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11 Best Content Writing Services in 2024 (Reviews & Pricing)

Engineering Team

December 7, 2023

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Content is king. From email marketing campaigns to landing pages, content writing services have the potential to make a big difference to your bottom line.

Professional writers possess the skills and expertise to draft content that will speak to your audience, drive organic traffic, and get results. ✅ ✍️

The trick is finding content writing services you can count on. That’s where we come in!

We’ve rounded up the 11 best content writing services (with an emphasis on SEO) so you can execute a content plan that gets the job done.

• What Should You Look For in Content Writing Services?

1. Writing Studio

2. compose.ly, 3. contentwriters, 4. wordagents, 6. contentgrow, 7. express writers, 8. scripted, 10. crowd content, 10. my content pal.

What Should You Look For in Content Writing Services ?

With countless content writing companies to choose from, how do you find the right one? Here’s what we suggest looking for in high-quality content writing services:

• SEO expertise: Search engine optimization (SEO) is an ever-changing skillset that makes your web content visible, so look for a service with expert writers who specialize in SEO 📈
• Unique content : Opt for custom content that speaks to your unique target audience and engages them 
• Strict vetting : Look for content writing services that vet their freelance writers to avoid plagiarism and ensure you’re working with trusted professionals 
• Fast turnaround times : Find a content writing service that can produce the turnaround times you need to keep your project plan on schedule
• Free revisions : You deserve content you’re happy with, so look for a service that includes revisions in the cost of the content

The 11 Best Content Writing Services to Spruce Up Your Copy

Whether you need social media posts, blog writing, or white papers, we’ve highlighted content-writing services that can make it happen. Let’s dive into 11 content creation apps and websites you can count on. 🙌

Writing Studio is a professional content writing service that can help you create ebooks, ecommerce product descriptions, SEO-optimized blog posts, white papers, press releases, and more. 📃

You’ll receive fully managed content writing services, including SEO keyword research, proofreading, fact-checking, CMS formatting, and more.

Writing Studio best features

• Strict content quality monitoring to ensure you’re receiving top-notch online content
• Several content types, ranging from ebooks to newsletters
• Clear communication to work out your requirements before writers start the project
• Professional services like SEO optimization, CMS formatting, and fact-checking included in every project

Writing Studio limitations

• Limited customer feedback on popular review platforms
• Some users say the project launch surveys are too long and time-consuming

Writing Studio pricing

• 1-10k Words: $0.20/word
• 10-100k Words: $0.16/word
• 100k+ words: $0.15/word

Writing Studio ratings and reviews

• G2: 5/5 (5+ reviews)
• Capterra: N/A

Compose.ly is a content and article-writing service specializing in SEO and blog writing services. The company’s team is made up of entrepreneurs and content marketing experts who can execute cohesive content projects and produce blog articles that rank high for competitive search terms. ⬆️

Compose.ly best features

• Comprehensive SEO plans can target short- and long-tail keywords for tangible increases in traffic
• Free written content sample before you commit to a paid plan
• An account management team guarantees instant access to thoroughly vetted writers with experience in a range of specific industries
• No long-term contracts, just web content writing that can fit your budget 💰

Compose.ly limitations

• Some users say you can’t request a favorite web content writer to handle your entire content plan
• Reviewers report that it may take some time to hone in on the exact brand voice you want in your blog articles

Compose.ly pricing

• Content Writing Services : $700+/month

Compose.ly ratings and reviews

• G2: 5/5 (10+ reviews)

ContentWriters is a website content copywriting platform that connects you with specialized writers to bring your growth strategy to life. 🌱

Connect with freelancers who can meet your content needs on time while writing to your target audience and demonstrating an understanding of your subject matter.

ContentWriters best features

• SEO services allow you to target keywords and terms that will increase visibility and help your site rank higher on search engine results pages
• 100% content satisfaction guarantee with revisions included in every piece of content
• Secure platform that allows you to connect with hand-selected professionals
• Account management and custom content calendars make it easier to execute your SEO strategy

ContentWriters limitations

• Advanced content management features are not available on the Self Service plan; interested users must upgrade to the Managed Services plan
• User reviews mention the need for a 12-month contract on the Managed Services plan with no shorter contracts available

ContentWriters pricing

• Self Service: $99+/piece
• Managed Services: Contact for pricing

ContentWriters ratings and reviews

• G2: 4.6/5 (80+ reviews)

WordAgents is a content writing agency run by a team of SEO pros who specialize in improving search rankings.

Connect with writers who can turn briefs into SEO-friendly content. They’ll help you improve brand awareness and lead generation without having to worry about keyword stuffing or plagiarism.

WordAgents best features

• Connect with SEO writers, editors, and strategists who can help you rank and build authority in any industry
• Rely on AI and SEO article writing tools to create web pages and blog posts that drive conversions
• Preview writing samples before you pay anything to ensure you know what you’re signing up for

WordAgents limitations

• SEO Lite plan does not provide human-written content; users get access to AI-generated content that has been edited by humans
• Full marketing services are restricted to the SEO Supreme plan

WordAgents pricing

• SEO Lite: $290/month
• SEO Supreme: $890/month

WordAgents ratings and reviews

Verblio is an SEO content writing service that boasts low per-word fees and content designed to drive conversions. Get access to a network of more than 3,000 vetted SEO content writers capable of producing effective, satisfaction-guaranteed copy for businesses in any industry.

Verblio best features

• User-friendly interface is easy to navigate
• Content writing services specialized for startups, marketing agencies, ecommerce brands, service providers, and digital publishing companies
• Content writing services include homepage writing, blog articles, social media posts, marketing emails, white papers, press releases, and more
• Network of U.S.-based writers and editors who speak English as their first language

Verblio limitations

• Most content is not written by people; customers receive AI-created content with human editing
• Reviews mention that preferred writers often reject articles, which may delay content strategies until another suitable writer is found

Verblio pricing

• Self-Serve: $49.50/month plus $0.06/word
• Enterprise : Contact for pricing

Verblio ratings and reviews

• G2: 4.5/5 (40+ reviews)

ContentGrow is a platform designed to match freelance writing talent with clients using a straightforward workflow app. Each writer is carefully vetted through a multi-step process. Build your team of preferred freelance writers who can accept content orders on a first-come, first-serve basis. ✨

ContentGrow best features

• Get access to a shortlist of project-appropriate writers to make it easier to connect with the talent you need
• Request article pitches from a wide range of writers and only pay for content when you receive a story idea you like
• Chat with the ContentGrow team if you have questions about how to create briefs, request pitches, or connect with freelancers
• Receive quick response times and satisfaction-guaranteed work

ContentGrow limitations

• No flat pricing plan; writers may give preference to clients who are willing to pay higher per-word prices
• The hiring process relies on commissioning pitches from writers before an article is written, which may result in slower content-writing services

ContentGrow pricing

ContentGrow does not provide pricing information. However, users state clients can set preferred per-word rates that writers must accept before taking on a project.

ContentGrow ratings and reviews

• G2: 5/5 (2+ reviews)

Express Writers is an SEO content writing service that provides high-quality copy and access to seasoned industry professionals. Let the writers do the heavy lifting and creative content production , whether you need infographics, ebooks, blog posts, or all of the above. 🏋️

Express Writers best features

• Content Shop lets you browse different types of content and average service costs before choosing a writer
• Pay per word to ensure your content calendar fits your budget
• Writers do in-depth research and fact-checking for all copy to ensure you’re getting high-quality content
• Revisions and proofreading are included in the per-word prices so you get publish-ready content every time

Express Writers limitations

• Users report that content sometimes encounters unexpected delays, making it hard to stay on schedule
• Some users say they struggle to get quality consistency between writers even when requesting expert-level service providers

Express Writers pricing

• Self-Service: Flexible per-word pricing

Express Writers ratings and reviews

• G2: 4.5/5 (10+ reviews)

Scripted is a content writing service that combines AI-powered copywriting with human expertise so you can enjoy the best of both worlds. Take advantage of flexible pricing options to suit any budget, place orders with ease, and communicate with writers in real time.

Scripted best features

• Free access to AI writing tools so you can draft content for your in-house teams to edit and improve
• Access to thousands of freelance writers who specialize in various industries so you get the expertise you need
• Members on paid plans can work with the Scripted team to create a winning content strategy (not available for Free plan users)
• Connect with writers through the Scripted team so you can enjoy consistent communication

Scripted limitations

• Free plan only provides access to AI-generated content; most plans emphasize AI-generated content with human editing
• Some users report that finding the right writers for their needs is time-consuming

Scripted pricing

• Starter: Free
• Pro: $199/month
• Team: $499/month
• Enterprise + Agency: Contact for pricing

Scripted ratings and reviews

• G2: 3.1/5 (50+ reviews)

Upwork is a freelance marketplace with professionals from a wide range of industries, including a massive network of content-writing specialists. 

Find talent, manage contracts, improve collaboration in the workplace , review work, and pay freelancers, all from one secure platform. 🔐🥇

Upwork best features

• Check freelancer profiles, see projects they’ve completed, read reviews from their past clients, and sort writers by rating
• Secure payment platform keeps you and the freelancer protected; you can add tips for a job well done, break projects into milestones, or pay by the hour
• Create job postings for writers of specific skill levels, locations, time zones, and other qualifications
• Build long-lasting relationships with writers, editors, and other freelance professionals

Upwork limitations

• Users report the quality of content and communication varies between freelancers
• The rating system can result in low star ratings on your client account, discouraging top talent from accepting work

Upwork pricing

• Basic: $49.99+/month plus cost of content
• Enterprise : $849/month plus cost of content

Upwork ratings and reviews

• G2: 4.6/5 (1,800+ reviews)
• Capterra: 4.5/5 (100+ reviews)

Crowd Content is an enterprise content writing service with a network of more than 6,000 freelance copywriters. Use the platform to connect with writers of your chosen skill level and area of expertise to help scale your business with targeted content. 🎯

Crowd Content best features

• Projects that require fast turnaround times are often completed within 24-48 hours
• Flexible pricing allows you to adjust the per-word rate to match your project’s budget
• User-friendly platform makes it easy to place orders, pay freelancers, and review content
• Multiple content types, ranging from landing pages and blog articles to social media posts and marketing emails 

Crowd Content limitations

• Reviews mention difficulty finding freelancers who consistently produce high-quality work
• Users say the internal scoring system for writers and written content can be confusing

Crowd Content pricing

• Marketplace: $0.035+/word

Crowd Content ratings and reviews

• G2: 3.9/5 (10+ reviews)

My Content Pal provides you with stress-free, well-researched content. They have a strict no AI policy, guaranteeing 100% human-crafted, SEO-optimized content that will resonate with your brand’s unique voice and your audience. 

My Content Pal is one of the only agencies that allow you to work directly with the writer. They provide your brand with a dedicated writer who’ll work on your campaigns and interact directly with your team.

My Content Pal best features

• Strict no AI policy: Each piece of content is crafted by skilled human writers, ensuring brand alignment and authenticity. 
• SEO Success Manager: You’ll benefit from expert SEO insights from a dedicated SEO Success Manager.
• Build a relationship with your writer: You can engage directly with your dedicated writer.
• Loyalty program: Long-term customers will receive credits to use on the editing service or graphic design services.
• Affordable excellence: You can get premium content for as little as $0.08 per word.
• Customizable plans: Purchase words based on your requirements, from just 10,000 words to 200,000 words.

My Content Pal limitations

• You don’t get to pick your writer, but they’ll happily replace the writer if it’s not a good fit
• Reviewers report that it may take some time to get started. My Content Pal has a lengthy but thorough onboarding process.
• Content turnaround time of 72 hours for Dedicated Writer clients

My Content Pal pricing

• My Content Pal offers pricing from $0.08 per word with no hidden fees. Their packages are scalable to accommodate unique content needs. They offer a full refund if you’re unhappy with the content.

My Content Pal ratings and reviews

• Trustpilot : 4.8/5 with 54 reviews

Other Content Writing Tools

Not ready to hire a copywriter or commit to a content writing platform? Want to provide your in-house writers with the tools they need to succeed? We’ve got you covered with everything from content writing templates to industry-leading AI content generation.

ClickUp is the leading project management software on the market. While the platform doesn’t offer content writing services, it has several tools to help with press releases, product descriptions, and more.

Need to produce great content in a snap? ClickUp AI can generate emails, blog content, digital marketing copy, project briefs, meeting agendas, and status reports with simple prompts. It can also summarize meeting notes and generate action items, saving your team time and money. 🤩

Ready to connect your content to your workflows? Use ClickUp AI to create quality content in ClickUp Docs to enable seamless collaboration.

Want to give your content marketing strategy a facelift? Use ClickUp’s Content Management template to dial in your project plan. ✅

ClickUp can do it all. Seriously. Take a look at what you get:

• Content writing templates and communication plan templates for every purpose
• Hundreds of AI writing tools purpose-built for project management
• Content calendar templates to keep your projects on track
• Tools and features designed to improve workplace collaboration

ClickUp Teams Marketing makes it easy to brainstorm, plan, and execute content marketing campaigns across all platforms. Use it alongside ClickUp AI to generate campaign ideas, content briefs, case studies, and more without ever leaving the platform.

ClickUp best features

• Content calendar software to keep your marketing and SEO plans on point
• Hundreds of AI tools to help you produce high-quality content
• Library of over 1,000 ready-made templates to fast-track every project
• Content marketing software to boost your search engine rankings and drive traffic to your site

ClickUp limitations

• Some users report a learning curve when familiarizing themselves with ClickUp’s tools (solved with free video tutorials and FAQs)
• ClickUp AI is only available on paid plans

ClickUp pricing

• Free Forever
• Unlimited: $7/month per user
• Business: $12/month per user
• ClickUp AI is available on all paid plans for $5 per Workspace member per month

ClickUp ratings and reviews 

• G2: 4.7/5 (9,200+ reviews)
• Capterra: 4.7/5 (3,900+ reviews)

Words That Win

This curated list of the 11 best content writing services reflects evolving industry standards in industries across the board. Whether you’re in the market for SEO content writing services for your ecommerce site or need a freelancer to craft social media posts or white papers, you want vetted professionals who can deliver high-quality, original, and engaging content. 

Explore what other content writing tools can do for you. Get started for free today and sign up for ClickUp ! 🌞

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The 7 Best Article Writing Services

• By Madeline Hogan
• January 21, 2022 January 12, 2024
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For many business professionals, writing articles that will rank on Google can be tedious. The hours spent researching, writing, and editing can make the entire process feel sort of like a chore.

But the alternative is spending a bunch of money on PPC ads or acquiring no customers at all!

Neither of those is a good option.

As such, article writing services have emerged to help businesses harness the power of content at scale — without the headache.

Try GrowthBar’s free AI writing tool .

What is a blog writing service?

A blog or article writing service is a service that helps you expedite your article writing output to support your SEO goals. 

Producing content from scratch can be an expensive and time-consuming process. From coming up with an idea or the right keywords to producing thousands of words, it can take hours—even days!—depending on the level of research and editing required, not to mention publishing time.

Article writing services are organizations that provide for-hire writing, editing, and content generation . Basically, you let them know what type of content you want–from social media posts to long-form content –what you want it to be about, and any other details they request or you require. That company then writes articles to your specifications and brand guidelines.

Once you review and accept the content (or request revisions if you have them) you can publish the post right on your site. You’ll most likely have to spend some time editing to create a consistent voice in your posts, but the more exact your content briefs are–and the better the article writing service is–the less time this will take, and the more time (and stress) you can save.

Also read : How to Create A+ Content Briefs

What to look for in an article writing service

What are the important things to look out for when outsourcing content creation to a writing service?

• Quality is most important. Even the cheapest blog writing service isn’t worth it if what you get isn’t publishable and takes a lot of time and work to rewrite.
• You need to think about pricing too. Is the service within your marketing budget? 
• Speed: how quickly can you get the content you need? Do you need one quick blog post or consistent pieces for your blog?
• Ease of use . How do you select a writer? Is it straightforward to submit content briefs? Tracking your current and past orders?
• Expertise: Do writers follow SEO best practices? Are they experts in finance, marine biology, or whatever service you provide? The primary goal of Google (and other search engines) is to accurately answer the question you’re searching for. This has led to an increasing priority placed on E-A-T (Expertise, Authoritativeness, Trustworthiness) as a ranking factor. Therefore, to rank a site or article well on Google , you need content that is relevant to what individuals are searching for and authority and expertise in the subject area. This means you’ll want writers that know the intricacies of the niche you work in.
• Additional options : Do you want a content creation platform with WordPress plugins? One that does all content creation, from strategy to keyword research, to publishing? Is a content generator a better path for you?

Blog writing and content creation platforms vary in what they offer, and some features may be more important to you than others. This is why we’re covering the best article-writing service options today.

Dominate Your Niche With GrowthBar

Table of Contents

Top 7 Article Writing Services

1. growth marketing pro agency.

Growth Marketing Pro Agency or, GMP Agency is the leader in high-quality SEO-optimized blog content. Their team has years of experience and several of their editors and writers boast Ivy League degrees. As such, hundreds of businesses have outsourced their content operation to GMP, including startups like Cube, Minted, Spekit, and public companies.

How it Works : Each business GMP works with gets a full SEO audit to start, then a prescribed content and link-building strategy that GMP executes over 6+ months. GMP Agency handles everything from content strategy to writing, editing, and posting on your blog or site. Plus, they provide ongoing analytics support to optimize your content for conversions for your business.

Cost : GMP Agency costs between $5,000 and $8,000/month for between 6 and 12 blog posts plus linkbuilding for SEO. Contact them for pricing and a free strategy call.

Draft (formerly ContentFly) is an online content creation platform for SEO blog posts, social posts, email copy, and more. Blog posts are SEO-optimized and cover a wide range of industries and topic niches.

How it Works : You submit a request for content and then Draft sources the writers and creates the piece. Then you receive it via email with sourced, royalty-free images and original research. This is probably the best option for companies who have an SEO strategy but just need some help executing it.

Cost: Pricing ranges between 2,000 words at $400/month and 32,000 words at $6,400/month — there are discounts with volume. Plus, all pricing tiers have annual discounts. If you need to go over the word amounts, it’s an extra 12 cents a word.

3. TextBroker

Textbroker’s online content creation platform has thousands of US authors who write articles specifically optimized for search engines and keywords of your choice.

How it Works: You choose an open order, direct order, or team order. Open orders mean your order is completed by any available writer after choosing quality and price. With direct orders, you commission an author of choice to write your content, and with team orders, you choose a team of writers on the platform to do all of your content writing.

Cost: You sign up for free to use the Textbroker platform, and then pay for content. For Open Orders, the price ranges from 1.5 cents a word to 7.2 cents a word depending on the quality of work, with a $0.40 processing fee per order. All Direct Orders and Team Orders start at 2.7 cents a word. 

For example, if you want 100 words for 1-star quality, you can get that for $1.90, plus the processing fee. But if you want 12,000 words at 5-star quality, that will get you up to $860.40.

Upwork is an online platform that connects professionals to work on projects from app development to SEO, social media marketing, content writing, graphic design, admin help and thousands of others.

How it Works : You create a free account, and then post a blog writing job with your requirements. You’ll then receive proposals from potential writers and determine the best match using their AI service, reviews, portfolios, and the prices they bid.

You then collaborate and provide feedback directly on the UpWork platform, and your payment goes through once the article is approved. If you don’t want to search for the writers yourself, you can use their “talent scout” services, who will do that for you.

Cost : Pricing depends on the writer and what they bid. It can be an hourly or fixed price. On hourly contracts, they count keystrokes and take screenshots of the freelancer’s screen for time stamps. On fixed price contracts, you agree on milestones and only pay up when those milestones are hit.

5. Scripted

Scripted is a freelance writer marketplace that’s on the higher end of the price range that provides writers that can create a variety of content, from blog posts to social media posts to product descriptions and content tune-ups.

How it Works : You decide what content you need, provide your content brief, and then either select your writer or allow Scripted to select one for you. You can request revisions before paying for the work, and edit the piece right on the platform.

Cost: Pricier than most blog writing services, Scripted memberships range from $124 per month , up to $999 for the “ Cruise Control ” package. 

6. Writer Access

At Writer Access , you pay a membership fee to access the platform’s freelancers and different tiers of features and tools.  You can then use their advanced search and AI Matcher that uses text analysis of any sample you provide to choose a writer.

Depending on your plan, they also offer SEO integrations, design integration, image libraries (for an extra cost), and various marketplaces for writers, designers, and additional content creator needs. 

How it Works: After choosing a subscription, you find writers through Writer Access’ advanced search, order your project, and manage the workflow all on their platform. Revisions are unlimited.

Cost: You pay a monthly fee to access the platform, and then pay content fees when you place orders for freelance writers priced by project or by word. Basic costs $39/month, Pro $59/month, and Premium $99/month.

Verblio is a subscription blog writing service that writes posts for content marketing and SEO. The platform handles the logistics of working with the freelancers, and you provide edits and feedback. 

How it Works: When you make an account, you explain your audience, voice, and provide writing samples. Then for each content piece needed, you include a title, description, CTAs, keywords and details, and set a priority or assign a deadline.

Verblio chooses a writer and sends you the piece to review, which you accept, decline, or request edits as needed. Plus, if you’re not pleased with the work, you can get free content from a new writer. WordPress and Hubspot integrations are also available.

Cost: You pay a subscription for site access, and then pay for content. You can choose a monthly plan from 300 to 2,000 words/piece, at $35 a piece and $360 a piece respectively, as well as how many pieces you need each month.

So, if you want one 1,000 blog posts per week every month, you’d end up at $480/month.  You can also choose extra plans, such as images, search engine optimizations, and account management. 

Benefits of using content writing services

What are the advantages of hiring blog writing services? 

Growing your SEO-driven blog with proper, quality, fast content creation is one of the best ways to build your business and see a profit. If you blog two times a week for three months (about 20 posts) about a topic you know very well, you can create a blog audience large enough to engage users, build a community, sell products, and make a profit.

If you can master SEO and make articles rank on Google at will, you’re going to be able to build a repeatable and profitable business. And a huge piece of this puzzle is accelerating your writing and publishing output.

Sure, you’ll still need to read, edit, and add your own voice and style to the content. But the primary benefit of using blog writing services is the time they save. 

Beat Writer’s Block

Writer’s block is a real issue that can slow content production. Though with article writing services you still need to provide content ideas, no more staring at a blank page trying to get started! 

Reduce Costs

To build a business from your blog, great, consistent content is necessary. But, it may not be your strong suit, or it’s better for you to focus on other aspects of your business.

In that case, investing in content can be cost-effective because your time can be spent elsewhere, and you’ll get quality content from experts who enjoy the researching and writing process (speaking from experience).

Plus, full-service firms like GrowthBar will help you with your content strategy as well — meaning you’ll spend less time on content that doesn’t convert.

How to Get the Most Out of Article Writing Services

• Write amazing content briefs . Before you choose a blog writing service, spend time on your SEO requirements, so the service knows which keywords you want to rank for, and the best practices you expect. And though most blog writing services write specifically for search engine optimization, understanding the ins & outs of writing a search-engine optimized blog post yourself is invaluable when growing a blog. Need help creating your content briefs? Check out our how-to guide here. 
• Make sure it fits your budget. If it’s going to have that cost-effective benefit, you need to choose a blog writing service that fits your budget. Creating content is important to any business plan, but it’s supposed to boost profits, not hurt them.
• Find writers you love . Content creation services can pair you with writers with all different backgrounds, experiences, and education. Once you work with a couple of writers you love, you can request these writers in the future, even though it might cost a bit more. The more experience they have writing for your business, the better their writing will get, and you’ll receive exponentially great content. 
• Know your business . This sounds obvious but it’s an important step, especially if your blog or business is relatively new. Though you can edit and revise as needed, planning your content topics (like with SEO content clusters ), having outlines ready, and knowing the “voice” of your blog is very helpful. This goes back to “EAT”ing: If you’re writing about medical or financial topics, you’re in a special category of search Google calls YMYL (your money, your life). This means that Google scrutinizes this sort of content to the highest degree. Make sure to enlist writers who have experience in this type of content. +1 if you can find field experts like doctors or financiers.

Conclusion 

Using a content creation company like any of the blog writing services listed here will help you accelerate your writing output and see your blog and website visitors grow. Just make sure to outline your articles with your SEO requirements, and your content best practices, and then choose a blog writing service that is the right cost for your company.

Still debating? Try GrowthBar for free for 5 days for access to our writer’s marketplace–and to use our content generator, keyword research, competitor research, and lots more. 

Madeline Hogan

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Should I Outsource Content Creation? The 12+ Best Blog Writing Services

• By Mark Spera ,
• June 8, 2022 January 12, 2024

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Written By Ian Chandler

6 Platforms for Writers to Sell Articles

If you’re sitting on some articles that aren’t seeing daylight, we might have the answer for you.

For one reason or another, many writers have unused articles in their files. This is common among writers who use a freelancing platform like Fiverr or UpWork. The client will either refuse the work or cancel the order after the writing is finished. The result is an article that’s only lost money.

If you can’t find another market for them, you can try article buying and selling sites. For most of these sites, the process is simple: You upload your article and put it up for sale. Someone comes along and purchases it. The site will take a portion of the profit, but you get to keep most of it.

The positive of such sites is their wide customer base. They can take your writing to different corners of the world and get it sold to people you’d otherwise never reach. The negative, of course, is the uncertainty. There’s no guarantee you’ll ever sell the article.

A warning: Some article-selling sites can be shady and unreliable. If you’re looking at using a site that’s not on this list, we recommend you to research any such site before you sell there. Read user reviews and see how transparent the site is. When in doubt, it’s best to stay away.

If you want to explore selling articles, here’s a list of 6 reputable sites to get you started.

• Constant Content

Constant Content follows the simple buy-and-sell model outlined above. You post your article for sale, and an interesting buyer will purchase rights to it. Writers go through an editor-approved application process that requires a sample article to be written.

There are two main methods to sell content. You can either add it to the site’s catalog or respond to custom content requests from buyers. You receive 65% of the article’s selling price.

To learn more, read their writer guidelines and extended writer guidelines.

Hubpages is another well-known site. You sign up and post your original content in a format similar to a blog. You (and the site) make money by ad revenue, and you’re required to have a Google AdSense account.

You’ll need a minimum of $100 to cash out. Since the site relies on ad clicks, it may take some time to reach the threshold. However, Hubpages does give you a way to get your content out quickly. It has the potential to draw attention even if it’s not making you instant money.

To learn more, read their FAQs.

• swarmcontent

swarmcontent is a newly established addition to the article-buying scene. They allow you to submit unpublished blog articles to their marketplace. They boast their unheard-of policy where writers receive 100% of the profit. They don’t take any commission, though PayPal may take some fees.

swarmcontent accepts a variety of article types, from white papers to how-to guides. They work with a hierarchy wherein writers receive titles based on how many articles they’ve sold. They also offer several resources for writers, including actionable blog posts. They’re definitely worth a look if you want to sell unique, unpublished articles.

To learn more, read their writer guidelines.

Dot Writer is quite similar to Constant Content but offers some features you may like. Writers receive 80% of the sale and only need $10 to cash out via PayPal. Like swarmcontent, they use a hierarchical system that gives you advanced titles as you sell more articles.

However, they choose how much you get paid. Standard level writers earn 2 cents a word; Premium writers earn 4 cents a word; and Gold writers earn 6 cents a word. They do have an affiliate program opportunity that they say can generate up to $500 a year. This is a good option to explore if you’re selling articles on the side of your regular job.

• Ghostbloggers Update: We are no longer recommending GhostBloggers, based on feedback from our readers.

Ghostbloggers provides many of the perks that other sites provide. They take 30% of the selling price, and writers who choose the standard pricing model earn $3.50 per 100 words ($19.25 for 550 words). You only need $25 to cash out via PayPal.

However, they add some restrictions: They forbid contact between writers and clients, and all copyright passes permanently from the writer to the client upon purchase. If you’re okay with complete anonymity, then this option is for you.

To learn more, read their writers’ page.

• Articlesale

Articlesale takes a straightforward approach to article selling. It’s free for both buyers and sellers, so the site doesn’t take any commission. It’s a breeze to browse available articles and submit your own.

While the site doesn’t provide any details about what writers can charge, current articles are selling in the $2 to $5 range. Like Ghostbloggers, you have to permanently sell exclusive rights to the piece. To learn more, read their writers’ page.

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Article Writing Services

Written content is often a brand’s first opportunity to leave an impression on potential customers, whether it’s a blog post, guest article or ad copy.

We write SEO content that drives visitors to your site and keeps them there. Start the customer journey on the right foot with Brafton’s article writing services.

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What Sets Our Article Writing Services Apart?

A leader in the content marketing space, Brafton has become one of the largest and most experienced firms in the industry. Over the years, we have steadily refined our professional article writing service to ensure it continues to deliver tangible results for our clients, in line with shifting search engine optimization (SEO) and digital marketing best practices.

Using the latest SEO tactics and data-driven research, we craft each quality article to:

• Increase your search presence.
• Raise your brand awareness.
• Keep visitors coming back to your site.
• Bring in qualified leads.
• Support your digital marketing campaigns.

Our writers are masters of style and tone, nimbly navigating the nuances of your brand’s style guidelines and producing articles that match your vision and message. Brafton’s editorial department has amassed a team of talented professional writers with a depth of experience and expertise in various industries.

Whoever your audience is, we can write to them. No industry, market, audience or subject matter is too niche for our expert writers.

Brafton’s Results-Driven Article Writing Process

Our content creation process is heavily driven by market research and search performance analysis:

A dedicated content marketing strategist works with you to outline a detailed content strategy tailor-made to meet your specific commercial goals. This involves keyword research, meetings with your team and industry research to ensure we’re focusing on search queries that display high user intent and closely align with your services and offerings.

Our in-house consultants create Search Performance Briefs (SPBs) for each keyword, mapping out important discussion points, associated search phrases, ideal content lengths and headlines, landing pages to link to and much more. We take every opportunity to finetune each SEO article to increase search presence and drive engagement.

Your professional writer uses SPBs as the framework to craft high-quality content that speaks directly to your audience.

Brafton’s expert writers do whatever research is necessary to produce engaging content that meets your brand’s standards, such as conducting industry analysis and speaking with internal SMEs and other experts.

Extensive internal quality assurance testing, including multiple editors and project managers, fixes any errors in the copy and ensures everything we produce is plagiarism-free. Articles are meticulously refined and revised before they land in your hands.

Our team implements your feedback, revising and rewriting articles according to your specifications. Nothing is published until you are completely happy with every aspect of the content.

Our article writing service uses the highest caliber SEO techniques and is executed by the highest caliber writers.

In the UK? Check out  Brafton’s article writing services  in the United Kingdom.

In Australia? Check out  Brafton’s article writing services  in Australia.

In Germany? Check out  Brafton’s article writing services  in Germany.

Our Article Writing Options

There are countless opportunities to share the written word with your audience online.

That’s why our professional article writing service has numerous options to create and share great content.

Blog Articles

Your blog should have a steady stream of fresh content to keep your readers interested, engaged and coming back for reliable quality content. You will work with a dedicated blog writer who will get to know your brand’s voice & values, your industry’s most important topics and the best way to craft SEO content for your site that supports your content marketing initiatives.

Guest Posts

Website content.

Beyond blog articles, your website’s content should be strong enough to stand on its own. Your expert writer can craft descriptive, persuasive language for your product landing pages, empathetic, emotion-evoking language for your about and mission/values pages and direct, professional content for your leadership pages – all with UX and SEO in mind.

LinkedIn Articles

Branded content belongs in many places other than just your blog. LinkedIn articles give you the opportunity to show off your expertise and build your brand’s authority and thought leadership. Your article writer can ghost-write content for LinkedIn, giving you the chance to share industry news, insights, advice and opinions – all on the social platform designed for professionals.

Press Releases

Press releases are essential communication tools for brands, especially when an important change in the organization occurs, such as adding a new product, bringing in new leadership or announcing a merger or acquisition. Our writers create quality press releases, and our content distribution services can get it published on PRNewswire and other channels.

Micro Content

Article writing isn’t always long-form, highly detailed writing. Each copywriter on our expert editorial team is adept at writing a variety of content types, including micro content such as ad copy or product descriptions. Our social media management services also provide to-the-point, punchy yet professional posts that you can share on Twitter, Facebook and other platforms.

Custom Content Created for Your Audience

Our team carefully crafts every step of the content writing process to engage your target audience. From the outset, our production teams, project managers and content marketing strategists research your industry, market, competitors and customers to determine the best way to:

• Create digital articles that resonate with your most promising sales prospects.
• Target high-intent search queries.
• Bring potential customers into the sales funnel.
• Nurture your brand relationship toward an eventual conversion.

There are several factors our professional writers consider when writing to any audience:

Style & Tone

Whether you already have a detailed brand style guide or need assistance developing the right voice for your business, Brafton can help.

Our blog writers are adept at skillfully incorporating nuanced writing styles into everything they produce. We can tailor articles to different customer personas and demographics, adapting the language to engage different customer segments.

Topic Selection

Our content writers use a variety of tools and resources to develop article topics that are guaranteed to resonate with your audience:

• Industry research.
• Competitor analysis.
• Trending social media topics.
• Breaking news items.
• Customer pain points.
• Evergreen subjects.

Every topic is carefully researched beforehand to ensure each article we produce finds its intended audience.

Subject Matter Expertise

Your customers are discerning individuals, and they can tell the difference between real industry thought leadership and someone faking it. Brafton’s expert writers have experience writing for a number of different industries, including:

• Health care.
• Financial services.
• Consumer retail.
• Legal services.
• Manufacturing.
• Industrial.
• Oil & gas.

Our blog writers thoroughly research every article to ensure complete accuracy and showcase your brand as a true authority in your market.

Content Goals

Each blog article is part of an overarching digital marketing strategy. As such, every piece of content your article writer will create has a purpose.

Our professional article writing service gives direction to your content. Each piece is written with your goals in mind, whether those are to improve your search engine rankings, drive traffic to your website, promote a piece of high-value content, announce a new product or service, encourage social media engagement or something else.

Your strategist will monitor the performance of your blog and website content to determine what’s working, how well and the ways in which your strategy can be adjusted to better serve your content goals. Monthly reporting calls will clearly show how each blog article is performing and supporting your brand.

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Should you outsource article writing services.

Outsourcing article writing services to a content marketing agency isn’t your only option, of course. Depending on available resources, you may be able to take that work in-house or assign it to a freelance writer.

There are  pros and cons to outsourcing  this kind of work through an SEO article writing service, but the benefits far outweigh any potential concerns:

Dedicated professional writers who understand your audience, industry and brand.

A full-service content strategy that aligns every article with your marketing and commercial goals.

Comprehensive topic and audience research ensures that each article resonates with your readers.

Strict quality control measures produce clean copy that accurately reflects your brand and your message.

Agency writers have years of experience working in different industries, developing significant subject matter expertise.

Expert writers can lend their article rewriting services to mold existing site content into SEO-enriched works that draw more organic traffic and increase search ranking.

Full-service agencies provide services beyond copywriting, including design, video, social media, web development, marketing strategy and SEO consultation.

Content writing services are typically far less expensive than hiring an in-house editorial team.

In most cases, the benefits of working with a content marketing agency far outweigh building a dedicated internal team or handing assignments to unvetted freelancers.

Brafton’s article writing services deliver more than just quality content. Everything we produce is in support of a broader content marketing strategy. Our teams routinely measure and analyze article performance, and continually refine content to draw more traffic, increase search visibility, produce qualified leads and, ultimately, generate more revenue.

We’re helping our clients meet and exceed their commercial goals, one article at a time.

Learn more about our Article Writing Services.

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Our best article writers help you engage your audience and boost your website's search engine rankings by providing professional article writing services. Our article writing services offer the perfect solution if you want to hire an article writer for your specific needs. Get the expertly crafted content you need to stand out in your industry. Whether you need blog posts, feature articles, or other types of content, our article writers for hire can deliver compelling, informative, and engaging pieces to help your brand succeed. Trust us to help you in writing articles and take your efforts to the next level.

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We pride ourselves on delivering well-researched, insightful, and engaging articles tailored to your needs. Our team of expert writers has years of experience writing for a variety of industries and niches, and we always strive to provide the best article writing services possible.

Customization

Every client is unique, so we take the time to understand your specific needs and goals. Whether you need blog posts, SEO articles, or whitepapers, we can tailor our best content writing services to meet your needs. We deliver content that resonates with your audience.

We know that time is of the essence when it comes to content creation, so we always try to deliver your articles on time. We work closely with you to establish deadlines and ensure we meet them, so you can focus on running your business.

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8 Article Writing Services You Need to Know About | Scripted

Content marketing is one of the primary ways marketers reach their existing audience and new leads. In fact, over 70% of both B2C and B2B marketers invest heavily in content marketing. That’s because great content helps brands better connect with their audience without seeming overly “salesy,” by offering authentic, transparent content. However, with the advent of generative AI and AI-powered writing tools (think Grammarly), content marketing is evolving.

HubSpot’s 2024 State of Marketing & Trends Report shows that:

AI is driving digital marketing growth, but not everyone is confident using it — or using it correctly. At least 64% of marketers now use AI to assist content creators.

Most marketers who use AI for content generation state that it needs a human editor before it’s published — 95% say that major edits are often required.

The most effective content marketers use AI to improve efficiencies through brainstorming, content ideation, and streamlining content strategies .

There's no denying that content marketing has a history of generating more leads at a lower cost than traditional outbound marketing. However, even with AI in your corner, creating effective articles and blog posts that cut through the noise of your crowded market is time-consuming.

That’s where article writing services come in. With a wide range of content marketing and article generation platforms available, you're sure to find one that meets your unique needs.

8 Article Writing Services You Need to Know About

If you're looking for fresh, well-written content from professional writers, you have many writing service providers right at your fingertips. The problem is finding the perfect fit for your content needs. This guide outlines the top eight article writing services based on value, price, reviews, quality, and professionalism.

1. Scripted

We're well aware that we placed ourselves at the top of this list — which was intentional. At Scripted.com , we provide a simple, user-friendly interface and access to expert writers, making us an optimal choice for quality content and convenience. Plus, our entire platform is optimized by AI for increased efficiency and a wider range of services.

Not to toot our own horn, but many clients come to us because we deliver the unmatched benefits of human writers powered by AI tools for optimal content creation. Collaborate with your perfect writer via our SmartMatch service, whether you need blog posts, website content, product descriptions, social media, ebooks, whitepapers, or other types of content for your business .

Our clients often develop long-term relationships with the carefully vetted, reliable freelance writers and editors on our platform. Hire content writing experts with years of experience in diverse niches across more than 50 industries. When you're in the market to hire writers, Scripted offers flexible, cost-effective solutions every step of the way. Here are the services on offer:

Content Strategy & Ideation

Content Creation & Workflow

Publishing & Promotion

Performance & Optimization

If you decide to leverage Scripted’s AI tools, why not get a Starter Plan? It’s entirely free and provides access to Scout, our GPT-4 powered chatbot plus AI-generated emails, press releases, and so many more content types.

Or, move to the Pro Plan for $199 a month and gain access to our talent pool of experienced, talented writers and editors — and still have all the AI-powered content and tools at your fingertips. Why not ask Scout to generate a content brief in seconds to guide your expert writer in the direction you want them to go? They’ll let you know via the built-in messaging service if they have any questions, and you get to request revisions if you need the work tweaked after it’s submitted.

For $499/month you gain access to the Team Plan. That means you’ll work with premium writers and editors, an account manager, and a quarterly content strategy plan consultation.

Scripted also provides custom plans for enterprises and agencies. Book a meeting to discuss your requirements.

Scripted Testimonials

What clients are saying :

"Scripted has been a wonderful resource for original content across many topics. They're effective at pitching new ideas or taking raw thoughts and building them into well-crafted masterpieces of content."

"Scripted gives me the resources I need to be successful. I can count on my projects with Scripted to be on time, on budget and the quality we demand. Their writers really are an extension of my team."

"We liked the Scripted process, which allowed us to put our general ideas out to a group of writers and get thoughts and ideas back. It helps to have more brain power and creative thinking on a topic rather than just a single in-house writer."

Pros of Scripted

You'll gain access to highly skilled, expert writers and editors based on Scripted's selective screening process. In addition, content comes with a 100 percent quality guarantee.

Scripted's interface is easy to navigate and use — yet extensive enough that clients can enjoy a wide range of unique features. We even give you 30 days free to try it out!

If you don't have time to select specific subject matter experts, the platform's SmartMatch technology will help you find the perfect writer based on your specifications. You can also leverage AI-powered keyword research and other tools like the Keyword Research Tool and Scripted Analytics to optimize your content ideation process.

Cons of Scripted

If you enjoy access to human writers during the 30-day free trial, you may find that the AI-only plan isn’t good enough in comparison once your trial ends. Most businesses decide to upgrade to retain their access to the extensive talent pool available at Scripted for unique custom content.

Bottom line: Scripted is ideal for all businesses — large and small. By offering high-quality content and professional article writers with flexible membership fees, we're committed to your content marketing needs. The platform itself is intuitive and reliable, powering your marketing strategies with ease.

2. ClearVoice

ClearVoice calls the platform "Your Flexible Content Partner." In comparison to some of the other suggestions in this list, ClearVoice.com is indeed far more extensive. As an assignment-driven system, ClearVoice can help you tackle each campaign with ease. Although ClearVoice offers AI and human-written content writing services, they also specialize in project management. 

ClearVoice has been called the "Swiss Army knife" for content marketing. However, for some, the platform is too extensive for their current needs. If you simply require reliable, quality content, you might spend unnecessary money on the bells and whistles that come with ClearVoice.

Related reading: ClearVoice: Reviews, Features, Prices, and Alternatives .

The platform offers built-to-order pricing . So, depending on your membership, you could end up paying between $250 and $7000+ a month. If your marketing needs are rapidly increasing and you need better control over various campaigns, all while receiving consistent content, ClearVoice can help you tackle your growth strategies.

ClearVoice Testimonials

Here's what ClearVoice's clients are saying :

"I love the service. Long learning curve." 

"ClearVoice helps take your blog PM software to new heights." 

"Powerful content creation management platform." 

Pros of ClearVoice

Provides excellent customer service, which can mean greater peace of mind.

Offers a simple, efficient way to manage your entire team's content.

AI-powered tools help get content to clients faster.

Cons of ClearVoice

Initial use of the platform involves a steep learning curve.

It can be tough to find writers well-versed in industry-specific topics. 

Bottom line: Whether you require greater control over your workflow or more collaborative tools, ClearVoice offers a holistic marketing solution. At its core, this all-in-one platform is somewhat of a niche product best suited for those who need a large volume of blog posts monthly. 

3. Textbroker

Textbroker is a long-running platform aimed at creating unique content ideal for businesses with a presence in multiple countries. In addition to content creation services, they offer translation, so a single piece of content can be produced in multiple languages.

Their talent pool is immense, with more than 100,000 writers all over the world. This allows the platform to offer greater flexibility in its pricing.

Related reading: Textbroker — Reviews, Features, Prices, and Alternative  

What makes this platform unique is that Textbroker operates on a 3- to 5-star rating system. For example, a 3-star author would cost 2.3 cents/word, whereas a 5-star author would cost 9.0 cents/word. Textbroker also offers various pricing options based on your desired service level. This level of flexibility allows clients to budget accordingly. However, some users indicated that it took them a bit of time to find their go-to writers. Once they did, they were very happy with the service.

Textbroker Testimonials

Here's what a few of Textbroker's clients had to say on SiteJabber.com :

"One of my favorite things about the TB system is you can choose the quality of the writers. 5 stars usually mean very little editing (if any). I've been able to put together a team of quality writers who understand the different markets I serve and are available to do the work in a timely manner." 

"I use Textbroker to quickly get content for our website and in less than a few hours, we typically have the article being worked on. Then a day or less later, it's done. Love it!" 

"We have been using Textbroker off and on for a few years. When we find the perfect writers, it's a love affair, but it's a matter of finding the right one. The service is great, turnaround is awesome." 

Pros of Textbroker

Perhaps the most beneficial feature associated with Textbroker is its simplicity and ease of use. This allows clients to receive content quickly and efficiently. 

Cons of Textbroker

Some clients have had issues with the platform's customer service. In particular, this seems to be the case with revisions and turnaround times (especially when investing in the lowest pricing tier). 

Textbroker only offers content and no additional services, such as optimization or strategy planning.

Bottom line: If you're looking for content today, TextBroker offers a simple, fast solution. Depending on your needs, it may take some time to find the right content writers for your brand voice and overall vision. For SEO-optimized content developed by professional writers, consider using Scripted's professional article writing services .

4. Contently

“Those who tell the stories rule the world.” So states Contently’s website , the home of this content marketing platform. The platform includes content strategizing, planning, creation, and optimization tools. Plus, it connects businesses with a network of over 160,000 freelance writing professionals.

Much like ClearVoice, Contently is known for its hybrid, holistic approach. That’s why most clients who use this service are enterprises with 1000+ employees that require high levels of organization across numerous campaigns.

Related reading: Contently: Reviews, Features, Prices, and Alternative

There's no denying that Contently is an excellent platform. However, it also comes with a hefty price tag. Although pricing is customized, clients tend to spend between $50,000 and $200,000 per quarter . Since Contently uses a series of specialized algorithms, they'll help you determine the best channels to publish content to reach your target audience and achieve your unique goals.

Contently Testimonials

Contently has achieved an overall rating of 4.5 stars out of 5 on G2 Crowd. Learn more about what their clients have to say in Contently reviews . 

Pros of Contently

The ability to consolidate all marketing tasks and campaigns in one place.

Wide range of supportive tools to help you reach your unique goals.

Access to talented writers, journalists, photographers, illustrators, designers, and videographers.

Cons of Contently

Very costly, making it a poor choice for growing businesses that don't yet have access to an immense marketing budget.

Some users express concerns surrounding the editing software and the analytics component of the platform based on the unique needs of well-established businesses.

Bottom line: If you're a large corporation with a high marketing budget, this service will help you maximize your ROI. Just remember, this isn't an affordable option for most small- and medium-sized businesses. 

5. WriterAccess

It's worth noting that although WriterAccess is affordable, the price may affect the quality of work you receive. The less you pay, the lower the skills of the writers you have access to. If you're confident in your editing abilities and are more interested in speed and quantity than quality, WriterAccess is a great choice.

Related reading: WriterAccess: Reviews, Features & Alternative

With the ability to set your price and job specifications, you'll ensure your weekly content goals are met. Most clients agree that WriterAccess helps them scale their marketing efforts as they continue to focus on their growing business. However, some WriterAccess users say the quality of the content they receive isn't always the greatest.

Read more about what clients had to say about their experiences on Writer Access G2 reviews . 

Pros of WriterAccess

Access to a large pool of writers, ranging from 2-star to 6-star ratings. This rating system provides greater flexibility in terms of your current budget. 

WriterAccess prides itself on excellent customer service — regardless of what membership level you choose. 

WriterAccess is vigilant about ensuring content is unique (plagiarism-free) and not AI-generated.

Cons of WriterAccess

Although affordable, many clients are unhappy with the quality of writing

The platform and interface can be tricky to get used to. 

Bottom line: If you're looking for a platform that provides large volumes of content fast, WriterAccess is ideal. However, if you invest in writers rated 3 stars or below, you may find that the content doesn’t live up to your professional standards. 

6. Optimizely

Optimizely is an all-in-one marketing solution with a platform dedicated to content marketing. This platform allows you to manage all your assets, content, and media in one place.

It’s important to note that Optimizely doesn’t create content for you. It’s there to help you manage the content you create and optimize it for SEO and audience reach. It allows users to perform A/B testing on every piece of content, trying different versions across multiple platforms to discover which resonates best with target audiences.

All pricing is determined on a case-by-case basis. However, some recent reviews report that the lowest price plan hovers around $36,000.

Pros of Optimizely

Offers a wide range of tools and features, particularly to manage and organize key processes and workflows. 

Offers a comprehensive analytics solution, including artificial intelligence. 

Cons of Optimizely

Some clients have been disappointed in the lack of dashboard capabilities, such as reporting.

Very expensive.

Bottom line: Optimizely is a high-quality, credible platform. However, for many businesses, it’s extremely costly.

Skyword's pricing model is available upon request. However, they tend to work more with medium- to large-sized businesses. As stated on G2 Crowd , Skyword is rated “more expensive” for small businesses. Therefore, if you're a new business or solo entrepreneur with a limited budget, this may not be the best option for you. 

Pros of Skyword

Skyword is easy to use and fairly straightforward in terms of its interface. It's also updated often to improve efficiency. 

Skyword helps larger companies scale quality content production. 

Cons of Skyword

Some users report bugs with the text editor that cause formatting issues.

This can be a pricey option for small businesses and entrepreneurs.

Bottom line: Skyword works with some fairly large enterprises that can afford their services. If you're simply in the market for quality content without needing additional services, there are more affordable options available. 

Another popular marketplace, iWriter , has been around for quite some time. Known as one of the writing services with the fastest turnaround times, this speed has sparked some concerns about quality. Their writer pool is massive, but as a result, quality control is much harder to manage.

iWriter’s content pricing offers three tiers — premium, elite, and elite plus. To give you an example, a "Premium" 1000-word article would cost you $20 compared to $80 when investing in the "Elite Plus" packaging. The cheapest option they offer is AI-generated content edited by a human at just $0.01 per word.

Pros of iWriter

The highest quality writers on iWriter cost less than those at other agencies/platforms. 

If you need a lot of content quickly (and don't mind editing), iWriter may be a good option. Overall, the process of ordering content is very simple and can mean a speedy turnaround. 

Cons of iWriter

Quality can be inconsistent. Although you can obtain higher quality content when investing in the top tier, it’s rarely as good as other, similarly priced platforms. 

Bottom line: iWriter is a great place to get super cheap content. However, "cheap" and "high-quality" don't often go hand-in-hand. If quality is more important than quantity or speed, iWriter may not be the right choice.

No matter which article writing service or other content solutions you choose, make sure they align with your company's core goals and objectives. When you find the right fit, you'll know. Whether you aim to boost traffic or strengthen your brand's authority online, why not sign up for Scripted's 30-day free trial ? Gain access to more than just article writing services. Scripted offers content ideation, optimization, and even publishing support for an all-in-one business content marketing solution.

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The CDP Blog

The Secret Sauce: How to Write Articles for An Audience

Article Writing Perfection: How to Edit and Proofread Your Articles

Article Writing for Affiliate Marketers: How to Write Content for Affiliate Marketing

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Whether you’re a startup, medium-level firm, or a multinational corporation―everyone needs SEO to maintain a consistent organic online presence. Content is king, and to rank higher on search engine pages like Google, you need to have relevant and original content for your website. Our professional article writers can help you achieve just that. They can write creative, engaging, and relevant web articles for your business without neglecting SEO requirements. This way, you can cater to the needs of your target audience and the search engine algorithms in a single copy.

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17 Places to Hire a Writer in 2022 (Tested and Reviewed)

With so many places to hire a writer, how do you know which one to use?

To find out, I tested 17 different freelance platforms, content services and writing job boards.

In the process, I reviewed 359 articles from hundreds of writers.

34% of the articles were either plagiarized or “spun.” (Which could have been a legal risk if I published them.)

Another 18% were AI-written nonsense.

Plus, many writers hid links to spammy blogs in their articles.

But in the end, I found a few excellent websites for hiring writers and outsourcing content.

The Best Places to Find Writers Online: 5 Top Picks

Based on all my testing and experience, here are the very best places to hire a writer online.

(Along with links to my full review of each.)

Best freelance platform: Upwork.

Upwork probably has the single largest pool of writing talent in the world.

As a freelance platform, its rating system and built-in payment processing make it easier to use than job boards. Plus you can find other types of freelancers there too. (Like proofreaders and graphic designers.)

I’ve hired dozens of freelancers on Upwork over the years.

In my research for this article, I hired two writers to each write a 1,200-word blog post. One charged $0.10 per word and the other charged $0.40 per word.

The cheaper writer was actually the better one: I’d give his content quality of 3.5 out of 5. That’s good enough for most blogs. And $0.10 per word is a great price for that quality.

Writing quality: I’d rate the best writer I found at a 3.5 out of 5 (for $0.10 per word).

Price: Most writers on Upwork charge $0.01 – $0.40 per word. 

Speed: You can easily receive 100+ applications within days of your job listing. 

See my experience with and full review of Upwork below, here .

Best writing jobs board: ProBlogger Jobs.

ProBlogger Jobs is one of the most popular writing jobs boards available.

Like other job boards, using ProBlogger Jobs is very DIY.

There is no rating system for applicants, and its system for managing applications is very basic. So the hiring process with ProBlogger Jobs is harder than with freelance marketplaces.

You also need to watch out for plagiarism and “spun” content when you use ProBlogger Jobs.

But it’s a great place to find quality freelance and full-time writers. 

Note: Reddit’s writing jobs board, r/HireaWriter , is a great free alternative. If you’re going to post a job on ProBlogger Jobs, I would take the extra 10 minutes to post it on r/HireaWriter also.

Writing quality: Ranges from 1 to 3.5 out of 5.

Price:  $75 for a 15-day job post. Writers expect fees of $0.05 – $1 per word (mostly toward the lower end).

Speed:  I received 32 applications in 24 hours, and 53 in 7 days.

See my experience with and full review of ProBlogger Jobs below, here .

Best high-quality writing service: Express Writers.

Based on my testing, Express Writers is the best way to access high-quality writers without having to hire and manage them directly.

I found their higher-end “Authority Content” offered 4 out of 5 quality for a cost of $0.30 per word.

That’s more expensive than most options. But it’s also far better quality. It’s good enough to meet or exceed the standards of most blogs.

In fact, it’s the highest-quality writing I’ve found on any platform.

The only catch is that your project can get delayed if you don’t stay on top of the approvals process. Which isn’t always clear.

Writing quality: 4 out of 5.

Price:  From $0.09/word for general blog posts, up to about $0.30/word for well-researched authority content. Or $0.40 – $1 per word for other content types, like conversion copywriting and video script writing.

Speed: Delivered in four days (if you review and approve things quickly).

See my experience with and full review of Express Writers here .

Best cheap and fast writers: WriterAccess.

WriterAccess is a good bet for businesses that want decent-quality content without having to manage individual writers. It’s my favorite mid-tier content mill/service.

It also lets you add writers you like to your “love list” in order to work with them again. Which can help keep production quality consistent.

I found WriterAccess’s top-tier, “6-star” content offered 3 out of 5 quality for a cost of $0.15 per word. That’s a bargain price for content that’s good enough for most blogs.

But since a $39/mo account is required to access the platform, WriterAccess works best when you have ongoing content needs.

Writing quality:  3 out of 5.

Price:  $0.02 – $0.15 per word for basic blog content, up to $1 – $2 per word for technical writing and conversion copywriting. Plus a required $39/mo membership.

Speed:  Delivered in 4 days.

See my experience with and full review of WriterAccess below, here .

Best low-budget content mill: iWriter.

For an even cheaper option than WriterAccess, iWriter gets my recommendation.

As a budget content mill, iWriter’s focus is on quantity — definitely not quality.

But the price is hard to beat.

And if you find someone you really like working with on iWriter, the platform lets you invite them to fulfill future orders.

I found iWriter’s most expensive “Elite Plus” content to be 1.5 out of 5 quality. At a cost of $0.07 per word. So it’s a good fit for affiliate blogs that don’t have strict quality requirements.

Writing quality: 1.5 out of 5.

Price:  From $0.008 (under a penny) to about $0.07 per word.

Speed:  Delivered in 5 days.

See my full experience with and review of iWriter below, here .

Full Reviews: All 17 Places to Hire a Writer

Now, keep reading for my detailed experiences with all 17 places to hire writers online.

Including excerpts of the writing I received from them.

For a step-by-step process for hiring writers, see the last section of this post . It features a job post template for attracting top-notch talent, a method for quickly filtering out bad writers and plagiarists, and more.

Freelance Marketplaces for Hiring Writers

Freelance sites are some of the most popular places to hire writers online.

They make the hiring process easy:

• Large pools of talent = lots of applicants to most jobs.
• Freelancer star ratings and reviews help you choose between candidates.
• You can pay and hire directly through the freelance site.

But some sites are much better than others.

Here are my reviews of the top freelance sites for hiring writers.

Upwork  is the largest online freelance marketplace, with over 12 million freelancers.

It has writers for pretty much any need you could have.

Including SCUBA-diving SEO copywriters, comedy writers from The New Yorker, Emmy-winning script writers, former Fortune 500 C-level executives who now ghostwrite, and more.

But because it’s so big, using Upwork is like finding a needle in a haystack. Luckily, there are tricks to make that much easier.

Overall, it’s a great place to hire a writer — ​if you know how to use it.

Pros and cons of Upwork:  

✅ Huge, diverse pool of writers, editors and proofreaders.

✅ Lots of applicants to every job.

❌ Every job receives lots of low-quality applicants.

❌ Can be hard to compare prices, since most freelancers don’t list their per-word fees.

❌ Some freelancers simply post your job on a content mill, plagiarize, or use an AI writing tool.

Price: Writers on Upwork list their hourly rates, but the majority prefer to charge by the project or word. Most charge between $0.01 – $0.40 per word (or $5 – $100 per hour) for blog posts and articles. Or up to $5+ per word or $200+/hour for conversion copywriting or specialized content that requires technical expertise.

Verdict: Upwork is my favorite place to find freelance writers. But to use it effectively, you need a process for filtering out low-quality applicants. (See the “How To Hire a Writer” section below for my process.)

Full Upwork review and experience:

When I tested Upwork for this review, I posted a job for a 1,200-word blog post on the subject “how to write a content brief.” With the promise of ongoing work if I found a writer I liked.

Upwork recommends paying $30 – $60/hour for expert-level content writing. I offered $400 as a flat fee (which comes out to $0.33 per word). And I set my job post to allow U.S. applicants only. ​​

I received 30 applications within 48 hours of posting the job.

(Note: you can receive 100+ applications in that time if you don’t limit your job to U.S. applicants. But naturally it will take longer to sift through them.)

Only seven applicants followed the instructions in my job post, which made it easy to filter out the other 23.

I hired the two best applicants to complete the project. Both had job success ratings of over 95%.

The first writer delivered his article in seven days. He said his rate for ongoing work would be $0.10 per word.

The article:

• Was full of good information, delivered via concise sentences and simple paragraphs.
• Used examples to make its recommendations more clear.
• Even included some good screenshots, which I didn’t ask for.

It was also 1,903 words long: well beyond my 1,200-word minimum. Giving me plenty of room to edit it down if needed.

• The writing didn’t always flow naturally from one point to the next.
• For a how-to article, too much of the guidance was vague or incomplete. Making it less actionable.
• And it didn’t include contextual links to related resources (which would have helped make up for the vague guidance).

Overall, the first writer’s content quality was a solid 3.5 out of 5 . It would fit right in on the average blog. But I’d want to make heavy edits before publishing it on GrowthBadger.

Here’s an excerpt from his article:

The second writer delivered her article in three days.

And she said her rate for ongoing work was $0.40 per word.

But even though she was 4x as expensive as the first writer, this second writer was quite a bit worse.  

Her article covered the very basics of the subject well enough for a low-quality blog to publish.

It wasn’t organized in a logical way.

Its focus bounced around.

It included a lot of “fluff,” and often circled back to make the same points again. While just barely meeting my 1,200-word minimum, so I didn’t have enough wiggle room to cut the fat.

And although it was supposed to be a how-to article, a lot of the content was spent describing how to  think about the subject. Rather than giving actionable guidance.

Finally, there were a couple of places where the content was “spun” from other articles. Most of the article was original, but to me any plagiarism or article spinning  immediately disqualifies a writer.

I’d give her content quality a 2 out of 5. Many content services offer better quality for cheaper.

Here’s an excerpt from her article:

2. Freelancer

Freelancer.com is another general online freelancing marketplace. It’s not quite as big as Upwork, but it still offers access to millions of freelancers.

Pros and cons of Freelancer:

✅ Large pool of freelance writers, editors and proofreaders.

✅ Lots of applicants to each job.

❌ Somewhat lower-quality talent pool compared to Upwork.

❌ All the same weaknesses as Upwork, without any additional strengths. (The “contest” feature is terrible for writing projects.)

❌ Additional $25 “privacy fee” to make a project only visible to logged-in users.

Price: Like on Upwork, writers on Freelancer list their hourly rates, but usually prefer to charge per project (or per word). Most content writers on the platform charge $0.01 – $0.30/word or $5 – $50/hour.

Verdict: I wouldn’t recommend Freelancer. Contests are the only thing Freelancer offers that Upwork doesn’t. And as I found out, contests aren’t a good way to hire writers. So when it comes to freelance marketplaces, I would stick with Upwork (or People Per Hour).

Full Freelancer review and experience:

Freelancer offers one thing that Upwork doesn’t: contests. In which multiple freelancers create something for you “on spec” — you only pay for the best one.

But when I tested this feature, it was a huge waste of time.

I posted two writing contests on Freelancer:

• One $100 contest for a 500-word blog post ($0.20 per word).
• And one $25 contest for a shorter blog post outline.

The $100 blog-post contest received 71 entries in 5 days. And the $25 blog-post-outline contest received 24 entries in 5 days.

That sounds like a great outcome. The problem is that it’s EXTREMELY time-consuming to go through that many pieces one by one.

But how was the quality?

Most of the articles were plagiarized. Either directly copy and pasted, or slightly tweaked with article-spinning software to make the plagiarism harder to detect.

Only a small handful of them were original content. And of those, the best content quality was a 1.5 out of 5. Most entries were even worse. Many were AI-generated.

Here’s an excerpt of one article:

The results of the contest for an article outline weren’t any better.

To be clear:

I wouldn’t expect top-quality writers to write a 500-word article for the chance of getting paid $100.

So a higher rate might have attracted some better writers. But it also would have brought in additional bad writers, making it harder to find the good submissions in the pile.

From using Freelancer in the past, I already knew the talent pool wasn’t quite as good as Upwork’s. But I wanted to see if the contest feature might be useful enough to use it.

The answer is no.

Fiverr  is a different kind of freelance marketplace.

It’s organized like an ecommerce store. Except that each “product” is a specific service you can buy from someone.

You can see the ratings and reviews for each service, a description of that service, and optional add-ons or different tiers you can choose. Along with estimated delivery times and frequently asked questions.

Pros and cons of Fiverr:

✅ Buying individual services is faster than using traditional freelance platforms.

✅ Clear what you’ll be getting up-front. And for what price.

❌ Most writing services are low quality.

❌ Hard to embed Fiverr writers into your team.

Price: Writers on Fiverr charge per project. It usually comes out to $0.01 – $0.50 per word (mostly on the lower side).

Verdict: I don’t recommend Fiverr for hiring writers. If you want a writer for ongoing work, job boards and other freelance platforms like Upwork and People Per Hour are better options. While if you just need to outsource a single project, content services offer better quality for the price.

Full Fiverr review and experience:

Using Fiverr is a streamlined process, since you don’t have to create a job post and screen applicants. But you still get control over who you’re working with.

On the other hand:

It’s not as easy to create a long-term working relationship with someone from Fiverr. Or to embed them into your team. After all, most Fiverr providers are there to sell “take it or leave it” productized services — not to reach a deep understanding of your business.

I’ve used Fiverr many times for design projects, voiceovers, video transcriptions and more. And it’s usually gone well.

But when I’ve had writing projects done on Fiverr, the results have never impressed me.

For my test this time, I hired an “SEO content writer” to write a 1,000-word article for $135.

At 13.5 cents per word, that’s more expensive than about 80% of the other writers on the site. But it’s still affordable.

The writer promised a seven-day delivery time. But ended up requesting two extensions and turning in the article after nine days.

The content quality was a 2 out of 5 : better than the cheapest content mills, like Textbroker. But worse than you can find on other freelance platforms or mid-tier content services.

It wasn’t organized very well.

It contained small grammatical errors and typos, like missing punctuation.

And a lot of it seemed fine at first, but then actually didn’t make sense after a close reading.

Here’s an excerpt:

4. People Per Hour

People Per Hour  is like a cross between Fiverr and Upwork. You can buy individual services like on Fiverr, or post your own gig for freelancers to apply to like on Upwork.

Pros and cons of People Per Hour:  

✅ On average, freelancers on People Per Hour are higher quality than on other platforms.

✅ Flat-fee individual services are also available, Fiverr-style.

❌ Most People Per Hour freelancers use British English.

❌ Fewer freelancers (and therefore applicants) than Upwork.

❌ Flat-fee individual services are lower quality.

Price: People Per Hour writers typically charge between $0.05 – $0.40/word or $15 – $70/hour for articles. While the flat-fee, Fiverr-style individual services tend to be cheaper (but lower quality), at $0.01 – $0.15/word.

Verdict: People Per Hour is a good platform for hiring freelance writers. (Especially if you don’t mind British English, mate.) Compared to Upwork, People Per Hour has far fewer freelancers. But the overall average talent quality is a little higher, and so is the price.

Full People Per Hour review and experience:

When I tested People Per Hour, the writer I hired plagiarized… but only one sentence. (She copy and pasted the definition of a term without citing the source.)

That’s enough to set off alarm bells. But she said it was accidental: she meant to link to the source.

Other than that, the content quality was a 3 out of 5 . 

The information was fine, and it was organized well. But the writing wasn’t polished at all.

For example, it rambled frequently. Plus that one copy-and-pasted sentence made it hard to trust the rest of the article.

Also, there were one or two Britishisms (like “reckon”).

The quality would be acceptable for the average site with medium-low editorial standards. But I would need to heavily edit or rewrite it before I’d want to publish it on GrowthBadger.

She charged $290 for a ~1,000-word article: $0.29 per word. 

Content Services, Agencies and Mills

Content services, content agencies and content mills are basically the same thing. Just at different pricing tiers.

Some offer more services than others. And some have subscription plans for ongoing content outsourcing.

But they all have one main benefit over freelance marketplaces:

They let you order content directly — without the need to evaluate, hire or manage individual freelancers.

However, there’s a huge amount of variation in content quality from these services. And in the pricing, too: the ones I tested charged between $0.005 (half a cent) and $2+ per word.

As you’ll see, there’s a lot of plagiarism and content spinning at the lower tiers in particular.

Read on for my reviews of Textbroker, iWriter, HireWriters, WriterAccess, Scripted, Express Writers, Compose.ly, Verblio and Constant Content.

5. WriterAccess

WriterAccess can be used as a content mill or a project-based freelance writing marketplace.

You can let the platform’s “smart match” system automatically choose someone to fulfill your order (like a content mill). Or post a project and have freelancers apply for it (like Upwork).

Pros and cons of WriterAccess:

✅ Inexpensive, but with decent quality.

✅ 5-day turnaround is standard (I got mine in 4).

✅ Can use as a freelance marketplace or as a content mill.

❌ Lower talent “ceiling” than pure freelance platforms like Upwork and People Per Hour.

❌ Requires a $39/month client account, in addition to writers’ fees.

Price: Rates start at $0.02 – $0.15 per word for basic blog writing, up to $1 – $2 per word for technical writing and conversion copywriting. WriterAccess also offers a monthly content creation service for $349 – $749 per month. No matter how you use WriterAccess, you’ll need to pay $39/month for a client account.

Verdict: WriterAccess strikes a great balance of affordability, speed, and quality. It’s not as cheap as budget-oriented content mills. But WriterAccess’s content quality is better. 

Full WriterAccess review and experience:

I tested WriterAccess with an order of their top-tier, “6-star” content. I ordered a 1,600-word article for $240.70 ($0.15 per word). And I used their “smart match” system, so they chose the writer automatically.

It took four days to receive a 1,565-word article back.

The content quality was a 3 out of 5 .

It was organized well with H2 and H3 subheadings. And it was structured in a logical order, with genuinely useful information.

(And even a good pun or two.)

But there were a few grammatical errors and typos. And many paragraphs rambled, making it hard to follow at times.

Like this sentence:

“By sending writers a thorough and effective content brief, it significantly increases your chances of getting a draft requiring minimal revisions or none at all, and minimizes time spent going back and forth.”

So the article had decent “bones,” but I’d need to do a lot of editing if I wanted to publish it on GrowthBadger. That said, it would fit in with the average blog post on many sites.

6. Scripted

Scripted  is a mid-tier content writing service.

It’s positioned as a freelance marketplace, but it automatically matches each content order with a writer. More like a content mill.

Pros and cons of Scripted:

✅ No need to assess and hire individual writers.

✅ 18 different types of content are available. Including blog posts, emails, landing pages, ad copy and video scripts.

✅ Includes an editorial review, and visibility into how your content is progressing through Scripted’s workflow.

❌ Requires a $199 per month membership, which only gets you access to the platform. Ordering content costs extra on top.

❌ Subpar content quality for the price.

Price: Scripted starts at $199 per month for access to the platform, plus additional fees for the actual content. Writing fees depend on the content type. For example, blog posts cost $0.13 – $0.19/word, ad copy costs about $0.22 – $0.26/word, and video scripts cost $0.15 – $0.17/word.

Verdict:  In this price range, WriterAccess offers better content quality without the $199/month membership fee.

Full Scripted review and experience:

I tested Scripted’s standard blog post length (800 – 1,000 words), which normally costs $134. But I paid an additional $14 to allow only “top rated writers” to work on the project, bringing the total to $148. ($0.18 per word.)

I received an 821-word article four days after placing my order.

I would give the content quality a 2 out of 5 .

On the plus side, the article didn’t have any grammatical errors or typos — probably thanks to the editorial review that Scripted includes.

But the information was all surface-level and vague. Despite being a short article, it was mostly fluff.

It also had some advice that didn’t really make sense.

The topic of the article was “how to write a content brief.” But one of the recommendations was:

“When you start to get your method down, it’s easy to plug these content briefs into a content delivery system, or CDS, that will keep everyone on the same page as you build your library of content collateral for digital and print outreach.”

…That’s not what a CDS is for.

And it’s strange to assume the content would be used for “digital and print outreach.”

So while it’s nice that Scripted has a proofreading process to remove typos from their articles, that isn’t enough to make the content good.

7. Express Writers

Express Writers is a higher-end content-writing service.

Pros and cons of Express Writers:

✅ The best content-writing service I’ve found.

✅ Optional add-on services like keyword research and custom illustrations.

✅ Dozens of options for à la carte content at different prices. Plus a few subscription plans.

❌ More expensive than most content services.

❌ Somewhat confusing reviews and approvals process. 

❌ Unreliable email notification system: three approval requests never made it to me, causing a long delay.

Price: $0.09 per word for general blog posts, up to about $0.30 per word for well-researched authority content. Or $0.40 – $0.50 per word for conversion copywriting, or about $1 per word for video script writing. Monthly plans are also available.

Verdict: Express Writers is easily the best content-writing service I found in all my testing. Particularly the more expensive “Authority Content” option. Just keep an eye on your project dashboard to avoid delays.

Full Express Writers review and experience:

I tested the upgraded “Authority Content” tier of Express Writers, which costs $0.30 per word.

That option also includes keyword research, an editorial review, and custom header images.

I ordered a blog post of 1,500 – 2,000 words for $600. It took four days to get an article back. (Not counting a two-week delay while they waited for my approval. More on that below.)

The final article clocked in at 2,014 words.

And the content quality was an impressive 4   out of 5.

It was organized well, had useful information, and included links to helpful resources.

The writer included a good number of clarifying examples. Most of the advice was specific and actionable, and it seemed to be written by an expert.

It was also pretty concise, for the most part. (Which isn’t usually the case when you’re paying per word.)

Was the article exactly how I would’ve written it?

But it had the best content quality of all the outsourcing options I tested.

Most sites could publish it without any changes. And with some moderate editing and additional screenshots, I could publish it here on the GrowthBadger blog.

There was one issue with Express Writers.

The content you order from the company can consist of multiple stages. Like keyword research, graphic design and more.

Each time one piece is delivered, your project basically gets paused until you approve it.

Here’s the problem:

I didn’t receive any email notifications to let me know they were waiting on my approval. (Nothing in my spam filter, either.)

This happened three different times. Even after reporting the issue, it happened again.

Since I wasn’t notified that parts of my project were awaiting my approval, the article got delayed by over two weeks. I only found out about it when I manually logged in to check my project dashboard out of curiosity.

8. Compose.ly

Compose.ly is a content outsourcing site that’s geared toward white-label work for agencies.

(In other words, marketing agencies outsource their clients’ content work to Compose.ly.)

The company boasts U.S.-based writers with expertise ranging from science and technology to travel, lifestyle, government, nonprofit organizations, law, food, finance, real estate and more.

You can use Compose.ly on a self-serve, per-project basis. Or as a subscription service that starts at $999 per month and includes an editorial review for grammar and SEO.

Pros and cons of Compose.ly:

✅ As a content service, there’s no need to evaluate or manage individual writers.

✅ Multiple brand profiles are a useful feature for agencies.

❌ You can’t choose who to work with.

❌ The article included irrelevant links to other sites.

❌ Not the best content quality.

Price: Compose.ly charges $0.15/word for à la carte articles. Or $999/month and up for their managed service subscription.

Verdict: Compose.ly’s “brand profiles” feature may be useful if you need content for multiple websites on an ongoing basis. But WriterAccess offers better content quality in this price range.

Full Compose.ly review and experience:

When you sign up for a customer account with Compose.ly, you’re prompted to add one or more “brand profiles.” These include your (or your client’s) brand name, industry, description, domain, target audience, preferred tone and more.

Then when you request new content, you’ll choose which brand it relates to.

After that, the company gives your assignment to one of their writers to fulfill.

I tested Compose.ly with an order of one 750-word blog post. Which cost $112.45 ($0.15 per word).

It took 6 days to receive a draft back.

The content quality was a 2.5 out of 5 .

The subheadings were all good. And the writer mostly used short sentences and paragraphs, which is rare to see at this price level.

But the majority of the article was filler and fluff. As you can see in this paragraph (about content briefs):

“The content length is a very important factor as it determines the number of words to be used. In order to state the word count, you can include a line like this: ‘Your content should be around 500-600 words long.’ ”

The article also linked to some low-quality blog posts that weren’t very relevant. Which makes me think the writer was also working as a link-builder.

Verblio is a subscription-based content production service.

It’s basically a content mill like Textbroker or iWriter (both reviewed below). The difference is that Verblio is focused on monthly plans.

When you sign up, you choose how many articles you want per month, and of what length. You can provide your own topics, or have the company suggest ideas.

Verblio will also ask for the tone you’re looking for, who your audience is, and examples of content you like. Then their writers will submit drafts that you can approve, reject, or ask for revisions.

Pros and cons of Verblio:

✅ Subscription plans designed to let you take a “set it and forget it” approach to content development . (In theory.)

✅ Integrations with WordPress and HubSpot.

✅ Optional add-on services like keyword research, proofreading, adding photos, and even creating a basic summary video (using stock footage with article text overlaid).

❌ Both articles I received were plagiarized.

❌ More expensive than other content mills.

❌ You can’t really choose who to work with. (Though you can select preferred writers.)

Price: Verblio’s monthly plans work out to $0.12 – $0.18 per word without add-ons. The base tier includes 300 words of content per month from their regular writers for $34.95. While the top-end tier includes 2,000 words/mo from their “elite” writers for $359.95.

Verdict:  Due to the plagiarism issues I encountered, I would definitely avoid Verblio. It’s also more expensive than other content mills.

Full Verblio review and experience:

When I tested Verblio with a 1,000-word article request, two different writers submitted drafts in the first 24 hours.

Both articles were plagiarized.

More specifically, the articles were “spun.” Meaning, they were slightly rewritten in order to make the plagiarism harder to detect. There are many article-spinning tools and AI rewriters for this purpose.

Here’s an excerpt from one submission (bold added for emphasis):

“In simple  terms, a content brief is a document  in Word  or Google doc , or even an email that you send the writer . It includes information  the writer requires to produce high-quality articles . When sending the brief, make sure it has all the details about your product , its benefits , and the tone of voice you want .”

Compared to the original article  it was stolen from:

“Put simply , the content brief is a document — Google doc , Word  document, email , etc — that you send over to your writer  which should include all the information  they need to produce a high quality article .

Ideally, you want your brief to include details about your product , the benefits  of using it, details on the tone of voice you want …”

I emailed Verblio support to report the writers.

They told me they had a “zero tolerance” policy on plagiarism, and a few days later let me know they’d suspended both writers. They also refunded me.

Verblio writers can hide individual customer reviews on their profiles.

So assuming the writers who plagiarized are only suspended temporarily, their next clients will never know it happened.

10. Constant Content

Constant Content  lets you outsource your content in two main ways:

• Buying individual pre-written articles  from their catalog. Topics vary, and most are 500 – 1,000 words long. The majority cost $0.05 – $0.15 per word.
• Ordering custom articles . You can let the company pick a writer for you, or choose one yourself. This costs $0.13 – $0.18 per word. (They also offer a subscription version for enterprises.)

The company offers a few different ways to order custom articles.

There’s a 99designs-style contest option, a freelance marketplace option, and a couple of different ways to get matched to a specific writer.

Pros and cons of Constant Content:

✅ Multiple ways to outsource writing projects.

✅ Catalog of immediately available, pre-written articles.

✅ Decent content quality.

❌ Confusing interface, order process and review process.

❌ No star ratings for writers, making it hard to use as a freelance marketplace.

❌ You have to buy credits before ordering content or posting a gig. So if you don’t find a freelancer you like, your money is stuck with Constant Content.

Price: Varies, but generally as follows. Freelancer marketplace: $0.13 – $0.18/word. Pre-written articles: $0.05 – $0.18/word. Managed service (enterprise): $0.15 – $0.20/word.

Verdict:  Constant Content is a decent mid-tier platform for outsourcing your content. But WriterAccess is faster and easier to use, at the same level of quality and price.

Full Constant Content review and experience:

Like I said, Constant Content offers several ways to order content.

I tried the contest method first, which the platform calls “call for articles.” But I only got one submission. And it quickly expired before I could review it.

So next, I tried the “targeted request” function. With this option, the company matches you with a writer with experience in your industry.

Following the platform’s pricing recommendations, I offered $150 – $250 for a 1,500-word article: $0.17 per word. (Strangely, “$250+” is the maximum you can offer for an article of any length.)

After six days, I received a 1,655-word article draft with a quote of $248.

The content quality was a 3 out of 5.

At a high level, it was organized well and hit all the major points I would expect.

However, it tended to ramble and repeat itself.

And some of the guidance was pretty vague. As a how-to article, it would have been better with more specific tips and/or examples.

11. iWriter

iWriter  is a self-service, budget content mill.

The site also gives you the option of inviting specific writers to fulfill your order.

Pros and cons of iWriter :

✅ Streamlined and easy to use. No need to vet or manage individual writers.

✅ 5-day delivery, and cheap.

✅ Standardized pricing across the platform based on skill level.

❌ Low-quality writing, even at the most expensive tier. Probably partly AI-written.

❌ Requires close proofreading and editing.

Price: iWriter’s pricing ranges from $0.008 (under a penny) per word for the cheapest skill level of writing, up to about $0.07 per word for their top-tier “elite plus” writers.

Verdict: I would only use iWriter if you’re okay with low-quality writing. For example, if you run an affiliate websites in a non-competitive niche. It’s fast and cheap, but you get what you pay for.

Full iWriter review and experience:

I tested iWriter by ordering a 2,000-word blog post. I selected their most expensive “Elite Plus” tier, which cost $145. (About $0.07 per word.)

I received a draft article back five days later.

The content quality was a 1.5 out of 5 : not good at all. 

The article contained:

• Vague, rambling paragraphs that seemed designed to hit the word count
• Two somewhat unnatural links to low-quality content on other sites
• Grammatical issues and Randomly Capitalized Letters

As well as a general lack of understanding of the topic (how to write a content brief).

However, it did contain a few good nuggets of information.

Here’s an excerpt (the subject was “how to write a content brief”):

12. HireWriters

HireWriters.com is another inexpensive content mill. In fact, it’s even cheaper than iWriter.

Beyond blog posts, HireWriters offers different rates for different types of content. Including Facebook page posts, poetry, rewritten articles, and ebooks.

Pros and cons of HireWriters :

✅ Easy to use. No need to vet or manage individual writers.

✅ Very fast and incredibly cheap.

❌ The article I received was plagiarized (“spun”).

❌ Pricing isn’t 100% clear up front.

Price:  HireWriters pricing ranges from $0.005 (half a cent) per word for the cheapest “beginner writers” tier, up to about $0.04 per word for the most expensive “expert writers” tier.

Verdict:  Due to the plagiarism issue I encountered, I can’t recommend HireWriters.

Full HireWriters review and experience:

I tested HireWriters’s most expensive pricing tier with an order of one 2,000-word article. It cost $90: 4.5 cents per word.

I received a “spun” article back. (Plagiarized from another article, but with minor wording changes.)

Here’s an excerpt from the article I received from HireWriters:

“A content brief is more or less a bridge between content strategist and writer. Because writers cannot read the minds of editors or content strategists…”

And here’s an excerpt from the original  article it was stolen from:

“I like to think of the content brief as the bridge between the content strategist/editor/marketing manager, and the writer. Writers cannot read the minds of strategists/editors…”

So I have to give the content quality of HireWriters a 0 out of 5 .

Getting plagiarized work is the worst possible result of outsourcing your writing. Since publishing stolen work can get you into legal trouble and damage your reputation.

It’s possible that this was an isolated incident. But I doubt it.

First, HireWriters actually offers content spinning as a service to clients.

Second, I encountered this problem with their most expensive tier of writing. If anything, I have to imagine it’s even more common at cheaper tiers.

13. Textbroker

Textbroker  is yet another budget content mill.

Textbroker’s main business is self-service content, like iWriter and HireWriters. And like those platforms, Textbroker is very cheap, but low quality.

Unlike those other content mills, Textbroker also offers an agency-style, fully managed service for a higher monthly rate.

Pros and cons of Textbroker:

✅ No need to vet or manage individual writers.

❌ Extremely low-quality writing. The article I got was probably AI-written.

❌ Slower and harder to manage than iWriter (and HireWriters).

Price: A 3,000-word article from Textbrokers costs $45.40 (1.5 cents per word) at the basic level, or $216.40 (7 cents per word) at the most expensive level.

Verdict: Textbroker is basically like iWriter, but with more hassle. So if you want cheap, low-quality content, I would go with iWriter instead.

Full Textbroker review and experience:

I tested the main self-service side of Textbroker, and I wasn’t impressed with the results. The most expensive pricing tier ($0.07/word) got me an article that didn’t really make sense.

I would give the content quality from Textbroker a 1 out of 5 .

It had all the same problems as iWriter, but even worse. I’m certain that the article I got from Textbroker was actually written by an AI writer.

And from past experience, Textbroker also requires more monitoring than other content mills do.

Orders aren’t always fulfilled as quickly on Textbroker as they are on iWriter. And if your order takes too long to fulfill, it gets removed from the queue and you have to re-submit it.

Writing Job Boards

Many of the best freelance writers don’t use freelance platforms or work for content services.

But they do apply to gigs on job boards.

Compared to freelance platforms, job boards are a lot more DIY. 

• You need to evaluate each candidate without any ratings or reviews to rely on.
• Most job boards offer only very basic, inefficient features for managing writer applications. So it’s usually best to use your own off-site application process. (More on how to create one in the how-to section of this article.) 
• The hiring and management logistics are on you, from providing a contract to setting up a payment method.

However, some of the best talent I found was on job boards for writers.

Read on for my reviews of ProBlogger Jobs, Freelance Writers Den, Mediabistro, and Reddit’s r/HireaWriter.

14. ProBlogger Jobs

ProBlogger Jobs  is one of the most popular writing jobs boards in the world.

It’s used by news publications, marketing agencies, niche blogs and more.

Most of the listings on ProBlogger Jobs are for ongoing gigs, rather than for small one-time projects. But you can use it for either.

You can also use it to hire part-time or full-time employees, as well as contract writers and freelancers.

Pros and cons of ProBlogger Jobs :

✅ Large pool of freelancers and full-time writers.

✅ Offers a basic on-site application process (though I recommend linking to your own application instead, which you can create with Google Forms).

✅ Searchable database of candidates you can also reach out to directly (for an additional $10 fee per contact).

❌ You need to evaluate and manage each writer yourself — without any ratings or reviews to rely on.

❌ All the logistics are on you, from the applications process to providing a contract and setting up a payment method.

Price: ProBlogger Jobs charges $75 per standard job post, or $150 for a featured listing. Both post types last for 15 days. Freelance content writers on ProBlogger Jobs expect $0.05 – $1 per word. (Most toward the lower end.)

Verdict: ProBlogger Jobs is a good place to find decent writers quickly. But that doesn’t mean the average writer there is very good.

Full ProBlogger review and experience:

I tested ProBlogger Jobs with a standard $75 job post.

I received 32 applications in the first 24 hours my job post was live, and 53 in the first week.

For ongoing work, the writers quoted prices ranging from $0.05 to $1 per word. Most were at the low end: fewer than 10% quoted over $0.20 per word.

The content quality ranged from 1 to 3.5 out of 5.  

Most applicants were toward the lower end of that scale too. Many submitted content that didn’t make much sense and seemed partly written by AI. Several writers also submitted plagiarized, “spun” content.

(That said: I couldn’t hire every applicant. So those numbers are based on the sample articles the writers submitted when they applied.)

The best applicant (with 3.5 content quality) quoted an ongoing rate of $0.70 per word. That level of quality is good enough for most blogs. 

Her writing was concise and well-structured. But it included a few strange leaps in logic. As well as three minor typos.

15. Freelance Writers Den

Freelance Writers Den  is a writing community with a free job board.

It’s also free to search the profiles of the site’s 1,200 members. That way, you can reach out directly to the writers that fit what you’re looking for.

Pros and cons of Freelance Writers Den:

✅ Free to post job listings.

✅ Job listings last for a year.

❌ You can’t edit a job listing once it’s live.

❌ Far fewer applicants than other job boards. (I only received three.)

Price: Job listings on Freelance Writers Den are free and stay live for a full year. The site only allows jobs that pay at least $0.20 per word or $30 per hour. But the writers who applied to my job quoted only 1.5 cents – $0.10 per word.

Verdict: Even though it’s free, the Freelance Writers Den job board wasn’t worth the time it took to post a job listing. I only received three applications from three writers, and none of them wrote very well.

Full Freelance Writers Den review and experience:

I received three applications in the first week after posting my job to Freelance Writers Den.

Strangely, even though I offered “$0.30+ per word” in my job listing, all three applicants quoted lower rates than that for ongoing work.

One writer quoted only 1.5 cents per word, one quoted $0.04 per word, and the third writer quoted $0.10 per word.

And one of them submitted a “spun” (plagiarized) article.

Other than that, the articles’ content quality ranged from  2 to 2.5 out of 5. Most larger blogs would not want to publish them without significant edits.

16. Mediabistro

Mediabistro has a job board for recruiting media professionals including writers, editors, TV videographers, producers and more.

Most of the job listings on Mediabistro are from large media companies like NBCUniversal, Fox, and Penguin Random House. And the majority are for full-time employment. (But part-time and contract jobs are allowed.)

Pros and cons of Mediabistro :

✅ Employer dashboard shows how many candidates viewed and clicked through your listing.

✅ Decent level of talent, on average.

❌ More expensive than other job boards, both in terms of the job listing price and the fees writers expect.

❌ Geared more toward full-time jobs at major media companies.

Price: $297 for a basic 30-day job post. Upgrade options and multi-post packages are also available. Most writers on Mediabistro expect fees of around $0.40 per word, but I saw quotes ranging from $0.05 to $1.

Verdict: For part-time, contract writing jobs, Mediabistro isn’t my top pick. ProBlogger Jobs brought in more than twice the applicants for half the fee. And the r/HireaWriter subreddit brought in even more than that, for free. But for large media organizations looking for full-time employees, Mediabistro seems like a good bet.

Full Mediabistro review and experience:

I tested Mediabistro’s basic $297 tier to post a job listing for an ongoing freelance writer.

From that listing, I received 19 applications in the first week.

I used a Google Form for the application process, and asked for two writing samples from each applicant. I didn’t receive any plagiarized or “spun” content.

For ongoing work, the applicants quoted prices ranging from $0.05 to $1 per word.

However, the average quote was much higher than I received from the other job boards. Seven out of 19 applicants quoted $0.40 or more per word. The best writer quoted $0.55 per word.

The content quality ranged from 2 to 3.5 out of 5 .

So the worst writers from Mediabistro were a little better than the worst writers from ProBlogger Jobs. But the best writers were about equal. And ProBlogger Jobs drove more than twice as many applicants, for half the price.

17. Reddit’s r/HireaWriter

r/HireaWriter  is a subreddit for posting freelance job listings for writing gigs. It’s also a place where writers post about their own availability.

It has nearly 59,000 subscribers at the moment and it’s growing quickly, at a rate of about 50% per year.

According to the moderators, many scammers respond to job posts on the subreddit. They combat this by maintaining an extensive ban list and making a verification process available. There is also a public feedback feature for both employees and freelancers.

Unlike most jobs boards, r/HireaWriter requires you to specify the pay rate up front. But you are allowed to offer a range.

Pros and cons of r/HireaWriter :

✅ Free to post writing jobs.

✅ Public feedback system. (Though many applicants don’t have any feedback.)

✅ Lots of applications — I received 85 in a week.

❌ Expect to get direct messages from scammers, which the subreddit’s tips and rules post  also warns about. (Just ignore them.)

❌ More plagiarized and “spun” content than on other job boards.

Price: It’s free to post a job on r/HireaWriter. The subreddit requires job posts to include the pay rate, and it must be at least $0.05 per word or $15 per hour. The moderators recommend $0.10+ per word for most jobs, and $0.15+ per word for more advanced work.

Verdict: r/HireaWriter is one of the best, most popular job boards for finding writers. It brings in lots of applicants, and it’s free. The biggest downside is that many writers on r/HireaWriter use content spinning software, outright plagiarize, or use AI writing tools. 

Full r/HireaWriter review and experience:

I tested r/HireaWriter with a blog-writing job post offering $0.30+ per word. And I received 85 applications within a week of posting it.

They quoted prices for ongoing work ranging from $0.06 to $0.70 per word. The majority were between $0.25 – $0.35. And the best writer quoted $0.35 per word.

Overall, the content quality ranged from 0 to 3.5 out of 5.  

Most of the applicants’ writing samples were low quality. More than a third of them were plagiarized or “spun.” And at least 10 seemed AI-written.

AI Writing Tools

I also tested several of the most popular AI writers.

Unfortunately, none of them can write decent long-form content yet.

When you give a writing prompt to an AI writer, the text it generates will typically make sense — at first. But after the first paragraph or two, things fall apart.

For example, here’s some content generated from the prompt “how to write a content brief”:

I got similar results from every AI writer I tested.

Of course, they can still be useful.

AI writers can generate content ideas. And tools like Frase  and Surfer can create outlines or content briefs as a jumping-off place for human writers. 

But you can’t rely on AI writers to create full blog posts that make sense.

At least, not yet.

How Much Do Writers Charge Per Word?

The rates writers demand depend on the type of writing project, where the writer is located, and their experience level.

Freelance content writers typically charge between $0.01 – $0.50 per word. Most charge under $0.25.

However, true domain experts and highly-skilled professionals may charge $1.00 per word or more.

While conversion copywriters, social media post writers, and technical writers can charge even more. Or insist on hourly, monthly, or project-based fees. (For example, it isn’t uncommon for a seasoned copywriter to charge $5,000 to write a single landing page.)

Generally speaking, you get what you pay for.

But here’s a secret:

Most freelance writers will accept lower fees from great clients.

Specifically, writers want to work with clients who:

• Offer consistent, ongoing work
• Pay quickly
• Don’t change their minds or require too many edits
• Communicate clearly and efficiently (e.g. great content briefs, no phone calls)
• And give credit to the writer on the published work (though some prefer the opposite)

So offering one or more of those things can allow you to get a discount on writers’ rates.

You’ll usually need to pay a little more if you want them to do anything beyond simply writing the main assignment.

For example, if you want the writer to do keyword research, include images, create meta tags for the content, or write social posts to promote or distribute it.

Many writers don’t offer those additional services. Or charge separate fees for them on top of their base writing rates.

So if you’ll need anything beyond the content writing itself, it’s best to ask up front.

How to Hire a Writer Online (Step by Step)

Hiring and outsourcing writers is tricky.

If you don’t have a good process for it, you’ll waste a lot of money and time. And you’ll still get bad results.

I’ve personally hired more than 60 freelancers over the years.

And after lots of trial and error, here’s the best method I’ve found for hiring a writer online.

Step 1: Decide where to hire from.

The type of site you should hire from depends on what you’re looking for.

Specifically, whether you want to build an ongoing, direct relationship with one or more writers… or just outsource some one-off projects.

Content services, agencies and mills are best for one-off projects.

They’re very easy to work with. When you use one, you don’t have to evaluate or manage individual writers.

But you usually can’t develop ongoing relationships with specific writers from content services, either. 

If you decide to use a content service, agency or mill, you don’t really need the rest of this guide. Just check out my reviews of the top picks for this category above: Express Writers (higher-end), WriterAccess (mid-tier), and iWriter (cheap).

Freelance platforms are a nice middle ground between content services and job boards.

Unlike most content services, freelance platforms let you develop ongoing relationships with individual writers. You can even recruit them onto your team full-time. 

Freelance platforms are also easier to use than job boards, thanks to features like freelancer ratings and payment processing.

On the down side, freelance platforms are harder to use than content services because they require you to post a job, vet the applicants, and manage the writers you hire.

And after you hire someone from a freelance platform, they’ll keep getting offers from other potential clients. Which can make it harder to hold onto talent in the long term, compared to regular job boards.

My top picks for freelance platforms are Upwork and People Per Hour .

Job boards take more time to use than either freelance platforms or content services. 

They typically don’t include a ratings system, full-featured application process, or built-in payment processing. 

But writing job boards have some of the best writers around, and they’re all looking for ongoing work. This makes them better than freelance marketplaces for hiring in-house, full-time writers.

My top picks for writing job boards are ProBlogger Jobs and Reddit’s r/HireaWriter .

Finally, directly reaching out to writers is the highest-touch method of all. This usually consists of looking at who is writing good articles in your industry. And then reaching out via email, LinkedIn or Twitter.

Step 2: Write your job description.

Now that you know where you’ll be posting it, it’s time to write your job listing.

In my job listings, I always ask for links to two different writing samples. 

But the truth is, you can’t rely on anyone’s portfolio.

It might not really be their work. Or an editor may have made huge changes to get to the final product.

The only reliable way to gauge someone’s writing ability is to give them an actual assignment .

So the job you post should actually be for a short, paid test project. As a trial for ongoing work.

For example:

If you want someone who can write 4k+ word blog posts, start with a 500-word assignment.

And hire several writers to complete the same assignment.

Or use Glen Allsopp’s approach:

Rather than giving writers a specific length to hit for your test project, just ask them to deliver as much as they can for your budget . That way, you can see how efficient the different writers are when they turn in their work.

Either way, you can offer anywhere from under $50 to $300+ for the test project.

The more you offer, the more they’ll be able to write (and research, if needed). Giving you more information about their skills. 

Most writers don’t like to charge by the hour. So if you’re using a freelance platform, it’s a good idea to set your job up as a fixed-fee project.

But it’s important to make it clear that this one-time project will lead to an ongoing job (if it will). Since freelancers usually prioritize ongoing work.

So I like to put that info right in the title of the job listing. Along with the type of writer I need.

Then in the body of the job listing, you can go into more detail. 

Here are the most important things to cover: 

• For freelance platforms, an explanation that this first gig is for a paid test assignment — but one that will lead to ongoing work.
• How long the test assignment will be.
• How much ongoing work you’ll have for them later. For example, four monthly articles of 3,000 words each.
• The topic or topics you’re going to need content on.
• The style you’re after, and any other general guidelines.
• Anything that makes you a great client . (Like quick pay, consistent ongoing work, or offering author bylines/credit.)
• Any additional things you’ll need them to do, like keyword research or including screenshots.
• Ask how much experience they have in your industry or subject area.
• Ask for links to two writing samples . (Preferably in your subject area.)
• Ask what their fees for ongoing work  are.

If you want, you can also include links to your existing content to show them what you’re looking for. I would do that on a job board, where you’re expected to name your company anyway.

But with freelance platforms, I prefer to save that info for a little later in the process. Otherwise people will spam your site’s contact form with lots of follow-up messages. 

Here’s a job description I posted on Upwork:

This works a little differently if you’re using a job board.

Job boards tend to have bad systems for managing applications. Using them makes it hard to quickly compare candidates.

So if you’re using a job board, I strongly recommend linking applicants to your own application form elsewhere.

If you don’t already have an application form, no problem: you can easily create one for free with Google Forms.

Just pop over to Google Forms .

And click the button to start a new blank form.

Then start adding questions.

Be sure to ask for their name and email address or other contact info. As well the other questions I mentioned above (like amount of experience, required pay, and links to writing samples).

You should also add a long-answer field for their cover letter, or a question like “why are you a great fit for this role?” This is important because in the next step, you’ll tell them to write your “filtering test word” there. 

Finally, add a link from your job listing to your Google Form application. Like this:

“To apply, click here to fill out the form: [link]”

Then save it as a draft — don’t publish anything yet.

Step 3: Add a “filtering test word” and a “plagiarism trap.”

There’s one major challenge with hiring from a freelance platform or job board:

Choosing the best candidate.

It’s easy to get 100+ applications to a single job posting on Upwork or ProBlogger Jobs. But evaluating that many writers takes a LONG time.

Luckily, you can use a “ filtering test word ” to eliminate 80% of those applications. 

Lots of people mass-apply to jobs without reading the descriptions. Others are just bad at following directions.

Your filtering test word will weed all those people out.

All it takes is to ask them to write a specific word in all caps at the beginning of their application.

Like “ABSOLUTELY.”

It’s best to mention this toward the middle of the job description. Don’t put it at the very beginning or end, where it’s easy for skimmers to spot.

Then as the applications roll in, you can filter out anyone who didn’t write ABSOLUTELY at the beginning of their cover letter.

On freelance platforms like Upwork, you can see whether they followed your instructions without even clicking through to their applications. Like this:

If you had writers apply via Google Forms, you can skim through those results just as quickly. You just have to display their answers in a spreadsheet first.

To do that, simply click on the Google Sheets icon in your Google Form questionnaire. It looks like this:

Each question from your Google Form will now be displayed as a column in a Google Sheet. With the candidates and their answers in the rows underneath.

And that’s how you can use a filtering test word to quickly eliminate 80% of bad applicants.

But there’s one more trick to get rid of even more of them.

More specifically, to get rid of plagiarists .

I reviewed hundreds of articles in my research for this post. And a full 34% of them were plagiarized.

In other words, more than a third of the content that businesses are outsourcing can potentially get them into legal trouble. Or seriously damage their reputation.

Which is why I also include a “plagiarism trap” in every job listing.

To set a plagiarism trap, simply include a separate question in your application form that asks candidates to define a term. It should be a term that’s loosely relevant to the work… but that most writers will need to look up.

“What is search intent?”

Most of the plagiarists will Google the answer. And then copy and paste the top result into their application.

To catch them, all you have to do Google it yourself. And eliminate anyone who copied the top result.

(As well as anyone who couldn’t write a decent answer.)

Step 4: Publish your job listing, then hire the best applicants for your test project.

With all of that set up, it’s time to publish your job listing.

After 5-7 days (or more if you want to be patient), you should have a good number of applicants. 

Like I said, there’s no way to know who the best writer is until you have them complete an actual assignment. 

So now you’ll hire multiple candidates to do exactly that.

Here’s how to choose which ones to hire for the test assignment.

First, if you’re using a freelance platform, look at the candidates’ ratings. I automatically decline anyone with under 4.5 stars or 90% job success.

Next, eliminate any candidates who failed your filtering test word or plagiarism trap.

After that, look at the remaining candidates’ applications and writing samples. And decide which ones to hire for the test project.

Aim to hire at least two.

Better yet, around 4-5. (Assuming you have the budget and there are enough promising candidates.)

When you hire them, it’s time to give them the test project assignment.

I like to send everyone a link to the same Google Doc with all the details, like this one:

Here’s a link to the full Google Doc , if you’d like to use it as a template.

Be sure to include these details:

• The format  you want them to use. I like to ask for a Google Doc with their name and date in the document name.
• The topic and/or title  of what you want.
• One or two links to example pieces of content  in the style you’re looking for. For example, past blog posts you’ve published on your site.
• Any other pointers or guidelines .
• Optionally, you can also give them a detailed content brief or outline of the content you want them to write. You’ll generally get the best work that way. But I would only do that if that’s how you plan to work with them in the future. If you need a writer who can come up with their own ideas, then don’t provide them for the test project.
• And ask them what date they’ll have it done . You can let them set their own deadline, but make sure they tell you a date. That way you can gauge their reliability when they turn it in.

Step 5: Evaluate the test projects.

Once you have the test assignments back, it’s time to evaluate them.

If you’ve been writing your own content up to this point, you probably know good writing when you see it.

And of course, the style of writing you’ll want depends on the publication and audience.

But here are some things I look for personally:

• Is it easy to read , skim, and understand?
• Does it flow logically and make clear points?
• Can it hold your attention ? Is it concise, or does it ramble and repeat itself?
• Is it accurate and trustworthy ? (Does it back up its arguments with statistics and link to sources when necessary?)
• Would your readers find it useful ?
• Is it original, non-plagiarized content?

On that last point, lots of freelancers use article spinning  software or AI writers to make small changes to content from other sites. And then try to pass it off as their own.

The worst offenders give themselves away with odd phrasing or sentences that don’t make sense. Or words with randomly capitalized letters in the Middle of sentences Like This.

But more advanced plagiarists hide it much better.

Like this example from my Verblio review above:

The best way to detect plagiarism is to copy and paste several different sentences from the work into Google. And see how similar the wording is compared to what’s already out there.

Try it with metaphors or creatively-worded sentences, especially.

(Tools like Copyscape , Grammarly  and SpinMeNot  can also help you detect plagiarized content. But they aren’t as reliable as Google.)

Step 6: Create a contract and move forward with the best writer.

The final step is to let the best writer know you’d like to continue working with them, and start giving them regular assignments.

It’s a good idea to have them sign a contract, too. If you don’t already have a standard contract, RocketLawyer’s free template  can get you started.

But what if you’re still not sure which writer to hire?

Three options:

A) Have them do another test project.

B) Move forward with more than one.

C) Pass on all of them, and start the hiring process over with a new job listing.

If you decide to start over, you can either post your job in the same place again, or try another job board or freelance platform .

That wraps up this guide.

To recap, we covered:

• The 5 best places to hire and outsource writers.
• The detailed results of my testing 17 different freelance platforms , writing services and writing job boards .
• And finally, my proven step-by-step process for hiring great writers online.

Now I’d love to know what you thought.

Are you planning to hire a writer soon? Did this guide help, or is there something else you wish I’d covered?

Let me know in the comments below.

8 thoughts on “ 17 Places to Hire a Writer in 2022 (Tested and Reviewed) ”

Great article Kyle, Hope you got some decent articles to publish out of all that time and money.

I tried iwriter once and could not use any of them, at all, so walked away quickly.

Good to see there’s some that are still focussed on quality like Express Writers (assuming that was the highest rated one?). I’ll check them out.

Sometimes the research, outline and critique process takes so long that one is better off writing the full article anyway. Or maybe I’m expecting too much.

Hey Orlando, thanks for the comment.

“Sometimes the research, outline and critique process takes so long that one is better off writing the full article anyway.” ⬅ You’re exactly right. Running into that issue over and over again is what made me want to figure out a solution.

Yeah Express Writers is the top-rated site from all my testing. It’s definitely the best turn-key option I found. And it was also much better than most freelancers.

That said, if you are able to find a good individual writer and work with them consistently with plenty of feedback, they should be able to do even better than Express Writers over time.

I also agree with you about iWriter. I would only recommend iWriter for someone who doesn’t have high standards. It’s better than the other budget content mills, which is why it’s my “best of” for that category. But at the end of the day, it’s still all about quantity over quality. (I rated its most expensive writing tier only a 1.5 out of 5.)

The thing is, a huge proportion of the businesses that are outsourcing their content are low-quality affiliate sites. And they want dozens of new articles per month. So iWriter is the perfect fit for them.

Good points mate.

After using many sources, I came across two individuals the last couple of years I could accept their quality/ value. One went towards link building and less about writing so I eventually found another that I’ve given about a doz articles too so far. Slowly improving (or at least more my style and taste) and we have a good working relationship now I feel. And he’s a nice fella in a not so fortunate country I feel that I’m helping out the whole family as well.

But sometimes having a higher quality writer is needed for when things get busy and I can’t write or rewrite so much.

I’m assuming Express Writers also has tiered experienced writers. I’ll find out sometime in the not too distant future.

When I read your email about this topic I was hoping you had covered Niche Website Builders, but I understand there’d be hundreds out there and can’t try them all.

Again, well done with the article.

That’s great, Orlando.

Yes Express Writers has different pricing tiers based on level of expertise, etc. But you raise a good point: the biggest drawback to content services like that is that they make it hard to build an ongoing relationship with an individual writer. So the quality might start out a little higher, but it’s not going to improve over time as much as working and growing with one person can.

(Plus what you said about being able to help people in less fortunate places. That’s a great feeling.)

Will add Niche Website Builders to my list to maybe check out in the future.

Holy hell Kyle, this was a big one. And it came at the perfect time since I’ve been trying to find someone to help me build up my content. I tried Textbroker first but the prices were too good to be true and like you said the writing was really bad. I’m sure it was written by AI. Maybe without the “I”!

I’m going to try UpWork next because I want to hire someone to learn about my business and eventually join my team part time.

I’m glad you found it useful, Lauren. And Upwork sounds like a good bet for that. Using the “filtering test word” and “plagiarism trap” techniques will save you a ton of time there.

This was a very good article. I appreciate the research. What do you think of onlinejobs.ph as it wasn’t in your experiment? Thanks, Noel

Thanks, Noel. I hadn’t heard of that site before so I didn’t try it out.

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Top 10 article writing services, rated and reviewed for 2024, by jennifer krausz on 12/16/2023.

TL;DR: When you order articles or other pieces of content from an article-writing service, you expect high-level results. As in any service industry, your mileage may vary depending on the quality of the service you choose.

So What? To achieve your content marketing objectives, you must carefully research and select a reputable article-writing service that consistently delivers high-quality content that meets your business needs.

We know how difficult it can be to evaluate article writing services independently. To help you narrow your options, we’ve reviewed some of the most popular companies and ranked them based on customer feedback, industry reputation, and other factors. This way, you don’t have to spend much time doing your research.

Note: This group of companies is explicitly focused on article-writing services. If you need more comprehensive content assistance, see our rankings and reviews of content writing services .

1. Media Shower

Description: When you order articles through Media Shower, the writers create article ideas and gain your approval of topics. You’re then matched with vetted, highly experienced journalists who deliver unique, original material designed to inform and inspire your audience.

After a writer completes the piece, an editor reviews it for quality assurance and corrects mistakes. They then deliver the work to you. This proven process ensures every article you receive meets your needs and reflects your brand.

Pricing: Starting at $2.5K per month with custom pricing based on industry, target audience, and length.

Customer Reviews:

“Content is Media Shower’s strength. They are very good at finding interesting ways to talk about our business and engage our users with our blog.” “Definitely great value for the money… We have been using Media Shower for guest blog posting services, and the quality is what you’d expect to find from companies charging 2-3x as much. Highly recommended.”

Description: When you order articles through Upwork, you’ll choose a writer from among the freelancers who “bid” on the job. You’ll have to do some legwork, as there are as many inexperienced or unqualified writers as seasoned professionals.

While Upwork provides you access to hundreds of thousands of freelancers, the extra work required to individually vet applicants may reduce this article writing service’s value.

Pricing: Established between the customer and the writer, ranging from $2 to $100 per article or more.

“I [was] satisfied because I found cheap labor but not quite satisfied with their performance. At first, they were excellent but then they started to let me down more and more. I ended up doing the job myself which is the complete opposite of why I joined in the first place.” —Renato I. via Sitejabber.com

3. WriterAccess

Description: You can order articles quickly and easily through WriterAccess. Writers receive ratings between two and five stars, so you’ll pay more for writers who have earned better ratings.

Pricing:  Platform subscriptions for specialized services start at $39 per month. You can place as many (or as few) orders as you want.

“I have nothing but great things to say about WriterAccess. They have exceeded my expectations in every way. I have been most impressed with the clarity of their writing and the expeditious but professional manner in which they complete the task. Thank you, WriterAccess.” — George B. via the WriterAccess website.

4. Bunny Studio Writing

Description: Speed is the name of the game at Bunny Studio Writing, formerly known as Article Bunny. The writing arm of this content company promises fast, high-quality articles from industry professionals.

You can submit an article request for a contest (in which multiple writers pitch their ideas) or a “speedy,” which means any writer can accept the project and complete it by your deadline. You can also directly book writers.

Pricing: Platform plans start at $49 per month, and “Bunny Pros” sets the prices they will accept for articles of different lengths.

“Absolutely amazing! This writer knew exactly what I wanted and wrote everything beautifully and on point. I am very excited to share this article!” –Souny West, Collabz founder

5. Constant Content

Description: Although Constant Content offers article-writing services, it also has a database of already-written articles that customers can purchase. If you create a custom order, you’ll complete a questionnaire for the writer’s reference and state how much you want to pay.

Pricing: Depending on the writer, you might pay anywhere from $20 to more than $200 for an article.

“Constant Content ” is a great site for writers and buyers looking for high-quality content. As an internet marketer, the content on the site could probably be too expensive as you can easily hire a writer to write a unique article for much less.” — via IM Report Card

6. Textbroker

Description: Over the years, Textbroker has developed a reputation for providing inexpensive content for companies. Like WriterAccess, writers receive star ratings based on their output quality and customer reviews.

You can pick a team of writers for your articles or open up each project to individual bidding.

Pricing: You’ll pay anywhere from $0.023 to $0.12 per word based on the writer’s rating and the challenge of the writing itself.

“I’ve been an intermittent user of TB services. I’ve found the quality average even for the top-quality service level hence, haven’t made heavy use of their service.” — Ray C. via Sitejabber.com “Regarding the service offered, Textbroker is hands down the best option. That’s not to say it’s not without bugs. Basically, publishers list articles they’d like written, then writers claim the articles they’d like to write. This means articles may go unwritten.” — Cathy R. via Sitejabber.com

Description: When you order articles through iWriter, you fill out a form that details the information you want included in the piece. You can request articles ranging from 150 to 6,000 words in length, and the company promises fast turn-around times.

Pricing: Article prices range from $1.40 to $435, depending on quality and length.

“My main issue with being a buyer was that my content failed [C]opyscape.” — Tiffany Lambert via TiffanyDow.com “For me, the delivery time is the biggest advantage of using this service. I mainly use iWriter when I need a piece of content written ASAP. In general, you will usually receive a finished [500-word] article within 3 hours.” — Matthew Barby via MatthewBarby.com

8. Compose.ly

Description: Compose.ly’s self-serve marketplace provides blog content, whitepapers, product descriptions, and other types of content at reasonable prices, but editing and content management are not provided. SEO and keyword optimization is also not included with the self-service marketplace.

Pricing: Starts at $30 for a 200-word product description or $75 for a 500-word blog.

Customer Reviews: 

“Compose.ly has been a lifesaver for my business regarding getting blogs written. Their team is knowledgeable, timely, and willing to learn about new subject areas to get the writing done competently and professionally. Highly recommend them for anyone needing regular articles produced for their website.”  –Harry Shurek via TrustPilot “Compose.ly’s online interface is fast, easy, and fun! The writers are responsive and skilled. The revisions are collaborative, and the turnaround time is hard to beat. ” –Shari Hobbs via TrustPilot

Description: You can open up an article writing project to the entire stable of Zerys writers or choose a freelancer based on their profile. After you fill out information about what you want your article to include, the writer completes the assignment, and you review it for quality. If you like the article, you pay for it and can publish it on your site.

Zerys doesn’t make customers pay unless they’re satisfied, so the site offers a risk-free article option. However, writer quality will vary significantly.

Pricing: Per-word rates range from $0.01 to $0.50 per word based on the amount of research required and the quality of the finished product.

“I really love this platform. The workflow that the platform automates is exactly on point with the way a professional content marketer would execute a campaign.” “Zerys has become a valuable tool for our agency to manage our content development process. Using their platform, we’ve tried many writers and narrowed the field to a handful of quality writers that fit well with our style and requirements. It’s definitely a valued tool for our company.” — Both reviews via Zerys website

10. Articlez

Description: Many customers turn to Articlez when they need extremely inexpensive copy for their blogs or other online properties. You can get an article, blog post, “blurb,” or other piece of content cheaply and quickly, but you’ll have to sacrifice quality.

The posts don’t undergo significant quality assurance before their release to the customer. You may also find grammatical errors. Writers also can’t include resource links in the content, so there’s no way to source information.

Pricing: Gold content is $.05 per word, elite content is $.09 per word, and press releases start at $69.

“I just had my first Press Release order with you guys completed and approved. Very well written compared to others that I have received from other companies. Refreshing.” — John Oszajca – MusicMarketingManifesto.com via Articlez.com “I purchased a couple articles for several of my blogs. I had requested about five articles for about [thirty-five] dollars. It took about eight days for the articles to be delivered to me. That took forever. Some of the articles had a couple grammatical errors. The rest of the articles had so many errors it looked like a third grader attempted to form an essay. I was highly disappointed because it felt like I had to reform the articles, which was pointless to buying them.” — via IM Report Card

Final Thoughts

When looking for a credible article-writing service, it’s crucial to make an informed decision to avoid wasting time, money, and disappointment with the content you get. Carefully evaluate your needs, research different providers, and consider the factors mentioned in this article. Choose an article-writing service that best aligns with your content marketing objectives. Remember, investing in high-quality content is an investment in your brand’s growth and success. 

If you’re looking for a quality article-writing service, click here to get a free trial from Media Shower ! Let us transform your ideas into impactful content that captivates and leaves a lasting impression on your audience.

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Article Writing Services

Posting articles to your website is one of the top ways to boost your conversions. Our SEO article writing services feature unique, relevant content that get your page ranked on search engines and attracts new visitors. But more than that, a high-quality article will convince readers to invest in your products or services.

But before you start writing and posting articles to your site, you should understand the key differences between blogs and articles. That way, you can decide which one suits your company better. In some cases, you may want to use both.

What's the difference between a blog post and an article?

It's a good question, and some people use the two terms interchangeably. However, there are some real differences.

A blog post is usually shorter and more casual in tone. Bloggers often insert opinions into their posts, and they write in their own unique voice, however unconventional it may be. In a blog, you may see selfies, emoji, incomplete sentences, and other quirky elements.

Blogs are often written and posted quickly. You won't necessarily see a professional level of editing in such posts. Not all bloggers are trained writers, so you may come across typos and unusual style choices. The language is casual and may include slang terms.

Examples of blog titles:

• "This Foundation Changed My Life (and It'll Change Yours Too)"
• "A Recap of the 38th Annual Antique Tractor & Steam Show"
• "If You're Not Using Apple Products, You're Not Living"

On the other hand, an article is a more traditional piece of writing. Like what you may see in a magazine or newspaper, an article is fact-based writing that's less about style and more about information. As a rule, an article is longer than a blog post and has a more formal tone.

Most articles are edited for correctness and good flow. As you read an article, you'll likely notice more advanced vocabulary and longer sentences.

Article writers tend to research their topics and provide supporting references. They may also interview subject matter experts for supporting information to add credibility to the piece.

For the most part, if you're looking to hire an article writer, you'll want somebody who has more writing experience.

Examples of article titles:

• "How to Choose the Best Foundation for Your Complexion"
• "A History of Tractor Pulls in America"
• "Apple vs. Microsoft: The Ongoing Battle"

You can see how these titles, although similar to the blog titles listed above in terms of topic, have a different feel.

Let TextRoyal write your articles for you

Why waste your time on creating content when you can use your time and talents elsewhere? Let TextRoyal write your online articles for you. Whether it's short article writing, monthly article writing, or anything else, our professional article writing services are the answer.

With TextRoyal, you can choose among three per-word pricing tiers, depending on the level of quality you're looking for. Whichever tier you choose—Standard, Premium, or Enterprise—you get human-quality writing that's fully copyedited. Just submit your order online, and we'll get to work on producing your content.

If you need a large amount of content, you can take advantage of our Customer Loyalty Program, which includes volume discounts.

So, don't delay: Get your website ranked with TextRoyal article rewriting service today!

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Watch CBS News

Hackers may have stolen your Social Security number in a massive breach. Here's what to know.

By Aimee Picchi

Edited By Anne Marie Lee

Updated on: August 19, 2024 / 9:51 AM EDT / CBS News

A new lawsuit is claiming hackers have gained access to the personal information of "billions of individuals," including their Social Security numbers, current and past addresses and the names of siblings and parents — personal data that could allow fraudsters to infiltrate financial accounts or take out loans in their names. 

The allegation arose in a lawsuit filed earlier this month by Christopher Hofmann, a California resident who claims his identity theft protection service alerted him that his personal information had been leaked to the dark web by the "nationalpublicdata.com" breach. The lawsuit was earlier reported by Bloomberg Law.

The breach allegedly occurred around April 2024, with a hacker group called USDoD exfiltrating the unencrypted personal information of billions of individuals from a company called National Public Data (NPD), a background check company, according to the lawsuit. Earlier this month, a hacker leaked a version of the stolen NPD data for free on a hacking forum, tech site Bleeping Computer reported . 

That hacker claimed the stolen files include 2.7 billion records, with each listing a person's full name, address, date of birth, Social Security number and phone number, Bleeping Computer said. While it's unclear how many people that includes, it's likely "that everyone with a Social Security number was impacted," said Cliff Steinhauer, director of information security and engagement at The National Cybersecurity Alliance, a nonprofit that promotes online safety.

"It's a reminder of the importance of protecting yourself, because clearly companies and the government aren't doing it for us," Steinhauer told CBS MoneyWatch.

In a statement posted to its website, NPD said the breach involved a "third-party bad actor that was trying to hack into data in late December 2023, with potential leaks of certain data in April 2024 and summer 2024."

The company added that it is working with law enforcement and government investigators. NPD said it "will try to notify you if there are further significant developments applicable to you."

Here's what to know about the alleged hack. 

What is National Public Data? 

National Public Data is a data company based in Coral Springs, Florida, that provides background checks for employers, investigators and other businesses that want to check people's backgrounds. Its searches include criminal records, vital records, SSN traces and more information, its website says.

There are many similar companies that scrape public data to create files on consumers, which they then sell to other businesses, Steinhauer said.

"They are data brokers that collect and sell data about people, sometimes for background check purposes," he said. "It's because there's no national privacy law in the U.S. — there is no law against them collecting this data against our consent."

What happened with the USDoD hack?

According to the new lawsuit, USDoD on April 8 posted a database called "National Public Data" on the dark web, claiming to have records for about 2.9 billion individuals. It was asking for a purchase price of $3.5 million, the lawsuit claims. 

However, Bleeping Computer reported that the file was later leaked for free on a hacker forum, as noted above. 

How many people have been impacted?

The number of people impacted by the breach is unclear. Although the lawsuit claims "billions of individuals" had their data stolen, the total population of the U.S. stands at about 330 million. The lawsuit also alleges that the data includes personal information of deceased individuals.

Bleeping Computer reports that the hacked data involves 2.7 billion records, with individuals having multiple records in the database. In other words, one individual could have separate records for each address where they've lived, which means the number of impacted people may be far lower than the lawsuit claims, the site noted.

The data may reach back at least three decades, according to law firm Schubert Jonckheer & Kolbe, which said on Monday it is investigating the breach.

Did NPD alert individuals about the hack? 

It's unclear, although the lawsuit claims that NPD "has still not provided any notice or warning" to Hoffman or other people affected by the breach. 

"In fact, upon information and belief, the vast majority of Class Members were unaware that their sensitive [personal information] had been compromised, and that they were, and continue to be, at significant risk of identity theft and various other forms of personal, social, and financial harm," the lawsuit claims. 

Information security company McAfee reported that it hasn't found any filings with state attorneys general. Some states require companies that have experienced data breaches to file reports with their AG offices. 

However, NPD posted an alert about the breach on its website, stating that it believes the information breached includes names, email addresses, phone numbers, Social Security numbers and mailing addresses.

Can you find out if your data was part of the hack?

There are tools available that will monitor what information about you is available on the dark web, noted Michael Blair, managing director of cybersecurity firm NukuDo. Commonly breached data includes your personal addresses, passwords and email, he added.

One such service is how Hofmann, who filed the lawsuit, found out that his information has been leaked as part of NPD breach.

"Make sure to use reputable companies to look that up," Blair said. 

What should I do to protect my information?

Security experts recommend that consumers put freezes on their credit files at the three big credit bureaus, Experian, Equifax and TransUnion. Freezing your credit is free, and will stop bad actors from taking out loans or opening credit cards in your name. 

"The biggest thing is to freeze your credit report, so it can't be used to open new accounts in your name and commit other fraud in your name," Steinhauer said. 

In its statement, NPD also urged people to put free fraud alerts on their accounts, which "tells creditors to contact you before they open any new accounts or change your existing accounts," it said. You'll have to contact just one of the three credit bureaus to create a fraud alert, and that agency will alert the others.

Steinhauer recommends consumers take several additional steps to protect their data and finances:

• Make sure your passwords are at least 16 characters in length, and are complex. 
• Use a password manager to save those long, complex passwords.
• Enable multifactor authentication, which Steinhauer calls "critical," because simply using a single password to access your accounts isn't enough protection against hackers. 
• Be on alert for phishing and other scams. One red flag is that the scammers will try to create a sense of urgency to manipulate their victims.
• Keep your security software updated on your computer and other devices. For instance, make sure you download the latest security updates from Microsoft or Apple onto your apps and devices. 

You can also get a tracking service that will alert you if your data appears on the dark web. 

"You should assume you have been compromised and act accordingly," Steinhauer said. 

• Data Breach
• Social Security

Aimee Picchi is the associate managing editor for CBS MoneyWatch, where she covers business and personal finance. She previously worked at Bloomberg News and has written for national news outlets including USA Today and Consumer Reports.

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What does an article writing service actually do?

Article writing company is a service where you get the best posts written for your company. The best article writers can be hired to get quality texts that are up to date with current trends. You can get the best content for your website or blog through a professional writing agency. You can choose from a variety of topics including lifestyle, healthcare, and technology. A good article writer will help you create an interesting and accurate piece of content that is appropriate for your audience and industry.

What are the features of the best content writing services?

This is an open-ended question, but I'll give you some points to consider when choosing a blog service provider. You need to know what kind of content you are looking for, how many pages per month your site needs, the price range that suits your budget, and if you are looking for free blog services or paid ones. Good content writing services should offer flexible pricing options. They also need to have plans that will work for people starting out with blogs or small businesses that don't have much time or money to spend on marketing their site.

Who are the leaders among the best article writing sites?

There are many popular articles writing sites and marketing agencies that offer different services and prices. Some of the popular sites to write articles for include:

• Elite Daily
• Thought Catalog

What separates a blog post from an article?

A blog post is a piece of content, usually with a catchy headline, that is posted on a blog or website. An article is a piece of writing that has been published in print or online in a newspaper, magazine, journal, or other publication. A blog post can be about an event that happened recently and it's written by the owner of the blog. It's usually very personal and designed to entertain the reader while provoking thought and conversation. Articles are often more objective and formal than posts and there is some level of objectivity in them because they are written by journalists.

Why outsource article writing is a good idea?

We live in a time where we are always on. We don't have time to do everything and as such, we outsource some of our tasks to others. Alongside the absence of wasted time, there are many reasons why it makes sense to outsource content writing options and find writers. It is more efficient - you will not have to spend hours on a single article which you need for your blog, company website, or any other marketing material. You can use more of your time for something else and still have the same quality of articles. You will not have to invest in hiring an employee which you would then need to manage and supervise their work hours, productivity levels, etc.

How long does a professional article writer create articles?

We usually send a finished text within a one to the three-day period after receipt of your order. Our expert writers do everything possible to minimize turnaround times. Our project managers facilitate the process of creating content.

Are all the texts unique?

We are against plagiarism - this is one of the core values and principles of our cooperation. Our project managers check everything carefully. Your article will be unique and original (we use various tools to check uniqueness, as well as content quality). Furthermore, if one writer writes articles on similar topics, his/her work is still checked against other yet not published articles to maintain quality and the texts will not lose their uniqueness after publication.

Is cheap article writing service worth experiencing it?

Some people think that low-cost article writing services are a good way to save money on content. However, the truth is that these services have a major drawback - low quality. In reality, there are many reasons why you should not be considering low-priced article writing services as a solution. It can be because of the lack of expertise in this area, or because they do not have the appropriate tools to create a high-quality article.

How to place an order on the our site?

When you hire article writers you may be sure they are trained and experienced professionals and can write about any topic, but we understand that you may not be knowledgeable in every area. There are many ways to provide content ideas for our article writers. You can provide a list of keywords or topics, desirable brand voice, a list of what you would like the article to cover, or even just a few words describing what you want them to write about. If the writer knows your business well, they will be able to come up with more specific content ideas tailored for your potential orders.

Is it possible to edit the ready texts?

We always listen to feedback, and if you are not satisfied with the result or would like to alter any parts of it, we will gladly change that for you. Our content manager is to do everything possible to achieve the great quality of every assignment.

How can I track the progress of my assignment?

To do this, we use our task management system. In order to make things easier for you, we also provide a google table where our project managers put a link to the finished text and the date of readiness in front of each article. We usually update the data on the release of each article.

What should I do if a professional article writer misses deadlines?

If we notice any unforeseen circumstances, we will let you know and will take all the right measures to complete the job as expected. If it is really urgent, we can assign another writer from our talent pool assortment who can help you out. Because we have many highly expereinced article writers, this is rarely a problem. We cover all additional costs.

Are there any fillers of fluffs in the texts?

Honestly, we don't want any filler content and only employ high-quality article writers to create our texts. These content creators will be able to deliver the best possible level of quality. But in general, this depends on the specific order, if you need fluff, there will be fluff. Usually, these are purely SEO cheap texts. If not, the text will be as informative as possible, it can be additionally proofread by the editor.

What should I do if I’m not satisfied with the result?

There are 3 solutions here:

• You can give your feedback on the text and we will make all the necessary corrections until the article meets your quality criteria.
• If the article did not suit you at all, we will write it again, choosing another writer and passing all the necessary comments from the previous work.
• You can always ask for a refund and we will return everything to you in full.

We always do whatever we can to meet our clients' expectations and try to find the best solution for them.

An SEO text on what topic can I order?

Most likely yes, please feel free to talk to us about it anytime. We've been in the game for a while and write for many different niches, so you're in good hands. We have a team of industry experts who are qualified to help you land your dream clients. The project will be underway momentarily! Talk to us today to learn more.

We have used SurferSEO, Grammarly, and Copyscape to create posts that get the best possible Google ranking.

Can you provide clients with a lot of SEO articles fast?

There are many different strategies for writing articles fast, but it all comes down to being efficient. Our Ukrainian writing team of copywriters has a lot of experience writing and creating articles of excellent quality and as such, they know how to write quickly.

What do SEO content writing services do?

Our article writing company cooperates with professional writers who will create original content for your website. If you are looking to rank well on search engines, this is the service for you. These services offer higher rankings for keywords, and increased mobile presence, and a better overall user experience.

How article writing is combined with SEO?

Article writing and SEO go hand in hand. A good article should be SEO-optimized and include keywords that are related to your business. This strategy can lead to higher rankings, more traffic, and improved conversions. When creating an article, you should also pay attention not only to the word count but also to the keywords you're using. ConThis will help people find your website when they're searching for those terms online.

Is article writing important for SEO and digital marketing?

Article writing is a critical aspect of SEO. The content needs to engage the reader and draw them in, which will encourage them to stay on your page and click on other links. The article also needs to be optimized for search engine indexes.

How can I join the team of professional article writers?

SEO content writers are in demand. They create content meant to rank highly on search engine result pages (SERPS). In order to become one of our SEO professional writers, it's important that you have a copywriting background and you understand how search engines like Google work. You'll also need to learn the basics of SEO, including how Google ranks web pages, keywords, and link building.

Content Marketing Insights from ContentAdore, to your email

• Entertainment /

How to save your online writing from disappearing forever

If you’re a creative writer, journalist, or blogger, one of these services can help you avoid linkrot..

By Barbara Krasnoff , a reviews editor who manages how-tos and various projects. She’s worked as an editor and writer (and occasional sci-fi author) for more years than she cares to admit to. She can be found on Threads as @barbarask.

Share this story

While the notion lingers that “the internet is forever,” it can also feel like it’s written on water. If you’re an internet-based creative, the company that publishes your writing or exhibits an online gallery of your work can suddenly fold (see: Gawker or Game Informer ), migrate content management systems, or simply unpublish older work. In that case, the article you researched for a month, the story you carefully constructed, or the gallery of photos that you painstakingly put together could, in that moment, be forever unavailable. And if you’ve linked to your work in a blog or social network, that link has now become useless.

So what do you do? You can save a PDF of each of your works to a local drive, an online storage service, or to your preferred productivity app . You can create your own website to showcase your favorite works. You can use the paid tier of bookmarking services such as Pocket Premium or Raindrop Pro , which automatically save copies of the sites you bookmark. 

Or you can archive and / or exhibit your work using a service created for that purpose. These archiving services offer a place where you can exhibit some or all of your work to potential fans or employers, and even (for a price) automatically find and save your work for you. 

In this article, I’m going to concentrate on resources for writers and other text-based creatives. There are also resources out there for photographers and other visual artists, such as Flickr and 500px . We’ll cover those separately in the future.

The Wayback Machine

The Internet Archive’s Wayback Machine has been archiving webpages since 1996, and if you’ve been putting your work online that long — or longer — there’s a good chance you can find it somewhere in the archive. However, not everything has been archived, and archived pages can be removed if the owners of the site request it.

You can request that a specific page be archived by using a browser extension (for Chrome, Firefox, Safari, Edge, iOS, or Android). The extension saves the page to the archive, allowing you to access it later, even if the original disappears. However, since the publisher of the site can, as mentioned, ask that the archive be removed, you may want to use the Wayback Machine to find pages you may have missed and archive them using a safer method.

In addition, at the time this was written, it was possible that the Chrome extension could itself disappear — when I last looked, a notification on the download page read, “This extension may soon no longer be supported because it doesn’t follow best practices for Chrome extensions.” (Part, no doubt, of the change in Google’s extension specification .) There are other, if less handy, ways to save your work to the archive, detailed in a blog written in 2017 .

The Wayback Machine is free to use, although you can donate if you choose .

Authory is a long-standing app used by writers to preserve their writing. (Note: I’ve been using Authory for several years, ever since one of the publications I had written for decided to pull its archive off the internet and a colleague told me about the app.) Authory will automatically back up links to your material along with the actual text by scouring the online publications that you’ve specified; because it picks up anything you’ve written for those publications automatically, you don’t have to worry about losing any of your work. Authory also archives videos, podcasts, and individual social media posts or emails.

You can also use Authory as a portfolio to exhibit your content to others. By default, people who click on an article link in your portfolio are sent to the original source, but you can also choose to have them read it from the Authory backup — very useful if that source no longer exists.

Free plan: 10 items max, no auto-import

Paid plans: Standard plan ($15 / month or $144 / year) includes unlimited items, automated import of past and future items, searchable content, and more. Professional plan ($24 / month or $216 / year) adds custom domain support, Zapier app, and higher updates frequency.

Free trial: 14 days of Standard or Pro plan

Journo Portfolio

Despite the name, Journo Portfolio touts its ability to be used by almost any creative who wants to show off work, including visual artists such as photographers and videographers. The emphasis (as can be guessed from its name) is more on creating a portfolio site than archiving, although, if you subscribe to its Pro or Unlimited plan, it will automatically back up saved articles, create an archive of screenshots, and let you import older articles. 

And Journo Portfolio does offer a lot of resources for individualizing that portfolio: you can choose a theme for your homepage and, afterward, tweak that theme by adding blocks of content types, including images (with a gallery, if you so choose), quotes, maps, subscriptions, and a wide variety of other features. Its Unlimited plan even allows you to sell your art or other products from your site.

Free plan: A homepage with your name in the URL along with 10 portfolio items

Paid plans: Plus plan ($8 / month or $60 / year) offers a five-page site with 50 portfolio items. The Pro plan ($12 / month or $96 / year) adds the ability to store 1,000 portfolio items and do article backups as well as up to two collaborators, automatic article imports, and more. The Unlimited plan ($18 a month or $168 /year) gives you unlimited pages, portfolio items, collaborators, and more.

Free trial: A seven-day trial of the Plus plan on signup

Conifer , formerly called Webrecorder, is a web archiving service maintained by Rhizome , a nonprofit arts organization. This service works a little differently than Authory or Journo Portfolio, which archive screenshots or PDFs of your articles but can lose links and other interactive parts in the process. Instead, Conifer saves your pages as clickable “sessions” — including workable links — and organizes them into collections. According to Conifer, “viewers of a collection should be able to repeat any action during access that were performed during capture.” You can either keep your collection private or create a public listing of specific items from a collection in order to create a portfolio. 

Conifer feels like a work in progress. It’s not as simple to master as either Authory or Journo Portfolio, and it doesn’t provide any kind of automated saving, but its free plan makes it a viable alternative, especially because it lets you save as many items as you can fit in 5GB of space, while Authory’s and Journo Portfolio’s free plans limit you to just 10 items.

Free plan: 5GB of storage

Paid plans: For $20 a month, you get 40GB of storage and the option to add more for $5 / month per 20GB. For an annual payment of $200, you get the same 40GB, along with the option to add the 20GB for $50 a year.

Free trial: N/A

No one’s ready for this

Microsoft is rebranding copilot in the most microsoft way possible, nothing is requiring employees to be in the office five days a week, elon musk says x staff can get their stock — if they prove they deserve it, starlink has a pricey new plan to stop scalpers.

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Good luck with the PlayStation VR2 PC Adapter — you’ll need it

15 Best Article Writing Services For 2024 (Includes Affordable Options)

Are you looking for the best article writing services for your business? 

Then you’ve come to the right place.

Blog posts and other website content are excellent ways to generate leads for your business. Plus, if you’re a content marketer, having reliable writing service providers is the backbone of your business.

But today, the market is filled with different types of service providers. How do you choose a service that’s reliable, cost-effective, and provides quality content?

To solve your problem, we’ve created this exhaustive list for you featuring the best services present in the market currently. You can choose the best one for yourself based on its pros and cons.

The best article writing services – summary

• ConciergeBee – Best article writing service provider overall. Affordable plans and no lengthy contracts.
• WriterAccess – Best platform to find freelancers based on your budget.
• WordCandy – Best professional content writing service for technical WordPress & B2B topics.
• ProBlogger Job Board – Best for hiring in-house article writers without any middleman.

1. ConciergeBee

ConciergeBee (part of SocialBee) is our favorite article writing service, delivering high-quality articles for your readers. They have a large team of professional article writers to offer various article writing services like interview-based articles, niche articles, and educational content.

If you’re looking for a one-stop platform to handle everything like social media content creation, article writing, and copywriting, ConciergeBee is your go-to platform.

You have to just choose an article type and make a purchase. The team will then send an intake form asking questions about your business and goals. They’ll develop content ideas, blog post titles, and keywords based on those answers. 

Once you approve those titles, the team will start delivering articles regularly based on your brand voice, along with feedback sessions and edits.

• They facilitate white labeling of their services.
• The UI/UX is clean and intuitive, making it a great experience.
• Free edits if required.
• White label available by request.
• 30-day money-back guarantee.
• They don’t offer individual blog posts.
• You’ll need to sign up for their social scheduling tool to use the service (but it only costs $19/month on the lowest plan and it’s a fantastic tool).

Pricing 

The monthly articles pricing plan starts from $129 per month and goes on to $299 per month. They also offer weekly article pricing plans, with a 30-day money-back guarantee.

2. WriterAccess

WriterAccess is a membership-based content platform offering a specialized, AI-powered writer search with over 200 skills and expertise filters to help businesses choose the best writers.

They score all the writers they work with and generally pay them in the range of $0.02 to $1 per word, depending on the type and complexity of the project. Unlike other platforms, if you like a particular content writer’s work, WriterAccess allows you to work with them exclusively.

Once you select the membership plan, you can choose a writer based on its advanced search. The next step is ordering the project, managing the platform’s workflow, and reviewing the article. They only provide limited edits.

• The writers at the 4 to 6-star levels generate very well-written articles requiring minimal editing.
• They offer a live chat to get help fast.
• They do not have staff editors so you’ll have to take care of the editing on your end.
• The pricing can be a little steep when you compare it with other services.

Plans start from $39 per month to $99 per month. Note here that this membership cost doesn’t cover the project cost. You’ll have to pay the writer’s fees additionally. A free trial is available.

Upwork is one of the largest marketplaces helping you find a wide range of freelance writers. Because of the popularity of Upwork, you’ll be able to find writers in different niches and at different price ranges.

Upwork works a bit differently than other services in this list. You can post a job on Upwork and writers on the platform will bid for the posting. You can then select a writer from the bids you receive after reviewing their work.

On the other hand, you can also select a writer by searching for a particular keyword. You can see the reviews, the jobs they’ve completed in the past, and their success rate to determine the quality of the writer before working with them. You can also hire their Talent Scout to find the best-matched freelancers for you.

Once you hire a writer, you can set milestones and pay the writers only when the milestones are completed.

• A large pool of writers is available due to the size and popularity of the marketplace.
• You can avail of its Talent Scout service without any extra cost.
• If you hire by the hour, Upwork takes random screenshots of the writer’s screen.
• Instead of looking for writers, you can select a writer based on their application and bid.
• The customer support team is active.
• You can see their past work and reviews to determine if you’d like to work with a writer.
• You have to pay a job posting fee after your first 90 days on the platform.
• You can send invites to only three freelancers with the basic plan.
• The free plan doesn’t give you access to upgraded tools and support.
• It can be difficult to find the right writer. If not vetted properly, some writers can be unreliable.
• You have to pay an extra 3% of your total billed amount as the payment processing fee.

The platform charges you 3% of your payment as an admin fee. Paid subscription plans start at $49.99 per month. This doesn’t include your payment to freelancers.

4. Scripted

Scripted is a content marketplace where they match you with writers meeting your requirements, be it SEO blog posts or other custom content. 

Scripted can take up large projects from enterprises and agencies, making it the one-stop solution if you have bulk orders. 

You have to create an account with your business email address and select a plan. Next, you have to provide them with a content brief and select a writer. You’ll receive the piece on the platform itself and you can also edit it on the platform.

• You have flexibility when choosing a writer.
• Pay only after you receive the edited article.
• Easy-to-use interface.
• You get a dedicated account manager, content strategy, and content publishing in the Enterprise plan.
• The writers are not in-house.
• You can’t place an order for a single article. The platform works on monthly subscriptions.
• More expensive than other services.

The monthly plans start at $199 per month with a 30-day free trial.

5. Verblio 

Verblio offers article writing services for various niches such as accounting, consulting, finance, ecommerce, fashion, engineering, and over 40 others.

They have many expert content writers on their platform that you can choose from. They also handle all the logistics and required paperwork for dealing with the writers.

Once you choose the subscription plan, you can start requesting content by entering the title, required keywords, and other details. You get your first piece of content within 48-72 hours and request edits if required. You can even give ratings and feedback for writers and bookmark the ones you had a great experience with.

• They have the option of getting free content from another writer if you’re not pleased with the work.
• Their add-on options can save you a lot of time.
• Extremely easy process of ordering the content.
• There’s no platform fee.
• Unlimited rounds of edits.
• The turnaround time is 48 hours.
• The customer service team isn’t available at all times.
• The pricing falls on the expensive end.

Pricing  

Their pricing starts from $40 for 300 words. You can avail of add-ons like photos, optimizations, and videos. They offer a 30-day money-back satisfaction guarantee.

6. WordCandy

WordCandy has a writing team specializing in WordPress, hosting, website development, and other B2B topics. From an SEO article to user documentation, WordCandy is the best writing service provider for you if you need technical and B2B content.

They have companies like GoDaddy and A2 Hosting under their portfolio.

They don’t have a checkout process like other service providers in this list. To start a project with them, you have to either contact them via email or fill out a form on their website.

• Writers have subject matter expertise in highly technical niches.
• Best for WordPress developers and hosting providers.
• They have in-house writers.
• No automated checkout process on the website.

Their pricing varies based on the project.

Previously known as ContentFly, Draft is a professional article writing service provider. Their goal is clear—establish credibility for your business in the industry and boost organic traffic.  

Besides SEO-optimized content, they offer various content types such as emails, ad copies, landing page copies, website content, podcasts, and video scripts. They also provide white-label blogs. 

Once you submit a request for the content, Draft will help you find a relevant writer that creates the piece for you. Once done, you’ll receive it via email along with royalty-free images.

• They provide you with a money-back guarantee.
• You don’t need to search for writers. They assign a writer to you depending on your project.
• Better suited for simple article requirements. 

They charge depending on the word count. Volume discounts are also offered.

8. Textbroker

Textbroker provides you with thousands of experienced writers to write articles on keywords of your choice which are optimized for search engines. They also offer content on various quality levels. 

They provide two options: 

• Self-service: You’re in complete charge of the content process from start to finish with the assigned writer. Textbroker doesn’t edit or manage the articles.
• Managed-service: The whole project is outsourced to Textbroker. They find the writers, manage the writers, and edit the work.

You can place an open order, direct order, or team order. Open order means your article gets written by any available writer according to your chosen quality and price. Direct order involves commissioning the writer of your choice. Team order involves selecting a team of writers from their platform that will handle all your content writing requirements.

• They will take care of the uploading and formatting at the backend of your website.
• Their customer service is exceptional
• They provide content in up to 36 languages.
• Select the writers you want to work with.
• They don’t provide you with editors or project managers so you’ll have to get that done in-house.
• The pricing is tiered and the lowest-priced content can have spelling and grammatical errors.

You can get different pricing ranges as per the options and quality levels that you choose. It starts as low as 0.023 cents per word.

9. ProBlogger Job Board

ProBlogger Job Board isn’t specifically an article writing service, but it’s an excellent medium to hire in-house writers for yourself. That means you hire freelancers directly to work on articles, instead of going through a marketplace or an agency. 

If you’re looking to work with freelancers directly for the long term, ProBlogger will be the best place for you to hire them. The quality of writers that you get from this job board is top-notch as you can vet from multiple applications that you’d receive. 

What’s more, if you’re looking to hire a writer for a niche or technical topic, you can specify the requirement in the job post. Working with in-house writers gets easier over time as they become familiar with your article writing process.

To attract quality writers, you might have to offer a bit higher rates, but that’ll lead to less editing from your end, freeing up your time.

To hire writers from ProBlogger, create an employer account and post a job with a detailed description of your requirements. Once posted, you’ll receive tons of applications that you have to vet through to find your ideal candidate.

• Hire highly skilled in-house writers.
• You don’t have to pay a platform or payment fee (only a job posting fee is required).
• Decide your workflow and payments based on your existing processes.
• You have to maintain the contract on your own. This might lead to extra admin work.
• The applications received can run in hundreds for a well-drafted job posting. Finding the right writer amongst the applications can be a lengthy process.
• You bear the risk in case you’ve made the payment but didn’t receive the completed project.

You only have to pay per job posting, starting at $80. After that, you can decide the rates for the articles based on your budget.

10. Content Development Pros

Content Development Pros is an article writing company providing long-form articles, magazine articles, content marketing, news articles, listicles, guest articles, micro articles, and industry-specific articles.

It also helps you format content and publishes it on your WordPress website. If you’re ready to pay an additional cost, it also gets you up to 5 images that will go with your article.

Once you provide a rough idea or short brief on the kind of content you’d like to get, they assign a professional article writer to start working on the project. The writer composes a tentative content plan for the article and sends it to you for approval. Once you approve that plan, the writer starts working on the article and sends it to you.

• They offer a power posts option where you can get articles that help acquire leads.
• They also offer a two-day turnaround time so you can get articles quickly if needed.
• Slow customer support.

They have various plans to choose from. Their 1-article plan starts from $35 for 1000 words.

11. Content Pit

Content Pit specializes in writing corporate blogs, SaaS blogs, SEO articles, and all kinds of non-technical blogs. They also boast about a team of experienced professional writers, content marketing & SEO specialists, and CRO professionals so that you can get content that is high in value.

They are a great fit if you don’t want content that is too pricey and yet of decent quality. They also have a fast turnaround time too.

Once you select their pricing plan and make a payment, you’ll get access to your client portal. Over here, you’ll let the team know your requirements and make an order. Once the order is reviewed and approved, you’ll receive the final draft via the portal.

• Provide you unlimited edits.
• Their turnaround time is pretty quick.
• They don’t include images and upload the content. You’ll need to do that in-house.

They charge $49 for 1000 words. For bulk requirements, the per-word charge drops down. 

12. SEO Butler

SEO Butler is a writing service providing different types of SEO content that climb up in search engine rankings. That includes blog posts, website content, reviews, buyer guides, product descriptions, and guest posts. They also include optimization using Surfer SEO, but you’ll have to give them access to your Surfer account for the same.

They accept bulk orders for big companies or businesses that require content in huge volumes with an automatic 10% discount over 5000 words.

You just have to fill out the form on their website that asks for basic details like the word count, suggested title, preferred writing style, industry niche, and target audience. Depending on these details, they’ll show the amount to be paid. Your content will then be delivered within six working days. It might take longer if your requirement is complex.

Note: To get Surfer-optimized articles, you need to have your Surfer account and send the link to the Content Editor.

• They only use native English writers.
• Their content includes images.
• They have the option to rewrite a blog post for you if there are any issues with the content.
• If you want the Surfer-optimized content, you’ll have to pay more.
• The turnaround time can be six days or more.
• You can’t be guaranteed to work with the same writer on your next project.

They normally charge $0.07 per word, while the rate for surfer-optimized content is $0.135 per word. They also offer discounts for bulk requirements.

13. Content Refined

Content Refined has a dedicated team that handles everything from keyword research to content planning and writing.

You can outsource your entire writing process, starting from keyword research to them. While this kind of agency is excellent for those with little time to spend on content, their plans are a little pricier than the rest on this list. 

All you need to do is place an order depending on the pricing plan you choose. They will contact you if they need further instructions for the articles and will generally give you a turnaround time. 

• You can get a content strategy along with their other services.
• Dedicated project managers.
• The plans include SEO, images, and content uploading.
• You can also get content briefs.
• You won’t be able to try and test their plans as they only offer monthly subscriptions.
• This might not suit you if you have a highly specialized blog.

Their plans start at $429 for 4000 words, including keyword research and title creation.

14. People Per Hour

PeoplePerHour is another freelance marketplace where you can browse existing pre-packaged plans provided by freelancers or post a job based on your requirement.

You can manage the projects in the platform itself by having access to video conferencing, messaging, and payment tools. 

You can get your written content in two ways: Create a free account and post a job detailing your requirements. Freelancers will then send you proposals. Or you can search freelancers and their service packages and purchase the package directly. 

Once you’ve selected a freelancer’s proposal, you’d have to deposit an agreed-upon amount (usually 50% of the total cost) on the platform. You can release the payment when you receive the completed work. On the other hand, if you’re buying a packaged service, you’ll have to deposit 100% of the amount upfront.

• All platform features are free to use.
• The profiles of freelancers include their portfolios, reviews, and skills.
• Post jobs for free.
• The payment isn’t released without your consent.
• Video chat with freelancers with its built-in tool.
• The service fee is higher than on other platforms.
• To sign an NDA with a freelancer, you’d have to pay an additional fee.

PeoplePerHour charges you £0.6 + 10% of your payment as the service fee.

15. Constant Content

Constant Content is a marketplace where you can either buy pre-written content or submit a content request based on your requirement. Their team of writers will then receive your project as an assignment or pitch their services to you.

However, the quality of content will vary based on the quality of the article writer and the price you pay.

Post your request about the kind of content you need. Qualified writers will then reach out to you, or you could directly contact a suitable writer in their marketplace. You can then work out the turnaround time with the writer and get your article in the pre-decided period.

• You get access to stock images that go with your content.
• They also provide product review writers.
• You can select a writer from a large pool of content writers.
• The UX isn’t that great, especially at the backend.
• It can be difficult to vet a writer that matches your needs.
• There’s no consistency in the content quality and will vary with the writer you select.

The pricing varies depending on the writer’s charges.

Final thoughts

Before selecting one of the above professional article writing services for yourself, decide your budget and the quality you require. If you’re going with the lowest-priced service, you might have to spend more time on editing and managing.

With that considered, here are our top recommendations that are cost-effective while providing you with quality content:

• ConciergeBee is our go-to recommendation for high-quality articles written by trained writers.
• WriterAccess is our favorite marketplace to find freelancers for your needs.
• WordCandy is ideal for those who need technical or B2B content. This agency will do all the heavy lifting. You’ll work with an editor that can pitch topics and brief those out to writers.
• ProBlogger Job Board is the best platform to hire writers and work with them directly.

And if you’d like to outsource other parts of your marketing campaigns, check out these posts:

• Social Media Marketing Agencies
• Facebook Ad Agencies
• Link building Services
• Copywriting Services
• Digital Marketing Agencies
• Google Ads Agencies
• Content Writing Services
• Instagram Marketing Agencies

Disclosure: If you buy through links on our site, we may make a commission. This helps to support the running of Startup Bonsai.

Megha Seth is a member of Startup Bonsai's editorial team. When she’s not writing about marketing and ecommerce, you’ll find her binge-reading her favorite classic. Connect with her on LinkedIn .

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Looking for an Editor?

The romantic myth of an author sitting alone in their room and emerging with a finished book is just that: a myth. Writing is a tough skill to master, and even the most talented writers need the help of a good editor. Whether you’re looking for professional feedback on your draft, a proper writing coach, or simply a last pair of eyes on your manuscript, you’ll find the world’s most experienced editors on Reedsy.  Learn more.

Lucky for you, the best professionals are already on Reedsy! Sign up today to come and meet them

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All the effort you put into writing your book will be for nothing if readers flee from it as soon as they see the cover, or if they find it full of formatting errors. Designing a book is as tough to master as writing it, so do yourself a favor and entrust your cover and layout design to a professional who knows how to express the theme and tone of your book in a split-second.  Learn more.

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Looking for a Publicist?

Are you ready to let the world know about your book? Then it’s time to secure some media coverage. Whether you’re looking for reviews from trusted outlets, coverage in the press, or you just want to put together a “blog tour”, let a Reedsy publicist give you a hand! They’ll bring years of experience and an unrivalled network of media and influencer connections.  Learn more.

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Looking for a Marketer?

Whether you like it or not, marketing is an integral part of your job as an author. But that doesn’t mean you can’t get someone to coach you through it! Marketing is a skill, and if you are to learn it, you might as well do so by working with a seasoned book marketer. Let them work up a proper marketing plan, set up your advertising campaigns, or fix up your metadata!  Learn more.

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If you have this incredible story for a book, but feel you don’t have the skills to put it to paper… who you gonna call? That’s right, a Reedsy ghostwriter! They’ll be able to put together a compelling book proposal to pitch your idea to agents and publishers, and then capture your voice to tell your story the exact way you want it told.  Learn more.

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Watch Bundesliga Soccer: Livestream Every Game of the 2024-25 Season From Anywhere

Can defending champs Leverkusen go unbeaten again, or will Bayern Munich bounce back?

Having seen their 11-year reign of supremacy ended last term by Bayer Leverkusen, can Bayern Munich and their new boss Vincent Kompany get back to winning ways in the new 2024/25 Bundesliga season?

Defending champs Leverkusen will be looking to emulate their unprecedented march to last year's title which saw them set a German top flight record after going on an unbeaten run of 40 domestic games. 

Last season's invincible have been augmented with the addition of French winger Martin terrier and Spanish midfielder Aleix García, but the retention of much coveted manager Xabi Alonso may be the smartest piece of summer business. 

Bayern Munich have meanwhile made three big signings in the form of Japanese defender Hiroki Ito, and Premier League duo Michael Olise and João Palhinha as part of a major overhaul of the Bavarians ageing squad. 

While most pundits are tipping this year's Bundesliga title race to be a tussle between Bayern and Leverkusen, Dortmund will be hoping to be in the mix as well. Last season's beaten Champions League finalists have installed club legend Nuri Şahin as Edin Terzić replacement as head coach, and have made what appear to be shrewd signing with incoming trio Serhou Guirassy, Pascal Groß and Maximilian Beier. 

The new season runs from Aug. 23 through the final fixtures on Saturday, May 17, 2025.

Below, we'll outline the best live TV streaming services to use to Bundesliga soccer live, wherever you are in the world.

Bayer Leverkusen were crowned Bundesliga champions for the first time last season, ending Bayern Munich's dominant run of 11 successive league titles.

Livestream Bundesliga soccer in the US

ESPN once again holds the broadcast rights for Bundesliga matches in the US, with its streaming service  ESPN Plus  set to show every match of the new season live on the platform. 

Watch the Bundesliga in the US from $11 per month

ESPN's standalone streaming service costs $11 a month, or $110 for an annual subscription (which works out to just over $9 a month). The service will be broadcasting more than 300 Bundesliga fixtures live this season.  Read our ESPN Plus review .

How to watch the Bundesliga from anywhere with a VPN

If you find yourself unable to view Bundesliga matches locally, you may need a different way to watch the games -- that's where using a VPN can come in handy. A VPN is also the best way to stop your ISP from throttling your speeds on game day by encrypting your traffic, and it's also a great idea if you're traveling and find yourself connected to a Wi-Fi network, and you want to add an extra layer of privacy for your devices and logins. 

With a VPN, you're able to virtually change your location on your phone, tablet or laptop to get access to the game. Most VPNs, like our Editors' Choice, ExpressVPN, make it really easy to do this. 

Using a VPN to watch or stream sports is legal in any country where VPNs are legal, including the US, UK and Canada, as long as you have a legitimate subscription to the service you're streaming. You should be sure your VPN is set up correctly to prevent leaks: Even where VPNs are legal, the streaming service may terminate the account of anyone it deems to be circumventing correctly applied blackout restrictions. 

Best VPN for streaming

ExpressVPN is  our current best VPN pick  for people who want a reliable and safe VPN, and it works on a variety of devices. It's normally $13 a month, but if you sign up for an annual subscription for $100 you'll get three months free and save 49%. That's the equivalent of $6.67 a month with code  SPECIALDEAL , which should be automatically applied.

Note that ExpressVPN offers a 30-day money-back guarantee.

How to livestream Bundesliga matches in the UK 

Broadcast rights to show Bundesliga games live in the UK are with Sky Sports, with this match set to be shown on its Sky Sports Football channel. If you already have Sky Sports as part of your TV package, you can stream the game via its Sky Go app, but cord-cutters will want to get set up with a Now account and a Now Sports membership to stream the game. 

Watch the Bundesliga in the UK from £15 with Now

Sky subsidiary Now (formerly Now TV) offers streaming access to Sky Sports channels with a Now Sports membership. You can get a day of access for £15, or sign up to a monthly plan from £35 a month right now.

Livestream the Bundesliga in Canada

Canadian soccer fans looking to watch the German top flight this season can watch every game live via DAZN.

Watch the Bundesliga in Canada from CA$30 a month

A DAZN subscription costs CA$30 a month or CA$200 a year. It'll also give you access to Champions League, Europa League and EFL Championship soccer, plus Six Nations rugby and WTA tennis.

As well as dedicated apps for iOS and Android, there's a wide range of support for set-top boxes and smart TVs.

Livestream the Bayern Munich vs. Borussia Dortmund game in Australia

Football fans Down Under can watch Bundesliga fixtures live on BeIN Sports. The network will be showing all 306 Bundesliga matches this term, plus relegation play-offs, DFL Super Cup games and select Bundesliga 2 fixtures. 

BeIN Sports

Watch the bundesliga from au$15 per month.

BeIN Sports is available in Australia for AU$15 a month or a yearly commitment of $150. 

Quick tips for streaming the Bundesliga using a VPN 

• With four variables at play -- your ISP, browser, video streaming provider and VPN -- your experience and success when streaming Bundesliga matches may vary.
• If you don't see your desired location as a default option for ExpressVPN, try using the "search for city or country" option.
• If you're having trouble getting the game after you've turned on your VPN and set it to the correct viewing area, there are two things you can try for a quick fix. First, log into your streaming service subscription account and make sure the address registered for the account is an address in the correct viewing area. If not, you may need to change the physical address on file with your account. Second, some smart TVs -- like Roku -- don't have VPN apps you can install directly on the device itself. Instead, you'll have to install the VPN on your router or the mobile hotspot you're using (like your phone) so that any device on its Wi-Fi network now appears in the correct viewing location.
• All of the VPN providers we recommend have helpful instructions on their main site for quickly installing the VPN on your router. In some cases with smart TV services, after you install a cable network's sports app, you'll be asked to verify a numeric code or click a link sent to your email address on file for your smart TV. This is where having a VPN on your router will also help, since both devices will appear to be in the correct location. 
• And remember, browsers can often give away a location despite using a VPN, so be sure you're using a privacy-first browser to log into your services. We normally recommend  Brave .

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‘People are horrified’: Moscow turns to reluctant conscripts to defend Kursk

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Writing history: 30 years on, a former Moscow correspondent reflects on the end of the USSR

Reader in International Journalism, City, University of London

Disclosure statement

James Rodgers received funding from the Society of Authors for research for his book 'Assignment Moscow: Reporting on Russia from Lenin to Putin' to which he makes reference in this article

City, University of London provides funding as a founding partner of The Conversation UK.

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The Soviet anthem hailed the socialist union that it celebrated as “indestructible”. Yet 30 years ago this week, the then Russian president, Boris Yeltsin, together with the leaders of Ukraine and Belarus, signed the agreement that created the Commonwealth of Independent States . It was the end for the Union of Soviet Socialist Republics (USSR).

Events unfolded in a deliberately discreet location: a hunting lodge for the Soviet elite tucked away in a forest in Belarus. As historian Vladislav Zubok writes in his new book Collapse: The Fall of the Soviet Union , previous guests had included Cuban president Fidel Castro and the East German communist leader Erich Honecker. By Sunday December 8, he wrote: “Some 160 journalists had arrived, intrigued by the proceedings.”

Their presence was more than appropriate. This was one of those occasions when journalism had truly written the first draft of history. Since the launch of the perestroika reforms in the mid-1980s, Soviet and international correspondents had been allowed unprecedented freedom to write about the USSR. They were not to be denied a front row seat in the audience for this final act.

Perestroika – meaning “reconstruction” – was the policy that the Soviet leader, Mikhail Gorbachev, had intended should reinvigorate the moribund Soviet system. Instead it led to its downfall, finally confirmed that cold weekend in late 1991.

Gorbachev had not expected the path ahead to be easy. Still, as Zubok argues, he could have prepared himself better. Instead, as he recounts, Gorbachev “willingly overlooked history lessons apparent to those who had read widely on world and Russian history”. Many conservative elements in the Soviet political elite were wary of change. So along with perestroika came glasnost – meaning “openness” – licence for unprecedented public discussion of the problems that beset the Soviet system.

Journalists could cover stories that had previously been taboo. In effect, Gorbachev enlisted them to promote his cause. They willingly took on the role. As journalist and academic Ivan Zassoursky put it in his 2004 book Media and Power in Post-Soviet Russia : “with the sanction of the general secretary, journalists also attacked the party establishment”.

An ‘amazing time’

Optimism characterised both the Soviet and international reporting of that period. This was the era of “the end of history” – in Francis Fukuyama’s phrase – a time when he and many others hailed what they believed they saw coming: “an unabashed victory of economic and political liberalism”.

Even those who might not have shared this great enthusiasm for the triumph of western liberalism remember an era more exciting than any other. “You could practically talk to anybody, fear dissipated, it was an extraordinary time,” remembered Moscow-based Canadian journalist Fred Weir in an interview for my 2020 book: Assignment Moscow: Reporting on Russia from Lenin to Putin .

Weir first arrived in Moscow in 1986, the year after Gorbachev came to power. He came to the Soviet Union as the correspondent for a communist newspaper, The Canadian Tribune . So he was not a natural ally of those who enthusiastically embraced the collapse of Soviet socialism. Still he remembers, “an amazing time”.

The end of communism was the start of my own career reporting international news. I went to Moscow as a producer for the TV news agency Visnews (later Reuters Television). I was just in time to see the world that I had grown up in change forever. The Cold War, in which the rival power blocs of Soviet communism and American capitalism, faced off against each other was ending.

Historical differences

Three decades later, I have been reflecting a lot on the relationship between journalism and history. I have been remembering how quickly those feelings of excitement and optimism in Russia’s relations with the west fizzled out. The consequences of the Soviet collapse are still felt today in the conflict in Ukraine, and the confrontation between the Kremlin and the west that has resulted from that conflict.

Part of that confrontation has arisen from differing interpretations of the second world war. If you have not read it, I recommend the excellent 2020 paper by Andrei Kolesnikov , an expert on Russian domestic politics at the Carnegie Endowment for International Peace on the subject: Our Dark Past is our Bright Future .

I would argue that we are now in an era when journalists need more than ever to understand the way that history is used to promote political narratives in current events. History influences both contemporary political and journalistic discourse both within the west and between the west and Russia. That’s why we at City, University of London, where I teach in the department of journalism, are starting a new degree in Journalism, Politics and History.

Think of Black Lives Matter and the discussion it has led to over the legacy of empire and slavery. Or of how both sides in the Brexit debate co-opted Britain’s role in the second world war. Think too of Vladimir Putin’s broadside against the west on the 75th anniversary of the end of that conflict when he warned, in an article for the National Interest : “Historical revisionism, the manifestations of which we now observe in the west, primarily with regard to the subject of the second world war and its outcome, is dangerous.”

Now, 30 years after the end of the Soviet Union, Russia’s relations with the west are worse than at any time since the end of the Cold War. In June 2021 – referring to the current focus of greatest tension between Russia and the west, Ukraine – Putin insisted, that “ Russians and Ukrainians were one people – a single whole ”. More recently, UK and US foreign policy chiefs have been keen to stress their support for Ukraine’s sovereignty.

Here are two vastly differing interpretations of distant and recent history casting a shadow over current events. Anyone seeking to write the first draft of history, therefore, needs to know history themselves.

• Soviet Union (USSR)
• Vladimir Putin
• Mikhail Gorbachev
• Boris Yeltsin
• The end of history
• Perestroika

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Prigozhin plane crash: What happened?

Sky News explains what has happened, why Yevgeny Prigozhin has caused problems for Vladimir Putin in recent months, and examines reaction to the plane crash.

News reporter @ConnorSephton

Sunday 27 August 2023 12:27, UK

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A private jet with 10 people on board has crashed in Russia - with the man who led a short-lived mutiny against the country's top brass on the passenger list.

Russian authorities said Wagner boss Yevgeny Prigozhin boarded the flight, though there has been no absolute confirmation of his death.

The Russian news agency Interfax said 10 bodies had been recovered from the site.

Footage from the scene - about 185 miles north of Moscow - shows flames leaping from the wreckage.

Here's what we know so far.

What happened?

A private Embraer Legacy aircraft was travelling from Moscow to St Petersburg when it crashed.

Russian authorities said there were no survivors.

Russian state-owned TASS news agency reported seven passengers and three crew were on board the Embraer aircraft and were all killed.

According to Reuters, there are reports they were attending a meeting with officials from Russia's defence ministry.

A Telegram channel affiliated with the Wagner Group has said Prigozhin was killed in the plane crash. It called him a hero and a patriot who had died at the hands of unidentified people described as "traitors to Russia".

The plane came down near the village of Kuzhenkino Tver - and unconfirmed reports suggest it belonged to Prigozhin.

Who was on board?

A list of those on board has been published by Russia's Federal Air Transport Agency.

Russia's civil aviation authority said Prigozhin was on the passenger list, and later added that he was travelling with Wagner commander Dmitry Utkin.

Utkin was Prigozhin's right-hand man - a shadowy figure covered in Nazi tattoos including a swastika and lightning bolts.

Prigozhin's security chief Valeriy Chekalov was also said to be on the flight - with the other four passengers named as Sergey Propustin, Yevgeny Makaryan, Alexander Totmin and Nikolay Matuseev.

Sky's Moscow correspondent Diana Magnay says that, if the deaths are confirmed: "That is essentially the top echelons of the Wagner Group taken out in one fell swoop - and it is exactly two months to the day that Prigozhin launched his very short-lived mutiny."

The crew members on the doomed flight have been named as commander Aleksei Levshin, co-pilot Rustam Karimov and flight attendant Kristina Raspopova.

What could have caused the crash?

Our military analyst Sean Bell said plane crashes are traditionally in bad weather - and conditions were clear at the time.

Referring to footage of the incident, he added: "This aircraft looks as if it's completely out of control - it's spiralling down, there are vapour trails coming from it - all of which indicates it's had some sort of catastrophic failure in the air."

Magnay says there have been reports of a second plane behind the one that crashed that was zig-zagging through the sky.

Security and defence analyst Professor Michael Clarke says the way the plane came down doesn't indicate there was a bomb on board - but it did look like an aircraft that had been hit by something outside that did enough damage to wreck the controls.

Flightradar24 says data from the aircraft shows it descended sharply about 33 minutes into the flight.

Read more: ' No one is indispensable' Putin's revenge was a dish best served cold 'Prigozhin was a ruthless killer'

Who is Yevgeny Prigozhin?

Once a close confidant of Russian President Vladimir Putin, Prigozhin founded Wagner - a private military company whose fighters were on the ground in Ukraine.

But in recent months, Prigozhin had been a vocal critic of Russia's defence ministry, as well as top generals, in their handling of the invasion.

He led a short-lived mutiny against the country's top military brass in June - and at the time, he was described by Mr Putin as a "traitor".

The rebellion ended when Belarusian President Alexander Lukashenko stepped in to broker a deal, with Prigozhin agreeing to relocate to Belarus.

What has happened since the rebellion?

Earlier this week, Prigozhin made a video address for the first time since the aborted mutiny.

Wearing camouflage and holding a rifle, he appeared to be in Africa - and talked about Russia making the continent "free".

Prigozhin spoke of how Wagner was tackling terrorist groups in the region, and "making life a nightmare for ISIS and al Qaeda and other bandits".

His mercenary group has been accused by the UN and other agencies of widespread human rights abuses.

Where is Vladimir Putin?

Amid reports that Prigozhin is dead, Mr Putin was attending a concert in Kursk.

The event is dedicated to the 80th anniversary of Soviet troops' victory in the Battle of Kursk.

Soldiers joined the president on stage, with Mr Putin pinning medals on troops.

The Russian president has also been participating in the BRICS summit - appearing virtually alongside leaders from Brazil, India, China and South Africa.

What has been the reaction to the plane crash?

Boris Bondarev, a former Russian diplomat, told Sky News that the death of Prigozhin would benefit Mr Putin.

And Christopher Steele, a former British intelligence officer, said he believed such an incident involving the mercenary chief was "inevitable" following his failed revolt.

Mr Steele claims a contract had been put out on Prigozhin by members of Russia's business community in recent weeks.

Sean Bell has said the crash could be a ploy to let the Wagner boss live peacefully in exile.

"This might have been an engineered story for Prigozhin to slip quietly away and live in exile somewhere, under a wig and with a degree of privacy," he added.

US President Joe Biden, who is on holiday in California, has been briefed.

Adrienne Watson, America's national security spokesperson, said: "We have seen the reports. If confirmed, no one should be surprised."

And Alicia Kearns, who chairs the UK's Foreign Affairs Committee, told Sky News that the speed at which the Russian government confirmed Prigozhin was on the passenger list "should tell us everything we need to know".

Reports have suggested that the plane was shot down by Russian air defence forces, and the British MP says this suggests Mr Putin is "sending a very loud message".

A UK government spokesperson said the Foreign Office is "monitoring the situation closely".

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Was this an act of revenge from Putin?

Many see Prigozhin's reported death as a response from the Kremlin to Wagner's brief armed rebellion against the Russian military.

General Lord Richard Dannatt, ex-chief of the British army, told Sky News Mr Putin was "most likely" behind the plane crash.

He added that even if it wasn't ordered by the Russian president himself, "it was by someone who knows what Putin would have wished".

Sky's international affairs editor Dominic Waghorn said "treason does not pay" and "Putin has never tolerated traitors".

"He will hope the presumed assassination will draw a line under that embarrassing mutiny and deter any other threats and that it will bolster his power which has been weakened by the failed coup."

Click to subscribe to the Sky News Daily wherever you get your podcasts

What does this mean for the war in Ukraine?

Prof Clarke says that - if Prigozhin is dead - it will have a "marginal" effect on the conflict, but it will show that Russia is a "gangster state".

He explained: "It is run in a gangster way from the top, right through the very bottom with corruption down at the lowest possible level."

The security and defence analyst expects more details to emerge in the coming hours - and said caution is needed.

"It is not obvious he is dead at the moment, he probably is, but there is still some plausible idea this might be some sort of setup," he added.

The crash has been reported on Russian state television.

Related Topics

• Vladimir Putin
• Wagner Group
• Yevgeny Prigozhin

31 Great Content Writing Examples, Tips, and Tools

• by Ann Gynn
• | Published: August 21, 2024
• | Content Creation

Great content writing must be powerful and effective to captivate your audience.

But accomplishing that with your content writing isn’t an easy task. Whether you craft words for B2B or B2C audiences, the challenges can be many.

To help, I’ve compiled web writing examples, tips, tools, and resources. The goal is to give you some insights and new tools to help address or minimize the creation stumbling blocks web and content writers face.

Let’s get to it.

1. Go for the surprise

When you write something that’s unexpected, your audience will likely stop scrolling and take a moment to learn more. In the worst cases, this approach to content writing falls under the nefarious clickbait category. But in the best cases, it can delight and engage the viewer.

Nike is always a go-to source for the best content examples. The summer of 2024 didn’t disappoint with its Winning Isn’t for Everyone campaign.

With a debut in time for the global games, Nike featured the world’s greatest athletes (well, all the great Nike-sponsored athletes) talking about they are motivated by victory and that there’s nothing wrong with wanting to win. Writing those four words — winning isn’t for everyone — fosters a strong reaction. After all, there are far more people who don’t win than do. But audiences are also likely to watch more of the videos to learn what Nike is really talking about.

As you watch the video, note the repetition of the same question (“Am I a bad person?”) followed by short, staccato-paced statements. This approach creates a lyrical story. And it paid off, earning over 2.2 million views in two weeks.

2. Don’t forget text has a starring role in video

Words appear in blog posts or descriptions of product features and benefits. But writers can also shine in  video scripts, along with set designers, actors, and filmmakers. Writers can take any topic and help make it captivating.

J.P. Morgan used animation and strong scripts to explain finance-related concepts in its Unpacked series, a finalist in the Content Marketing Awards for best video. This 4.5-minute episode covers how private companies go public:

3. Tap into trends with simple writing prompts

I’m always a fan of Dove’s #KeepBeautyReal campaigns. Most recently, it created an example of powerful writing in this simple question, “ What kind of beauty do we want AI to learn?”

Capitalizing on the AI trend and interest, Dove illustrates the difference between AI-created images for prompts about “beautiful women” and “beautiful women according to Dove’s Real Beauty ads.” In the first three months of its debut, the video with few words has earned over 100K views on Dove’s YouTube channel and garnered mainstream and industry media attention.

4. Let your audience create great writing and video examples

Creativity can emerge in many ways. Sometimes, it’s a simple starting point that reflects the times, as Dove did in its content example.

It also may lead a brand to contribute to its own pop culture trend as The Stanley did with its Quencher Cup social media campaign in 2024 . Its influencer campaign prompted these fun user-generated examples of web writing and illustration in the form of memes and TikTok videos promoting the brand’s popular drinking vessel.

Hilarious Scales created this sample that’s been seen by over 10 million viewers:

@hilarious_scaless How yall be lookin with them Stanley Cups 🤣 #fypシ #fyp #stanleycup #stanleytumbler ♬ original sound – Hilarious_scales

Fans of hockey (that sport with the other Stanley Cup) also got into the action as Instagram account Daily Facebook shared this example:

View this post on Instagram A post shared by DailyFaceoff (@dailyfaceoff)

5. Nail down your headlines

I’ve said it often: Headlines are the powerhouse of your content writing. After all, if the headline isn’t a success, the content behind it will never be read.

A 2024 study published in Science Advance conducted over 30,000 field experiments with The Washington Post and Upworthy headlines. It found that readers prefer simpler headlines (more common words and more readable writing) over complex ones. They also paid more attention to and more deeply processed the simpler headlines.

The e-book headline in this example from OptinMonster is straightforward: 50 Smart Ways to Segment Your Email List. It uses a numeral (50), a helpful adjective (smart), and a second-person pronoun (your) to speak directly to the audience, all of which elevates the article’s value in the reader’s mind.

Image source

6. Analyze the potential impact of your content headlines

Size up headlines with the Advanced Marketing Institute’s Headline Analyzer , which reveals an emotional marketing value score.

This headline example — 14 Ways Marketing Automation Helps B2B Companies Succeed — earns an emotional marketing value (EMV) of 37.5%. Most professional copywriters’ headlines typically have a 30% to 40% EMV score.

The same headline in a similar tool, CoSchedule Blog Post Headline Analyzer , earns a score of 77 out of 100. This analysis looks at word balance, headline type, sentiment, reading grade level, clarity, and skimmability. It also identifies areas for improvement, such as the use of uncommon, emotional, and power words.

7. Adjust title formats with this content writing tool

Speed your formatting tasks with TitleCase . The tool converts your title into various circumstances — all caps, hyphen, etc., so you don’t have to rekey or reformat.

8. Write headlines with words that resonate

BuzzSumo research consistently identifies “how-to” or guidance-focused headlines that resonate far better with audiences than any other type.

It makes sense. Audiences are seeking information that will help them in their lives, and they have a lot of content from which to choose. By writing phrases like “how to” in a headline, you tell them clearly what they’re going to get.

Get more tips from CMI’s article How To Create Headlines That Are Good for Readers and Business .

9. Focus on clarity for web content

Explaining your product or service can get cumbersome, but it shouldn’t if you want the audience to quickly understand how your company can help solve their pain points.

In this example, Zendesk succinctly highlights three results gained by the enterprise clients of its customer service platform:

• Drive better conversations
• Maximize agent efficiency
• Adapt faster to change

The three- and four-word headlines are followed by short explanations (two sentences) and a link to the product’s relevant features for that category.

10. Write to win over readers

How does your content inspire readers or get them to care?

Some suggestions include:

• Focus on actionable content they could use right away.
• Establish instant credibility and expertise so they understand why you’re the go-to resource.
• Add value they wouldn’t see or find elsewhere.

This ad for the Content Marketing Institute newsletter works well as a sample of website content writing. It illustrates how to motivate the audience to see that the content is relevant for them. Its headline “Looking for Fresh Content Inspiration?” speaks directly to the reader. Its follow-up sentence explains in detail what the reader will get — expert advice, standout examples, and creative ideas.

11. Choose words that motivate actions

Sometimes, it’s a simple word or phrase that prompts someone to take the next step. Buffer offers a list of more than 150 words . These 19 words and phrases are examples of how to gain the audience’s trust:

• Bestselling
• Endorsed by
• Money-back guarantee
• No obligation
• No questions asked
• Recommended
• Transparent
• Try for free

In this web page example, OptinMonster opts for one of those words in its headline — How To Create a Fail-Proof Digital Marketing Plan in 5 Steps .

12. Keep it brief but convey a lot

Given your audience reads on screens, your web writing usually appears in a small space. Yet, it still must reflect a strong message.

For example, this American Express Business web copy uses five words to indicate that it gets the reader’s problem — “Don’t stress over seasonal surges.” Then, it uses another five words to indicate that it has a solution — “Help you keep your business thriving.” On the right, it shows the product name that will do all that (American Express business line of credit.)

13. Create compelling content with better words

Choosing a single word to convey the perfect sentiment makes the most of your available content space. To help, Jon Morrow of Smart Blogger offers a collection of words that can make a difference in your writing: 801+ Power Words That Make You Sound Smart . Here are 15 of them:

• Frightening

In this headline — Firefox Hacks for Everyone: From Cozy Gamers to Minimalists and Beyond — the Mozilla blog opted for one of the power words, “hack.”

 I’ll issue a caveat on this option: Power words can quickly become overused. “Hack” is coming close to saturation.

14. Length isn’t everything

I like to know content length rules and preferences. They give me guideposts for my web writing.

Google makes 30 characters available in its ad headlines, and it’s hard to go shorter than that. This simple sample — Best Enterprise CRM Platform — is 28 characters.

On social media, though, the character parameters are greater, and you could improve engagement by falling short of the upper limits.

Instagram is a perfect example of where writing content short of the 2,200-character maximum caption is a better decision. In fact, experts say the ideal length is 125 characters, which takes up the space visible before the viewer must click to read more.

Still, sometimes writing fewer than 125 characters can work well and draw attention in a crowded feed, as this sample from Grammarly shows. Its caption — “Learn actionable strategies for leveraging Gen AI to elevate your team’s productivity.” — totals just 88 characters.

Of course, exceptions exist. If your content’s primary goal is search engine optimization, longer content is almost always best. As a website ages, it may be able to get by with shorter pieces because it’s already established authority and has more pages, inbound links , etc. However, extended content often helps generate high rankings for targeted keyword phrases and similar words.

15. Choose short words for your web writing

You don’t need to use a lot of words to get your point across. Short ones can work in your favor. Consider these common examples of better choices:

• “Show,” not “indicate”
• “Get rid of,” not “eliminate”
• “Use,” not “utilize”
• “To,” not “in order to”
• “Help,” not “facilitate”
• “Get,” not “obtain”

16. Use a tool to keep track of word counts

Meet your word count goals and improve your word choice with the WordCounter tool. It also helps identify keywords and their appropriate frequency of use.

17. Recognize common writing mistakes

Grammar Girl , created by Mignon Fogarty, founder of Quick and Dirty Tips, outlines some common mistakes, such as this example on the use of that vs. which in writing.

“The simple rule is to use ‘that’ with a restrictive element and ‘which’ with a non-restrictive element … The cupcakes that have sprinkles are still in the fridge. The words “that have sprinkles” restrict the kind of cupcake we’re talking about. Without those words, the meaning of the sentence would change. Without them, we’d be saying that all the cupcakes are still in the fridge, not just the ones with sprinkles.”

18. Use parallel construction

Parallel construction organizes the text and relieves your readers of expending mental energy to piece together the thoughts.

• For example, this mish-mash list is not parallel because the sentence structures vary:
• It could be time to look over your business software contract.
• Consider the best products.
• If you want the product to benefit your company, include others’ points of view.

The list is parallel because every sentence starts the same way – with a verb .

• Review your business software contract.
• Shop for the best products based on features, costs, and support options.
• Ask key members of your team for their perspectives, including productivity barriers.

19. Know when to break the infinitive rule

Avoid splitting infinitives. However, sometimes you might need to bypass grammatically correct in favor of unawkward content.

Pro Writing Aid explains that split infinitives are nothing new — their use dates back to the 1300s. However, there is a time and place for them, as shown in this example from Northern Illinois University’s Effective Writing Practices Tutorial :

• Split infinitive but easily understood: It’s hard to completely follow his reasoning.
• No split infinitive, but awkwardly written: It’s hard to follow completely his reasoning.

20. Be conscious of pronouns

A conversational approach typically works best when you’re creating web content. Writing in the first or second person can accomplish this.

Embracing inclusivity also fosters a conversational atmosphere.

When you’re using pronouns, make sure it’s clear to what the pronoun refers. Given some people use they/them pronouns, ensuring pronoun clarity is especially important.

In those cases where the reader may be confused, explain the person’s use of the plural non-gendered pronoun in the text, for example, “Alex Alumino, who uses they/them pronouns …” Even better, just repeat their name in the sentence so there’s no need to explain and no misunderstanding.

21. Don’t overuse words

Redundancy bores. To figure out if you’re committing this sin, paste your text into the Word It Out tool. The word cloud reveals those used most often in your text.

We input a recent CMI article about user stories to create a word cloud for that content sample. It is no surprise that “user” shows up front and center, but it’s also an indicator for us to review the article to see if “user” is overused. “Katie” also shows up prominently in the word cloud as it’s the first name of the source for the article, and CMI uses first, instead of last names, on second and subsequent references. A review of the article could reveal it unnecessarily references the source too many times.

Similarly, WordCounter detects whether you’re using the same words too often. Use Thesaurus.com to find alternatives.

22. Try this content writing tool to replace jargon-like words

You need to speak your audience’s language, but that doesn’t mean you need to adopt the industry’s jargon. De-Jargonizer is designed to help analyze the jargon in scholarly articles, but the tool works just as well with your content writing.

In this example from a CMI article about building a social media plan , De-Jargonizer identifies four “rare” words — ebbs, inhospitable, clarifies, and actionable.

You can upload a file or paste your text to discover those rare words, aka potential jargon, in your content writing. Then, you can find more reader-friendly replacements.

23. Check your readability score

Even if readers can understand the jargon and complex sentences, they still don’t want to work hard to understand your content. To help understand if your writing is on the easier side, use a tool like Web FX’s Readability Test . It scores your content’s average reading ease and targeted readership age.

In this example, it evaluates the Fedex.com website and concludes it has a reading ease of 27.8 out of 100 and is targeted at 14- and 15-year-olds.

You can scroll down to see other readability scores, including Flesch Kincaid reading ease, Flesch Kincaid grade level, Gunning Fog, Smog Index, Coleman Liau, and Automated Readability Index.

The bottom of the evaluation includes the statistics about the evaluated text, including:

• Total sentences
• Total words
• Complex words
• Percent of complex words
• Average words per sentence
• Average syllables per word

Adjust your writing to meet the preferred readership level of your audience.

24. Evaluate sentence structure with the Hemingway App

Want more help to write content that’s easy to read? Consider tools like the Hemingway app, which provides immediate and detailed feedback on content structure, including sentence formatting. With the website version, you can replace the default text with your own.

The Hemingway app identifies potentially unnecessary adverbs, warns about passive voice, and triggers alerts to dull, complicated words.

In this web writing example from its home page, Hemingway App highlights one of the 13 sentences as very hard to read, one as hard to read, two weakener phrases, and one word with a simpler alternative.

25. Get web writing right with good grammar

Proper grammar is a necessity; you want to get everything correct to satisfy readers (and bosses). Try Grammarly .

Improve your writing with this cloud-based, AI editor. Grammarly automates grammar, spelling, and punctuation checks, often giving better, cleaner content options. The tool also alerts writers to passive voice, suggests opportunities to be concise, and assesses overall tone.

You also can save time and energy with ProWritingAid . It eliminates the need to reread to polish your content. This AI editing software offers more than grammar checks. It checks for vague wording, sentence length variation, and overuse of adverbs and passive voice. The tool also identifies complicated or run-on sentences. (“Content Writing Examples, Tips, and Resources”)

26. Read your web content in scanning mode

Here’s some sad news for content writers: Readers won’t consume every word in your content. They skip and scan a lot to see if the content is a good fit for them, and then they hope they can glean the relevant information without having to consume all the content.

As you write, think about how the text will look visually. Make it easy for readers to scan your content by including:

• Short paragraphs
• Bulleted lists
• Bolded text
• Words in color

27. Read aloud

If your content doesn’t flow as you speak it, it may not work for the reader . Pay attention to when you take too many pauses or pause in places where no comma exists. Adjust your text — add a comma or break the sentence into two.

Microsoft Word offers a read-aloud feature through its immersive reader tools, while Google Docs can use a Chrome extension to give a voice to the content .

28. Use plagiarism checkers

In recent years, advancements in artificial intelligence have prompted growth in automated plagiarism checkers. Microsoft Word embeds the feature option in its software as does Grammarly. You also can use tools dedicated to ensuring that the content writing isn’t a copycat (or being copycatted), including:

• Unicheck – Verify the originality of work with plagiarism detection. You can spot outright copying and minor text modifications in unscrupulous submissions.
• Copyscape – Protect your content and your reputation. Copyscape uncovers plagiarism in purchased content and detects plagiarism by others of your original work.

Of course, no plagiarism checker is 100% accurate, so before you accuse a content writer of plagiarism, triple-check the results (and add a human touch whenever appropriate).

29. Use a topic tool for writing inspiration

HubSpot’s Ideas Generator works well to get your creative content writing juices flowing. Just fill in the fields with three nouns to get some ideas.

For example, if you input the words car, truck, and SUV, HubSpot delivers these ideas along with the targeted keywords for the topic:

• Keyword: Top truck accessories
• Keyword: Comparing SUV models
• Keyword: Truck bed organization ideas

HubSpot’s topic generator also allows users to pick a title and have an outline created for that article.

You also could perform a similar exercise by writing the prompts in other generative AI tools, such as ChatGPT and Gemini .

NOTE: Always review the titles and accompanying data to ensure accuracy. In the HubSpot sample, the generator included a headline — Discover the Best SUVs for Families in 2021. Yet, it’s 2024.

30. Know SEO responsibilities in web writing

Sometimes writers create content with multiple purposes. They have the burden of blending SEO into the content . I frame it as a burden because it’s one more variable to deal with. If you have a knack for SEO and goals you can measure, it’s not a burden.

Unfortunately, you sometimes don’t know what realistic keywords to pursue. Aim too low and you use rarely searched keywords. Aspire for something too competitive, and the content won’t rank.

How are you evaluating keywords? Learn how to find your sweet spot with keyword selection (and how to appear on the first page of Google). Identify potential keywords by using tools like:

• Moz Keyword Explorer
• Google’s Keyword Planner
• Keyword Tool
• AnswerThePublic
• Neil Patel’s Ubersuggest

31. Monitor relevant topics to get ideas for your content

With Feedly , you can stay informed about what matters most and avoid information overload. This AI assistant learns your preferences, then culls and curates content from the internet that you want and need.

Share your favorite writing tricks

What content creation and copywriting productivity tools do you favor? What do you do each day to make your writing tasks just a little easier? Please tag CMI on social media using #CMWorld.

All tools mentioned in this article were suggested by the author. If you’d like to suggest a tool, share the article on social media with a comment.

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Cover image by Joseph Kalinowski/Content Marketing Institute