.

Light mode product pitch deck

A detailed presentation of Taacme's software solutions, combining narrated slides and interactive elements for an immersive experience.

• Includes a narrated slide , providing a guided tour of the software's features and benefits.
• Offers the option to embed a case study directly into the deck , allowing for an in-depth showcase of the software's real-world application.
• Features customizable logo placeholders, enabling easy adaptation for different client presentations or branding needs.

Dark mode product pitch deck

A dynamic presentation of Taacme's IT solutions, designed for high engagement with scroll-based design and customizable content.

• Allows for the addition of dynamic variables , enabling easy personalization and relevance to various audience segments.
• Utilizes a scroll-based design , offering a seamless and engaging narrative flow through the content.
• Includes a built-in analytics panel , providing valuable insights into audience engagement and interaction with the presentation.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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Feature Planning Presentation Template

Creating a new feature can be a daunting task with tedious steps. Feature planning helps teams develop a process for building new features so you can set yourself up for success. The planning allows you to have a clear process in place as you create your product or iterate on it with additional features. Teams can plan for and launch new features more effectively with Beautiful.ai’s feature planning presentation example.  

The customizable template has everything you need to plan for product feature development, release, and testing. A successful feature planning presentation can help product managers and teams communicate internally and put their best foot forward before a new launch. 

Our feature planning template can also help you:

• List out steps of the process for getting a new product feature off the ground
• Communicate timelines and deliverables with key stakeholders
• Get feedback on a new feature from internal teams or product users before a release

Use our template to create an effective feature planning presentation

A feature planning presentation allows teams to establish a definitive process for new product feature ideation and creation. That’s why our template includes everything you need to create proactive feature planning slides. Those slides include:

Pro tips for creating an impactful feature planning presentation

As you use this template to build your own feature planning presentation, keep these do’s and don’ts in mind:

What research influenced the decision to create this new feature? Include any research findings relevant to the feature and showcase them with visually appealing infographics.

The feature planning process is based on a new product feature, so make sure your presentation reflects that. Customize this template by uploading your own visuals for the project that showcase what the team has been working on.

Use a Kanban or calendar slide to make the deadlines and tasks obvious to your team. The modern layout will make it easy for team members to identify what they’re responsible for and when prior to the feature release.

Apply feedback to create a final or further iteration to the new feature process, and add to your presentation if needed. This will help your team determine next steps and keep the momentum going.

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Influence your audience into action and make the impact you’ve always wanted in way less time. Let our sales proposal templates guide you every step of the way.

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Help your organization grow and improve operations with an effective market research presentation.

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Product Features PowerPoint Template & Google Slides

Product Features Presentation Slide

Features of the template:.

• The slide are 100% customizable.
• The template has 4:3 and 16:9 formats.
• Slide is compatible with PowerPoint and Google Slides.
• Slide is available in different colors.
• Easy to change the slide colors quickly.
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• Product management
• Prioritizing features

How to define product features (plus, templates you can use)

Last updated: March 2024

Every product feature is an opportunity to delight your customers and create value for the business. But this only works if you are focused on those two outcomes from the start. When defining product features, you have to look beyond what you want to build — focusing instead on which problems you can solve .

Sometimes this means setting aside shiny new ideas for the less glamorous ones your customers have been asking for. It can also mean building fewer features — there is a misconception that the more functionality you add, the more people will like your product (when in reality the inverse is often true).

None of us want to build an exciting feature-rich product that no one uses — or worse, that no one cares about. Brian de Haaff Aha! co-founder and CEO

Tradeoff decisions must be made. While a feature idea might excite customers, you may find it will take more effort to build than you deem it is worth . And other popular ideas may fail to make the cut if they do not support company or product goals.

These nuances are what make defining product features and prioritization such a crucial piece of a product manager's job. It takes an ongoing commitment to the product vision , customer research , and cross-functional collaboration to cut through the noise and find what matters — identifying features that people will use and love.

Plan and prioritize features in Aha! Roadmaps. Sign up for a free trial .

Let's walk through how to define product features in detail — including a template and examples. Use the following links to jump ahead to a specific section:

• What is a product feature?

Product features vs. other terms

How to define product features

Product feature components, product feature template, product features example, how to prioritize features for your product roadmap.

A product feature is a specific function or characteristic of a product that provides value to customers. It can include capabilities, design elements, or performance upgrades. For product managers , defining and prioritizing features to build is a key aspect of the role. You are responsible for ensuring that any new or updated product features align with your business and product strategy .

To do this, most product teams follow a consistent, repeatable method for writing product features. That way you can reliably communicate new functionality to stakeholders and tie everything back to your goals — avoiding a hodgepodge of enhancements that customers do not need or want.

Feature innovation vs. product innovation

What is a features roadmap? Best practices for capturing detailed product plans

How do product managers prioritize features?

• How to measure product value

What is the difference between a product feature and other terms?

Product development terms could fill a dictionary ( which is why we wrote one ). When learning the lingo, some folks might get confused about what differentiates a feature from a product, benefit, or other increments of work. Before we go any further, let's clear a few things up.

Product vs. feature

A product is an offering you sell to customers to satisfy a need or want. Products often encompass more than the item or service itself — including elements like sales, support, integrations, and other touchpoints that people interact with (at Aha! we call this the Complete Product Experience ).

A feature is a discrete area of functionality within the product. While important, it is only one small piece of what customers are actually buying .

Product feature vs. benefit

A product feature is a specific piece of functionality that provides a corresponding benefit or set of benefits for the customer.

A benefit is the positive outcome or advantage gained from using that functionality. In other words, benefits describe why a feature ultimately matters to the customer.

Below are a few examples of the difference between product features and benefits:

Product features vs. epics, user stories, and requirements

Along with features, product teams leverage epics, user stories, and requirements to describe what you will build. The table below details the most common usage for these terms. Depending on the development methodology your team uses, the terms may have slightly different meanings.

Initiatives vs. epics vs. features

User stories vs. requirements

Releases vs. features vs. requirements — what is the difference?

Before you write a feature, you need an idea. Ideas for new product features can come from anywhere — you, your team, customers, and other stakeholders. But not all ideas become features.

As a product manager, it is your job to gather, assess, and prioritize ideas to identify which ones are feature-worthy. For most teams, it is impractical (impossible, even) to build every suggestion that comes your way — you have to determine which ones will have the greatest impact. This process is called idea management and it is the precursor to the feature definition process.

With your best ideas identified, you can start writing features. Defining a product feature means clearly communicating what you want to build and why. A well-defined feature should describe both the functionality as well has how it addresses a customer need. These details align the broader product team on the problems to solve and how to approach them.

For example, a detailed feature provides engineers with the context to help them decide the best way to implement the new functionality. For product marketing, it helps highlight which benefits to showcase in the go-to-market strategy .

When you start defining a product feature, consider these questions to help clarify the details:

How will this feature contribute to our goals and initiatives?

What challenge will this feature solve for?

What capabilities or user experiences need to be designed and built to deliver this feature?

What is the timeline for delivering this feature?

Which customer segments or personas will be served by this feature?

Who is responsible for delivering this feature?

In the tutorial video below, Aha! product expert Rose Thompson will help you understand the flow of ideas to features as well as how to approach feature definition. The next sections will explore feature components, templates, and examples to help you get started.

Editor's note: Although the video below still shows core functionality within Aha! software, some of the interface might be out of date. View our knowledge base for the most updated insights into Aha! software.

A checklist for defining product features

• How to prioritize product features
• How to prioritize product ideas

Product ideation: 4 steps for new feature ideas

Consistency is key to effective feature definition. Most product teams follow a set structure — so the details and strategy are clear for every feature. The exact details may vary, but below is an overview of the components to include when writing a product feature:

Templatizing your feature definition process saves time and gives your team the details they need to move forward. You can get started writing your own features with a whiteboard features requirement template — which includes all of the components outlined above.

If you want to track features throughout the entire product development process, consider using Aha! Roadmaps and Aha! Develop for an integrated product development approach.

Access this feature requirements template in Aha! software. Sign up for a free trial .

Start using this template now

Features roadmap template

Feature prioritization templates

Now let's look at a few examples. Below is a product feature titled "Support each other's race goals" for a cycling app. Note that this Aha! Roadmaps feature template is slightly different but captures the same essential information (with added layers of detail). Click to zoom in and read how the new functionality should work and how it benefits the user. On the right side, see additional details about this feature including its status, assignee, related personas, and the goals and initiatives it will support.

Seem like a lot of information for a single feature? While you can write features in a more simplified way, all of these details are how the best product managers stay organized, track feature development, and ensure that whatever is being built always links back to the overall strategy.

An example of a product feature captured in Aha! Roadmaps

Of course, most product managers oversee a number of features at any given time. It is important to have a tool that allows you to visualize all in-progress features within a single view.

The image below is an example of a features board — each card represents a feature that a product manager defined and organized into a release . For instance, "Marketplace integration" and "Custom branding" are grouped together because both features will enhance the partner portal.

Examples of product features on a features board in Aha! Roadmaps

[The] best product builders take a goal-first approach when evaluating ideas. You align each potential feature to company and product strategy, prioritize product-market fit, consider the repercussions of development, and iterate so that you can deliver more value over time. Brian de Haaff Aha! co-founder and CEO

With your features defined, what happens next? Before you begin building, you have to prioritize — because you cannot build everything at once. Product managers must think critically and evaluate what will deliver the most value to customers.

Effective feature prioritization considers a number of factors — like how many people a feature will benefit, how well it achieves business objectives, and the effort to develop. Many product teams use tools such as value scores, user story mapping , and prioritization frameworks to help decide and align on the most impactful features to build. From there, you will create a roadmap and work with engineering to move features that are high-priority into upcoming releases for development.

This is only a brief overview of feature prioritization. In reality it takes times and effort to develop an objective prioritization process that everyone can agree on. To learn more, dig into the recommended reading below.

• The Aha! Framework for product development
• The activities in The Aha! Framework
• What is a business model?
• What is customer experience?
• What is the Complete Product Experience (CPE)?
• What is a customer journey map?
• What is product-led growth?
• What are the types of business transformation?
• What is enterprise transformation?
• What is digital transformation?
• What is the role of product management in enterprise transformation?
• What is a Minimum Viable Product (MVP)?
• What is a Minimum Lovable Product (MLP)?
• What is product vision?
• How to set product strategy
• What is product-market fit?
• What is product differentiation?
• How to position your product
• How to price your product
• What are product goals and initiatives?
• How to set product goals
• How to set product initiatives
• What is product value?
• What is value-based product development?
• Introduction to marketing strategy
• Introduction to marketing templates
• What is a marketing strategy?
• How to set marketing goals
• Marketing vs. advertising
• What is a creative brief?
• How to define buyer personas
• Understanding the buyer's journey
• What is competitive differentiation?
• 10Ps marketing matrix
• 2x2 prioritization matrix
• Business model
• Customer journey map
• Decision log
• Decision tree
• Fit gap analysis
• Gap analysis
• Lean canvas
• Marketing strategy
• MoSCoW model
• Opportunity canvas
• Porter's 5 forces
• Pricing and packaging research
• Pricing plan chart
• Pricing strategies (Kotler)
• Product positioning
• Product vision
• SAFe® framework
• Scrum framework
• Segment profile
• SMART goals
• Strategic roadmap
• Strategy mountain
• SWOT analysis
• The Aha! Framework
• Value proposition
• VMOST analysis
• Working backwards
• Collections: Business model
• Collections: SWOT
• Collections: Objectives and key results (OKR)
• Collections: Product positioning
• Collections: Market positioning
• Collections: Marketing strategy
• Collections: Marketing messaging
• What is product discovery?
• How to do market research
• How to define customer personas
• How to research competitors
• How to gather customer feedback
• Asking the right questions to drive innovation
• Approaches table
• Competitive analysis
• Customer empathy map
• Customer interview
• Customer research plan
• PESTLE analysis
• Problem framing
• Product comparison chart
• Pros and cons
• Target audience
• Collections: Customer research
• Collections: Competitor analysis
• Collections: Marketing competitor analysis
• How to brainstorm product ideas
• Brainstorming techniques for product builders
• Why product teams need an internal knowledge hub
• Why product teams need virtual whiteboarding software
• How to use an online whiteboard in product management
• What is idea management?
• 4 steps for product ideation
• How to estimate the value of new product ideas
• What is idea management software?
• Introduction to marketing idea management
• How to gather marketing feedback from teammates
• Brainstorming new marketing ideas
• How to estimate the value of new marketing ideas
• Brainstorming meeting
• Brainstorming session
• Concept map
• Data flow diagram
• Fishbone diagram
• Ideas portal guide
• Jobs to be done
• Process flow diagram
• Proof of concept
• Sticky note pack
• User story map
• Workflow diagram
• Roadmapping: Your starter guide
• Agile roadmap
• Business roadmap
• Features roadmap
• Innovation roadmap
• Marketing roadmap
• Product roadmap
• Product portfolio roadmap
• Project roadmap
• Strategy roadmap
• Technology roadmap
• How to choose a product roadmap tool
• How to build a brilliant roadmap
• What to include on your product roadmap
• How to visualize data on your product roadmap
• What milestones should be included on a roadmap?
• How often should roadmap planning happen?
• How to build a roadmap for a new product
• How to build an annual product roadmap
• How to customize the right roadmap for your audience
• Product roadmap examples
• How to report on progress against your roadmap
• How to communicate your product roadmap to customers
• What is a content marketing roadmap?
• What is a digital marketing roadmap?
• What is an integrated marketing roadmap?
• What is a go-to-market roadmap?
• What is a portfolio marketing roadmap?
• How to choose a marketing roadmap tool
• Epics roadmap
• Now, Next, Later roadmap
• Portfolio roadmap
• Release roadmap
• Collections: Product roadmap
• Collections: Product roadmap presentation
• Collections: Marketing roadmap
• What is product planning?
• How to diagram product use cases
• How product managers use Gantt charts
• How to use a digital whiteboard for product planning
• Introduction to release management
• How to plan product releases across teams
• What is a product backlog?
• Product backlog vs. release backlog vs. sprint backlog
• How to refine the product backlog
• Capacity planning for product managers
• What is requirements management?
• What is a market requirements document (MRD)?
• How to manage your product requirements document (PRD)
• What is user story mapping?
• Common product prioritization frameworks
• JTBD prioritization framework
• Introduction to marketing plans
• What is a marketing plan?
• How to create a marketing plan
• What is a digital marketing plan?
• What is a content marketing plan?
• Why is content marketing important?
• What is a social media plan?
• How to create a marketing budget
• 2023 monthly calendar
• 2024 monthly calendar
• Feature requirement
• Kanban board
• Market requirements document
• Problem statement
• Product requirements document
• SAFe® Program board
• Stakeholder analysis
• Stakeholder map
• Timeline diagram
• Collections: Product development process
• Collections: MRD
• Collections: PRD
• Collections: Gantt chart
• Collections: User story
• Collections: User story mapping
• Collections: Feature definition checklist
• Collections: Feature prioritization templates
• Collections: Marketing plan templates
• Collections: Marketing calendar templates
• Product design basics
• What is user experience design?
• What is the role of a UX designer?
• What is the role of a UX manager?
• How to use a wireframe in product management
• Wireframe vs. mockup vs. prototype
• 18 expert tips for wireframing
• Analytics dashboard wireframe
• Product homepage wireframe
• Signup wireframe
• Collections: Creative brief
• Common product development methodologies
• Common agile development methodologies
• What is agile product management?
• What is agile software development?
• What is agile project management?
• What is the role of a software engineer?
• What is waterfall product management?
• What is agile transformation?
• Agile vs. lean
• Agile vs. waterfall
• What is an agile roadmap?
• What is an agile retrospective?
• Best practices of agile development teams
• What is a burndown chart?
• What is issue tracking?
• What is unit testing?
• Introduction to agile metrics
• Agile glossary
• What is kanban?
• How development teams implement kanban
• How is kanban used by product managers?
• How to set up a kanban board
• Kanban vs. scrum
• What is scrum?
• What are scrum roles?
• What is a scrum master?
• What is the role of a product manager in scrum?
• What is a sprint?
• What is a sprint planning meeting?
• What is a daily standup?
• What is a sprint review?
• Product release vs. sprint in scrum
• Themes, epics, stories, and tasks
• How to implement scrum
• How to choose a scrum certification
• What is the Scaled Agile Framework®?
• What is the role of a SAFe® product manager?
• What is PI planning?
• How to run a PI planning event
• SAFe® PI planning
• SAFe® PI retrospective
• SAFe® Sprint planning
• Sprint planning
• Sprint retrospective
• Sprint retrospective meeting
• UML class diagram
• Collections: Sprint retrospective
• How to test your product before launch
• What is a go-to-market strategy?
• How to write excellent release notes
• How to plan a marketing launch
• Knowledge base article
• Product launch plan
• Product updates
• Release notes
• Collections: Product launch checklist
• Collections: Marketing launch checklist
• How to make data-driven product decisions
• What is product analytics?
• What are product metrics?
• What is a product?
• What is a product portfolio?
• What is product development?
• What is product management?
• What is the role of a product manager?
• What is portfolio product management?
• What is program management?
• What is product operations?
• What are the stages of product development?
• What is the product lifecycle?
• What is a product management maturity model?
• What is product development software?
• How to build a product wiki
• What to include in an internal product documentation hub
• Internal vs. external product documentation
• How to build a customer support knowledge base
• Use cases for knowledge base software
• Introduction to marketing methods
• What is agile marketing?
• What is digital marketing?
• What is product marketing?
• What is social media marketing?
• What is B2B marketing?
• Collections: Product management
• How to structure your product team meeting
• 15 tips for running effective product team meetings
• Daily standup meeting
• Meeting agenda
• Meeting notes
• Product backlog refinement meeting
• Product feature kickoff meeting
• Product operations meeting
• Product strategy meeting
• Sprint planning meeting
• What are the types of product managers?
• 10 skills to succeed as a product manager
• Common product management job titles
• What does a product manager do each day?
• What is the role of a product operations manager?
• What is the role of a program manager?
• Templates for program and portfolio management
• How to become a product manager
• How to prepare for a product manager interview
• Interview questions for product managers
• Typical salary for product managers
• Tips for new product managers
• How to choose a product management certification
• Introduction to marketing
• What are some marketing job titles?
• What is the role of a marketing manager?
• What is the role of a product marketing manager?
• How are marketing teams organized?
• Which tools do marketers use?
• Interview questions for marketing managers
• Typical salary for marketing managers
• How to make a career switch into marketing
• Job interview
• Negotiating an offer
• Product manager resume
• Collections: Product manager resume
• How to structure your product development team
• Best practices for managing a product development team
• Which tools do product managers use?
• How to streamline your product management tools
• Tips for effective collaboration between product managers and engineers
• How do product managers work with other teams?
• How product managers achieve stakeholder alignment
• How to complete a stakeholder mapping exercise
• Aha! record map
• Creative brief
• Marketing calendar
• Organizational chart
• Presentation slides
• Process improvement
• Collections: Product management meeting
• Collections: Diagrams, flowcharts for product teams
• Collections: Whiteboarding
• Collections: Templates to run product meetings
• Product development definitions
• Marketing definitions

What is roadmap software?

Understand what your team needs in a roadmapping tool.

Product roadmap template

Use this template to showcase how planned work aligns with strategy.

Latest functionality in Aha! Roadmaps

See what's new in Aha! Roadmaps — the complete product management solution.

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Best PowerPoint Examples, Plus a Useful PowerPoint Template

By studying effective examples of PowerPoint slide decks, you can create better meeting slides, pitch decks, brand guides, and more.

PowerPoint presentations are ubiquitous in the business world. You may not love making or watching them, but slide decks can still be a powerful tool for effective communication—when used correctly.

“Something as simple as a financials deck should be well-organized and easy to understand,” Margaret Pilarski, strategy director at branding agency Outline , says. “And you’ll get that information across to its intended audience if it is designed in a thoughtful way.”

Margaret and Outline’s creative director, Ky Allport, have helped bring brands like Omsom and Heyday Canning Co. to life. Although they clearly love bold design, they keep the slide decks they create for their clients fairly simple. One asset they provide their clients is a strategy deck designed in the client’s brand style.

“It gives brands an actual deck template that they could take and then repurpose for other things,” Ky says.

A good PowerPoint template can save you time designing your slides so you can focus on delivering an engaging presentation, and ensure you communicate clearly.

What is a PowerPoint presentation?

A PowerPoint presentation is a digital slideshow typically used to accompany a live presentation. PowerPoint presentations often include images, graphs, charts, and other visual assets to support the speaker’s main points .

Originally released for Apple Macintosh in 1987 (Microsoft purchased it later that year), PowerPoint was designed to replace transparent slides that had to be physically moved and focused with a slide projector. Today there is plenty of other software with similar features, but Microsoft PowerPoint still holds up to 95% of its category’s market share, and it’s a name that has become synonymous with slide-based presentations.

A single presentation, or deck, consists of multiple slides. Slides can provide a graphical representation of the data you share in your presentation, like:

• A line graph showing profit over time
• A pie chart that breaks down your customer base by age
• A map showing your supply chain
• An illustration of a proposed new packaging design

Alternatives to PowerPoint

Sometimes when people say “PowerPoint,” they’re actually talking about another presentation software, like Canva, Google Slides, or Keynote. Each has similar capabilities and includes basic presentation templates.

“Out of all of those, Canva is the most intentional for design,” Ky says. “You can upload your custom brand fonts, which you can’t do with PowerPoint or Google Slides.”

Ultimately, you should use the software that makes sense for your team. Outline, for example, uses Google Slides for internal presentations because most of its documentation lives in Google Workspace.

How to make a good PowerPoint presentation

Focus on content, keep it simple, stay consistent, make it legible.

Here’s how to create a stunning presentation slide deck that is visually appealing and engages your audience:

Adding a bunch of flashy graphics won’t keep your audience’s attention, and might just confuse them. You want your audience to remember the content of your presentation, not the look of your PowerPoint slides.

The best PowerPoint presentations seamlessly support your oral presentation. To achieve this, start by writing down what you want to say in your presentation.

Then, consider how visuals might support your points. For example, if you mention dates, you may want to include a timeline. Charts and graphs can make data easier to digest. Product features and packaging designs deserve their own photos or illustrations .

Most PowerPoint templates, including our free PowerPoint template, include a suite of slide templates relevant to a variety of business presentations.

Not every talking point needs its own slide. If it’s not obvious to you how visuals can support part of your presentation, it’s OK to stay on the previous slide until a visual feels necessary.

If you do feel the need to use slides to transition between concepts, try to find a word, short phrase, or image that represents the main idea of this part of your presentation.

Maintaining a consistent style throughout the presentation will give it a more cohesive feel, which is a major advantage of using a PowerPoint presentation template with your company’s branding. Adding your business’s logo and brand colors is an opportunity to strengthen your branding and give your presentation a more polished, professional look.

“It’s kind of like your brand’s dress code,” Margaret says. “Even if it’s just internal, it reminds everybody, ‘I came to work today to be this brand.’”

If you incorporate your brand colors and fonts into your presentation, make sure those fonts are easy to read and that there is enough contrast between the colors you choose. For example, use a light font on a dark background and a dark font on a light background.

If you’re presenting in-person, you want the people sitting in the back of the room to be able to read any text on your presentation slides. Use large enough fonts and keep text brief.

PowerPoint presentation examples

Nik sharma’s brand launch deck, heyday canning co.’s brand guide.

• Hims&Hers’ pitch deck

Here are a few examples of great slide decks to inspire your own:

Nik Sharma ’s brand launch deck is a good example of when it’s OK to have a text-heavy deck. Nik is a marketing consultant for brands like Jolie Skin Co. and Brightland and writes a DTC marketing newsletter (he’s also been interviewed on Shopify Masters ).

This 34-page deck is a resource for Nik’s newsletter subscribers. Since it’s not meant to support a live presentation, there is a lot more text than you would find in a typical PowerPoint presentation. Nik breaks up the text with well-placed images, logos, and keywords that have colored backgrounds to emphasize their importance.

This brand guide deck was created by Ky and Margaret of Outline for their client Heyday Canning Co . The 23-page deck shows how you can incorporate bold colors into a PowerPoint presentation without losing legibility.

The deck’s table of contents doesn’t list every single slide; instead, Outline uses divider slides with different background colors to signal conceptual shifts.

Throughout the deck, Outline uses font colors that contrast sharply with the background colors to ensure legibility. Slides that are image-heavy have a more muted background color, while text-based slides feature bolder colors.

Hims&Hers’ Pitch Deck

One of the most important times you create a PowerPoint presentation might be to pitch your business or idea. Health care business Hims&Hers used this deck to fundraise in 2021.

At that point, Hims&Hers was already an established company, with more than 100 employees, a dozen shareholders, and $138 million in revenue. The goal of this deck was to show future potential in the health care industry and position Hims&Hers as a category leader.

Because the audience for this presentation is potential investors, there are lots of numbers in this deck. Hims&Hers uses a variety of different types of data visualization to keep the deck engaging, including bar charts, pie charts, timelines, and line graphs.

For each data visualization, there is some accompanying text explaining a key takeaway. A visualization plus a short explanation is a great way to help your audience digest data.

PowerPoint examples FAQ

What is the 5-5-5 rule in powerpoint.

The 5-5-5 rule of PowerPoint suggests that each slide should contain no more than five lines of text, each with a maximum of five words. A presentation should have a maximum of five text-heavy slides in a row.

How do you write a good PowerPoint presentation?

Your PowerPoint should enhance—not repeat or distract from—your oral presentation. To achieve this, start by drafting what you want to say. Then, think of how visuals can support your points. For example: Use graphs and charts to support data and photos or diagrams to illustrate product features.

When should you use a PowerPoint presentation?

Create presentations whenever you need to share information that would be best supported by visual assets like charts, graphs, renderings, or diagrams.

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The 5 Best Slideshow Template Resources I Trust for My Presentations

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Power Up Your PDFs: These 9 Apps Turn Them Into Fillable Forms

5 ways to import data from a website into google sheets, the 7 best obsidian plugins for mobile, quick links.

• SlidesCarnival
• SlidesMania

Key Takeaways

• Canva offers user-friendly templates, drag-and-drop functionality, and real-time collaboration.
• SlidesCarnival has free templates, no need to sign in, and unlimited downloads.
• Visme provides interactive elements and multiple download formats in one central location.

With so many slideshow templates available, finding the best of the best can be a challenge. I usually rely on Slidesgo, but I’ve found some great alternatives after plenty of exploration. I’ve trusted these resources to create many presentations that elevate my slides to the next level.

Canva is an online design tool that I use to create content . This includes presentations, social media graphics, and more. Canva offers different plans, including Canva Free, Canva Pro, Canva Teams, and Canva Enterprise. There are more options tailored for K-12 and higher education.

Key Features of Canva’s Presentation Templates

These four key features have simplified the slideshow template process for me.

• Canva’s drag-and-drop feature simplifies the template customization process. This feature makes it easy to add and arrange elements (e.g. text and images) and streamline the creation process more efficiently.
• The real-time collaboration feature has been invaluable for group projects. This allowed me to easily share templates as editable files or finished designs. You can use this too, to make the collaboration and content process much smoother.
• The Resize and Magic Switch feature has been a great help. This feature helped me resize my creation for different social media platforms. This feature is available on Canva Pro, Canva Teams, Canva for Education, and Canva for Nonprofits.
• The Canva Design School resource page has been helpful in the creation process. It offers guidance on the tools and features available. It also allowed me to maximize the tool’s potential during editing. This helped to create polished and impactful designs.

SlideEgg is another top template resource that I trust for my presentation needs. It offers a vast collection of customizable templates to boost productivity and creativity. SlideEgg offers a free version. More pricing plans include the Unlimited Quarter, Unlimited Year, Annual Pass, and Lifetime.

Key Features on SlideEgg

These four key features on SlideEgg explain why this is a great template resource.

• SlideEgg offers regular updates. I love how it consistently keeps up with the latest trends and interests.
• I also love how SlideEgg’s high-quality graphics make presentations look professional and polished. This attention to detail significantly enhances the impact and appeal of each presentation.
• The Redesign Your Slides option takes four simple steps to quickly revamp presentations. With the help of SlideEgg experts, you can elevate your slides in a short time frame. If you prefer, you can also use the live chat in the bottom right corner for fast and reliable help.
• I found the SlideEgg site very easy to navigate for the free and paid versions. Each template comes with detailed descriptions of its theme and features. This helps to select a template based on its format options and the platform it is compatible with.

3 SlidesCarnival

SlidesCarnival is a great tool for crafting projects. Most templates are compatible with PowerPoint, Google Slides, and Canva. SlidesCarnival aims to elevate presentations for business meetings, marketing efforts, and creative projects.

Key Features of SlidesCarnival

Here are the three top features of SlidesCarnival while creating projects:

• SlidesCarnival is straightforward to use, with no paid plans or subscriptions. Just remember to keep the end credit slide for SlidesCarnival in your presentation.
• I was able to explore the site and download templates without creating a new account. This made it incredibly convenient to access the template I needed.
• I downloaded as many templates as I needed. There is no limit on the number of downloads for SlidesCarnival. This is particularly useful for the times you need to create several presentations.

Visme’s robust template collection is designed to help create visually engaging presentations. It quickly became a go-to resource for me. This option is great for built-in multimedia content, as well as seamless integration of images, videos, and charts.

Key Features of Visme

• Visme’s interactive features are worth exploring. You can try clickable pop-ups, embedded polls, and more. These elements boost engagement by adding interactive content that captures your audience's interest.
• With Visme, I could download my projects in various formats . For example, HTML5 was useful for downloading presentations with embedded audio and animations.
• Implementing interactive features was simple. Especially since I could create any infographics, surveys, and social media graphics, all in one central location.

5 SlidesMania

SlidesMania offers a wide selection of slideshow templates for PowerPoint and Google Slides. With their slides, you can add flair to your professional or personal presentations.

Key Features of SlidesMania

• All the templates are completely free on this site and I didn't have to create an account or register, which makes it an accessible resource.
• SlidesMania offers a variety of stylish templates. Their creative templates will help give your presentations a fresh and creative look.
• SlidesMania offers a Tips and Tricks for Google Slides feature. This was especially helpful when I was working with Google Slides . There are many guides, including how to add image placeholders or lock content to prevent accidental changes.

Each of these five slideshow template resources can add value to your presentations. I usually rely on Slidesgo . But these alternatives offer distinct features that are worth exploring to take your projects to new heights.

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12 Best Company Profile Template to Present Your Business

Written by: Olujinmi Oluwatoni

Whether you’re pitching your product or service to investors, clients, or partners, a compelling business profile can be the catalyst you need to win their confidence and secure deals.

A company profile is an excellent way to present who you are, what you do and, most importantly, why it matters. It goes beyond showcasing your company; it articulates your brand’s essence.

A poorly crafted company profile can cast a lasting shadow on your brand. Hence, it's crucial to put your best foot forward when creating one. To assist you, we've curated some professionally designed company profile templates you can easily customize right away. We’ve also included some of Visme’s features and tools to make your design experience seamless.

Let's get to it!

Before we dive in, here's a short selection of 8 easy-to-edit company profile templates you can edit, share and download with Visme. View more templates below:

Table of Contents

• What Is a Company Profile Template

The Importance of a Company Profile Template

12 best company profile templates, company profile faqs.

• A company profile template is a designed framework that offers a professional snapshot of a business.
• It typically includes key information, such as the company's background, mission, products or services, achievements and other relevant details.
• A company profile template enhances consistency, saves time, offers adaptability, simplifies updates, ensures professionalism and promotes effective collaboration.
• Visme offers an extensive library of company profile templates , features and tools to help you and your team create excellent company profiles.

What is a Company Profile Template?

A company profile template is a pre-designed framework that provides a professional overview of a business . It is an excellent way to showcase your company's essence and offerings.

A well-designed company profile creates a positive first impression on potential clients, partners, investors and other stakeholders. It is suitable for use in different contexts, such as creating presentations, proposals or marketing materials.

A typical company profile includes information such as the company's history, mission, vision, products or services rendered, target market, team members, achievements, pricing information and more.

A pitch deck and a company profile share similarities as tools for introducing a business. However, a pitch deck is brief and tailored for selling ideas or seeking funding. In contrast, a company profile is a comprehensive marketing tool used to introduce your company to a broader audience.

Creating the perfect profile for your company can be challenging without a template to work with.

Below are the benefits of using a company profile template

• A company profile template ensures consistency in branding, corporate messaging, representation and business detail as well as business documents and presentations.
• Using a template saves time by providing a pre-designed framework that only requires customization rather than starting from scratch.
• A well-designed profile template enhances the professional image of your company. It ensures that the information is organized clearly and creates a positive impression on clients, partners, investors and other stakeholders.
• A good profile template can be adapted easily to fit different purposes or changing business needs or landscapes. Whether it's a new product launch, a significant milestone, or a shift in focus, the template can be modified to keep the company profile current.
• Templates provide a structured framework for collaboration. When multiple individuals or teams contribute to a company profile, maintaining cohesiveness and structure becomes easier.

Visme’s company profile templates are designed to be adaptable to different purposes and audiences. You can customize the template based on your specific business requirements.

If your team needs to collaborate on a company profile, Visme allows you to do this seamlessly. Our collaboration tool allows teams and organizations of all sizes to work together on projects in real time.

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• Spend less time on presentations and more time strategizing
• Ensure your brand looks and feels visually consistent across all your organization's documents
• Impress clients and stakeholders with boardroom ready presentations

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In this section, we have listed twelve of the best company profile templates you can use to create one for your company right away

Our professionally crafted company profile examples are easily customizable to suit various needs and projects. You can effortlessly customize them by swapping, removing, or adding sections, adjusting text and fonts, brand colors, visuals and more.

And if you’re unable to find a template you like, you can always use Visme’s AI Designer to whip up a custom design for you based on prompts.

Here’s what one of Visme's clients had to say about our templates and features:

Cassandra C.

Graphic Designer & Business Owner

1. Technology Company Presentation Template

This company profile template is a perfect framework for providing a comprehensive overview of your tech startup to investors or clients. The presentation features a stylish purple background with white and pink text, ensuring optimal visibility and clarity. It also offers ample space to showcase your business without overcrowding the text.

You can utilize the dedicated sections to highlight your company's history, team, services, unique offerings, pricing and contact details. You can also add a link to website's contact us page if that's you're preferred communication.

Visme’s brand wizard makes it a breeze to turn this template into a document that truly reflects your brand identity . Simply input your company website and the Wizard will collect your colors, fonts, icons and more to generate a cohesive brand kit. It will even recommend templates that align with your branding.

2. Tangerine Presentation Template

Utilize this vibrant template to present business concepts to clients and investors, introduce project teams, or unveil new products and services.

The template highlights your company's creative essence with captivating shapes, pooping colors and lively themes. Dominated by orange hues, the design effortlessly captures attention.

The sections include an about us page, product showcase, user reach, SWOT analysis, mobile description, pricing details and more.

You can add flair by transforming this company profile example into a captivating page-turner with Visme's flipbook effect . This feature lets your audience virtually flip through pages, providing a document-like experience.

3. Retro Neon Startup Presentation Template

This retro-futuristic presentation template would work exceptionally well for a company targeted at young people or a startup specializing in quirky hardware tech.

It uses moody, neon colors, inspirational graphics and storytelling design to captivate your audience’s attention and keep them reading. The slides incorporate dynamic graphics—reminiscent of vintage neon signs—to create an engaging and visually striking appeal.

Sections covered in this template include about us, mission statement, team members, services offered and business statistics. With Visme's data visualization tools , including charts and widgets, you can present data-driven reasons why potential customers should choose you over competitors.

4. Terminal Presentation Template

Enhance your software business presentations and make a strong impact with this sleek terminal template. Whether you want to showcase your business to investors or introduce new offerings to clients, this template is a great choice.

This example of a company profile boasts stylish gradients, clean icons and user-friendly layouts, ensuring a professional and modern impact on your audience. The gradient color scheme captures attention while maintaining readability.

With a detailed presentation of your company overview, innovative strategies, SWOT analysis and financial details , this template helps you to present a compelling presentation.

The best part? This design is entirely customizable, making it adaptable to any product or brand.

If you have trouble crafting content for various sections, utilize Visme's AI writer to generate well-written initial drafts based on your prompts. You can also effortlessly refine, summarize, or edit your content using this AI tool.

5. Colorful CMYK Presentation Template

Want to show the artsy, fun side of your business? Build your company profile with this colorful CMYK presentation template.

CMYK stands for cyan, magenta, yellow and key(black) and this presentation template boasts a vibrant and diverse color palette inspired by this color model. The sections in this template cover diverse topics, from company details to project highlights, all presented in a bold and visually cohesive manner.

You can infuse more fun into this presentation by integrating diverse animations , such as stylish text and object transitions, along with animated icons, illustrations, characters and gestures.

6. Rebel Presentation Template

This rebel presentation template is a befitting design for a company looking to break the mold and differentiate itself from the competition. The template features dark, intense hues, conveying a sense of rebellion and nonconformity, as well as striking, greenish-yellow graphics that symbolize freshness.

The sections covered in this template include about us, services offered, business channels, relevant quotes, stats and contact details.

Use subtle hover effects or clickable pop-ups to include additional information like testimonials and technical details without cluttering the page. You can also allow seamless navigation by linking contact buttons, social media icons, or websites directly to relevant pages using interactive links.

7. Tiffany Startup Presentation Template

Looking for a modern, sleek company profile template that can be used to present your startup to customers, clients and investors? This template fits the bill.

The template blends shades of blue, creating a calm and professional aesthetic. It also integrates striking stock photos and icons to enhance visual appeal and reinforce key messages. Utilize its sections to emphasize your company overview, values, mission, team members, services and more.

If you prefer to customize the visuals, explore Visme’s vast library of high-quality icons and stock photos to find the perfect fit for your needs. If you want to give your existing photos a professional look, utilize Visme’s AI Touch Up tool .

Choose the photo you'd like to improve, then click “Edit” on the top left bar to access a range of touch-up options such as upscale, unblur, erase and replace or remove unwanted background. ‘

Though this template was designed for startups, it can easily be customized for established businesses.

8. Sky Background Company Profile

Showcase your creative projects in a visually striking manner and make a lasting impression on clients or investors with this elegant template.

The template boasts a contemporary design, crisp layout and refined red color palette that makes a bold statement. Its engaging slides incorporate storytelling, guiding clients or investors on why your solution stands out and outshines alternatives.

Utilize this template to present your company's plans for the future, your services, financial performance, team members and more.

Use Visme’s Presenter Studio to record a custom presentation of your company profile for prospects, investors and busy executives.

Watch this video to learn how to record your presentations using Visme’s presenter studio.

9. Sleek Presentation Template

This business profile template is perfect for showcasing tech products, but it can be customized to demonstrate any other product or service your company provides.

Featuring a contrasting blue and white background cream backdrop, the template is stylish and appealing, retaining sufficient space for essential information. Visual aids such as images, icons, charts and graphs help you present your content in an organized and engaging way. While there is a clear focus on style and general appeal, the design is still business-oriented and professional.

To make this company profile even more appealing, put your creativity to good use with Visme’s AI image generator . The wizard turns your text prompts into images in different output styles, such as photos, paintings, pencil drawings, etc.

10. Stratagem Presentation

Share your company narrative detailing your organization's plans and strategies with this compelling presentation template.

This template maximizes visual aids like charts, icons and images to tell your story effectively while maintaining a clean design.

Provide an overview of your company, covering goals, business processes, teams, services, products and more using this versatile presentation template.

With Visme's user-friendly share and publish feature , effortlessly distribute your finalized company profile to your target audience in various formats, such as PDF, PPTX, MP4 and HTML5, or generate a shareable link.

Curious about your presentation's impact on investors or clients? Utilize Visme's analytics to track engagement metrics like unique visits, average viewing time, duration, IP addresses and more.

11. Tesla Corporate Presentation

Whether you're introducing your recently established company, proposing a business concept, or unveiling a new product, feature, or service, this template will help you make an impactful presentation.

Its dynamic blend of blue and white, paired with compelling visuals and bold icons, ensures your presentation captures attention.

The template includes dedicated sections for key elements such as company introduction, team members, SWOT analysis, your process, product samples, clients across locations, timeline, testimonials and more.

Manually entering all this information on multiple company profile pages can quickly become cumbersome. Utilize Visme's dynamic fields tool to easily update data across your company profile.

12. Neuro Presentation Template

The best part of this template apart is its rich utilization of appealing data visualization tools like flowcharts, maps and pie charts, ensuring a clear and concise presentation of key statistics and figures.

Visme's collaboration feature allows team members to contribute to and review the consulting proposal individually or in real-time. The workflow tool enhances task management. You can easily assign tasks, set deadlines, monitor the progress of work and make corrections—all within a unified platform

Q. What Should a Company Profile Include?

A good company profile should provide a complete overview of the business. It should offer a written representation of the company and reflect everything it offers. It should include your company’s branding, history, culture and values; team members; products and services; contact information and testimonials. Be sure to include relevant numbers and dates.

Q. What Is the Basic Structure of a Company Profile?

The ideal company profile would have the following sections:

• Introduction: This section briefly introduces the company. It includes details such as the company's name and contact details.
• Mission and Vision Statement: You should clearly state the company's mission and vision and how these statements guide the company's actions in this section.
• Key Personnel: Introduce key team members, executives and leadership in this section. You can also include brief bios highlighting their roles.
• Products/Services: This section details the range of products or services you're offering. You can also highlight the unique selling points and competitive advantages.
• Clientele/Projects: Showcase major clients, successful collaborations and significant projects in this section.
• Financial Overview: Give a summary of your company's financial status, key financial indicators and growth trends in this section.
• Testimonials: This section should feature top customer reviews that resonate with your brand values and highlight your key benefits.
• Call to Action/Contact Information: Provide your contact details for further inquiries or partnerships.

Q. How Long Does It Take To Write a Company Profile?

To give an estimate, it can take anything from a few hours to several days, depending on the level of planning and coordination.

However, the time needed to write a company profile depends on several factors, such as whether you are starting from scratch or using a template, whether you already have the needed information on hand, the desired length of the profile, the complexity of the business, the level of detail required and the ease of collaboration between the team members involved.

A straightforward profile for a small business may be completed more quickly, while a detailed profile for a large corporation with multiple divisions might take longer.

Highlight the Best of Your Company with Visme

A company profile is a great way to market your business and communicate your company’s offerings. It is an incredible marketing tool that can help build and reinforce your company's brand identity and reputation.

Visme’s company profile templates are easy to customize and offer access to several built-in design assets to turn your company profile into the storytelling presentation it needs.

You'll also access a comprehensive suite of cutting-edge features, including an intuitive editor, collaboration tool, presenter tool, data visualizations and many more to enhance your creations.

Beyond company profiles, Visme empowers you to create professional business plans , marketing plans , video presentations , training materials and more.

Sign up for Visme to start creating impactful company profiles and business assets.

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About the Author

Olujinmi is a Content writer for Visme who creates human-first SEO content. She loves helping businesses smash their ROI goals with strategic content development and optimization. When she’s not writing, you’ll find her composing songs.