The presentation should include an outline at the introduction of the presentation. Throughout the presentation, the speaker should reference the outline to remind the audience where they are in the presentation narrative. For example, when presenting on a clinical research study, provide a recurrent slide that presents whether you are discussing the background of the project, methods, results, or conclusions. An outline of the presentation describes the general objectives of the talk while serving as a structure on which to build throughout the presentation.
Each presentation slide should have a headline that describes the topic discussed. A headline decreases the cognitive load placed on the audience by identifying the main point. Alley et al. compared the effects of a short phrase headline to a succinct sentence-structured headline on audience retention of a presentation. 10 The authors found that the average score for students viewing the succinct sentence-structured headline was significantly higher. 10 Specifically, a headline should be in a “subject-verb-object” structure using fewer than 140 characters. When presenting a graph or a table that contains a complex topic, the slide’s headline should summarize the take-home point. For example, when presenting a graph on the economic benefit of plastic and reconstructive global surgical trips, the headline could read “Substantial Economic Benefit for Global Surgery Interventions.” The actual economics may be a complex topic for the average audience if they are not economists themselves, but the main point resides in the simple headline.
There should be consistency of formatting throughout the presentation and among the different mediums used to present the same information (e.g., slideshow, poster, oral presentation). One simple font should be used throughout the presentation. In addition, the presenter should keep the font size consistent across all headlines, bullet points, diagrams, and tables. Furthermore, background color and design elements, such as the color of the diagrams, should be the same throughout. 11 Color palettes found online can be used to create a theme in the design of the presentation. Margins to the slides should also be aesthetically consistent, as demonstrated in Figure 1 . If the titles or headlines are of varying sizes, an example of inconsistency, the reader may not recognize that sections are related or exhaust time connecting the key points. Consistency decreases distraction and polishes the delivery of the information.
Aspects that influence a presentation’s appeal include font, background color, contrast between color of content and background, symmetry, consistency, and more. Goodhand et al. studied the value of posters at medical meetings and found that audience perception of scientific merit correlates with visual appeal. 12 They found that factors increasing visual appeal included their scientific content, pictures/graphs, and limited use of words. 12 Visual appeal consists of many different aspects, which makes it difficult to discuss specifically each detail. Complex concepts can be simplified by creating visual representations, flow charts, and vector diagrams. Resources to consider may be graphics available in Microsoft Word (Microsoft Corp.), The Noun Project (The Noun Project, Inc., Los Angeles, Calif.), Lucidchart (Lucid Software, Inc., South Jordan, Utah), or FlatIcon (Freepik Company, Malaga, Spain). Figure 2 demonstrates the use of a SmartArt graphic in Microsoft Word to organize information. However, cartoons or videos could distract the audience from the main purpose of the slide and should be weighed carefully. Spending extra time on aesthetic details such as font, background, symmetry, and consistency will improve the slideshow’s visual appeal and professional tone.
A presenter should limit each major concept to no more than four main ideas. In 2001, Cowan studied the mental storage capacity for short-term memory and found that humans are able to remember approximately four main points. 13 If there are more than four key ideas, the presenter should separate the information, so it is not all included on the same slides. For example, when introducing a research study, the four main points may consist of briefly naming the author(s), methods, findings, and the study’s impact on the current topic. Other noteworthy aspects of the study could be expanded upon in the next slide(s). Keeping within four main points aims to maximize the efficiency and overall effectiveness of each slide for the presenter and audience.
Word choice.
Word choice is the specific vocabulary used by the speaker to convey a message. Text in the presentation should be kept simple, using as few words as possible. Using complicated, lofty words increases lexical density and inflicts a strain on the audience to decipher the meaning of the message while requiring additional work to follow along. Sainsbury examined the effect of lexical density and visual clarity of slides on presentation interpretations. 14 The study found that the presentations with less lexical density, despite worse visual clarity, led to greater audience fluency. 14 Considering word choice and using less dense language is a strategy to improve audience comprehension.
In 2007, Todd Bishop, a reporter for the Seattle Post Intelligencer , compared word choice between Apple’s Steve Jobs and Microsoft’s Bill Gates by running their presentation transcripts through UsingEnglish.com, a language analyzer. 15 The tool examines the average number of words per sentence, lexical density, average number of words with more than three syllables, and the level of education theoretically needed to understand the text. It was found that across all four categories, Jobs scored better than Gates. 15 He spoke more simply, was less abstract, and used fewer words per sentence. For example, where Jobs would say “improved quality,” Gates would say “discoverability of the richness.” If a message is confusing, abstract, or convoluted, the presenter will lose an opportunity to share his or her knowledge. Similar language analyzers are offered online and through Microsoft Word. Specifically, Microsoft Word will provide readability statistics, a feature found within its Spelling and Grammar tool. Based on readability statistics, a presenter can adjust his or her language to ensure it resonates better with the audience.
Effective scientific presentations show the topic’s relevance to the audience. In surgical and medical education, numbers are often used to describe the efficacy of a treatment or epidemiology of a condition. In breaking down the meaning of data and placing it into a familiar context, greater meaning is provided to the audience. For example, when conducting an economic analysis of plastic and reconstructive surgical efforts in the developing world, Nasser et al. found that the lose of approximately 1720 disability-adjusted life years was averted. 16 However, they went further to explain that 1720 disability-adjusted life years were equal to a total economic benefit of $9,795,384, the same as $12,957 per patient. 16 As a listener, it may be difficult to comprehend the impact of 1720 disability-adjusted life years without further context, but each audience member can visualize what an extra $13,000 could amount to in their own lives. People are more familiar with the concept of currency than disability-adjusted life years; therefore, placing the numbers in a tangible context enhances understanding and creates a greater impact on the audience.
The 10-Minute Rule states that after 10 minutes, the audience will begin to mentally “check out” or naturally lose focus and interest. Thus, every 10 minutes the presenter should change the pace, welcome questions, or add an energizing moment. This can be in the form of sharing a joke or anecdote (these should be relevant, brief, and appropriate), posing a question to the audience, playing a video (which should always be embedded within the presentation to avoid wasting time and creating distractions), or introducing a demonstration. Tanveer et al. studied how narrative trajectories influence audience perception by analyzing the transcripts of more than 2000 TED talks. 17 They found that variations in the narratives were important to hold the motivation and attention of the audience, and presentations without variations were more likely to receive lower ratings. 17 It is common for a presenter to begin and end a presentation without a break or change in pace, but the 10-minute rule is an objective marker presenters can use to avoid delivering a monologue presentation.
Using demonstrations and props, such as sharing a video of an operative technique, using an anatomical model to discuss specific physiology, or bringing a tool or technology relevant to the topic, is a way to increase engagement in a presentation. For example, Atherton et al. described the use of the Aurasma application, formerly available in the iTunes App Store and Google Play Store, which connected anyone with the app to three-dimensional medical models via QR code. 18 The presenter could create a demonstration of a surgical technique via Aurasma, and the audience was able to view the demonstration from a presentation on their personal smart devices. 18 Demonstrations and props are strategies to keep in mind for the 10-minute rule. Scientific presentations rely heavily on auditory and visual learning, so props offer an alternative way of learning, kinesthetic learning. Although it may be difficult to incorporate props into every presentation, especially as online-based presentations become more popular, apps such as Aurasma may be a useful tool.
Procedures in surgical education can be described through text and pictures, but utilizing a short video clip to demonstrate a procedure enhances the presentation and further reinforces the prior information. Vara et al. described their experiences using the GoPro HERO systems (GoPro, Inc., San Mateo, Calif.) to record video of hand and upper extremity procedures as a technique to capture, analyze, and share surgical experiences. 19 Video clips incorporate motion into a presentation and may help convey complex visual-spatial topics while offering the presenter a moment to share the spotlight and an opportunity to take a break. Nonetheless, it is important to ensure that videos are of reasonable length, as this can influence likability of a video or presentation. 20 Embedding the video into your presentation, rather than switching applications, may save time and make the transition more comfortable for the audience.
Sharing the spotlight means incorporating others into a presentation rather than a speaker delivering a monologue. Sharing the spotlight can take the form of simply acknowledging and thanking other team members, or presenters may include guest speakers or specialists in a lecture to share their knowledge. Steve Jobs would often share the spotlight by inviting famous people, such as musician John Mayer, or even a doppelgänger to lead a demonstration. 1 A benefit of online meeting platforms, such as Zoom (Zoom Video Communications, San Jose, Calif.) or Webex (Cisco Systems, Inc., Milpitas, Calif.), is that they make it is easier for special guest speakers to join remotely for a portion of the talk. In addition, testimonials from experts or patients are a way of sharing the spotlight in scientific presentations and offer an engaging opportunity to create a memorable moment.
After the presentation has been physically created, rehearsal is critical. As in a theatre rehearsal, there should be a script, costume, and many practices. A script should direct the presenter in how to discuss the information on the slide. Ultimately, with practice, the presenter should not rely on the script during the presentation but should keep a copy in a pocket only to use as a last resort. The comfort of having this security blanket invariably puts the speaker at rest. A presenter should not read every single word on the slide verbatim, but rather explain and verbally bring the information to life. It is essential that the presenter practice the entire presentation, preferably recording the rehearsal to assess body language, verbal fillers, and subconscious nervous habits. Feelings of nervousness and anxiety about public speaking are common.
Hansen et al. provide information on techniques for delivering effective lectures to ensure that surgeons speak as well as they operate. 21 The authors describe the importance of understanding and acknowledging that everyone experiences a level of anxiety when presenting. 21 Physicians are taught to anticipate complications related to a procedure or condition, thus an effective presenter will also learn to anticipate certain traits, such as speaking too fast, anxiety, and nervousness. Acknowledging the humanity in those emotions and practicing using the techniques described will decrease nervousness, boost confidence, and enhance the effectiveness of the presentation.
The presenter should dress to match the expected professional role he or she is representing. Some say dress for success, but perhaps a better takeaway is to never be underdressed. This is not to say that every presenter should wear the most formal attire, but rather to consider the conscious and subconscious effect a speaker’s outfit may have on the audience’s perception of the presenter. As in scientific posters, those who look sharp are taken more seriously. Feeling confident in an outfit may also translate to greater self-assuredness on the stage. Ruetzler et al. performed a conjoint analysis of personal presentation attributes and found that grooming and professional attire were most notable in shaping favorable perceptions. 22 Furthermore, Keegan and Bannister studied the effect of color-coordinated attire with poster presentation popularity. 23 They found a significantly higher number of visitors for posters of presenters with coordinated rather than clashing attire. 23 The two studies suggest that there are benefits to dressing professionally, and that attire does affect how the presentation is received.
After the hard work of preparing, constructing, and refining a presentation, the final ingredient for delivering an effective presentation is personality: sprinkle in jokes and anecdotes while demonstrating both confidence and humility throughout to make the presentation representative of the presenter. Creating the presentation should be fun; if the presenter does not enjoy the presentation, there is no way the audience will either. Humor and stories should be kept professional relative to the level of the presentation but should still aim to keep the audience engaged with light and relatable moments. The skills highlighted in this article will help presenters create effective scientific presentations. Furthermore, future research identifying the strengths and weaknesses in plastic surgery presentations can help improve the quality of the presentations in the field.
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Creating an effective scientific presentation requires developing clear talking points and slide designs that highlight your most important research results..
Scientific presentations are detailed talks that showcase a research project or analysis results. This comprehensive guide reviews everything you need to know to give an engaging presentation for scientific conferences, lab meetings, and PhD thesis talks. From creating your presentation outline to designing effective slides, the tips in this article will give you the tools you need to impress your scientific peers and superiors.
The first step to giving a good scientific talk is to create a presentation outline that engages the audience at the start of the talk, highlights only 3-5 main points of your research, and then ends with a clear take-home message. Creating an outline ensures that the overall talk storyline is clear and will save you time when you start to design your slides.
The first part of your presentation outline should contain slide ideas that will gain your audience's attention. Below are a few recommendations for slides that engage your audience at the start of the talk:
After writing down your engagement ideas, the next step is to list the main points that will become the outline slide for your presentation. A great way to accomplish this is to set a timer for five minutes and write down all of the main points and results or your research that you want to discuss in the talk. When the time is up, review the points and select no more than three to five main points that create your talk outline. Limiting the amount of information you share goes a long way in maintaining audience engagement and understanding.
And finally, you should brainstorm a single take-home message that makes the most important main point stand out. This is the one idea that you want people to remember or to take action on after your talk. This can be your core research discovery or the next steps that will move the project forward.
After you have a good presentation outline, the next step is to choose your slide colors and create a theme. Good slide themes use between two to four main colors that are accessible to people with color vision deficiencies. Read this article to learn more about choosing the best scientific color palettes .
You can also choose templates that already have an accessible color scheme. However, be aware that many PowerPoint templates that are available online are too cheesy for a scientific audience. Below options to download professional scientific slide templates that are designed specifically for academic conferences, research talks, and graduate thesis defenses.
Designing good slides is essential to maintaining audience interest during your scientific talk. Follow these four best practices for designing your slides:
All of the examples and tips described in this article will help you create impressive scientific presentations. Below is the summary of how to give an engaging talk that will earn respect from your scientific community.
Step 1. Draft Presentation Outline. Create a presentation outline that clearly highlights the main point of your research. Make sure to start your talk outline with ideas to engage your audience and end your talk with a clear take-home message.
Step 2. Choose Slide Theme. Use a slide template or theme that looks professional, best represents your data, and matches your audience's expectations. Do not use slides that are too plain or too cheesy.
Step 3. Design Engaging Slides. Effective presentation slide designs use clear data visualizations and limits the amount of information that is added to each slide.
And a final tip is to practice your presentation so that you can refine your talking points. This way you will also know how long it will take you to cover the most essential information on your slides. Thank you for choosing Simplified Science Publishing as your science communication resource and good luck with your presentations!
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Turning a research paper into a visual presentation is difficult; there are pitfalls, and navigating the path to a brief, informative presentation takes time and practice. As a TA for GEO/WRI 201: Methods in Data Analysis & Scientific Writing this past fall, I saw how this process works from an instructor’s standpoint. I’ve presented my own research before, but helping others present theirs taught me a bit more about the process. Here are some tips I learned that may help you with your next research presentation:
More is more
In general, your presentation will always benefit from more practice, more feedback, and more revision. By practicing in front of friends, you can get comfortable with presenting your work while receiving feedback. It is hard to know how to revise your presentation if you never practice. If you are presenting to a general audience, getting feedback from someone outside of your discipline is crucial. Terms and ideas that seem intuitive to you may be completely foreign to someone else, and your well-crafted presentation could fall flat.
Less is more
Limit the scope of your presentation, the number of slides, and the text on each slide. In my experience, text works well for organizing slides, orienting the audience to key terms, and annotating important figures–not for explaining complex ideas. Having fewer slides is usually better as well. In general, about one slide per minute of presentation is an appropriate budget. Too many slides is usually a sign that your topic is too broad.
Limit the scope of your presentation
Don’t present your paper. Presentations are usually around 10 min long. You will not have time to explain all of the research you did in a semester (or a year!) in such a short span of time. Instead, focus on the highlight(s). Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.
You will not have time to explain all of the research you did. Instead, focus on the highlights. Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.
Craft a compelling research narrative
After identifying the focused research question, walk your audience through your research as if it were a story. Presentations with strong narrative arcs are clear, captivating, and compelling.
Orient the audience and draw them in by demonstrating the relevance and importance of your research story with strong global motive. Provide them with the necessary vocabulary and background knowledge to understand the plot of your story. Introduce the key studies (characters) relevant in your story and build tension and conflict with scholarly and data motive. By the end of your introduction, your audience should clearly understand your research question and be dying to know how you resolve the tension built through motive.
The methods section should transition smoothly and logically from the introduction. Beware of presenting your methods in a boring, arc-killing, ‘this is what I did.’ Focus on the details that set your story apart from the stories other people have already told. Keep the audience interested by clearly motivating your decisions based on your original research question or the tension built in your introduction.
Less is usually more here. Only present results which are clearly related to the focused research question you are presenting. Make sure you explain the results clearly so that your audience understands what your research found. This is the peak of tension in your narrative arc, so don’t undercut it by quickly clicking through to your discussion.
By now your audience should be dying for a satisfying resolution. Here is where you contextualize your results and begin resolving the tension between past research. Be thorough. If you have too many conflicts left unresolved, or you don’t have enough time to present all of the resolutions, you probably need to further narrow the scope of your presentation.
Return back to your initial research question and motive, resolving any final conflicts and tying up loose ends. Leave the audience with a clear resolution of your focus research question, and use unresolved tension to set up potential sequels (i.e. further research).
Use your medium to enhance the narrative
Visual presentations should be dominated by clear, intentional graphics. Subtle animation in key moments (usually during the results or discussion) can add drama to the narrative arc and make conflict resolutions more satisfying. You are narrating a story written in images, videos, cartoons, and graphs. While your paper is mostly text, with graphics to highlight crucial points, your slides should be the opposite. Adapting to the new medium may require you to create or acquire far more graphics than you included in your paper, but it is necessary to create an engaging presentation.
The most important thing you can do for your presentation is to practice and revise. Bother your friends, your roommates, TAs–anybody who will sit down and listen to your work. Beyond that, think about presentations you have found compelling and try to incorporate some of those elements into your own. Remember you want your work to be comprehensible; you aren’t creating experts in 10 minutes. Above all, try to stay passionate about what you did and why. You put the time in, so show your audience that it’s worth it.
For more insight into research presentations, check out these past PCUR posts written by Emma and Ellie .
— Alec Getraer, Natural Sciences Correspondent
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David Rubenson is the director of the scientific-communications firm No Bad Slides ( nobadslides.com ) in Los Angeles, California.
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A better presentation culture can save the audience and the larger scientific world valuable time and effort. Credit: Shutterstock
In my experience as a presentation coach for biomedical researchers, I have heard many complaints about talks they attend: too much detail, too many opaque visuals, too many slides, too rushed for questions and so on. Given the time scientists spend attending presentations, both in the pandemic’s virtual world and in the ‘face-to-face’ one, addressing these complaints would seem to be an important challenge.
I’m dispirited that being trained in presentation skills, or at least taking more time to prepare presentations, is often not a high priority for researchers or academic departments. Many scientists feel that time spent improving presentations detracts from research or clocking up the numbers that directly affect career advancement — such as articles published and the amount of grant funding secured. Add in the pressing, and sometimes overwhelming, bureaucratic burdens associated with working at a major biomedical research institute, and scientists can simply be too busy to think about changing the status quo.
Improving presentations can indeed be time-consuming. But there are compelling reasons for researchers to put this near the top of their to-do list.
Many scientists see problems in colleagues’ presentations, but not their own. Having given many lousy presentations, I know that it is all too easy to receive (and accept) plaudits; audiences want to be polite. However, this makes it difficult to get an accurate assessment of how well you have communicated your message.
Why your scientific presentation should not be adapted from a journal article
With few exceptions, biomedical research presentations are less effective than the speaker would believe. And with few exceptions, researchers have little appreciation of what makes for a good presentation. Formal training in presentation techniques (see ‘What do scientists need to learn?’) would help to alleviate these problems.
A well-designed presentation is not a ‘data dump’ or an exercise in advanced PowerPoint techniques. It is a coherent argument that can be understood by scientists in related fields. Designing a good presentation forces a researcher to step back from laboratory procedures and organize data into themes; it’s an effective way to consider your research in its entirety.
Overly detailed presentations typically fill a speaker’s time slot, leaving little opportunity for the audience to ask questions. A comprehensible and focused presentation should elicit probing questions and allow audience members to suggest how their tools and methods might apply to the speaker’s research question.
Many have suggested that multidisciplinary collaborations, such as with engineers and physical scientists, are essential for solving complex problems in biomedicine. Such innovative partnerships will emerge only if research is communicated clearly to a broad range of potential collaborators.
Many grant applications suffer from the same problem as scientific presentations — too much detail and a lack of clearly articulated themes. A well-designed presentation can be a great way to structure a compelling grant application: by working on one, you’re often able to improve the other.
As their career advances, it is not uncommon for scientists to increasingly have to address audiences outside their speciality. These might include department heads, deans, philanthropic foundations, individual donors, patient groups and the media. Communicating effectively with scientific colleagues is a prerequisite for reaching these audiences.
Collection: Conferences
An individual might not want to spend 5 hours improving their hour-long presentation, but 50 audience members might collectively waste 50 hours listening to that individual’s mediocre effort. This disparity shows that individual incentives aren’t always aligned with society’s scientific goals. An effective presentation can enhance the research and critical-thinking skills of the audience, in addition to what it does for the speaker.
Formal training in scientific presentation techniques should differ significantly from programmes that stress the nuances of public speaking.
The first priority should be to master basic presentation concepts, including:
• How to build a concise scientific narrative.
• Understanding the limitations of slides and presentations.
• Understanding the audience’s time and attention-span limitations .
• Building a complementary, rather than repetitive, relationship between what the speaker says and what their slides show.
The training should then move to proper slide design, including:
• The need for each slide to have an overarching message.
• Using slide titles to help convey that message.
• Labelling graphs legibly.
• Deleting superfluous data and other information.
• Reducing those 100-word text slides to 40 words (or even less) without losing content.
• Using colour to highlight categories of information, rather than for decoration.
• Avoiding formats that have no visual message, such as data tables.
A well-crafted presentation with clearly drawn slides can turn even timid public speakers into effective science communicators.
Scientific leaders have a responsibility to provide formal training and to change incentives so that researchers spend more time improving presentations.
A dynamic presentation culture, in which every presentation is understood, fairly critiqued and useful for its audience, can only be good for science.
Nature 594 , S51-S52 (2021)
doi: https://doi.org/10.1038/d41586-021-01281-8
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The term ‘scientific presentation’ used in this course refers to talks that scientists make in order to report their work to the scientific community: how this particular scientist found an important question and discovered a possible answer to that question. Through making such presentations scientists aspire to receive a variety of different feedback –advice, constructive criticism, grant support, job, etc. – to advance their research further. In the first week, we will discuss how scientific presentation differs from other types of presentation. We will watch videos of two presentations that deal with the same content, but differ in presentation style and strategy. We will discuss what are the essential elements that distinguish scientific presentations from other presentations. By learning strategies to present effectively you will be able to achieve the major goal of giving a scientific presentation: sell your work, sell yourself, and ultimately make your own science even better. |
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This video provides concise and effective tips spanning all relevant areas to deliver engaging scientific presentations. You will strengthen your skills in preparing, practicing and delivering presentations at both physical and virtual conferences and seminars. Best practices for structuring presentations and elements to include and those to exclude such as detailed sections on the use of videos, animations and tables are included. Common errors often seen in scientific presentations are highlighted along with tips on how to interact with audiences and keep them engaged. This will be a valuable resource for scientists in all areas of chemistry and materials science as well as engineers who wish to elevate their scientific presentations.
A straight to the point video providing concise and effective tips spanning all relevant areas to delivering engaging scientific presentations.
Jean-Philippe Dionne, Ph.D. in Mechanical Engineering (McGill University, Canada) has authored a number of scientific publications (conference proceedings, journal or magazine articles) in the field of personal protective equipment during his 20-year career in the industry. He has spent countless hours preparing and delivering presentations for scientific conferences and other events in various forms throughout his career.
Related content, presentation skills for scientists and engineers the slide master.
[MUSIC PLAYING]
It strikes me every time I attend scientific conferences to realize that most presenters definitely stars in their respective domains of research. There are representations that are either boring, way too complex, or both. It’s great to spend 10 years of one’s life at University to get some prestigious degree, but why isn’t any time spent on learning how to give effective presentations?
Great speakers are entertaining and instill confidence. But despite their speaking skills, their message might not get across properly if they rely on poor visual backup. On the brighter side, even a poor public speaker with a shaky mastery of the language can deliver a great and well-structured talk if backed up by the appropriate visual.
Towards that goal, the following video segments are filled with many tricks and tips provided in a very concise manner. The main sections to be covered are some basics to get us started, animations, images and videos, graphs– they rarely get the attention they deserve– tables, maths in equations– always intimidating– structure of your talk, interactions, practice tricks, planning, and delivery– the few terrifying minutes on the stage.
My name is Jean-Philippe Dionne– PhD in mechanical engineering, working in industry with more than 20 years experience delivering scientific presentation, as well as an acute observer of other people’s presentations. I’m confident that all those following the advice provided here, whether young undergrads or seasoned scientists, are likely to benefit from these videos. Let’s proceed.
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Purpose: Few guidelines exist regarding the most effective approach to scientific oral presentations. Our purpose is to (1) develop a standardized instrument to evaluate scientific presentations based on a comprehensive review of the available literature regarding the components and organization of scientific presentations and (2) describe the optimal characteristics of scientific presentations.
Methods: At the Sixty-sixth (2011) Annual Meeting of the American Society for Surgery of the Hand, 69 presentations were evaluated by at least 2 independent observers. A rating instrument was developed a priori to examine presentation content (background, methods, results, and conclusions), presentation style (speech, structure, delivery, slide aesthetics), and overall quality. We examined correlations between reviewers' ratings of each component as well as overall perceived quality of the presentation using regression analysis. Intraclass correlation coefficients were calculated to measure the degree of variation because of reviewer disagreement and identify the aspects of presentations that contribute to overall quality.
Results: Reviewer agreement was high for presentation content, and less than 1% of variation was caused by reviewer disagreement for background, methods, and conclusions. With respect to presentation style, reviewers agreed most frequently regarding speech and slide appearance, and only 9% and 13%, respectively, of the variation was caused by reviewer disagreement. Disagreement was higher for delivery and presentation structure, and 21% of the variation was attributable to reviewer disagreement. Speaker delivery and slide appearance were the most important predictors of presentation quality, followed by the quality of the presentation of conclusions and background information. Presentation of methods and results were not associated with overall presentation quality.
Conclusions: Distinct aspects of presentation content and style correlate with quality, which can be reliably and objectively measured. By focusing on selected concepts with visually simple slides, speakers can enhance their delivery and may potentially improve the audience's comprehension of the study findings.
Copyright © 2012 American Society for Surgery of the Hand. Published by Elsevier Inc. All rights reserved.
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In the video below, we show you the key principles for designing effective PowerPoint slides for a scientific presentation.
Using examples from actual science presentations, we illustrate the following principles:
You can also find this video, and others related to scientific communication, at the CLIMB youtube channel: http://www.youtube.com/climbprogram
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Bringing the World's Best Biology to You
Part 1: rethinking scientific presentations: the assertion-evidence approach.
00:00:08.13 As a research scientist, 00:00:11.03 think about how little time you spend presenting 00:00:16.20 against how much time you spend 00:00:19.11 working in the lab or on your computations. 00:00:24.08 You might give one presentation at a conference 00:00:29.18 for 20 minutes, 00:00:31.22 or you might give a colloquium at your institution 00:00:34.13 for 50 minutes. 00:00:37.28 The question comes: 00:00:40.03 how do you make that time as effective as possible 00:00:44.04 to represent all the work that you've done? 00:00:47.25 This film focuses on that question. 00:00:51.08 And in particular, this film pays a lot of attention 00:00:55.09 to the slides that you create for that presentation. 00:01:00.09 Now, you might ask, why? 00:01:02.02 And one thing that I have found 00:01:05.14 in my 30 years of researching scientific presentations 00:01:10.14 is that slides make more of a difference for the success 00:01:14.20 -- and I would say more often the downfall -- 00:01:18.10 of scientific presentations 00:01:21.11 than people realize. 00:01:23.08 First, when you're creating slides, 00:01:25.26 you make important decisions: 00:01:28.02 what information you're going to include, 00:01:30.23 and equally important, 00:01:33.22 what information you're going to leave out. 00:01:36.07 And of that information that you include, 00:01:38.07 you also make decisions... 00:01:40.16 what am I going to emphasize, 00:01:42.19 perhaps by putting on the slide, 00:01:44.13 and what am I going to de-emphasize 00:01:47.25 by folding into your speech? 00:01:50.20 A second way that slides affect a presentation's success 00:01:56.04 occurs in the delivery. 00:01:58.18 Sadly, many presenters use PowerPoint's defaults 00:02:05.14 and spend so much of their delivery 00:02:09.01 turning, reading or paraphrasing a bullet on the slide, 00:02:13.24 turning back to the audience, 00:02:16.12 then turning, reading or paraphrasing, 00:02:19.06 then turning back. 00:02:21.03 And that rhythm 00:02:24.05 -- what a lot of people call a death by PowerPoint rhythm -- 00:02:26.27 pulls down a presentation. 00:02:28.20 The best presenters, however... 00:02:30.24 they speak from what they know, 00:02:34.03 and their visual aids are in fact aids for the audience 00:02:39.13 rather than notes for them. 00:02:42.15 Yet a third way that slides 00:02:45.05 affect a presentation's success 00:02:47.05 occurs with how much the audience 00:02:50.20 understands from them. 00:02:52.20 Our research has found 00:02:55.28 that challenging PowerPoint's defaults 00:02:58.08 and using a different approach, 00:03:00.14 such as what you're gonna learn in this film, 00:03:04.01 actually increases the amount of comprehension by the audience 00:03:11.05 in a statistically significant way. 00:03:16.05 So, I've had a number of people 00:03:18.20 who have used this approach. 00:03:20.15 The woman in the upper left, Katie Kirsch... 00:03:24.10 while she was getting her PhD, 00:03:28.25 she used this approach in all her conference presentations, 00:03:31.04 and she won best presentation at the conference 00:03:35.01 three times. 00:03:37.22 The gentlemen at the bottom, 00:03:40.01 professor Are Magnus Bruaset from Simula Research Laboratory 00:03:43.26 and University of Oslo in Norway... 00:03:47.04 he uses this approach, and his colleagues use this approach, 00:03:51.12 in all their presentations 00:03:54.14 that they make to industry to present their research. 00:03:57.27 And the woman... scientist in the upper right, 00:04:01.24 Dr. Barbara Bekins from the US Geological Survey... 00:04:06.06 she had to give a lecture 00:04:09.08 to 40 different places across the country, 00:04:11.27 and she decided to use this approach 00:04:16.03 for that lecture 00:04:18.01 because so many people 00:04:21.01 were going to see her work presented in that fashion. 00:04:25.24 We've had research groups 00:04:28.16 use the assertion-evidence approach, 00:04:30.10 and what you see here on the screen 00:04:32.13 is a large gas turbine research group 00:04:35.20 at Penn State. 00:04:37.02 We've had courses adopt the approach, 00:04:40.08 and here you see a law design course 00:04:43.19 at Penn State. 00:04:45.21 And this... and the approach was used by both the professors 00:04:48.11 who taught the class 00:04:50.15 and by the students who reported on their designs. 00:04:53.20 We've even had one national organization, 00:04:57.05 the Engineering Ambassadors Network, 00:04:59.27 adopt the approach for all the presentations 00:05:02.22 that they use in high school 00:05:05.03 to recruit STEM students. 00:05:08.18 Now, one assumption that I'm going to make 00:05:12.10 in this presentation 00:05:15.04 is that the goals for your research presentations 00:05:17.26 are that they are understood, 00:05:21.04 that your presentations are remembered, 00:05:23.10 and that your presentations are believed. 00:05:27.00 I'm also gonna have another assumption 00:05:28.28 that on a personal level 00:05:31.09 you have a goal of wanting to feel 00:05:36.09 and project more confidence. 00:05:38.03 So, where do we start? 00:05:41.12 Where I would like to start is 00:05:44.08 I would like you to think about 00:05:47.00 when you watch scientific presentations 00:05:49.18 and you see the slides, 00:05:51.24 what are the biggest problems that you see with those slides? 00:05:56.05 I've asked this question 00:05:59.00 to hundreds of scientists and engineers around the world, 00:06:03.05 and the number one answer 00:06:05.12 -- and it's not even close -- 00:06:07.15 is too many words. 00:06:09.14 And no doubt, 00:06:11.27 you see many examples of that weekly 00:06:15.27 in presentations that are given at conferences, in seminars, 00:06:20.26 in classrooms that are... 00:06:24.17 that include slides. 00:06:26.01 And you... and that particular problem 00:06:29.11 is not one that actually is so surprising. 00:06:34.20 In the mid-1980s, some research came out, 00:06:39.06 and that research points to why 00:06:43.00 having too many words is a problem. 00:06:47.09 So, let's say you have a speaker and you have an audience. 00:06:49.09 Now, we've known forever 00:06:51.25 that the speaker's spoken words... 00:06:54.19 those are gonna be taken in through the ears. 00:06:57.06 And if the speaker has any written words, 00:07:00.13 those are gonna be taken in through the eyes. 00:07:03.05 But it wasn't until the mid-1980s 00:07:07.16 that a Canadian psychology researcher 00:07:10.02 by the name of Allan Paivio 00:07:12.13 found that those written words and spoken words 00:07:17.26 are processed in the same part of the brain. 00:07:20.26 And another researcher, 00:07:24.12 this one from Australia, John Sweller... 00:07:27.14 he thought about Paivio's research 00:07:30.11 and he asked this question: 00:07:32.02 if written words and spoken words 00:07:34.02 are processed in the same part of the brain, 00:07:36.06 could that part of the brain become overloaded, 00:07:39.27 much as a central processing unit 00:07:43.00 can become overloaded 00:07:45.17 when it tries to do too many tasks? 00:07:47.14 And so Sweller... he did experiments. 00:07:49.11 He had one room where people just read, 00:07:51.23 one room where people just listened, 00:07:53.20 and another room where people read and listened. 00:07:57.29 And when there weren't too many words, 00:08:00.04 in the comprehension tests that he gave after those presentations, 00:08:04.16 the room where they read and listened, 00:08:09.01 they did the best. 00:08:10.28 But what he found is... 00:08:13.00 that when there were too many words projected, 00:08:16.12 that what happened is that room 00:08:20.04 that was both reading and listening 00:08:23.08 went from first to worst. 00:08:25.28 And so, Sweller came up with this theory 00:08:28.26 that if audiences try to process 00:08:31.08 too many words, 00:08:33.12 this cognitive overload occurs, 00:08:37.04 and that is what happens in many presentations. 00:08:41.19 Now, scientists and engineers 00:08:43.16 will also talk about a couple of other problems. 00:08:46.10 I mean, they'll actually talk about a lot of problems, 00:08:48.28 but there are three that stand out. 00:08:51.08 So, too many words is number one. 00:08:53.00 A second one is that the slides are cluttered. 00:08:57.21 And by cluttered, they mean that the... 00:09:01.00 that the audience isn't sure where to look. 00:09:03.22 And so, you have a slide, 00:09:05.28 and maybe what you want to do is you want to look at a graph on the slide 00:09:09.05 because you think the graph contains the most important things... 00:09:12.06 but there's text and arrows 00:09:16.13 and other things that are impinging on that graph, 00:09:19.00 and your eye gets pulled away. 00:09:22.05 A third problem is that many people 00:09:26.07 find that much of the text on slides is not readable. 00:09:29.17 And you can see in this graph 00:09:33.17 that even though maybe you can see the curves, 00:09:36.09 what you cannot read are the axes. 00:09:38.05 And if you can't read the axis of a... 00:09:40.23 axes of a graph, 00:09:43.08 then the value of that graph plummets. 00:09:47.03 A big takeaway is that 00:09:51.08 because so many people -- something like 95% -- 00:09:55.05 use PowerPoint, 00:09:58.19 that then PowerPoint's defaults become important. 00:10:02.00 And what we realize is PowerPoint 00:10:06.20 came out about the same time that Paivio 00:10:09.00 was coming out with his research. 00:10:11.07 And the two gentlemen who created that program, 00:10:15.26 Robert Gaskins, who was an entrepreneur, 00:10:18.00 and Dennis Austin, who was a computer scientist... 00:10:21.22 they were not aware of Paivio's research. 00:10:25.00 Now, they ended up, I think, doing the best they could 00:10:28.24 with the computer architecture of the day. 00:10:31.01 But a problem is that the defaults 00:10:35.09 were not based on any research. 00:10:38.18 Worse yet, and maybe the big tragedy, 00:10:42.08 is that PowerPoint's defaults have not changed significantly. 00:10:46.08 Yeah, in 2003 they changed from Times New Roman to Arial, 00:10:50.03 and in 2007 they changed from Arial typeface to Calibri, 00:10:53.22 and they threw in Microsoft's little artistic insert... 00:11:01.23 but... but nothing actually changed here. 00:11:04.27 So, one thing that I want you to realize 00:11:11.16 is that PowerPoint's defaults run counter to how people learn. 00:11:15.11 That text box in the body 00:11:18.12 that has all those nested bullets... 00:11:20.12 that leads people to create too many written words. 00:11:25.07 As John Sweller says, 00:11:27.02 it is a disaster how many words 00:11:31.04 people will put on slides. 00:11:33.01 That textbox also consumes valuable space 00:11:35.13 that could be used for images, 00:11:38.20 which makes the slides cluttered. 00:11:41.22 And then one last thing, 00:11:43.15 and something that I've been paying a lot of attention to, 00:11:45.15 is that that headline 00:11:50.09 leads scientists and engineers to write phrase headlines. 00:11:54.23 On the surface, that sounds like a good idea, 00:11:57.27 but a problem is that a phrase headline 00:12:00.15 does not filter noise. 00:12:03.06 And as you can remember 00:12:05.09 from when we first talked about why slides are important, 00:12:09.01 it's important for us to have a filter 00:12:13.18 on what to include and what not to include. 00:12:16.01 I'm gonna give you one quotation, 00:12:20.05 because we can do better. 00:12:21.24 I'm gonna give you one quotation... 00:12:23.19 and I could have chosen a lot, 00:12:25.17 but I'm gonna choose this one. 00:12:27.08 "The real mystery to me 00:12:29.29 is why PowerPoint's default style has been adopted so widely. 00:12:34.11 Why do medical researchers use the PowerPoint style 00:12:38.23 at academic conferences? 00:12:40.23 Why do engineers use the PowerPoint style 00:12:42.29 for technical discussions? 00:12:45.24 And the reason I like this quotation 00:12:48.28 as a criticism of PowerPoint 00:12:51.11 is that it was said by none other than Robert Gaskins, 00:12:57.15 the creator of PowerPoint. 00:12:59.18 I mean, if Gaskins himself 00:13:03.14 challenges the defaults, 00:13:05.08 then you should as well. 00:13:07.05 So, the question comes, what should we do? 00:13:09.09 But before we do that, 00:13:11.08 I have yet another assumption I want you to have. 00:13:12.26 And that is, 00:13:14.25 you should not have slides 00:13:18.01 if slides do not support the presentation. 00:13:22.24 In other words, if sl... 00:13:25.03 if slides do not help the audience 00:13:28.14 understand, remember, or believe the content. 00:13:31.28 And someone who was very astute 00:13:34.29 at that particular point, 00:13:36.28 and did not include slides if they weren't needed, 00:13:40.16 was Steve Jobs. 00:13:43.04 Steve Jobs thought about his presentations, 00:13:45.19 in a sense, as a story, 00:13:47.22 and then each slide or blank screen... 00:13:50.05 that was a scene. 00:13:52.09 And so, if you don't need a slide, 00:13:55.02 press the B on the control panel of your... 00:13:59.09 of your computer, 00:14:01.10 or use your advancer to blank the screen, 00:14:04.23 or better yet, insert a black slide 00:14:07.23 so that then the audience knows to focus on you. 00:14:13.23 And while that focus might seem frightening at first, 00:14:18.24 that focus is important 00:14:21.14 because, as Faraday said, 00:14:23.18 for your presentation to be a success, 00:14:25.21 the audience has to believe in you. 00:14:29.08 You have to show ownership of the information. 00:14:32.23 Now, maybe you won't have a blank screen 00:14:35.05 at a conference presentation 00:14:37.20 because those are so compressed. 00:14:39.12 But in a symposium that's 50 minutes, 00:14:41.20 think about having at least one scene 00:14:43.22 where there is no slide 00:14:46.04 and you move to a part of the room 00:14:48.26 where no one typically stands. 00:14:51.27 That will command attention. 00:14:53.15 Okay, now we're ready. 00:14:55.16 So then, what should we do? 00:14:57.26 And my first piece of advice to you is, 00:15:01.04 build your talk on messages, not on topics. 00:15:06.15 Most scientists and engineers in research 00:15:09.11 build their presentations on topics: 00:15:12.22 introduction, methods, results, discussion. 00:15:16.04 You can do better than that. 00:15:19.19 So, what often happens is... 00:15:21.21 let's say you're putting together a presentation, 00:15:23.29 and you're at a particular scene 00:15:26.17 and you decide... mmm... electron acceptors, 00:15:29.07 that's what I'm gonna be talking about here. 00:15:31.07 And so you write "electron acceptors" 00:15:34.00 in your biggest typeface up at the top, 00:15:36.06 and then you write down all the things you want to say... 00:15:40.02 you write those down below. 00:15:42.00 And then, if... and you put those in this bulleted list. 00:15:44.20 And then, if there's any room, 00:15:46.24 then you include an image. 00:15:50.02 What I'm telling you here is 00:15:53.02 go back to step one and stop there. 00:15:56.00 You can do better. 00:15:58.01 Build your talk on messages. 00:16:00.08 And so, Dr. Barbara Bekins, 00:16:02.01 when she was putting together her presentation 00:16:05.08 on the effect of hydrology 00:16:10.04 on the 25-year degradation of a crude oil spill... 00:16:18.01 on this particular scene, 00:16:20.23 she thought deeply about what she wanted the audience 00:16:24.01 to walk out the door with. 00:16:26.04 And then she wrote this sentence: 00:16:28.17 a succession of electron acceptors occurs 00:16:31.17 when an aquifer becomes contaminated with oil. 00:16:36.14 And then, she took that sentence, 00:16:39.28 tightened it as much as she could, 00:16:41.29 and put that at the top of a slide. 00:16:44.11 And once she had that, 00:16:46.19 then she had a filter. 00:16:48.17 And then she created visual evidence 00:16:51.00 to support that. 00:16:53.00 And so, when you've got an oil spill 00:16:56.18 that occurs in an aerobic aquifer, 00:17:01.09 what depletes first is the oxygen. 00:17:07.27 And so, what you see here is that this oxygen... 00:17:12.13 this becomes depleted in this outer band of the plume. 00:17:16.18 And once that is depleted, 00:17:19.08 then you get these bands of other types of depletions. 00:17:25.20 You get a reduction of nitrate and manganese, 00:17:29.10 and then you get a reduction of iron, 00:17:32.14 and then there's a reduction of sulfate. 00:17:36.29 So, what she has done 00:17:40.24 is she has stated her assertion up at the top 00:17:43.08 and then supported that assertion visually. 00:17:47.22 That's principle number one. 00:17:51.14 Principle number two 00:17:54.04 is to support your messages with visual evidence 00:17:57.04 -- not a bullet list. 00:18:00.00 It could be photographs, drawings, 00:18:03.05 diagrams, graphs. 00:18:05.17 It could be an equation. It could be a film. It could be a short table. 00:18:10.07 And then what you are to do is... 00:18:14.18 by creating that, you allow the audience 00:18:19.27 to focus on the visual evidence 00:18:23.14 and then what it is you're saying. 00:18:25.07 You avoid that cognitive overload. 00:18:27.29 So, let's go back to Paivio. 00:18:30.05 And if you remember, 00:18:32.27 Paivio found that written words and spoken words... 00:18:35.16 they're processed in the same part of the brain. 00:18:38.10 But his research also found 00:18:42.09 that images are processed in a different part of the brain. 00:18:46.01 And another researcher, professor Richard Mayer 00:18:49.19 from UC Santa Barbara... 00:18:52.05 what he did is he really ran with the question of, 00:18:55.27 what is the effect of using images in a presentation? 00:19:00.25 What is the effect on the learning 00:19:04.23 that the audience has? 00:19:06.20 And so, he's done a number of experiments, 00:19:08.22 and what his big takeaway 00:19:12.06 is that people learn much more deeply 00:19:14.05 from words and relevant images 00:19:17.10 than from words alone. 00:19:19.28 So, let's take a look at an example, 00:19:22.07 and I'm gonna choose a PhD graduate student, Jacob Snyder, 00:19:25.02 who's presenting a scene from 00:19:29.00 one of his conference presentations and from his PhD defense. 00:19:32.20 And so, in this scene 00:19:36.05 he's talking about the effect of using additive manufacturing, 00:19:40.18 or 3D printing, 00:19:42.25 on some really small channels. 00:19:47.09 And so, he begins the scene 00:19:51.04 by showing a channel that is built in the vertical direction, 00:19:55.10 much as a smokestack is. 00:19:57.09 And what you can see 00:19:59.18 -- and what he points out -- 00:20:01.26 is the variation that occurs in that 3D printed channel. 00:20:05.27 And then, once he has set that up, 00:20:09.14 then what he does is he shows a channel 00:20:12.24 that was built as a pipeline. 00:20:15.10 And what you see is that there's much more variation 00:20:20.12 in that particular channel, 00:20:22.19 that parts of it actually almost cave in. 00:20:26.11 And so, you might think, ohh, well, it's obvious 00:20:30.02 -- we would go with the vertical one. 00:20:32.10 Except that these channels... they are... 00:20:36.09 serve to produce heat transfer of these very hot gases. 00:20:40.22 And so, as it turns out, 00:20:43.03 having that roughness can be an asset. 00:20:47.03 And then he went on to show another channel 00:20:51.12 -- this one at 45 degrees -- 00:20:53.20 and he made the point that manufacturers 00:20:57.10 could choose different angles 00:21:01.24 to balance having the overall shape that they want 00:21:04.18 with increased roughness. 00:21:07.17 Now, we've looked at an assertion-evidence slide here. 00:21:12.01 Let's take it apart. 00:21:14.15 And the slide began with the assertion headline. 00:21:18.11 Now, some of you might say, 00:21:20.23 you know, I... I bet if I had seen Jacob Snyder give that talk, 00:21:25.28 I would understand exactly what was going on 00:21:29.05 and I would not have read that sentence. 00:21:31.15 And what I would say is, fantastic. 00:21:33.28 You were on your game as a listener 00:21:36.06 and then Jacob was on his game as a speaker. 00:21:40.09 But that sentence at a conference or in a symposium... 00:21:44.15 that sentence serves as a safety rope for the audience 00:21:50.04 in case they zone out, they get tired, 00:21:53.21 they receive a text, or whatever... 00:21:56.07 that allows them to stay in the presentation. 00:22:02.06 A couple of other things about the sentence headline: 00:22:05.10 keep it to one or two lines. 00:22:07.26 If it goes more than two lines, 00:22:09.22 our focus groups find that people won't read it... 00:22:12.28 perhaps it's just too much time away from the speaker. 00:22:16.13 Capitalize it the way you would a sentence. 00:22:19.09 It's just easier for people to read a sentence 00:22:22.08 that's capitalized as a sentence. 00:22:24.10 Also, don't center it; left justify it. 00:22:27.12 It's an easier read for the audience. 00:22:32.09 And the period... do you need a period? 00:22:36.14 Because it's a standalone sentence, 00:22:38.21 a period isn't required. 00:22:40.17 However, if you hear the voice of your fifth grade teacher 00:22:43.29 to put a period there and it haunts you at night, 00:22:47.22 put the period. 00:22:49.16 It's not that big of a deal. 00:22:52.16 So, that's the sentence. 00:22:54.12 What about the visual evidence? 00:22:56.11 With the visual evidence, I'd say the big thing is to avoid clutter. 00:22:59.07 In other words, try to have the slide breathe. 00:23:01.19 And I think Jacob Snyder did a really good job here 00:23:04.10 with the positioning of the three contour plots 00:23:08.20 and not allowing them to crowd the headline. 00:23:15.08 Leave some space there -- very nice. 00:23:17.17 And one last thing is, think about how you're gonna tell the story of the scene. 00:23:22.29 So, in this case, Jacob Snyder 00:23:25.28 discussed the one contour plot 00:23:28.13 and then animated in the second one, 00:23:30.23 when he was ready and when the audience was ready, 00:23:33.16 and then animated in the third, 00:23:36.22 again when the audience was ready. 00:23:39.13 So, we've talked about two of the principles 00:23:43.05 of the assertion-evidence approach: 00:23:45.28 build your talk on messages, not on topics, 00:23:48.01 and support those messages with visual evidence 00:23:51.01 not bullet lists. 00:23:53.15 The third principle of the assertion-evidence approach 00:23:56.15 is that when you present that visual evidence 00:24:00.04 fashion sentences on the spot. 00:24:02.18 In other words, show that you own the information. 00:24:06.20 Now, many of you might be 00:24:09.14 afraid of this particular principle. 00:24:11.25 You think, oh, I don't think I can do it. 00:24:14.01 I need those bullet lists for me to know what to say. 00:24:16.20 And what I would say is, you don't. 00:24:19.16 It is your research. 00:24:21.29 If you choose visual evidence 00:24:25.10 that is from your work, 00:24:28.05 you can present it. 00:24:29.29 You don't need those bullet lists. 00:24:32.14 As a research scientist or a research engineer, 00:24:35.04 be an experimentalist. 00:24:37.02 Try this approach. 00:24:39.19 And in trying this approach, 00:24:42.02 rather than starting with PowerPoint's defaults, 00:24:44.06 go to our website -- www.assertion-evidence.com -- 00:24:47.07 and download one of our PowerPoint templates. 00:24:50.00 They're free. It doesn't cost you anything. 00:24:53.02 But it's gonna save you a lot of time. 00:24:55.02 You'll also find some example presentations 00:24:57.13 by people such as Jacob Snyder and Katie Kirsch, 00:25:01.13 whom I had mentioned earlier. 00:25:04.08 So, what we've done here is that 00:25:10.04 I have shown you a different approach 00:25:12.23 to give a scientific research presentation. 00:25:16.05 And I hope that you'll be an experimentalist 00:25:18.23 and try this approach. 00:25:21.13 In a second film that's coming up, 00:25:23.22 we're going to walk through 00:25:27.11 a research presentation 00:25:30.03 -- title slide, mapping slide, the body slides, conclusion slide -- 00:25:33.16 to show some best examples on what it is that you can do. 00:25:38.00 Thank you.
00:00:08.07 This film is a second part 00:00:11.24 in a three-part series for iBiology 00:00:15.18 on creating effective scientific research presentations. 00:00:22.05 Now, in the first part, 00:00:25.12 I introduced the assertion-evidence approach. 00:00:28.23 And the assertion-evidence approach has three main principles: 00:00:33.06 number one, build your talk on messages not on topics; 00:00:37.27 number two, support those messages with visual evidence not bullet lists; 00:00:42.13 and then number three is, when explaining that visual evidence, 00:00:46.18 fashion sentences on the spot. 00:00:50.14 Whereas you might have just one sentence written on the slide, 00:00:54.26 you will say six, seven, eight, or nine sentences 00:01:00.14 in your talk. 00:01:03.01 This second film does two things. 00:01:06.15 This first is this film 00:01:10.27 presents evidence showing that the assertion-evidence approach 00:01:14.14 is more effective. 00:01:16.21 After all, this approach requires quite a bit more work. 00:01:20.16 You have to think deeply about what those message headlines are. 00:01:23.19 You have to create that visual evidence. 00:01:26.13 And then you have to practice enough 00:01:29.08 that you can fashion sentences on the spot. 00:01:32.15 The second part of the talk 00:01:36.02 is to walk through a research presentation 00:01:38.07 and show you what I consider some of my greatest hits: 00:01:42.09 slides that students have created 00:01:45.14 for various research talks. 00:01:48.20 So, why the assertion-evidence approach? 00:01:52.20 Why should we use it? 00:01:54.27 At Penn State, we've done some tests 00:01:58.09 in which we've found that the assertion-evidence approach 00:02:02.14 is more effective than a typical presentation slide, 00:02:07.13 such as what you see on the screen. 00:02:10.00 So, we created a presentation... 00:02:12.16 this one happens to be on magnetic resonance imaging... 00:02:15.23 and we first created it as a typical traditional talk 00:02:22.29 that follows PowerPoint's defaults. 00:02:25.12 In fact, we looked at a lot of presentations 00:02:29.17 that were on magnetic resonance imaging, 00:02:32.06 and we patterned it after that. 00:02:34.20 Then we created a set of slides 00:02:38.01 for the exact same words that would be spoken, 00:02:42.26 but then followed the assertion-evidence approach. 00:02:45.22 So, we've got 50-60 participants in a room. 00:02:51.10 They see slides that follow the traditional approach. 00:02:56.14 Then we've got 50-60 students in another room. 00:03:00.07 They see slides that follow the assertion-evidence approach. 00:03:05.00 And after the presentation, 00:03:08.00 both sets of participants... 00:03:10.08 they essentially tried to explain, 00:03:13.26 how does magnetic resonance imaging work? 00:03:16.21 And then we had scorers who scored each of those attempts. 00:03:22.09 But the scorers, or the raters, 00:03:25.09 they didn't know from which group that they came. 00:03:29.02 But what the raters found is... 00:03:32.18 they found that the traditional approach... 00:03:35.14 they scored on average about 42% 00:03:38.05 in terms of how much they understood. 00:03:41.23 Whereas the people who viewed the assertion-evidence approach, 00:03:45.28 they found 50... 00:03:48.21 they scored that 59%. 00:03:51.01 And the statistical difference between those two 00:03:53.21 -- at these levels, 50-60 participants -- 00:03:57.16 is about... less than 0.01. 00:04:02.08 And so, what we were left to conclude 00:04:04.26 is the assertion-evidence slides 00:04:07.17 led to better comprehension and recall of information, 00:04:12.19 and that increase in comprehension and recall 00:04:16.29 is statistically significant. 00:04:19.14 One thing that we also found 00:04:23.13 is that the misconceptions that participants had 00:04:27.12 in the traditional approach, 00:04:29.27 with traditional PowerPoint slides, 00:04:32.22 is about 10 times higher 00:04:36.06 than for the assertion-evidence group -- ten times. 00:04:39.18 And what we think is happening there 00:04:42.13 is that the participants... 00:04:45.13 they're reading a bullet or something 00:04:49.23 while the speaker is talking about something else. 00:04:52.24 Those are two reasons 00:04:57.11 for you to think about using these slides 00:05:00.01 to present your research: 00:05:02.18 to increase comprehension and recall, 00:05:04.29 and to reduce number of misconceptions 00:05:08.21 that people have about your work. 00:05:11.08 So, that's a reason for doing the assertion-evidence approach. 00:05:14.14 How do you... how do you apply it 00:05:18.02 in a research presentation? 00:05:20.14 And so, what I'd like to do is walk through some common scenes, 00:05:23.18 sometimes talking about what's typically done, 00:05:27.08 and then show you what's done in the assertion-evidence approach. 00:05:30.17 Okay. So, here we go. 00:05:31.29 The first scene is typically a title slide. 00:05:34.29 And at so many research conferences, 00:05:38.10 or at symposiums and seminars, 00:05:41.00 you'll see people have a slide such as the following. 00:05:44.14 Hello. My name is Stuart Apple. 00:05:46.20 I'm workin' with Kerry Cho and Dale Gray, 00:05:49.03 and we are from the Environmental Science Department 00:05:52.14 at such and such a university. 00:05:54.19 And what we are going to present today is 00:05:58.02 Atmospheric Mercury Depletion Events 00:06:00.18 in Polar Regions During Arctic Spring. 00:06:03.25 And then that slide is gone. 00:06:06.05 And in those few nanoseconds 00:06:09.04 between that slide and the next slide, 00:06:11.27 think about how you're feeling as an audience member. 00:06:15.14 Are you... are you confident 00:06:18.09 that you're gonna learn a lot in this talk? 00:06:20.19 Do you feel as if the train has left the station, 00:06:22.27 and yet you're not really clear on what the talk is about 00:06:28.29 or what the title means? 00:06:33.27 I think that's what many people have... 00:06:35.09 or, the state that they're in in a research talk. 00:06:37.27 We can do better than that. 00:06:40.05 And now, you kind of look at this slide 00:06:42.21 and you wonder... gosh, I see a lot of slides like that. 00:06:45.17 Maybe they've got different decoration. 00:06:47.23 But why? 00:06:49.28 Why do so many slides have this title on the top, 00:06:52.05 and then just the name and the affiliation beneath, 00:06:55.05 and maybe just some decoration? 00:06:57.19 And you know why. 00:07:00.02 I mean, the reason is that people are just following PowerPoint's defaults. 00:07:03.05 PowerPoint tells them to do that. 00:07:05.10 And so, they'll put their title and then they'll put their affiliation. 00:07:08.07 And what we're saying is, 00:07:10.03 you can do better than that. 00:07:12.01 You can do better than that. 00:07:14.10 So, what can we do? 00:07:16.27 So, I'd like to look at... actually, this research 00:07:20.06 was done by a young researcher at the University of Oslo, 00:07:25.02 a chemistry student by the name of Katrine Aspmo. 00:07:27.24 And she was gonna give her first research presentation. 00:07:31.18 And she was a little nervous about that. 00:07:34.18 Moreover, the presentation was gonna occur in Portland, Oregon, 00:07:38.21 and so the people were gonna be speaking in English 00:07:43.14 -- not her native Norwegian. 00:07:45.27 But her English is good. 00:07:48.02 Still, that's just one more thing for her to consider. 00:07:50.25 But before this talk, 00:07:53.20 she went to her advisor and she asked her advisor, 00:07:57.22 how many people will be in the audience? 00:07:59.23 And her advisor said, well, it'll be about 50. 00:08:02.07 She said, whoa. 00:08:04.19 And then she said, how many of them know 00:08:05.20 what an atmospheric mercury depletion event is? 00:08:08.21 And her advisor said, hmm... I'd say five. 00:08:11.15 You're one. I'm another one. 00:08:14.20 Our collaborator, Grethe -- she's a third. 00:08:17.08 And so, that kind of gave her this idea that... 00:08:20.23 whoa... you know... 00:08:23.11 for her to orient that audience, 00:08:25.20 she's gonna have to spend some time on that initial scene. 00:08:29.05 And so, here's what she came up with. 00:08:33.12 Hello, my name is Katrine Aspmo, 00:08:36.00 and I'm working with Torunn Berg 00:08:38.21 at the Norwegian Institute of Air Research, 00:08:40.22 and I'm also working with Professor Grethe Wibetoe 00:08:42.23 from the Department of Chemistry at the University of Oslo. 00:08:46.00 And what we're trying to determine 00:08:48.20 is where atmospheric mercury goes 00:08:54.03 when it depletes or falls out of the atmosphere. 00:08:59.03 Now, one thing you may not realize 00:09:02.08 is that in this atmosphere -- in this room right here -- 00:09:03.29 there's a certain amount of mercury. 00:09:06.16 It's not much. It's about 1.5 nanograms per liter. 00:09:09.16 And here, in this room, 00:09:11.16 it remains in the atmosphere. 00:09:13.15 Even when we breathe it in, we breathe it out. 00:09:15.24 It still stays in that gaseous state. 00:09:18.19 But for some reason 00:09:21.09 -- and scientists aren't exactly sure why -- 00:09:24.14 in the polar regions of the world, 00:09:26.24 such as this beautiful Ny-Alesund region, 00:09:29.00 that you see here of Norway, 00:09:32.04 there are these events where that level of mercury 00:09:36.23 will drop to zero. 00:09:39.20 And the question comes... 00:09:41.27 where does that mercury go? 00:09:43.28 So, these events... they've got this fancy name, 00:09:47.10 atmospheric mercury depletion events. 00:09:49.16 But where does that mercury go? 00:09:51.20 Now, while you may not have realized 00:09:53.21 that mercury is in the atmosphere, 00:09:55.14 I think everyone in the room knows 00:09:58.03 that mercury is toxic. 00:09:59.29 And at high enough levels, 00:10:02.07 it can cause paralysis and even death for mammals. 00:10:04.29 And so, for the polar bears in the region, 00:10:08.01 for the arctic foxes, 00:10:10.01 for the stray Norwegians who wander through there, 00:10:14.23 how... where is that mercury? 00:10:17.03 What and... and... and how does... 00:10:20.03 how does it get to that particular spot? 00:10:22.19 That is, a... you know, a research question. 00:10:26.17 And so, what we did is... you may not be able to see, 00:10:29.02 but in this one corner here is a cabin. 00:10:32.27 And we stayed in that cabin for two months. 00:10:37.00 And what we did is 00:10:39.20 we made simultaneous measurements of the amount of mercury 00:10:42.29 that's in the atmosphere 00:10:44.24 with the amount of mercury that's in the surface snow 00:10:47.06 to test our hypothesis. 00:10:49.21 That is in fact where that mercury goes. 00:10:54.15 Wow. I remember seeing this talk at... 00:10:57.19 seeing the beginning of this talk 00:11:00.03 at the University of Oslo in 2004. 00:11:02.03 And I thought to myself, you know, 00:11:04.15 I'm not an environmental scientist, 00:11:06.17 but I am lucky. 00:11:08.18 I am lucky to be here 00:11:10.26 because I'm gonna learn something in this talk. 00:11:12.20 I have already learned something in this talk. 00:11:14.20 And that's something that I would suggest to you: 00:11:17.08 in that first scene, give the audience something. 00:11:21.02 You know at the beginning of a scientific presentation, 00:11:23.28 there are certain things 00:11:26.27 that you want to accomplish before you get to the middle. 00:11:29.05 One thing is you want to show the importance of the research. 00:11:31.15 You want to present background 00:11:33.15 that the audience needs. 00:11:35.11 You also want to present background 00:11:37.20 about yourself to build credibility. 00:11:39.09 And you want to give your research question. 00:11:41.14 Katrine did all of those... 00:11:44.13 all of those on that title slide. 00:11:47.07 Wow -- that's effective. 00:11:49.11 So, we've talked about one scene here. 00:11:54.18 Another scene that often occurs 00:11:58.24 also happens at the beginning, before you get to the middle, 00:12:00.14 and it's something people call an outline slide. 00:12:02.10 I like to call it kind of a mapping slide. 00:12:04.17 Sadly, many people's slide looks like the following. 00:12:08.18 You've got this detailed list 00:12:10.24 of every single thing they're gonna do 00:12:13.00 -- things they've already done, actually, 00:12:14.27 in the talk by the time they give it -- 00:12:16.24 and then things that you already know were gonna come. 00:12:19.06 And then they will dutifully read through that list. 00:12:21.20 You know, they'll get to... you know, 00:12:23.29 almost all the way through, 00:12:25.24 and then they'll realize they misspelled a word like acknowledgments, 00:12:28.06 and they'll apologize for it... 00:12:30.14 and then they will finish, 00:12:32.05 and then they will move on. 00:12:34.00 And when they move on, 00:12:35.25 then the audience is, to themselves, 00:12:38.08 thinking, well, he gave me all these things, 00:12:41.14 or she gave me all these things, 00:12:43.13 and I've forgotten them already. 00:12:45.11 You can do better than that. 00:12:47.20 One thing is, remember, 00:12:51.04 people feel comfortable with lists of two's, three's, and four's. 00:12:54.01 So, a list, here, of eleven is not very good. 00:12:57.19 Another thing is you don't need to give them some things: 00:13:00.01 introduction -- they know the talk has an introduction; 00:13:02.08 background -- you've already given the background 00:13:04.05 before you do this mapping; 00:13:06.04 conclusions; acknowledgments; questions. 00:13:08.02 They know that's happening. 00:13:09.28 It's the stuff in the middle. 00:13:11.24 And you don't have to give the sub-levels. 00:13:13.22 I mean, that's not what's so important. 00:13:15.13 It's the main things that you need to give. 00:13:17.16 So, let's look at what Katrine Aspmo did. 00:13:19.20 I thought she did an excellent job. 00:13:22.00 So, in her talk, she divided it into three parts. 00:13:25.22 One is this theory for mercury cycling. 00:13:28.21 And then she talked ab... 00:13:30.18 mentioned that she was gonna, you know, talk about that. 00:13:33.06 And then she had another part, 00:13:35.16 where she had those measurements from that station... 00:13:37.29 actually, on those two types of mercury measurements: 00:13:41.24 in the atmosphere and then in the surface snow. 00:13:46.03 And then, her third part of the talk 00:13:49.00 was environmental implications, 00:13:51.05 and she showed this particular picture. 00:13:53.00 And the polar bear is not there in a gratuitous fashion. 00:13:55.18 Actually, a lot of the data 00:13:58.05 on the effects of these mercury depletion events 00:14:00.08 occurs through studying polar bear carcasses, 00:14:04.02 and so that is what she went over. 00:14:06.20 But whoa... what a great mapping scene. 00:14:09.20 And I have seen people sometimes take those images 00:14:12.20 and put those as icons in the corners of all the slides 00:14:17.05 that were from that particular section. 00:14:19.05 That's just another thing, here, 00:14:21.05 that you could do that doesn't clutter a slide 00:14:24.04 or take up too much space 00:14:25.29 or too much time for the audience's attention. 00:14:28.15 Yeah. 00:14:30.07 But that's the kind of mapping that you want to do. 00:14:32.19 Let's try... let's think about literature review. 00:14:35.02 So, literature view... oh my gosh. 00:14:36.27 This is often one of the most boring parts. 00:14:38.13 People walk through all the... 00:14:40.08 all the major work that's been done. 00:14:42.15 You'll get a bullet list slide, 00:14:44.06 and they'll talk about everything that they've done. 00:14:46.07 And I'd like you to rethink that. 00:14:48.29 You know, what are you doing in the literature review? 00:14:51.11 You're trying to show that there's a gap in the work, 00:14:56.04 and that... and that your research question... 00:14:58.21 your research hypothesis... 00:15:00.06 your research fills that gap. 00:15:03.12 And so, you're trying to show that gap exists. 00:15:05.14 So, here's one that Jacob Snyder did on his. 00:15:09.23 And so, what he did is... 00:15:12.01 he wanted to make it clear 00:15:14.23 that there are a number of people 00:15:17.09 -- not a lot of people, but a number of people -- 00:15:19.09 who have tried to use additive manufacturing 00:15:22.18 to create these heat transfer devices 00:15:25.24 for these gas turbine engines. 00:15:27.28 And so, he showed a couple of images 00:15:30.21 right at the beginning: 00:15:32.06 one from the work of Kirsch and Thole, 00:15:34.03 another one from the work Collins. 00:15:35.24 Then it talked a little bit about what they had done. 00:15:38.14 Then he brought in the work of Ferster 00:15:40.26 and the work of somebody else. 00:15:42.17 Then he brought in the work of Siemens, 00:15:44.17 that they... and he talked about what they had done. 00:15:46.21 But then he made it clear that there was a gap 00:15:50.24 between what they've done and what still could be done. 00:15:53.04 Wow. 00:15:54.26 That's something that people can follow. 00:15:56.29 Really, really nice. 00:15:58.18 And it's thinking about what details are essential 00:16:00.29 and then what details are secondary. 00:16:06.20 So, we've looked at a literature review. 00:16:08.26 Let's talk a little bit about methods. 00:16:11.00 So, with methods... 00:16:13.07 I'll show you one that's more from an experimental talk. 00:16:17.19 And so, here, rather than having, again, 00:16:21.19 a bullet list with all these details, 00:16:23.09 what Nick Cardwell did in this one is 00:16:26.13 he started with an image of his experiment. 00:16:29.08 So, he's got this recirculating wind tunnel. 00:16:31.19 And then he shows this one particular part 00:16:34.28 of that wind tunnel 00:16:36.19 where they split the flow. 00:16:38.26 And so, the flow there splits. 00:16:42.02 You see some of it goes in the blue part 00:16:44.08 and some of it goes in that white part. 00:16:46.04 And then, in that... in that center part, or that white part, 00:16:48.17 what happens is they heat some of that flow. 00:16:51.00 So, you've got... now, you've got two flows: 00:16:53.14 the secondary flow in the flu... in the blue part, 00:16:58.00 and then the primary flow, but the primary flow is heated. 00:17:01.00 And then they bring that secondary flow 00:17:03.22 back in to try to cool the surfaces after... 00:17:09.20 after the heated flow has occurred. 00:17:11.12 And so, they're simulating what goes on in a jet engine, 00:17:14.08 where they try to cool the parts 00:17:16.28 downstream of the combustor. 00:17:18.23 But... really nice. 00:17:21.01 Now, Nick Cardwell... he knows a lot of the numbers 00:17:24.03 on flow rates and temperatures, 00:17:25.29 and so he was just able to say those. 00:17:27.27 What you could do, if you're... 00:17:30.21 don't have the confidence you could remember those, 00:17:33.23 you could animate them into that white space, 00:17:36.02 but then I would animate them out 00:17:38.08 when they're not needed. 00:17:40.02 Don't let those clutter the slide. 00:17:42.14 But remember, the audience will have your paper. 00:17:45.20 They can go back and refer to what things are. 00:17:49.16 You definitely want to have those details, 00:17:51.19 and you want to know them 00:17:53.12 and be able to respond to questions, 00:17:55.08 but you don't need to put everything on the slide 00:17:58.13 as so many people do. 00:18:02.07 Let's look at a second method slide. 00:18:04.06 And on this one, 00:18:07.08 the speaker didn't have images 00:18:09.19 such as the last one had. 00:18:11.26 So, let's see how he handled it. 00:18:14.19 So, this particular work was done by Jimmy Webber. 00:18:18.06 And in a sense, 00:18:20.03 what he's trying to do in this part of the methods section 00:18:22.27 is just talk about how he is going 00:18:27.14 to characterize this pollution of 53 streams 00:18:30.15 in the Northeast. 00:18:32.08 And so, he introduces these six criteria 00:18:34.21 that he will use to characterize that pollution. 00:18:39.19 And then the second thing that he does 00:18:42.15 is he says, as a reference, 00:18:44.06 he's gonna compare the pollution of those streams 00:18:47.03 versus the pollution 00:18:49.15 -- or those same criteria -- 00:18:51.09 of 12 reference streams. 00:18:54.03 And then he gives a teaser 00:18:58.16 on a couple of results from his work, 00:19:01.19 and I thought that was interesting that he did so. 00:19:03.29 And what he did is he showed 00:19:06.19 that the sulfate levels were beyond that reference point, 00:19:11.10 on average, for the 53 streams. 00:19:14.20 Not to a place where it's dangerous 00:19:16.26 for the plants or wildlife, 00:19:18.26 but certainly beyond the reference. 00:19:21.12 And then he also showed that the chloride levels... 00:19:24.28 those were in fact at the impaired level. 00:19:29.13 I love this scene. 00:19:31.02 I love how he tells this part of his methods 00:19:36.09 as a story. 00:19:38.06 And I love the imagination. 00:19:40.09 Somebody else would have just had a bulleted list, 00:19:42.27 and we would have slept through it. 00:19:44.25 But here, he has essentially told us a story 00:19:49.08 that we can remember. 00:19:52.10 And that is so important. 00:19:54.15 It's not just that people understand our work; 00:19:56.19 we want them to remember our work. 00:19:59.20 So, here... this part of the talk 00:20:01.26 is where you have to... 00:20:03.16 you're making some of your best arguments. 00:20:07.12 And I just want to show an example, here, 00:20:10.23 that comes from some work 00:20:14.11 that's being done in Norway 00:20:17.11 by this... Siri Larsen. 00:20:19.12 And so, what Siri is doing is 00:20:24.26 she's looking at satellite images 00:20:27.00 and kind of looking at them in interesting ways, 00:20:28.26 with different filters, 00:20:30.23 to extract some valuable information. 00:20:32.20 And so, these images 00:20:36.08 happen to come from parts of Norway 00:20:38.10 where there might be avalanches. 00:20:40.18 And that's important because 00:20:42.27 if you have an avalanche... 00:20:44.24 you know... or if... 00:20:46.25 if a place is susceptible to one avalanche, 00:20:49.23 then more could occur, 00:20:51.20 and you want to keep people away 00:20:54.22 from that particular area. 00:20:56.12 But the problem is when you look at the satellite images, 00:20:58.23 sometimes it's hard to distinguish 00:21:01.16 an avalanche from a sparse forest. And so, what she has done is 00:21:08.01 she's applied these filters 00:21:10.11 that kind of helped her make that distinguishing. 00:21:12.23 And so, one of the filters is this aspect direction, 00:21:15.18 and she would talk about how she applied that 00:21:18.24 and what she would find. 00:21:20.08 Another one, then, is of the vertical direction 00:21:22.27 -- how she applied that and what they have found. 00:21:25.19 But I like, again, 00:21:28.08 how she tells that scene, tells it as a story. 00:21:31.12 So, that's an example of results that has images. 00:21:35.24 Another kind of result would be a graph, 00:21:38.06 and so here's... here's a graph that Steve Weaver 00:21:40.26 put together in one of his talks. 00:21:43.24 And so, in this particular graph, 00:21:47.02 what he is doing is he's trying 00:21:51.20 to examine the roughness in this heat transfer channel. 00:21:55.20 And so, one way to determine that 00:21:59.14 is by this particular graph, 00:22:02.20 where you graph friction factor, f, 00:22:06.00 on the y axis 00:22:07.24 versus Reynolds number on the x axis. 00:22:10.08 And so, the first thing that Weaver did 00:22:15.06 is he has that straight line. 00:22:17.06 And so, that would be a perfectly smooth pipe. 00:22:19.23 That would be the theoretical explanation, 00:22:23.12 so... from Blasius in 1894. 00:22:25.10 And then, here... then, the dots... 00:22:29.23 those are his experiments showing that 00:22:34.23 within experimental error he matches the curve of Blasius. 00:22:36.28 But then he's gonna roughen up these surfaces, 00:22:40.07 and so he roughened them up in different ways, 00:22:42.09 and so... different colors... 00:22:44.08 red is not as rough as blue, 00:22:46.05 which is not as rough as green. 00:22:48.05 So, what's the effect of roughening the surface? 00:22:50.27 What effect does it have on the friction factor? 00:22:53.08 And then he animates in what that effect is, 00:22:57.18 and then he shows that it's actually... 00:22:59.12 it increases that friction factor in all of those cases. 00:23:04.03 A couple of things here that I liked... 00:23:06.18 one is I liked that he told things as a story. 00:23:08.24 Another thing I liked is that, here, 00:23:13.04 he was giving his most important result, 00:23:15.24 and he didn't start with the assertion at the beginning 00:23:18.06 because he knew there would be some people 00:23:20.20 who would be skeptical about that result, 00:23:23.12 and he knew there would be others that, 00:23:25.08 if he gave that assertion at the beginning, 00:23:27.07 it would be too much for them 00:23:29.20 -- they would be... they would be overwhelmed. 00:23:31.19 So, he started with a question that they understood. 00:23:34.23 And then, when he was ready, 00:23:36.20 then he brought in his assertion. 00:23:40.01 And so, in a way, I think of this kind of scene 00:23:43.27 as evidence-assertion. 00:23:45.09 Evidence comes first, and then, 00:23:47.08 when the audience is ready, 00:23:49.05 then you bring the assertion. 00:23:51.06 And in real persuasive types of situations, 00:23:53.06 that's a good thing to do. 00:23:55.14 So, let's move on to our last scene. 00:23:59.08 And our last scene is the scene that you show at the end. 00:24:02.09 And interestingly, the most common scene that I see people show 00:24:08.13 as their last slide is something that looks like that. 00:24:11.01 Oh my gosh. 00:24:13.04 Let's think about this. 00:24:14.19 Let's just think about this scene for just a second. 00:24:16.01 What are we trying to do here? 00:24:18.01 What we're trying to do here is... 00:24:19.11 we have presented our work to the world 00:24:21.28 and now we want the world's response. 00:24:24.04 And so, people are seeing our research, here, 00:24:28.19 for the first time. 00:24:30.18 And so that... maybe they're spending a minute and a half 00:24:34.15 or two minutes on a graph, 00:24:36.05 but now they're trying to formulate questions. 00:24:38.09 How does this slide help them formulate questions 00:24:40.19 about research that they've never seen before? 00:24:44.10 And the fact is it doesn't. 00:24:46.08 This is a terrible scene. 00:24:48.04 You can do so much better. 00:24:49.28 Don't do that -- please. 00:24:51.27 I mean think about it. 00:24:53.18 Think about it from the audience's perspective. 00:24:56.01 Your best scene to end with 00:24:58.22 is a scene that shows your conclusion, 00:25:01.28 that shows really what your main takeaways are. 00:25:05.16 And that's what Danielle Lesso 00:25:08.02 did in this particular scene. 00:25:09.22 So, she had three main points 00:25:12.09 that she had made in her talk 00:25:14.26 to show that Miscanthus 00:25:17.14 could be a promising fuel crop 00:25:20.10 for the northeastern part of the United States. 00:25:22.20 And the first one is that Miscanthus 00:25:25.06 is able to have a cold tolerance 00:25:29.00 down to 6 degrees Celsius, 00:25:30.24 which is important in the Northeast. 00:25:32.15 Another thing is that the root depth 00:25:35.10 goes down to 2 meters, 00:25:37.21 which is important because a lot of the Northeast, 00:25:39.25 as she pointed out in her talk, 00:25:41.18 is on hilly surfaces, 00:25:43.15 and so the plant could be washed away 00:25:45.19 if it doesn't have sufficient root depth. 00:25:48.14 And then in the third part, she showed this energy ratio, 00:25:52.02 which the National Academy of Sciences had found, 00:25:55.00 that for every BTU of energy that you put in to 00:26:02.08 planting, fertilizing, harvesting, and transporting Miscanthus, 00:26:07.11 you get 6 BTUs out of energy 00:26:10.00 -- a ratio was 6 to 1. 00:26:13.21 And at this point, she gave her closure to her talk. 00:26:17.04 And then, when she was ready, 00:26:19.28 then she asked for questions. 00:26:22.08 Now, the audience has something 00:26:25.06 in which they can ask. 00:26:28.01 They've got words up here to help them formulate questions. 00:26:33.25 So, what have we done today? 00:26:36.14 We've talked about why the assertion-evidence approach... 00:26:39.01 why it is worth 00:26:42.27 at least an experiment on your part, 00:26:44.27 for you to try the gains 00:26:48.09 that we have in audience comprehension. 00:26:50.23 And then we walked through various scenes 00:26:53.00 to give you ideas 00:26:55.09 on how you might design your title slide, 00:26:57.18 a mapping slide, 00:27:00.02 a slide on your literature review, 00:27:01.12 talk about your methods, your results, 00:27:03.19 and then finally your conclusion. 00:27:07.04 So, this particular talk has focused 00:27:09.26 on how we might design slides for a research talk. 00:27:14.13 The third part of the series talks 00:27:17.28 about how you would deliver those slides 00:27:19.24 and, in particular, 00:27:22.11 how you would deliver those slides with confidence.
00:00:08.02 This film is the third of a three-part series for iBiology 00:00:14.17 on improving your scientific presentations. 00:00:17.14 The first two films introduced a different approach, 00:00:20.28 the assertion-evidence approach, 00:00:23.04 for presentations, 00:00:25.24 what it is, why to use it, 00:00:28.19 and then how to incorporate it 00:00:31.17 into a research presentation. 00:00:33.17 This third film focuses on an important aspect of presentations, 00:00:39.15 and that is delivery. 00:00:41.07 And in particular, 00:00:43.22 how do you exude confidence in your delivery? 00:00:49.10 Now, I have had the fortune of teaching scientific presentations 00:00:54.13 over the past 30 years 00:00:58.10 on 4 continents, 17 countries, 00:01:02.17 and more than 100 institutions -- 00:01:08.00 laboratories, companies, universities, and agencies. 00:01:12.28 And by far, the number one question 00:01:16.05 that young scientists and engineers asked me is, 00:01:21.09 how do I handle nervousness? 00:01:24.08 Now, they don't ask this question in front of the big crowd. 00:01:27.11 Rather, they catch me in the hallway and they ask. 00:01:31.01 And to that question, I have the same answer. 00:01:35.00 In the days before the presentation, 00:01:38.14 think positively. 00:01:40.13 Just as a professional tennis player 00:01:43.00 will imagine a shot going in a certain spot, 00:01:46.15 you too, in your presentations, 00:01:49.25 should imagine success -- 00:01:53.22 the audience understanding your results, for instance. 00:01:57.19 On that day of the presentation, 00:02:00.27 arrive early. 00:02:04.10 I cannot tell you how many times arriving early 00:02:08.08 has saved me from embarrassment. 00:02:12.03 Learning that my computer 00:02:15.09 doesn't hook up with their particular projector, 00:02:18.19 finding that chairs are not where they should be... 00:02:22.27 arrive early. 00:02:25.11 That way, you can remove one of the biggest sources of nervousness, 00:02:29.23 and that is that your presentation slides will not work. 00:02:36.11 And then, just before you speak, 00:02:40.28 think about some advice that Mark Twain 00:02:43.24 shared with a nervous presenter backstage. 00:02:47.20 Don't worry -- they're not expecting much. 00:02:51.15 So, those are the three things 00:02:54.10 that I generally tell people 00:02:57.01 on how to handle nervousness 00:02:59.12 before a scientific presentation. 00:03:01.09 And I have to say, I've chosen those three 00:03:03.28 because those three things have helped me. 00:03:06.14 But what I would also say is "how do I handle nervousness?" 00:03:11.04 is not your best question. 00:03:13.24 The better question to ask is, 00:03:16.07 how do I attain confidence when I present? 00:03:20.13 And I'm talking about the confidence of the neuroscientist Jill Bolte Taylor 00:03:25.03 or the physicist Brian Cox. 00:03:29.19 So, this question's a little bit different. 00:03:31.23 And if you think about confidence, 00:03:35.19 there are really two types of confidence. 00:03:38.09 There's that confidence that you feel inside, 00:03:41.03 the internal confidence. 00:03:44.17 And then there's that confidence 00:03:47.20 that you project to the audience. 00:03:50.02 Even though inside you might be hurting, 00:03:52.16 to the audience you can still project 00:03:55.18 that you at least seem confident. 00:03:58.28 So, I'd like to talk about those two. 00:04:01.21 And I'll start first with the internal confidence. 00:04:05.15 And I'd like to draw upon my interviews 00:04:08.29 with a number of scientists and engineers 00:04:12.21 who've given excellent presentations 00:04:15.02 to large audiences, 00:04:16.29 such as Jill Bolte Taylor or Brian Cox. 00:04:23.01 And one of the key ingredients for that internal confidence 00:04:29.09 is having strong content. 00:04:32.15 If you have tested or vetted that content of yours 00:04:37.24 before audiences whom you respect, 00:04:41.12 and that content has withstood those audiences, 00:04:45.20 and in fact received positive responses 00:04:49.16 from those audiences, 00:04:51.16 that will help you with your internal confidence. 00:04:57.00 A second ingredient comes from a short interview 00:05:02.01 I had with Jane Goodall. 00:05:04.18 I happened to meet her at an airport, 00:05:06.27 and I didn't have much time to speak with her, 00:05:10.21 but I mentioned that I have this opportunity 00:05:14.08 to talk about presentations 00:05:16.25 to many young scientists and engineers 00:05:20.00 around the world, 00:05:22.05 and what piece of advice would she give them? 00:05:25.22 And her demeanor changed. 00:05:29.22 She kind of took on a harsh demeanor, 00:05:31.26 and she said, 00:05:34.00 well, it certainly wouldn't be the same piece of advice 00:05:37.09 that someone gave me. 00:05:39.26 And I had this sense that 00:05:43.05 I had just ripped the Band-Aid off an old wound. 00:05:45.13 She said that before her first presentation 00:05:49.13 someone had told her to just go up there. 00:05:52.16 You're the expert. 00:05:54.18 And she said that was horrible advice. 00:05:57.17 And then she went on to tell me 00:05:59.29 that she was here touring the United States, 00:06:02.14 and she was giving essentially 00:06:06.12 the same talk at ten different places. 00:06:09.12 And at each of those places, 00:06:13.26 before the talk, 00:06:16.25 she insisted on having 45 minutes by herself 00:06:21.00 so that she could walk through that talk 00:06:24.02 and imagine herself giving it to the crowd. 00:06:28.20 And I thought to myself, my gosh. 00:06:31.24 Someone who is that seasoned... 00:06:34.05 if she still needs that amount of preparation, 00:06:40.01 what about the rest of us? 00:06:43.11 Preparation -- that I would say is the second ingredient. 00:06:47.28 And then the third ingredient came from the world health statistician 00:06:52.29 Hans Rosling. 00:06:55.03 And Hans Rosling told me that, for him, 00:07:01.02 an important part of internal confidence was focus. 00:07:09.20 What Rosling said is before an important talk 00:07:12.07 he didn't want to... 00:07:15.12 in the minutes before, he didn't want to really speak to anybody. 00:07:17.27 He just wanted to be by himself. 00:07:21.11 And his best analogy for it 00:07:24.20 was to be like a downhill slalom skier 00:07:28.17 up at the top, just before you take off. 00:07:33.11 And a downhill slalom speak... 00:07:35.16 skier thinks about going here, going here, 00:07:39.03 going here, or going here. 00:07:42.01 And he said, for him, that was the same thing, 00:07:45.14 that he wanted to think about exactly 00:07:47.27 where he was going to go. 00:07:51.06 This idea of focus was also one 00:07:55.06 that a young presenter communicated to me -- 00:07:59.13 Sheila Patek, before one of her first presentations, 00:08:04.16 which was to more than 800 people. 00:08:08.16 And what she said is... 00:08:12.05 she said, if I had thought about the 800+ people 00:08:16.07 in the room that day, 00:08:18.19 I never could have done it. 00:08:21.05 Instead, I thought about the science 00:08:23.23 and my passion for the ideas, 00:08:25.28 and I let that carry me. 00:08:30.18 Strong content, preparation, focus. 00:08:36.23 If you will work on those three things, 00:08:39.22 you will bolster your internal confidence. 00:08:44.12 Now, I'm not saying that before a talk 00:08:47.23 you're not going to feel nervous. 00:08:50.29 There will be audiences and there will be situations 00:08:55.07 in which you will. 00:08:57.24 But... and I think something to realize 00:09:01.23 is that the internal confidence 00:09:04.12 is not an on/off switch. 00:09:06.29 A better analogy is that it's a bucket. 00:09:10.20 And the more that you work on those three, 00:09:13.18 the more fluid that is in that bucket. 00:09:18.00 And that... the nervousness that you will have 00:09:23.13 is not as much as if you had not done the strong content, 00:09:29.06 the preparation, 00:09:31.03 the focus. 00:09:33.21 So, that was a little bit about internal confidence. 00:09:37.01 How about projected confidence? 00:09:40.26 One thing that has amazed me 00:09:43.28 is that I have had students 00:09:46.19 who have given a presentation 00:09:49.09 -- former students -- 00:09:51.12 and I have watched them, 00:09:53.08 and I have thought, oh my gosh, 00:09:56.06 these students are doing great. 00:09:58.10 And then I think to myself, 00:10:00.24 I must be a really good teacher, 00:10:03.12 that my former students are presenting so well. 00:10:07.07 But then afterwards, I will talk to these students, 00:10:11.11 and they will tell me how nervous they were. 00:10:14.17 And I will think to myself, 00:10:16.21 I must not be a very good teacher, 00:10:19.07 because I couldn't see their nervousness. 00:10:22.22 But one thing that I've realized is that 00:10:27.07 even though inside you are hurting, 00:10:30.16 you can mask that discomfort 00:10:36.28 in certain ways and with certain steps that you can take. 00:10:40.04 And so, I'd like to come back to Twain 00:10:43.20 and talk about another quotation that he has. 00:10:45.23 And for the moment, disregard the religious implications 00:10:48.22 of this quotation. 00:10:50.24 But Twain talked about 00:10:54.04 the calm confidence of a Christian with four aces. 00:10:58.04 And I think as a presenter, 00:11:01.09 there are four aces that you can play in a presentation 00:11:05.02 to project more confidence. 00:11:07.27 The ace of spades: start strong. 00:11:13.06 On the day of the presentation, arrive early. 00:11:17.04 Make sure that all the equipment is working. 00:11:21.20 And not just your computer and projector, 00:11:25.08 but make sure that the clicker is working 00:11:27.27 so that you are ready to go. 00:11:31.03 One thing that is important to realize is that 00:11:36.10 different rooms have different ghosts. 00:11:38.05 And crazy things that will happen in one room 00:11:41.12 will not happen in another. 00:11:43.16 But in that other room, 00:11:46.05 something else crazy could happen. 00:11:48.17 Be prepared -- arrive early. 00:11:50.27 And then, when you've gotten everything ready to go, 00:11:54.28 don't hide out in the bathroom. 00:11:56.25 Rather, meet your audience. 00:12:00.21 Try to find out something from them 00:12:03.07 that you can incorporate into your talk. 00:12:06.29 I see speakers do that. 00:12:09.13 And even though I know exactly what it is that they're doing, 00:12:13.25 I'm always amazed at that particular move 00:12:17.21 that they make. 00:12:20.03 Just meet your audience, 00:12:22.20 try to find out something about them. 00:12:24.14 Even if you don't incorporate it, 00:12:27.01 you have strengthened your hand 00:12:29.18 by meeting that person, 00:12:31.23 becoming in a sense that person's friend 00:12:35.01 or that person becoming your ally. 00:12:38.18 And then, when it's time for you to go up, 00:12:43.18 move up to the stage, stand tall. 00:12:47.09 I like to feel the muscles in the backs of my calves and thighs. 00:12:50.28 I like to feel myself stand as tall as I can 00:12:55.11 in front of the audience. 00:12:57.23 Don't necessarily say anything for a moment. 00:13:00.29 Smile. 00:13:03.04 Smiling is a great thing to do 00:13:06.10 because what happens is the audience will smile back, 00:13:08.29 and that's a good feedback loop for you. 00:13:12.17 And then, when you're ready to speak, 00:13:15.11 make sure that the first syllable that you say 00:13:20.08 is not uh. 00:13:22.12 Oh my gosh, I can't tell you how many times 00:13:26.01 people have undercut such a wonderful moment 00:13:28.19 with an uh or um. 00:13:32.16 Know what you're going to say first. 00:13:35.24 I don't memorize much, 00:13:38.18 but I often have the first sentence committed to memory. 00:13:42.15 And when I say it, 00:13:45.00 I will pause somewhere in the middle at a natural place. 00:13:49.22 And when you pause 00:13:52.06 -- and this might sound odd -- 00:13:54.11 listen for the HVAC sound in the room 00:13:57.21 -- the heating, ventilation, and cooling sound of the room -- 00:14:00.29 and love that sound. 00:14:04.01 00:14:06.05 Embrace that sound. Feel comfortable with that sound 00:14:08.22 so that you don't have this urge 00:14:12.03 to fill that sound with uh or um. 00:14:16.25 And then, when you show that first slide, 00:14:19.28 know that first slide. 00:14:22.09 Don't turn to the slide 00:14:24.20 and read what the title is. 00:14:29.16 And for heaven's sake, 00:14:32.04 don't turn to the slide 00:14:35.24 when you say your name. 00:14:37.25 You ought to know your name. 00:14:39.18 Know that first slide. 00:14:41.22 Now, on that slide, you should have some kind of image 00:14:45.13 or a sequence of images 00:14:47.25 that orient the audience. 00:14:50.03 And turning to that image... 00:14:52.14 that's a natural turn, 00:14:54.19 because you want the audience to turn toward that image. 00:14:59.12 Ace of spades -- start strong. 00:15:03.07 Ace of hearts -- reduce the text on slides. 00:15:08.21 And so, don't follow PowerPoint's defaults 00:15:11.23 and have all these bullets. 00:15:14.09 Rather, use an approach 00:15:16.22 such as the assertion-evidence approach 00:15:19.03 that tries to minimize the text on slides 00:15:21.24 to just the essence of the argument 00:15:24.14 that you are giving. 00:15:26.22 Build your talk on messages, 00:15:28.25 not on topics. 00:15:31.01 Support your messages with visual evidence, 00:15:33.14 not bullet lists. 00:15:35.17 And that visual evidence could be photographs, drawings, 00:15:40.00 diagrams, graphs. 00:15:42.18 It could be a film, could be an equation, 00:15:44.25 could be a short table. 00:15:47.00 But reduce that text on slides 00:15:49.09 so that when you are speaking, 00:15:52.03 the words clearly come from you. 00:15:57.22 You show ownership of your research. 00:16:02.16 Ace of hearts -- reduce the text on slides. 00:16:06.16 Ace of diamonds -- know what comes next. 00:16:10.09 Now, for me, when I'm at a conference 00:16:15.17 that I'm the second speaker or third speaker 00:16:18.28 in a session, 00:16:20.26 I really don't have the confidence 00:16:23.18 to listen to the previous speakers 00:16:25.21 and to ask them questions. 00:16:28.03 I'm always amazed at those people who do. 00:16:30.16 But for me, I am sitting here 00:16:34.02 thinking about my own presentation. 00:16:36.11 And one thing that I like to do 00:16:38.22 -- and it's similar to what Rosling said -- 00:16:41.24 is that I like to think about each scene. 00:16:45.11 And so, I'll often take a blank sheet of paper 00:16:48.05 and I will sketch thumbnails of the slides, 00:16:52.14 and then the next slide, and then the next slide, 00:16:56.14 and the slide after that, 00:16:58.21 so that I know what comes next. 00:17:01.08 Because if I know what comes next 00:17:04.03 before I click to that slide, 00:17:07.01 I can make a transition to that scene. 00:17:11.26 And that making of a transition... 00:17:15.11 that projects confidence. 00:17:18.21 Ace of diamonds -- know what comes next. 00:17:22.28 Ace of clubs -- finish strong. 00:17:26.04 When you're at the end of your talk, 00:17:29.10 have a strong scene on which to end, 00:17:32.25 one that states your main conclusions 00:17:36.01 and then has images of your main arguments 00:17:41.15 to support that conclusion. 00:17:43.29 And then go through those arguments 00:17:48.00 in an efficient manner. 00:17:50.06 And when you get to the end of those arguments 00:17:53.18 and then you may your closure 00:17:55.27 to end the talk, pause. 00:18:01.08 And before you ask for questions, 00:18:05.29 say the word thank you. 00:18:10.23 Or if you're in Germany, danke schön. 00:18:13.23 Or if you're in China, xièxiè. 00:18:16.02 But give that audience 00:18:19.11 an opportunity to clap. 00:18:22.00 I find that in conference presentations 00:18:25.16 and research symposiums, 00:18:27.16 it's a coin flip. 00:18:29.10 The speaker might give the audience 00:18:31.17 a chance to clap. 00:18:33.25 But a lot of times, the speaker will just rush 00:18:36.08 and ask for questions. 00:18:38.12 And then the audience doesn't know what to do -- 00:18:41.01 do I clap, or do I ask a question? 00:18:43.02 And so, what you end up with is 00:18:46.25 you end up with some tepid applause as well as then 00:18:49.08 some people may be trying to voice a question. 00:18:52.22 Don't go there. 00:18:54.21 You want to receive the applause. 00:18:56.26 And in fact, I think it's important 00:18:59.10 that those people who are 00:19:03.14 perhaps not in your field 00:19:05.18 see the experts in your field... 00:19:07.22 see them applaud. 00:19:09.24 Say thank you. 00:19:11.19 And then, when that applause is dying down, 00:19:15.27 that's when you want to ask for questions. 00:19:19.14 And when you receive questions, 00:19:21.23 know that there are gonna be some questions 00:19:24.27 that you cannot fully answer. 00:19:27.21 And so, a lot of young scientists and engineers... 00:19:31.17 they will rush that answer 00:19:34.08 and say what it is that they know. 00:19:37.13 But then they'll have a big but. 00:19:41.10 And then they'll end that answer 00:19:44.15 with some negative news. 00:19:46.25 A better way to handle it is to pause 00:19:49.18 and start your answer with although. 00:19:53.04 Although I cannot answer everything 00:19:55.28 about the question that you asked, 00:19:57.22 I can say... 00:20:01.00 and then finish strong with what it is you do know. 00:20:05.07 Ace of clubs -- finish strong. 00:20:10.26 If you'll play those four aces in your presentation, 00:20:16.01 you will project confidence. 00:20:21.19 Thank you.
Michael Alley has been teaching scientists and engineers how to design presentation slides and deliver effective scientific talks for over three decades. In this three-part lecture, you will learn (a) how to design your PowerPoint or Keynote slides, (b) how to organize your talk, and (c) how to confidently deliver your research seminar. This series will help trainees and research scientists alike improve their presentation skills.
Michael alley.
Michael Alley holds a master of science in electrical engineering from Texas Tech University and a master of fine arts in writing from the University of Alabama. Alley is a teaching professor of Engineering Communication at Pennsylvania State University. He is the author of three popular textbooks: The Craft of Scientific Presentations (2013), The Craft… Continue Reading
Michael P Alley, 2013, The Craft of Scientific Presentations, Springer-Verlag, New York, NY, USA, pp. 286
J K Garner and Michael P Alley, 2016, Slide structure can influence the presenter’s understanding of the presentation’s content , International Journal of Engineering Education, 32, (1A), pp. 39-54
J K Garner and Michael P Alley, 2013, How the design of presentation slides affects audience comprehension: A case for the assertion-evidence approach , International Journal of Engineering Education 26 (6), pp. 1564-1579
PowerPoint templates for Assertion-evidence slides
Itizaz says
September 25, 2020 at 12:18 pm
Thank you sir i was really looking for this information…keep it up
Rick Salatino says
May 11, 2021 at 3:39 pm
In the early 2010s, I was a scientific training manager, a molecular biologist and learning professional, for a medium-sized biotechnology company. I tried to influence and train our R&D scientists to use Michael Alley’s Assertion-Evidence approach to improve slide design for better knowledge acquisition and retention. While scientists theoretically accepted the approach, they practically rejected it. Powerpoint defaults were the comfortable default for most scientific research presentations and, I suspect, they still are today.
Craig Hadden says
April 17, 2024 at 5:23 am
Thanks for sharing these videos, which offer a great way to improve the standard of fact-based presentations!
If you’re interested, I’ve summarised this approach in a short post – including a 5-minute video. (The post also discusses “hacking” the assertion-evidence approach, to make your slides more varied.)
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Scientific publications such as manuscripts, abstracts, posters, and oral presentations aid in disseminating clinical data to the scientific world and maintain transparency of the research outcome and interest in a medical brand.
Publication of a manuscript in a scientific journal generates peer-reviewed citable references. Whereas, the presentation of an abstract, poster, and oral presentation at scientific conferences ensure that research data is made available in the public domain prior to the peer-reviewed publication.
Amongst different publication types, poster presentation is a unique mode of scientific communication. It is a popular method of presenting research findings succinctly through a combination of text and graphics. A scientific poster is a design hybrid between an oral presentation and a manuscript; it is more detailed and interactive than an oral presentation but less than a manuscript.
Poster development includes two major elements, content and layout development.
A good poster conveys the research as a simple, clear story in the form of bulleted text and diagrams/images. The “W’s” (who, what, when, where, why) are an effective way to organize the elements of a poster. 1
The content of the poster should interest the audience and provide them with a clear take-home message that they can grasp in the few minutes they spend near your poster. Create the title, charts, and the text to emphasize the key message. The poster starts with a title, aim, background, methods, results, and concludes with the summary of findings and their implications for research. The best poster is a perfect mix of content, color, figures, fonts, and a defined layout.
In our next article, “ Most Effective Tips When Presenting Your Scientific Poster ,” we will share the prerequisites and tips on how to develop a good presentable poster.
Jane E Miller. Preparing and Presenting Effective Research Posters. Health Serv Res. 2007 Feb; 42(1 Pt 1): 311–328.
Enago Life Sciences is a medical writing company with specialization in medical communications services. We provide a full poster (print / electronic format) and encore poster development services. We work closely with the authors/client to develop the poster from initiation up to final approval. A full poster is developed within a typical turnaround time of 6 weeks (kickoff – print ready file). Keeping the focus on the target audience, our team of writers and graphic designers convert your research into a simple succinct eye-catching poster. Our highly qualified, experienced team, with an excellent knowledge across therapy and industry standards, develops posters as per the conference guidelines and good publication practices.
Click here to download an effective sample poster.
clear and to the point
very informative
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Related Articles. This guide provides a 4-step process for making a good scientific presentation: outlining the scientific narrative, preparing slide outlines, constructing slides, and practicing the talk. We give advice on how to make effective slides, including tips for text, graphics, and equations, and how to use rehearsals of your talk to ...
The "presentation slide" is the building block of all academic presentations, whether they are journal clubs, thesis committee meetings, short conference talks, or hour-long seminars. A slide is a single page projected on a screen, usually built on the premise of a title, body, and figures or tables and includes both what is shown and what ...
Delivery. It is important to dress appropriately, stand up straight, and project your voice towards the back of the room. Practise using a microphone, or any other presentation aids, in advance. If you don't have your own presenting style, think of the style of inspirational scientific speakers you have seen and imitate it.
Oral Presentation Structure. Like scientific papers, oral presentations at a conference or internal seminar are for sharing your research work with other scientists. They, too, must convince the ...
Below we propose a quick framework for creating a compelling scientific presentation in PowerPoint (+ some helpful templates!). 1. Open with a Research Question. Here's how to start a scientific presentation with ease: share your research question. On the first slide, briefly recap how your thought process went.
A scientific presentation is a talk or poster where you describe the findings of your research to others. An oral presentation usually involves presenting slides to an audience. You may give an oral scientific presentation at a conference, give an invited seminar at another institution, or give a talk as part of an interview. A PhD thesis ...
Clearly define the purpose and impact of the presentation. ... Scientific presentations rely heavily on auditory and visual learning, so props offer an alternative way of learning, kinesthetic learning. Although it may be difficult to incorporate props into every presentation, especially as online-based presentations become more popular, apps ...
First is a two part set of videos that walks you through organizing a presentation. Part 1 - Creating an Introduction for a 10-15 Minute Scientfic Presentation. Part 2 - Creating the Body of a 10-15 Minute Presentation: Design/Methods; Data Results, Conclusions. Two additional videos should prove useful: Designing PowerPoint Slides for a ...
Below is the summary of how to give an engaging talk that will earn respect from your scientific community. Step 1. Draft Presentation Outline. Create a presentation outline that clearly highlights the main point of your research. Make sure to start your talk outline with ideas to engage your audience and end your talk with a clear take-home ...
The result highlighted in your title will help you to focus your talk so that the solutions you present lead to this overarching result. Here is the general pattern: 1. Present the first part of ...
Turning a research paper into a visual presentation is difficult; there are pitfalls, and navigating the path to a brief, informative presentation takes time and practice. As a TA for GEO/WRI 201: Methods in Data Analysis & Scientific Writing this past fall, I saw how this process works from an instructor's standpoint. I've presented my own ...
Improving a presentation can help you think about your own research. A well-designed presentation is not a 'data dump' or an exercise in advanced PowerPoint techniques. It is a coherent ...
The Craft of Scientific Presentations, ... Alley (Virginia Tech) provides examples through words and images about how to best convey ideas and meaning by understanding, connecting with, and engaging the audience. … This is a valuable work for academic and research libraries supporting, in particular, faculty, researchers, and graduate ...
The term 'scientific presentation' used in this course refers to talks that scientists make in order to report their work to the scientific community: how this particular scientist found an important question and discovered a possible answer to that question. Through making such presentations scientists aspire to receive a variety of ...
Best practices for structuring presentations and elements to include and those to exclude such as detailed sections on the use of videos, animations and tables are included. Common errors often seen in scientific presentations are highlighted along with tips on how to interact with audiences and keep them engaged.
Take a look of 3 things to pay attention when you are creating a presentation for scientific conferences: Color; Colors are a powerful tool to set a pattern in a creation. It will help the reader ...
Our purpose is to (1) develop a standardized instrument to evaluate scientific presentations based on a comprehensive review of the available literature regarding the components and organization of scientific presentations and (2) describe the optimal characteristics of scientific presentations. Methods: At the Sixty-sixth (2011) Annual Meeting ...
Guidelines for Scientific Presentations Know Your Audience There are many different contexts in which you might be asked to give a scientific presentation: department colloquium, conference presentation, outreach at a public library or school, for a funding agency (to name a few). The content and tone of your presentation will significantly
In the video below, we show you the key principles for designing effective PowerPoint slides for a scientific presentation. Using examples from actual science presentations, we illustrate the following principles: Create each slide as a single message unit. Explicitly state that single message on the slide. Avoid bullet points-opt for word tables.
In this three-part lecture, you will learn (a) how to design your PowerPoint or Keynote slides, (b) how to organize your talk, and (c) how to confidently deliver your research seminar. This series will help trainees and research scientists alike improve their presentation skills.
Whereas, the presentation of an abstract, poster, and oral presentation at scientific conferences ensure that research data is made available in the public domain prior to the peer-reviewed publication. Creating Effective Scientific Posters. Amongst different publication types, poster presentation is a unique mode of scientific communication.
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Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images. You'll make presentations at various ...