Our mission is to become the leading freelance and video production company in state, utilizing the latest technology to shift market share from competitors to Michael’s Video Service.
Start-up | |
Requirements | |
Start-up Expenses | |
Legal | $500 |
Stationery etc. | $200 |
Brochures | $300 |
Consultants | $1,000 |
Insurance | $1,200 |
Rent | $600 |
Expensed equipment | $10,000 |
Other | $1,200 |
Total Start-up Expenses | $15,000 |
Start-up Assets | |
Cash Required | $60,000 |
Start-up Inventory | $2,000 |
Other Current Assets | $0 |
Long-term Assets | $240,000 |
Total Assets | $302,000 |
Total Requirements | $317,000 |
Michael’s Video Service is in business to cover events and special occasions on a freelance basis. What we will be providing is an alternative solution for video companies or out of town television stations. Instead of them sending a crew or taking time out of their busy schedules, they can hire us to do the filming for them. This gives them the opportunity to focus on their core competencies.
We will attend any and every event that we will have to cover for our customer. Using our experience, we will find a strategic location from which we will film. Once the filming is complete, we will then deliver the tape to the customer.
Michael’s Video Service will contract video services to its target markets. Services are not only limited to the Denton, we are able to travel around the country. Our main goal is to contract our services to anyone who may need an event video taped.
The operation begins with the customer contacting Michael’s Video Service with the intent of using our services. All the details of the event are gathered and all the relevant information pertaining the specific requirements, as well as the delivery of the tape. Thereafter, we attend the event and proceed to do the filming. Once the filming is completed, the next step is to deliver the tape to the customer.
Analog is the old technology and digital is the new. Analog communication systems involve the amplitude modulation of a radio signal. In other words, they transmit and receive information through a continuous flow of electromagnetic signals. An inherent weakness of the technology is that analog signals weaken over distances and require additional equipment to boost them as they travel.
Digital cameras are the future of television broadcasting as well as the future of consumer camcorders. The FCC has mandated that all television stations must transmit a digital signal to the homes of its viewers by 2002.
In keeping up with the trends in the industry, we plan to purchase the latest digital equipment on the market. We plan to use the following equipment:
We plan to initially market our products and services as an alternative solution for television networks and video companies. These markets were selected because of their size, trends in technology, our experience with video production, our industry contacts, and an overall belief that they are most appropriate to initially target.
We aim to rapidly develop alliances with the major high schools to enable us to gain credibility as the best video production company. Our market strategy will be to advertise and capitalize on the products and services that our competitors do not have.
We expect to compete as a freelance video production company in the broadcasting industry. Companies in the industry are involved in the creation and delivery of various types of programming to consumers. Much of that programming is recorded on film, tape, or disk, so that it can be seen or heard repeatedly by both new audiences and those that are familiar with it. Many of the events that are broadcast live are likely to be recorded, with some or all of such events to be rebroadcast at future times.
Within this national market, Michael’s Video Service will initially focus on supplying its services to the high school market market. We intend to be the only freelance video company in the city and state to offer our services to companies of any size. Our goal is to be on the freelance list for all the major television networks for news and sports coverage in the southeast region of the United States.
Our customer is defined as any individual or organization that has need for one of the services we provide. Our target customers are as follows.
Market Analysis | |||||||
Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |||
Potential Customers | Growth | CAGR | |||||
TV stations | 5% | 600 | 630 | 662 | 695 | 730 | 5.03% |
Video production companies | 10% | 150 | 165 | 182 | 200 | 220 | 10.05% |
Movie directors and producers | 10% | 500 | 550 | 605 | 666 | 733 | 10.04% |
High schools | 5% | 160 | 168 | 176 | 185 | 194 | 4.94% |
Future brides and grooms | 20% | 900 | 1,080 | 1,296 | 1,555 | 1,866 | 20.00% |
Families | 15% | 260 | 299 | 344 | 396 | 455 | 15.02% |
Total | 13.05% | 2,570 | 2,892 | 3,265 | 3,697 | 4,198 | 13.05% |
Customers are expected to use our services based on traditional factors:
The major companies that compete in the market are:
All of our competitors specialize in one aspect of video production. We are a diversified company and we believe that there will be no down period for us. We are not seasonal based, our services are offered throughout the year. With our diversity, we will be able to attract the larger organizations that like to entrust one company to handle all of their affairs.
Michael’s Video Service will benefit from several significant barriers to entry which include:
The company plans to form strategic alliances with clients who require a freelancer to cover various events for them. Michael’s Video Service will also develop strategic alliances with video production companies and work with them as a sub-contractor.
By using Michael’s Video Service to cover various events for them, companies will be able to save time. They can then use this time saved to focus on their core competencies and the things that they do best. We are in business to provide a service that is second to none. As such, we guarantee that our customers will receive first class service and a final product that is well worth the money invested. To that end, we guarantee a full refund in the event that a customer is not satisfied. At Michael’s Video Service, we take pride in our work and it is our aim to be the best at what we do. We will conduct our business in a professional manner from our methods and character to our standards and ethics.
The following table and chart show our planned sales.
Sales Forecast | |||
Year 1 | Year 2 | Year 3 | |
Sales | |||
Video services | $149,000 | $175,000 | $191,000 |
Other | $0 | $0 | $0 |
Total Sales | $149,000 | $175,000 | $191,000 |
Direct Cost of Sales | Year 1 | Year 2 | Year 3 |
Video services | $4,800 | $5,700 | $6,600 |
Other | $0 | $0 | $0 |
Subtotal Direct Cost of Sales | $4,800 | $5,700 | $6,600 |
Sales, Distribution, and Marketing Channels
In marketing our products and services, we will rely on a combination of the following channels:
Alliances with video companies that have industry credibility, presence, and distribution are key to our strategy. In monitoring our services and market position, we will rely on feedback from customers with whom we have relationships. This will be done through direct sales. The message associated with our products and services is high quality for less money. Our promotional plan is diverse and will include a range of marketing communications.
We plan to set our pricing based on market value. Our actual price will be based on whether our services are required on a daily or an hourly basis. It is anticipated that we will charge $300 per hour and $1,000 per day. For out of town travel, additional charges will be added for expenses.
The company’s management philosophy will be based on responsibility and mutual respect. Michael Video Services will maintain an environment and structure that will encourage productivity and respect for customers and fellow employees. Additionally, the environment will encourage employees to have fun by allowing creative independence and providing challenges that are realistic and rewarding.
Michael’s Video Service’s management team is highly experienced and qualified. The management team is lead by Mr. Michael Morisson.
Personnel Plan | |||
Year 1 | Year 2 | Year 3 | |
Michael Morisson | $30,000 | $32,000 | $34,000 |
Other | $18,000 | $30,000 | $32,000 |
Total People | 2 | 3 | 3 |
Total Payroll | $48,000 | $62,000 | $66,000 |
We are requesting a loan of $300,000. The funds will be used to purchase video equipment and to cover initial operating expenses.
Payback Strategy
Our repayment for this loan will come from cash in excess of profits, paid monthly. The increase in profits generated by business from television stations will provide funds to repay the loan in 10 years.
The table below highlights some assumptions that are key to the success of the company.
General Assumptions | |||
Year 1 | Year 2 | Year 3 | |
Plan Month | 1 | 2 | 3 |
Current Interest Rate | 10.00% | 10.00% | 10.00% |
Long-term Interest Rate | 10.00% | 10.00% | 10.00% |
Tax Rate | 25.42% | 25.00% | 25.42% |
Other | 0 | 0 | 0 |
For our Break-even Analysis, we assume running costs of approximately $9,000 per month, which includes gas, phone, and an estimation of other running costs. Variable costs mostly include video tapes. The chart and table below show our break-even point.
Break-even Analysis | |
Monthly Revenue Break-even | $9,351 |
Assumptions: | |
Average Percent Variable Cost | 3% |
Estimated Monthly Fixed Cost | $9,050 |
The table below provides the projected income statements for Michael’s Video Service. The company is basing its revenue projections on anticipated sales of services, initially to the television networks and video companies, then to other markets such as high school events and weddings.
Pro Forma Profit and Loss | |||
Year 1 | Year 2 | Year 3 | |
Sales | $149,000 | $175,000 | $191,000 |
Direct Cost of Sales | $4,800 | $5,700 | $6,600 |
Other | $0 | $0 | $0 |
Total Cost of Sales | $4,800 | $5,700 | $6,600 |
Gross Margin | $144,200 | $169,300 | $184,400 |
Gross Margin % | 96.78% | 96.74% | 96.54% |
Expenses | |||
Payroll | $48,000 | $62,000 | $66,000 |
Sales and Marketing and Other Expenses | $18,600 | $21,400 | $24,600 |
Depreciation | $24,000 | $24,000 | $24,000 |
Gas | $4,800 | $5,700 | $6,600 |
Utilities & phone | $2,400 | $3,000 | $3,600 |
Rent | $3,600 | $3,600 | $3,600 |
Payroll Taxes | $7,200 | $9,300 | $9,900 |
Other | $0 | $0 | $0 |
Total Operating Expenses | $108,600 | $129,000 | $138,300 |
Profit Before Interest and Taxes | $35,600 | $40,300 | $46,100 |
EBITDA | $59,600 | $64,300 | $70,100 |
Interest Expense | $30,000 | $28,984 | $26,844 |
Taxes Incurred | $1,065 | $2,829 | $4,894 |
Net Profit | $4,535 | $8,487 | $14,362 |
Net Profit/Sales | 3.04% | 4.85% | 7.52% |
The company recognizes that it is subject to both market and industry risks. We believe our risks are as follows, and we are addressing each as indicated. We face all the risks associated with being a start-up company. We feel that we can overcome these with our experience in the industry and by quickly establishing desired relationships. The economy in south Ohio is based on the oil and gas industry, which is very unstable. Having seen the oil bust in the 1980’s and its effects on the economy, we have diversified our efforts and will be going after markets that will not be affected by fluctuations in the oil and gas industry.
The following chart and table present the cash flow assumptions for the company.
Pro Forma Cash Flow | |||
Year 1 | Year 2 | Year 3 | |
Cash Received | |||
Cash from Operations | |||
Cash Sales | $37,250 | $43,750 | $47,750 |
Cash from Receivables | $90,375 | $127,520 | $140,955 |
Subtotal Cash from Operations | $127,625 | $171,270 | $188,705 |
Additional Cash Received | |||
Sales Tax, VAT, HST/GST Received | $0 | $0 | $0 |
New Current Borrowing | $0 | $0 | $0 |
New Other Liabilities (interest-free) | $0 | $0 | $0 |
New Long-term Liabilities | $0 | $0 | $0 |
Sales of Other Current Assets | $0 | $0 | $0 |
Sales of Long-term Assets | $0 | $0 | $0 |
New Investment Received | $0 | $0 | $0 |
Subtotal Cash Received | $127,625 | $171,270 | $188,705 |
Expenditures | Year 1 | Year 2 | Year 3 |
Expenditures from Operations | |||
Cash Spending | $48,000 | $62,000 | $66,000 |
Bill Payments | $64,802 | $80,965 | $86,360 |
Subtotal Spent on Operations | $112,802 | $142,965 | $152,360 |
Additional Cash Spent | |||
Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 |
Principal Repayment of Current Borrowing | $0 | $0 | $0 |
Other Liabilities Principal Repayment | $0 | $0 | $0 |
Long-term Liabilities Principal Repayment | $0 | $20,330 | $22,458 |
Purchase Other Current Assets | $0 | $0 | $0 |
Purchase Long-term Assets | $0 | $0 | $0 |
Dividends | $0 | $0 | $0 |
Subtotal Cash Spent | $112,802 | $163,295 | $174,818 |
Net Cash Flow | $14,823 | $7,975 | $13,887 |
Cash Balance | $74,823 | $82,798 | $96,685 |
Projected balance sheets are provided below.
Pro Forma Balance Sheet | |||
Year 1 | Year 2 | Year 3 | |
Assets | |||
Current Assets | |||
Cash | $74,823 | $82,798 | $96,685 |
Accounts Receivable | $21,375 | $25,105 | $27,400 |
Inventory | $1,200 | $1,425 | $1,650 |
Other Current Assets | $0 | $0 | $0 |
Total Current Assets | $97,398 | $109,328 | $125,736 |
Long-term Assets | |||
Long-term Assets | $240,000 | $240,000 | $240,000 |
Accumulated Depreciation | $24,000 | $48,000 | $72,000 |
Total Long-term Assets | $216,000 | $192,000 | $168,000 |
Total Assets | $313,398 | $301,328 | $293,736 |
Liabilities and Capital | Year 1 | Year 2 | Year 3 |
Current Liabilities | |||
Accounts Payable | $6,863 | $6,636 | $7,139 |
Current Borrowing | $0 | $0 | $0 |
Other Current Liabilities | $0 | $0 | $0 |
Subtotal Current Liabilities | $6,863 | $6,636 | $7,139 |
Long-term Liabilities | $300,000 | $279,670 | $257,212 |
Total Liabilities | $306,863 | $286,306 | $264,351 |
Paid-in Capital | $17,000 | $17,000 | $17,000 |
Retained Earnings | ($15,000) | ($10,465) | ($1,978) |
Earnings | $4,535 | $8,487 | $14,362 |
Total Capital | $6,535 | $15,022 | $29,384 |
Total Liabilities and Capital | $313,398 | $301,328 | $293,736 |
Net Worth | $6,535 | $15,022 | $29,384 |
The following table presents important business ratios from the motion picture production industry, as determined by the Standard Industry Classification (SIC) Index code 7812, Motion Picture and Video Production.
Ratio Analysis | ||||
Year 1 | Year 2 | Year 3 | Industry Profile | |
Sales Growth | 0.00% | 17.45% | 9.14% | 0.00% |
Percent of Total Assets | ||||
Accounts Receivable | 6.82% | 8.33% | 9.33% | 0.00% |
Inventory | 0.38% | 0.47% | 0.56% | 0.00% |
Other Current Assets | 0.00% | 0.00% | 0.00% | 100.00% |
Total Current Assets | 31.08% | 36.28% | 42.81% | 100.00% |
Long-term Assets | 68.92% | 63.72% | 57.19% | 0.00% |
Total Assets | 100.00% | 100.00% | 100.00% | 100.00% |
Current Liabilities | 2.19% | 2.20% | 2.43% | 0.00% |
Long-term Liabilities | 95.72% | 92.81% | 87.57% | 0.00% |
Total Liabilities | 97.91% | 95.01% | 90.00% | 0.00% |
Net Worth | 2.09% | 4.99% | 10.00% | 100.00% |
Percent of Sales | ||||
Sales | 100.00% | 100.00% | 100.00% | 100.00% |
Gross Margin | 96.78% | 96.74% | 96.54% | 0.00% |
Selling, General & Administrative Expenses | 93.96% | 91.89% | 88.98% | 0.00% |
Advertising Expenses | 4.03% | 4.00% | 4.19% | 0.00% |
Profit Before Interest and Taxes | 23.89% | 23.03% | 24.14% | 0.00% |
Main Ratios | ||||
Current | 14.19 | 16.48 | 17.61 | 0.00 |
Quick | 14.02 | 16.26 | 17.38 | 0.00 |
Total Debt to Total Assets | 97.91% | 95.01% | 90.00% | 0.00% |
Pre-tax Return on Net Worth | 85.69% | 75.33% | 65.53% | 0.00% |
Pre-tax Return on Assets | 1.79% | 3.76% | 6.56% | 0.00% |
Additional Ratios | Year 1 | Year 2 | Year 3 | |
Net Profit Margin | 3.04% | 4.85% | 7.52% | n.a |
Return on Equity | 69.40% | 56.50% | 48.88% | n.a |
Activity Ratios | ||||
Accounts Receivable Turnover | 5.23 | 5.23 | 5.23 | n.a |
Collection Days | 57 | 65 | 67 | n.a |
Inventory Turnover | 4.50 | 4.34 | 4.29 | n.a |
Accounts Payable Turnover | 10.44 | 12.17 | 12.17 | n.a |
Payment Days | 27 | 31 | 29 | n.a |
Total Asset Turnover | 0.48 | 0.58 | 0.65 | n.a |
Debt Ratios | ||||
Debt to Net Worth | 46.96 | 19.06 | 9.00 | n.a |
Current Liab. to Liab. | 0.02 | 0.02 | 0.03 | n.a |
Liquidity Ratios | ||||
Net Working Capital | $90,535 | $102,692 | $118,596 | n.a |
Interest Coverage | 1.19 | 1.39 | 1.72 | n.a |
Additional Ratios | ||||
Assets to Sales | 2.10 | 1.72 | 1.54 | n.a |
Current Debt/Total Assets | 2% | 2% | 2% | n.a |
Acid Test | 10.90 | 12.48 | 13.54 | n.a |
Sales/Net Worth | 22.80 | 11.65 | 6.50 | n.a |
Dividend Payout | 0.00 | 0.00 | 0.00 | n.a |
Sales Forecast | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Sales | |||||||||||||
Video services | 0% | $5,000 | $7,000 | $12,000 | $13,000 | $13,000 | $13,000 | $14,000 | $14,000 | $14,000 | $15,000 | $15,000 | $14,000 |
Other | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Total Sales | $5,000 | $7,000 | $12,000 | $13,000 | $13,000 | $13,000 | $14,000 | $14,000 | $14,000 | $15,000 | $15,000 | $14,000 | |
Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
Video services | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | |
Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Subtotal Direct Cost of Sales | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 |
Personnel Plan | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Michael Morisson | 0% | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 |
Other | 0% | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 |
Total People | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | 2 | |
Total Payroll | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 |
General Assumptions | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
Current Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
Long-term Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
Tax Rate | 30.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | |
Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
Pro Forma Profit and Loss | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Sales | $5,000 | $7,000 | $12,000 | $13,000 | $13,000 | $13,000 | $14,000 | $14,000 | $14,000 | $15,000 | $15,000 | $14,000 | |
Direct Cost of Sales | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | |
Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Total Cost of Sales | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | |
Gross Margin | $4,600 | $6,600 | $11,600 | $12,600 | $12,600 | $12,600 | $13,600 | $13,600 | $13,600 | $14,600 | $14,600 | $13,600 | |
Gross Margin % | 92.00% | 94.29% | 96.67% | 96.92% | 96.92% | 96.92% | 97.14% | 97.14% | 97.14% | 97.33% | 97.33% | 97.14% | |
Expenses | |||||||||||||
Payroll | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | |
Sales and Marketing and Other Expenses | $1,300 | $1,300 | $1,600 | $1,600 | $1,600 | $1,600 | $1,600 | $1,600 | $1,600 | $1,600 | $1,600 | $1,600 | |
Depreciation | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | |
Gas | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | $400 | |
Utilities & phone | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
Rent | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | |
Payroll Taxes | 15% | $600 | $600 | $600 | $600 | $600 | $600 | $600 | $600 | $600 | $600 | $600 | $600 |
Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Total Operating Expenses | $8,800 | $8,800 | $9,100 | $9,100 | $9,100 | $9,100 | $9,100 | $9,100 | $9,100 | $9,100 | $9,100 | $9,100 | |
Profit Before Interest and Taxes | ($4,200) | ($2,200) | $2,500 | $3,500 | $3,500 | $3,500 | $4,500 | $4,500 | $4,500 | $5,500 | $5,500 | $4,500 | |
EBITDA | ($2,200) | ($200) | $4,500 | $5,500 | $5,500 | $5,500 | $6,500 | $6,500 | $6,500 | $7,500 | $7,500 | $6,500 | |
Interest Expense | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | |
Taxes Incurred | ($2,010) | ($1,175) | $0 | $250 | $250 | $250 | $500 | $500 | $500 | $750 | $750 | $500 | |
Net Profit | ($4,690) | ($3,525) | $0 | $750 | $750 | $750 | $1,500 | $1,500 | $1,500 | $2,250 | $2,250 | $1,500 | |
Net Profit/Sales | -93.80% | -50.36% | 0.00% | 5.77% | 5.77% | 5.77% | 10.71% | 10.71% | 10.71% | 15.00% | 15.00% | 10.71% |
Pro Forma Cash Flow | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Cash Received | |||||||||||||
Cash from Operations | |||||||||||||
Cash Sales | $1,250 | $1,750 | $3,000 | $3,250 | $3,250 | $3,250 | $3,500 | $3,500 | $3,500 | $3,750 | $3,750 | $3,500 | |
Cash from Receivables | $0 | $125 | $3,800 | $5,375 | $9,025 | $9,750 | $9,750 | $9,775 | $10,500 | $10,500 | $10,525 | $11,250 | |
Subtotal Cash from Operations | $1,250 | $1,875 | $6,800 | $8,625 | $12,275 | $13,000 | $13,250 | $13,275 | $14,000 | $14,250 | $14,275 | $14,750 | |
Additional Cash Received | |||||||||||||
Sales Tax, VAT, HST/GST Received | 0.00% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
New Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
New Other Liabilities (interest-free) | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
New Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Sales of Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Sales of Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
New Investment Received | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Subtotal Cash Received | $1,250 | $1,875 | $6,800 | $8,625 | $12,275 | $13,000 | $13,250 | $13,275 | $14,000 | $14,250 | $14,275 | $14,750 | |
Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
Expenditures from Operations | |||||||||||||
Cash Spending | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | $4,000 | |
Bill Payments | $110 | $3,318 | $4,174 | $5,642 | $6,817 | $5,850 | $5,892 | $7,067 | $6,133 | $7,075 | $6,350 | $6,375 | |
Subtotal Spent on Operations | $4,110 | $7,318 | $8,174 | $9,642 | $10,817 | $9,850 | $9,892 | $11,067 | $10,133 | $11,075 | $10,350 | $10,375 | |
Additional Cash Spent | |||||||||||||
Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Principal Repayment of Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Other Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Long-term Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Purchase Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Purchase Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Dividends | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Subtotal Cash Spent | $4,110 | $7,318 | $8,174 | $9,642 | $10,817 | $9,850 | $9,892 | $11,067 | $10,133 | $11,075 | $10,350 | $10,375 | |
Net Cash Flow | ($2,860) | ($5,443) | ($1,374) | ($1,017) | $1,458 | $3,150 | $3,358 | $2,208 | $3,867 | $3,175 | $3,925 | $4,375 | |
Cash Balance | $57,140 | $51,698 | $50,323 | $49,307 | $50,765 | $53,915 | $57,273 | $59,482 | $63,348 | $66,523 | $70,448 | $74,823 |
Pro Forma Balance Sheet | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Assets | Starting Balances | ||||||||||||
Current Assets | |||||||||||||
Cash | $60,000 | $57,140 | $51,698 | $50,323 | $49,307 | $50,765 | $53,915 | $57,273 | $59,482 | $63,348 | $66,523 | $70,448 | $74,823 |
Accounts Receivable | $0 | $3,750 | $8,875 | $14,075 | $18,450 | $19,175 | $19,175 | $19,925 | $20,650 | $20,650 | $21,400 | $22,125 | $21,375 |
Inventory | $2,000 | $1,600 | $1,200 | $800 | $1,400 | $1,000 | $600 | $1,200 | $800 | $1,400 | $1,000 | $600 | $1,200 |
Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Total Current Assets | $62,000 | $62,490 | $61,773 | $65,198 | $69,157 | $70,940 | $73,690 | $78,398 | $80,932 | $85,398 | $88,923 | $93,173 | $97,398 |
Long-term Assets | |||||||||||||
Long-term Assets | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 | $240,000 |
Accumulated Depreciation | $0 | $2,000 | $4,000 | $6,000 | $8,000 | $10,000 | $12,000 | $14,000 | $16,000 | $18,000 | $20,000 | $22,000 | $24,000 |
Total Long-term Assets | $240,000 | $238,000 | $236,000 | $234,000 | $232,000 | $230,000 | $228,000 | $226,000 | $224,000 | $222,000 | $220,000 | $218,000 | $216,000 |
Total Assets | $302,000 | $300,490 | $297,773 | $299,198 | $301,157 | $300,940 | $301,690 | $304,398 | $304,932 | $307,398 | $308,923 | $311,173 | $313,398 |
Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
Current Liabilities | |||||||||||||
Accounts Payable | $0 | $3,180 | $3,988 | $5,413 | $6,622 | $5,655 | $5,655 | $6,863 | $5,897 | $6,863 | $6,138 | $6,138 | $6,863 |
Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Other Current Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Subtotal Current Liabilities | $0 | $3,180 | $3,988 | $5,413 | $6,622 | $5,655 | $5,655 | $6,863 | $5,897 | $6,863 | $6,138 | $6,138 | $6,863 |
Long-term Liabilities | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 | $300,000 |
Total Liabilities | $300,000 | $303,180 | $303,988 | $305,413 | $306,622 | $305,655 | $305,655 | $306,863 | $305,897 | $306,863 | $306,138 | $306,138 | $306,863 |
Paid-in Capital | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 | $17,000 |
Retained Earnings | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) | ($15,000) |
Earnings | $0 | ($4,690) | ($8,215) | ($8,215) | ($7,465) | ($6,715) | ($5,965) | ($4,465) | ($2,965) | ($1,465) | $785 | $3,035 | $4,535 |
Total Capital | $2,000 | ($2,690) | ($6,215) | ($6,215) | ($5,465) | ($4,715) | ($3,965) | ($2,465) | ($965) | $535 | $2,785 | $5,035 | $6,535 |
Total Liabilities and Capital | $302,000 | $300,490 | $297,773 | $299,198 | $301,157 | $300,940 | $301,690 | $304,398 | $304,932 | $307,398 | $308,923 | $311,173 | $313,398 |
Net Worth | $2,000 | ($2,690) | ($6,215) | ($6,215) | ($5,465) | ($4,715) | ($3,965) | ($2,465) | ($965) | $535 | $2,785 | $5,035 | $6,535 |
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Streamline video or photo projects with these production templates and documents., about these filmmaking templates.
This database of free film production templates and filmmaking documents are dedicated to making sense of the various, oftentimes confusing, facets of the filmmaking process. The following templates are designed to help directors, producers, screenwriters, cinematographers, 1st ADs, editors and others.
Featured Freebies
Free Lower Thirds Template for Adobe Premiere
Elevate your video project with these free lower thirds templates. Easy to install, endlessly customizable and minimal.
Keep track of your cast and film crew list, all in one place.
Pre Production Documents
Shooting Schedule Template
Schedule your film using a stripboard style template.
Film Crew Contact Sheet
Script Breakdown Template
Mark key elements of your story with this free template.
Free Storyboard Templates
Download storyboard templates for your next production.
Location Tech Scout Checklist
Be fully prepared on your next location scout with this location tech scout checklist.
Film Budget & Actualization
Stay on track with your film budget with our free template.
Free Pre-Production Checklist
Everything you need to do before the cameras start rolling.
Film Casting Sheet Template
Always have your talent sign this casting sheet at your audition.
Film Gantt Chart Template
Visualize your production at a birds-eye level and plan more effectively.
Free Film Budgeting Template
Plan out your production expenses with our free budgeting template.
Free Call Sheet Template
Confirm that your talent and crew receive their call times.
Free Daily Production Report (DPR)
Track when your talent and crew clock-in, clock-out and a lot more.
Film Shot List Template
Plan out all the shots you need for your next shoot with our free template.
Walkie Talkie Lingo Cheat Sheet
All the common walkie talkie lingo your production crew should know.
Production Coordinator Tips
A cheat sheet with everything a working production coordinator needs to know.
Cinematography Cheat Sheet
Elevate your scene with these highly effective cinematography tips and tricks.
Development
Free TV Show Bible Template
Plan out your entire series before your next pitch meeting.
Best Casting Sites Cheat Sheet
Go to the best casting websites to find the talent you've been looking for.
The Ultimate Logline Formula
Discover the secret formula behind the best loglines for your project.
Free Script Coverage Template
Create a story report with our free script coverage template.
Free Creative Brief Template
Give your clients a crystal clear vision of the project before cameras start rolling.
Music Video Script Template
Draft the perfect music video script with our free template.
Top Filmmaking Podcasts
The best list of filmmaking podcasts to take your storytelling to the next level.
Free Mood Board Template
Get the inspiration flowing with an easy-to-use mood board template.
Free Craft Services Shopping List
A crafty shopping list sheet to streamline your next production.
Brainstorm Short Film Ideas
Get the juices flowing with our free short film ideas PDF.
Free Explainer Video Script
The secret formula behind every excellent explainer video.
Write a Film Treatment Like the Pros
Start transforming your vision into a great film with this template.
150 Creative YouTube Video Ideas
A comprehensive list of YouTube ideas to help you brainstorm new content.
F ree AV Script Template
This AV script template structures your commercials and music videos.
Free Story Outline Template
This story outline template will help you plan out the structure of your story.
Free Story Circle Works
Improve your storytelling with the Story Circle worksheet.
Free Story Speedometer
Make your characters and story more compelling with our story worksheet.
Producing Forms
Crew Deal Memo Template
Finalize the terms with your crew before starting your shoot.
Free Actor Release Form
Secure your actor release forms before distributing your project.
Film Location Release Form
Get permission before commiting to your next shooting location.
Free Model Release Form
Cover your bases to use client photos for your portfolio.
Free Photo Release Form
Give full consent to your client to print your photos.
SAG Exhibit G
Keep track of all the hours your SAG actors work.
Free Business Plan Template
Map out your production company with our free business plan template.
Adobe Story Comparison Chart
How does Adobe Story stack up with other screenwriting alternatives?
Post-Production Plug-Ins
Music Video Credits Template
Elevate your next music video with these music video credits.
Free Ridley Scott LUT Pack
Color grade your video with this cinematic LUT pack inspired by Ridley Scott films.
Free Lower Thirds Template
Exceed expectations with these elegant and intuitive lower thirds templates.
Film Credits Order Worksheet
Understand the proper opening and closing credits hierarchy.
Free Movie Poster Template
Create a compelling movie poster with our free Photoshop template.
Free Film EPK Template
Get your project noticed and easier for press to cover your film with our free EPK template.
Stock Music Compare Chart
Find and compare the best stock music websites that's ideal for your project.
Stock Video Compare Chart
Compare the best stock video websites and find the best one for your project.
Youtube Intro Templates
Grow your Youtube subscribers with better intros and outros
StudioBinder Product
See all the ways we can improve your production workflow.
Script Breakdowns
Tag elements like props, costumes, and more
Shooting Schedules
Import scripts and reorder scenes
Call Sheet Builder
Create, send, and track every call sheet
Calendars & Tasks
Get a birds-eye-view of your whole production
Manage video production timelines, tasks, storyboards, shot lists, breakdowns, call sheets. Made for video creatives, new media and film.
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A visual medium requires visual methods. Master the art of visual storytelling with our FREE video series on directing and filmmaking techniques.
We’re in a golden age of TV writing and development. More and more people are flocking to the small screen to find daily entertainment. So how can you break put from the pack and get your idea onto the small screen? We’re here to help.
Film Business Plan Templates provide the most professional ways of presenting your film production plan to competent investors. These templates make your job of presenting your film production plan in very authentic ways, giving ample scopes to the potential investors to focus on different aspects of this specialized business so that they could easily understand their gains in investing money in your film production business.
Sample business plan - 10+ examples in pdf, word, sample small business plan - 9+ documents in pdf, word, sample real estate business plan template - 6+ free documents ..., feature film business plan template.
Size: A4, US
Documentary films are short films with specific social, cultural or political issues relevant to the current environment of a country or society. The template available here to present the documentary film plan is almost like a short business plan template. It does not go elaborately into the story of the film, but give focus on the subject matter and why this subject matter will get mass attention. You can also see Career Progression Plan Templates .
Size: 732 KB
This short business plan template is just perfect for short films and documentaries. If you are planning to accumulate a lump sum amount by motivating more investors, then this template will help you to present a perfect film production plan. The business plan starts with an introductory letter that is to be cordially written to present how important this production is for you. You can also see Personal Business Plan Templates .
The plan will contain all other necessary parts of the presentation like executive summary, status of the film maker, why this is a special film, how this film will be a popular one, marketing plan of the film maker, etc. All topics are written in short format, but in simple English for better understanding and easiness in reading.
Film production business is an immensely profitable sector. Many investors show their interest to invest in good films, but they could not progress much due to lack of sufficient information. Investors want their money to be secured and the return on investment to be quick enough. You can also see Bakery Business Plan Templates .
This template will enable you to motivate great many big and small investors to invest in good films for quicker and better yields. Business plan so created includes everything that an investor would like to know, like opportunity in this sector, film production environment, basic resources required, marketing strategies, risk factors, etc.
Film distribution is a big business. It requires financially strong investors and lump sum money. Distribution of each film is like a project which needs huge manpower, including specific professionals who have years of experience and are famous for innovative ideas. The film distribution business plan will help you to present the immense opportunity hidden in this market and how investors would be able to multiply their invested money in short span of time.
Size: 629 KB
Size: 10 KB
Size: 131 KB
A Perfect presentation is a primary need in film making or in the film distribution business. These professionally designed templates will enable you to motivate investors more intensively who would always like to understand their profits and risks at first and will only invest after getting cent percent assurance. Your presentation will make the job easier for yourself.
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Lessons for production companies from a first-time film producer.
Anita Verma-Lallian is the founder of Camelback Productions and a real estate developer and CEO/founder of Arizona Land Consulting.
As someone who lives and breathes real estate, film production was nowhere near my initial career plan—but some of the greatest endeavors in history have been the result of testing uncharted waters. That is exactly why I set up Camelback Productions, Arizona’s first female and South Asian-owned film production and entertainment company, in 2023. When I was growing up as a South Asian female in the ’80s in the United States, there were hardly any people who looked like me on TV, and while there has been a movement toward more representation on screen, there is still a long way to go.
There is a tremendous gap in mainstream media for South Asian storytelling and equal representation, and as someone who now has young children who are interested in exploring acting and the visual arts, it is my mission to do my part in creating a level playing field for them. Cut to 2024, and I couldn’t be prouder of our debut movie, Doin’ It . Being a first-time film producer is exhilarating and empowering; this production also came with a steep learning curve about navigating the complex world of film storytelling.
My journey as a first-time filmmaker has been nothing short of a roller coaster ride. Here are some of my key lessons for other production companies:
The first thing that struck me as an up-and-coming producer was realizing that originality in cinema is elusive and complex to explain. This presented me with an opportunity to place cinematic authenticity at the heart of my production company. Pursuing originality led me to believe that despite cinema’s ever-evolving demeanor, the core of filmmaking is always the story. It builds your audience and credibility. It paved the way for me to showcase the richness and diversity of South Asian experiences through immersive storytelling.
Interestingly, my biggest takeaway from the filmmaking process has been to let the authenticity of the narrative shine through naturally; that becomes the secret ingredient. Collaborate with the writers and ensure the story is representative. First-time producers need to treat sensitive topics with respect to avoid stereotypes and misrepresentations.
It’s no secret that in filmmaking, collaboration stands out over everything else. Collective efforts determine the success of any project. From the talented cast to the dedicated crew, our movie has been a testament to the power of collaboration. It’s fulfilling to build a team that believes in your overall vision and translates passion into meaningful results.
Film productions face a slew of varied challenges during specific execution stages, and they are often unpredictable. Whether they’re logistical, creative or due to last-minute changes, overcoming stumbling blocks through the robust filmmaking process breeds resilience. Once you learn to navigate through the uncharted waters of production, the creative value can skyrocket—and that’s what every producer envisions.
Things rarely go exactly as planned when you lead a project, and it’s easy to succumb to certain stumbling blocks through the process. So, embracing flexibility, in this case, allows you to think beyond a single course of action. I found that mindset particularly helpful in my filmmaking journey. Similarly, reflecting positively on what went wrong and why helped our crew overcome on-set setbacks.
I’ve been an advocate for promoting the South Asian narrative, and in my experience, doing this involves actively championing the cause of representation and diversity in the industry. That’s why from a producer’s lens, movies like ours aren’t just films; they’re statements. After all, films have the power to slash stereotypes, challenge narratives and inspire compassion.
Producers can infuse advocacy into their work by developing narratives that give voice to underrepresented groups and enrich storytelling with a diverse cast. Filmmaking is a tool for education, so with these productions, hosting screenings, panels and networking events can also help bring important film themes to the forefront of the conversation.
Oftentimes, we tend to overlook the achievements and small wins along the way. Production isn’t always easy, but it’s surely a rewarding experience. As a producer, I’ve learned to take moments to acknowledge all the efforts that go into carving the finished product. From conceptualizing the storylines to finalizing an acclaimed cast, each step forward is a milestone that fosters a positive and motivated environment within the production team.
The invaluable lessons learned from the premiere of our movie have shaped my approach to filmmaking. The journey as a first-time film producer has been transformative, and I am excited to contribute to the ever-evolving landscape of cinema, promoting diverse narratives and sharing the stories that matter to our community and beyond.
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Film Production Company Business Plan: The Complete Guide. Matt Crawford 4. The process of film production is a long and arduous one. It starts with the writing stage, where screenplays are written by a writer or multiple writers. The screenplay typically has at least three acts that have to be edited for pacing and story development purposes.
This is the standard production company business plan outline, which will cover all important sections that you should include in your business plan. Executive summary. Market Validation. Objectives. Short-Term (1 -3 Years) Long Term (3-5 years) Mission statement. Unique Selling Proposition.
We provide a free business plan template below and will walk you through it. Step by step. Production Company Business Plan. The Executive Summary. Perform a Video Company Self Assessment. How to Get Started. Financing a Video Production Company. Marketing Plan. Day to Day Operations.
7) Short film proposal. Concisely convey your short film's narrative, style, and impact to capture the interest of festivals and financiers. Make yours with AI. Open in new window. Market focus: Targets film enthusiasts, festivals, and digital platforms looking for innovative, concise storytelling.
Establish a realistic budget and timeline for your project. Attract potential investors and secure funding. Create a marketing and distribution strategy that maximizes your film's reach and revenue. Assemble a talented and experienced management team. Manage the risks and challenges associated with the film industry.
The company will also hold pop-up stalls at consumer exhibitions. Production companies charge $3,000 to $50,000 depending upon the production project. The average fee is $26,500. The distribution cost is around $1,000 for each screen. The average distribution income is estimated at $50,000.
A business plan has 2 main parts: a financial forecast outlining the funding requirements of your film production company and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.
Documentary Business Plan Template - this new template is completely redone to focus only on documentary films. Recent successes, emerging documentary trends, streaming and studio deals, distribution patterns, audience statistics, revenue generated for sample films and much more. When did Docs become profitable and start selling for $5M or $10M ...
Production Company Business Plan. Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their production companies. If you're unfamiliar with creating a production company business plan, you may think creating one will be a time-consuming and frustrating process.
Financial Plan. Source of Startup Capital. It will cost us a total of $1,000,000 to fully launch our Film and Video Production Company in New York. This amount covers all of our initial expenses including cost of equipment and salary of employees for the first three months.
The production industry in the U.S. is a $26B market with approximately 6.3K businesses and over 46K employees nationwide. The outlook for the production market is positive with demand expected to remain steady over the next several years. The production industry can be categorized by type of production.
Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) - $2,500. Miscellaneous - $20,000. Going by the report from the research and feasibility studies, we will need about $1 million to set up a medium scale but standard film and video production company in the United States of America.
Phase 1 Development: A film must first go through this stage before it can begin production. The development, scripting, arranging, and planning of film production are all part of this phase. The budget must be determined, the cast must audition, the setting must be determined, and various scripts must be created.
The business consultants at OGS Capital have the expertise needed to prepare a high-quality film package and a network of investor contacts. Fill in the short online contact form to get started. Download Film Business Plan Sample in pdf. OGScapital staff also specialize in compiling such as pet photography business plan, record label business ...
The Producer intends to ensure the critical and financial success of Tea with the following list of objectives: Adherence to widely marketable genres - Horror/Suspense and Comedy. Minimize costs to achieve high production value and maximum revenue. Hire talented and experienced cast and crew. Engage a publicist.
4.1.5 Strategic Alliances. The company plans to form strategic alliances with clients who require a freelancer to cover various events for them. Michael's Video Service will also develop strategic alliances with video production companies and work with them as a sub-contractor.
About these filmmaking templates. This database of free film production templates and filmmaking documents are dedicated to making sense of the various, oftentimes confusing, facets of the filmmaking process. The following templates are designed to help directors, producers, screenwriters, cinematographers, 1st ADs, editors and others.
A production company is in charge of planning and filming a particular production or media program. Production firms, in a nutshell, create, promote, and distribute films, digital commercials, and television shows. A production firm, unlike many other businesses, does not run on a continuous income stream; instead, it operates on continuous investments.
File Format. PDF. Size: 732 KB. Download. This short business plan template is just perfect for short films and documentaries. If you are planning to accumulate a lump sum amount by motivating more investors, then this template will help you to present a perfect film production plan.
The success of your company will depend on your ability to recruit, train and keep honest employees. Your video production business plan should put more emphasis on the skills of your employees, the staffing compensation plan, availability, and their future needs. Step 8: Provide a credible investment plan.
As someone who lives and breathes real estate, film production was nowhere near my initial career plan—but some of the greatest endeavors in history have been the result of testing uncharted waters.