contribution to mba program essay sample

How to Demonstrate Your Planned Contribution in MBA Essays

Learn how to best communicate your planned contribution in your mba essays..

Your MBA admissions essays are your chance to persuade the admissions committee of your chosen MBA program about why they should accept you at their school. They are your chance to show off your motivations, reveal your strengths, and prove that you are a rock star who belongs in an elite business community. They often function to highlight your most important achievements while communicating what makes your chosen program the right place for you.

There is one element, however, that you may not be thinking about: your MBA essays also function to show the adcom what you can give to your future MBA class, program, and business school.

That is because – although it may not always be obvious – admissions questions are a two-way road . They communicate to the admissions committee what you need from them; they also show the adcom what they need from you.

So, how can you communicate to your chosen b-school what you plan to contribute to their program?

Don’t worry, we’ve got you covered! Not only can we help you understand what you can contribute but also how to communicate that vital message to your elite MBA program.

Why is communicating your planned contribution important?

So, why is it important to tell the adcom what you plan to contribute to their program, their school, and your future MBA class?

The answer is simple: what you plan to contribute reveals your values .

Your essays – first and foremost – function to persuade the admissions committee that you need a degree from their school to succeed as a future professional. Usually, you do this by discussing your goals , context for those goals via past experiences (what we call ‘ stories ’), and specifics from the program or community – such as classes, clubs, faculty, or extracurricular opportunities – that will help you build the skills you need to reach those goals. In other words, most of the content in your typical goals essay functions to show the adcom what you need . Only communicating what you need, however, does not always ring well with readers. Imagine getting a letter from a friend asking you to teach them French. While they might be a great friend, I’m sure you will be much more inclined to begin tutoring them if they offered something in return for the time, effort, and energy you would need to help them out.

Similarly, your message to the adcom is much more likely to be well-received if it’s not just a message about what you need, but also what you plan to give in return. In other words, your intended contribution helps to communicate that you value giving back to your future community.

Community – alongside other key values such as leadership , positive impact , diversity, or growth – is a core value for nearly every elite MBA program. Schools like Duke , Wharton , Cornell , and ESADE even have essay application questions that specifically ask candidates to explain what they plan to contribute to their future MBA community.

By showing what you could contribute to your future business school community, you reinforce that you share that value.

While it is essential to communicate essential values like community to the admissions committee, it is even more important to communicate the values you have in common; a commitment to shared values helps persuade the adcom that you will fit in at their school.

Finally, communicating what you plan to contribute to your future MBA community can help underline the type of impact you plan to make. If your main message (what we call a ‘ theme’ ) is how you plan to impact your country or community as a future professional, showing that adcom that you want to start now by impacting your peers and your academic community can go a long way to convincing them that you truly mean what you say and are passionate about that type of impact.

Last but not least – beyond core values like community and impact – communicating what you can offer your future business school is valuable for just that: showing the unique things you can do for your future community!

But, what can you contribute, specifically? Well, let’s take a closer look at that.

What can you contribute to your MBA community?

Where should we start? The list of what you can offer your future b-school is nearly endless. Here, we have included just a few ideas.

Help your future classmates

This is one sure-fire way you can contribute to your future MBA community. Peer support is a great way you can help those around you, succeed as a team, and grow by learning together. You can support your future peers in the following ways:

• Mentoring others (ex: Tuck Mentors )
• Helping classmates prepare for job interviews in your industry, such as through USC Marshall’s Peer Career Advising Program
• Tutor peers in specialized knowledge you have about your field
• Share unique past experiences to broaden peers’ perspectives on a particular issue, topic, or challenge
• Create joint learning sessions or study groups
• Provide special support to particular groups (ex: IESE’s Family & Partners Club , Harvard’s Southeast Asia Club , Wharton’s Jewish Associate of MBAs , or NYU Stern’s Women in Business )
• Help foreign students adapt and adjust to a new culture, for example through one of Stanford GSB’s international student clubs
• Connect peers to professionals from your network
• Represent your MBA class as a member of the student government

Give back to the local community

Keep in mind, all business schools are integrated into a local community that can make good use of your personal and professional skills, knowledge, and passions. Dedicating your time and effort towards helping others off-campus is also an invaluable way to show your dedication to those around you. You could, for example:

• Support local charities, drives, or donations via volunteer work, for example through Kellogg’s Kellogg Volunteers or Haas’ Challenge for Charity
• Use your business skills – such as fundraising, marketing/outreach, or accounting abilities – to help grow local initiatives or NGOs, for example through Booth’s Polsky Small Business Growth Program
• Intern at NGOs or local businesses or join a community consulting project like Tuck Community Consulting
• Identify opportunities to participate in community service (ex: check out Yale’s community service offerings )
• Join or start a program to help locals learn new skills
• Join or start a program to support disadvantaged groups within the community (ex: persons of color, immigrant communities, or the economically disadvantaged), such as through HEC’s HEC 4 Refugees
• Contribute to the community via artistic opportunities or community improvement projects (ex: community gardens, mural projects, cleaning up waste, etc.)

Promote and support DEI

Since the rise of movements like Juneteenth and #MeToo, diversity, equity, and inclusion have become not just important values to business schools – they are essential values . Showing that you not only share these values but are dedicated to increasing, highlighting, and supporting DEI movements of all kinds is a great way to demonstrate your commitment to your future MBA community. Take a look at these opportunities to help promote DEI:

• Inform yourself about your program’s DEI offerings and mission statement
• Provide academic support to marginalized groups at your b-school or local schools
• Join one of your institution’s DEI initiatives, such as Emory’s Black MBA Association or LBS’ Out in Business
• Start a new, unique DEI initiative or club
• Create a program within the local community to promote or support DEI
• Network with local businesses about the value of DEI
• Support your peers’ DEI challenges and concerns, for example through NYU’s Wellness Exchange
• Establish programs for monitoring, measuring, and integrating DEI measures on campus

Join a club!

Participating in clubs is another good example of how your MBA program is a two-way road. Most MBA programs have a long list of professional, regional, and interest clubs through which you can connect with other students who share your interests while learning more about your field, region, or hobby. However, it can provide further growth for you and your classmates by explicitly mentioning how your perspective or skills can enrich the club. Your participation could include:

• Join clubs related to your special or unique personal or professional interests (ex: Berkeley Haas’ Improv Club , USC Marshall’s Travel & Hospitality Club , or INSEAD’s Music Club )
• Join one of your school’s recreational or professional sports teams, like Chicago Booth’s Volleyball Club or HEC’s Club Judo
• Connect a club to specialized professionals in your network
• Create a club! Some schools may not have a club related to your special interest – like a Surf club or an East-Asian Cuisine club – which makes this the perfect time to start one yourself.
• Start a new program, initiative, or activity within an existing club
• Initiating activities to focus on a particular area or subject in an existing club (ex: within Wharton’s Impact Investment Club , you could invite international speakers to provide perspectives on cross-border investments)

Get a head start on impact

Another way to emphasize your planned contribution while also focusing on what you really care about is to focus on how you can get started on making the kind of impact you hope to focus on as a future professional. A contribution related to your future area of impact could include:

• Networking with faculty and peers to find others to collaborate with on current or future projects related to your area of impact
• Promoting studies or focus groups on your desired area of impact
• Attending and representing your b-school at related conferences
• Connecting with companies in the local community focused on a similar impact
• Find platforms at the school to emphasize the importance of your area of impact to others (presentations, talks, clubs, etc.)

As a future alumnus

Your ability to contribute to your MBA program of choice goes far beyond what you can do as a current student. After all, you are making a lifelong commitment as a member of your MBA community! To that end, discussing the contribution you can make as a future alumnus can also be beneficial. For example, you could contribute as an alumnus in these ways:

• Mentoring or tutoring current students in the future (ex: INSEAD’s Global Mentorship Programme )
• Introducing future students to your industry or offering them valuable networking opportunities
• Opening up your professional network in your home country
• Representing your b-school as a future professional, especially in terms of DEI or specialized impact
• Expanding your b-school’s network within your home country
• Conducing outreach and marketing initiatives within your home country to encourage future students to attend your alma mater

While there are lots of options for contributing to your MBA community , there is one golden rule: your planned contribution must be authentic.

While you can dream big, nobody wants to hear empty promises. Whether you plan to start a new club, mentor local students, or open up your network to your industry peers, your planned contribution should be both realistic and honest. Just like you should never make a promise you can’t keep, never include a planned contribution that you don’t intend to actually make, should you be accepted into the program.

Demonstrating your planned contribution within MBA admissions essays

Even if you already know what you can contribute to your future MBA program, you also need to think about how to communicate that message to the admissions committee. Where should you include what you plan to contribute in your essays? And what do you need to say to ensure that message is clear, authentic, and unique?

Where to demonstrate your planned contribution

Some kinds of essays are better than others for revealing what you intend to give to your MBA community.

First of all, you should double-check to see if your program of choice has a question that specifically targets your intended contribution to their program. Since community is a core value, as discussed above, many schools explicitly want to know what you can offer them in return for an elite business degree.

For example, take a look at the following questions:

• Cornell E1 : At Cornell, our students and alumni share a desire to positively impact the organizations and communities they serve. How do you intend to make an impact during the next several years of your education/career? (350 words maximum)  
• Duke E2 : Fuqua prides itself on cultivating a culture of engagement. Our students enjoy a wide range of student-led organizations that provide opportunities for leadership development and personal fulfillment, as well as an outlet for contributing to society. Our student-led government, clubs, centers, and events are an integral part of the student culture and to the development of leaders. Based on your understanding of the Fuqua culture, what are 3 ways you expect to contribute at Fuqua?
• Wharton E2 : Taking into consideration your background – personal, professional, and/or academic – how do you plan to make a specific, meaningful contribution to the Wharton community? (400 words)
• Tuck E2 : Tuck students recognize how their individuality adds to the fabric of Tuck. Tell us who you are. (300 words)

For these questions, the school is asking directly for ways that you can contribute to their program. Duke even wants to know three ways you will give back to support their community. For these questions, be sure to answer each specific prompt carefully and thoughtfully – and, of course, make sure you are always answering the exact question being asked!

However, many schools do not have a specific prompt that asks you to show your planned contribution to their school. In this case, there are a few different options.

Goals essays

First, a good option is to include your planned contribution briefly in your goals essay . Since an essential part of your typical goals essay is discussing specific opportunities like classes and clubs you wish to participate in during the program, this can be a great spot to mention what you plan to offer your peers, as well!

Some goals essays, unfortunately, have very limited word counts . If you don’t have the space to include your planned contribution in your goals essay, you could leave a shoutout to what you intend to contribute in other essay types as well.

Values and special experience essays

Essays that are specifically focused on your values (like Kellogg’s E2 or Booth’s E2 ) are often good spots to do so. After relating your stories to reveal your values in responses to questions like these, you can demonstrate how you intend to live that value while at the school by discussing your planned contribution.

Similarly, other questions that ask for a specific kind of story – such as HEC’s E3 about ethics or UVA Darden’s E2 about leadership and impact – can also be great spots to end on a note that explains to the adcom what you can give back to your MBA community.

Of course, since visibility in terms of DEI is becoming even more important to business schools these days, some schools – like CBS and MIT – are including questions specifically focused on your experiences with DEI.

For these questions, the candidate is often asked how they can help make their future community more inclusive. However, even if that is not an explicit part of the question, it can be good to include how you can help promote diversity within your future MBA community.

If you need more inspiration about how to include your planned contribution in these types of essays or successful sample essays from any of the schools mentioned above, check out our MBA Resource Center !

Include specific details!

When talking about what you want to contribute to your future MBA program, it is essential to be as detailed as you can. This will help demonstrate that you have thoroughly considered what you can bring to the table and genuinely want to improve your future community.

Vague or general descriptions may come off as inauthentic or insincere. You definitely want to avoid such impressions, as they will hurt rather than boost your overall argument and may leave the adcom with a negative impression as to your dedication to your values.

To avoid generalizations or generic ways you can contribute, you must include details .

For example, check out the following statement:

At HBS, I intend to bring my perspective on sustainable agriculture practices to the Food, Agriculture & Water Club .

While this does mention your intended contribution, it does not include much detail about what your perspective is, how you will bring that perspective to the club, or how that will enrich your peers.

Instead, you can include details that explain these elements to your reader like this:

At HBS, I am furthermore eager to initiate joint activities between the Food, Agriculture & Water Club and the Sustainability Club , since my experiences in sustainable agribusiness best practices could be beneficial to enhance shared knowledge between students of both clubs.

As you can see, a detailed argument will be much more persuasive to your reader – helping communicate your core values, your dedication to community, and how you can bring unique added value to your future MBA program.

Still unsure about how you can contribute?

Showing that you intend to give back to your MBA community is an essential element of your MBA application. In fact, failing to show your planned contribution can make the difference between attending your top MBA program and your application being set aside.

That is what we do best - our expert team can help you organize your thoughts and formulate your ideas to help you show the adcom how you will add specific value to their school.

That’s why 98.7% of our clients secure admissions to at least one of their target schools .

If you’re interested in working with us, we’d love to speak more with you about supporting you during your MBA application journey.

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Advice, tips and insights from the admissions dream team., table of contents, strategies for answering “how will you contribute to our mba program” essays.

• By Scott Brownlee

Are you gearing up for the MBA application process and feeling stuck when trying to answer essay questions like “How will you contribute to our MBA program?” This challenging question is a common fixture in MBA application essays at top programs worldwide. It’s your opportunity to showcase your unique qualities and convince the admissions committee that you’re not just any candidate in the slush pile, but instead a valuable addition to their cohort who will bring unique perspectives, strengths and contributions to small-group and large-group settings when you arrive on campus. In this guide, we’ll dissect the question, understand what the admissions committee seeks to learn and provide you with expert insights on crafting a compelling response.

Why Does the Committee Ask This Question?

Before you draft your response, it’s essential to grasp the committee’s intent behind this question. What are they trying to unearth about you? Essentially, they want to discern if you’re a good fit for their MBA program based on how you’ll enhance the academic community and the experiences of your fellow students. It’s not just about your qualifications; it’s about your potential contributions to the collective learning environment.

From our former experience as admissions committee insiders, we at Fortuna have a good sense of what AdComs are looking for, which typically includes:

• Diversity, Broadly Considered:  MBA programs thrive on diversity, not just in terms of nationality, ethnicity, or gender identity, but also in terms of life experiences, backgrounds and perspectives. They want to see how you can add a unique perspective to the mix.
• Professional Maturity:  Your career journey thus far should reflect maturity and a willingness to learn and grow rather than accept the status quo. AdComms are seeking individuals who can draw from their professional experiences to enrich classroom discussions.
• Leadership Potential:  Business schools are often proving grounds for future leaders. They want to identify candidates who exhibit leadership qualities and the potential to contribute to group projects, student initiatives and the school community.
• Club Interest and Engagement: Part of fitting into and enhancing that community is participating in or leading extracurricular activities. Demonstrating enthusiasm for joining or even starting a club or organization focused on your interests and passions — whether it’s consulting or kayaking, entrepreneurship or stand-up comedy,  social impact, or other areas —is a great way to show you you are and that you have thought deeply about what the culture at your target school offers and how you fit that culture socially.
• Classroom Engagement and Study Groups / Learning Teams:  Discuss how you can enhance classroom discussions by bringing real-world experiences and a diverse perspective, both in larger classroom settings that are professor-led, as well as in small group discussions and on your learning team, if your target school uses this instruction model. Most top B-schools put you on a team with four to five peers. You’ll take most of your first-year coursework with your team, so AdComms are keen to understand the type of person you are in small groups and what type of contributions you’d be most likely to make in this setting.
• Diverse Co-curricular Experience:  Beyond academics, AdComms want candidates who are open to diverse co-curricular activities, such as case competitions, volunteering, and industry-specific clubs. They give preference to applicants who have spent time not only furthering their own careers and ambitions, but also consistently engaged and supported other people and groups. Remember that business school is a social commitment in addition to an academic and professional one, and applicants with a strong history of extracurricular engagement tend to be engaged students on campus.

Understanding the key points highlighted above and incorporating examples of each in your essay can help you generate a final draft that represents you across multiple dimensions instead of one or two. You don’t want to be known as just academically inclined, socially engaged, or professionally focused on your own recruiting. Ideally, the version of yourself you share with AdComms is a composite of all three of these, and also considers the diverse experiences perspectives you’d bring to enrich the incoming MBA class.

If your final essay is simply a list, though, it will not be compelling, so it is important to take a step back and consider the best ways to structure your response. Let’s delve into our best-practice recommendations to help you get started.

How to Write the ‘How Will You Contribute to Our MBA Program?’ Essay

When it comes to composing your response to this key application question, consider these tips, which we have seen prove successful for past clients working with us over more than a decade:

• Start by Generating Sketches of Your Answer  – Brainstorm ideas and jot down your initial thoughts. Consider what skills, experiences or perspectives you possess that could enrich the MBA program. We’d encourage you to take a moment, in particular, to think about yourself outside work — what motivates you, has most shaped your experiences and makes you most curious about the world and your place in it. The AdComm wants to know about the full version of you, not just the version you bring to work.
• Reflect on the Likely Class Composition:  Think about the typical profile of an MBA class at your target school. What qualifications and experiences do most students possess? This reflection can help you identify what makes you stand out. Our clients have found success doing some of this preliminary research on LinkedIn to see what recent graduates of their target schools have pivoted to professionally, as well as which experiences they’ve had that seem to mirror each other. For example, Duke’s Fuqua School of Business tends to attract students whose first positions post-MBA are in the management consulting world. As a result, the typical Fuqua class profile contains students whose prior work experience in financial services, marketing, tech and other fields provided them with a strong business foundation to recruit for management consulting.
• Identify What They Might Not Have:  Consider what unique facets you bring to the table. What can you offer that may be missing in the current student body? Again, LinkedIn research can prove invaluable here. You might notice, for example, that your entrepreneurial experience is underrepresented in the typical student profile at your target school and highlight the value this perspective would bring to class discussions, especially in second-year elective courses focused on launching new businesses.
• Focus on Contributions You Will Make to Others’ Learning:  Remember that the contributions you highlight should not only benefit you but also your peers. How can you enhance their learning experience? Are you willing to collaborate and share knowledge? Are you willing and eager to open up your professional network to help out your fellow students? Can you highlight an example of a time you did these things to demonstrate it is a “real” trait and not an empty claim?
• Keep It Concise but Detailed:  Effective essays are concise yet detailed. Avoid vague statements and show concrete examples of how you’ve contributed in the past or intend to contribute in the future. The more concrete you can be, the better. A specific example is much easier to remember than a generalization. Feel free to use AI to help you on your specific example scavenger hunt. ChatGPT, for example, can comb a B-school’s web pages and online web presence quickly to help you discover which student clubs, for example, might be the best fit for you to contribute your skills and interests

If you’re read this far and implemented our recommendations, congrats on building a solid foundation for your future essay drafts, which will serve you well as you continue to polish your essay. We have found in our client work that once you identify specific ways you can contribute to the student body, giving your essay a coherent structure can optimize its effectiveness and memorability.

How to Structure the Essay

When organizing your essay, find a format that allows you to present your points clearly and logically. Here’s a general template our clients have found success with in the past, which you can adapt based on your own intuition and writing style:

• Strong Opening (20%):  Begin with an attention-grabbing introduction that sets the tone for your essay and clearly states your intention to contribute to the MBA program. We often recommend our clients use a strong image, dialog, or urgent language to draw the reader in and make them feel there is something at stake in what you are about to share with them.
• Reason 1 (20%):  Present your first reason for how you will contribute. Provide specific examples or anecdotes to support this point.
• Reason 2 (20%):  Follow up with your second reason. Again, back it up with relevant experiences or evidence.
• Reason 3 (20%):  Present your third reason, ensuring it complements the previous two. Use examples to illustrate your point.
• Strong Closing (20%):  Conclude your essay by summarizing your main contributions and reiterating your enthusiasm for joining the MBA program, being as school-specific as possible.

Remember that this structure is flexible and should not be interpreted as set in stone. You can adjust how much time you spend on each essay facet based on the number of contributions you want to highlight. We have seen clients write successful essays with three to four very detailed reasons and five to six reasons with less detail supporting each.

The primary point to emphasize is that your research and reasons should move beyond cliche and what everyone knows about the B-school you’re targeting to display that you spent significant time researching it and thoughtfully matching your interests, values and personality to what the school offers academically, socially and professionally.

General Best Practices for Writing MBA Essays and Final Thoughts

You will no doubt write countless MBA application essays beyond this one, so we wanted to leave you with some general tips to keep in mind while writing this and other MBA application essays:

• Be Authentic:  Your essay should reflect your true self. Avoid embellishing or exaggerating your achievements, but also don’t shy away from sharing times you failed and grew as a result, instances in which you faced a difficult emotional scenario, or experienced a key life turning point.
• Focus on Quality Over Quantity:  It’s not about how much you’ve accomplished, but rather how your experiences have shaped you and how they align with your contributions to the MBA program.
• Proofread and Edit:  Carefully proofread your essay for grammar and spelling errors. Seek feedback from peers or mentors to ensure clarity and coherence. Critically, read your final draft aloud to yourself before submitting it. You will catch any errors your brain missed when visually skimming it. Our brains aren’t always the best proofreaders, so use your mouth to hold your brain accountable.
• Stay within Word Limits:  Adhere to the word limits specified in the application instructions. Going significantly over or under can be a red flag for AdComms.
• Tailor Your Response:  Customize your essay for each school you apply to. Highlight aspects of your profile that align with the particular program’s values and strengths and resist the urge to submit the same essay to multiple target schools. The school reps read thousands of essays each year, and they will notice.

In your pursuit of an MBA, your response to the question, “How will you contribute to our MBA program?” is an opportunity to distinguish yourself from other applicants. Embrace the chance to showcase your unique qualities, experiences and perspectives that will enrich the academic community and your fellow students’ learning journeys. As you embark further on your essay-writing journey, remember that authenticity and clarity are your allies. Reflect on your past experiences, envision your future contributions and craft a compelling narrative that convinces the admissions committee that you’re not just seeking “any MBA,” but rather actively seeking to make a difference in their specific program. By following the strategies and insights outlined in this guide, you can confidently address any essay questions asked and stand out as a valuable asset to the MBA program of your choice.

We hope you have found this essay-writing guide helpful! Find out how Fortuna’s expert coaching team of former B-school insiders can help you optimize any element of your application or your whole package. Sign up for a free 30-minute consultation to learn more.

• Posted on September 11, 2023

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20 Great MBA Application Essay Samples (With Links)

With elite business schools like Harvard and Stanford boasting acceptance rates as low as 10% and 6% respectively, every aspect of your application counts. While GPA and GMAT scores matter, your essay can be a game-changer. Recognizing its weight, we’ve gathered top-notch MBA essay samples, endorsed by admission committees from premier institutions. Dive in and let’s craft that standout application!

What is an MBA Application Essay?

What admission committee look for in an mba essay.

If you want to learn more, here is the complete guide on how admission committees process MBA applications.

20 Great MBA Applications Essays Samples

Now you have known that what makes a great MBA admission essay, the next step is to write one for yourself. Before writing, check out this list of expert-vetted MBA application essays that secured admissions to top-rated business schools in the world. Admission consultants have shared these samples and they can be helpful if you read and analyze them carefully. If you’re completely unsure about how to get started, there are also custom essay writing services that can help you structure your essay with the help of professional editors.

Sample 1: Leadership-focused MBA application essay

Sample 2: self-focused mba application essay .

If you are asked to write about your strengths, weaknesses, aims, and goals in your application essay, this sample will help you. The applicant who wrote this got accepted to the INSEAD business school. It doesn’t merely describe her strengths and weaknesses, but it presents a complete picture of herself as a person. It highlighted the events and incidents that shaped her personality.

Sample 3: Life-hardships-focused MBA application essay

If you want to explain your life’s hardships and the events that turned you into an ambitious person, this sample is for you. In this application essay, the candidate has defined three phases of his life and how he survived through each adversity. He beautifully explained why the MBA program is important to his future.

Sample 4: Continuous growth and learning-focused MBA application essay

Sample 5: best mba application essay for low scorers.

Have a low GPA? What would you write about academics in an MBA essay to convince the admission committee? Do not overthink! MBA essay is not all about high achievements and sterling background. It is also an opportunity to atone for your past mistakes. This MBA essay was written by a student who obtained very low academic grades, yet got admitted to her desired business school. Her turning point? A powerful application essay.

Sample 6: A guitarist’s application essay for the MBA program

Sample 7: an engineer’s essay for mba application, sample 8: harvard business school mba essay, sample 9: wharton business school mba essay, sample 10: columbia business school mba essay.

The Columbia Business School’s admission committee shared this MBA essay. They explained why the applicant who wrote this was instantly accepted to the program and why they appreciated its content.

Sample 11: Stanford Graduate School of Business MBA essay

This essay was written by a candidate who got accepted to Stanford Business School for an MBA. If you are aiming to get your MBA at Stanford, this sample will give you a deep understanding of what convinces the esteemed school’s admission committee to accept applicants into their fold.

Sample 12: University of California Business School MBA essay

This sample was taken from a pool of successful MBA application essays submitted to the University of California business school. Read it carefully and analyze its structure, words, and substance before you compose your own fantastic MBA essay.

Sample 13: University of OXFORD business school MBA essay

Sample 14: london business school mba essay.

This essay was written by a candidate who got accepted to the London Business School. The school’s admission consultant shared this sample as a reference to other MBA aspirants. This piece will specifically help you understand the tone, writing style, formatting, and overall flow of the MBA application essay that meets the school’s standards.

Sample 15: A goal-oriented MBA application essay

Sometimes the MBA admission portal may demand an essay specifically focused on your future goals. In such a case, you must be very sure about yourself and must convey your goals and future directions based on your experiences and planning. Check out this sample to get an idea of how a successful candidate writes about personal goals.

Sample 16: Executive MBA essay

Sample 17: mba video essay.

Many business schools are turning to video-based essays for MBA applications. A video-based essay is a better option to express yourself directly to the admission committee. A successful candidate for the Kellogg School of Management submitted this sample. Listen to the video and appreciate how beautifully the applicant has explained his journey from beginning to end. Want to learn more about video MBA essays? Here is a complete guide.

Sample 18: Short-answer-based MBA application essay

Some business schools require candidates to respond to short questions to get insights into their personalities and suitability for the MBA program. More or less, most of the questions revolve around the same theme. The key to success is to grasp the intention of the admission committee behind the questions and to stick to your identity . These successful answers submitted to the Tepper School of Business will help you in formulating your answers.

Sample 19: MIT Sloan School of Management

Sample 20:  michigan ross school of business mba program, what should be included in the mba application essay.

These are the significant components of an MBA essay. Just adjust the sequence, play with words, and come up with a persuasive yet realistic picture of yourself.

What Makes a Great MBA Application Essay?

Do you want more tips? Here is a complete guide to writing a compelling MBA application essay.

Rafal Reyzer

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How to Write a Powerful MBA Essay—With Examples

The MBA essay is critical to your business school application. Read our guide to writing the perfect MBA essay, with successful admit examples.

Posted July 4, 2024

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Table of Contents

What is the mba essay.

The MBA admissions essay.

Those words alone are enough to make most MBA candidates run screaming. Writing in general is hard enough. Writing about why you want an MBA? Your short-term goals and career aspirations? What matters to you most, and why? Forget it.

Of course, you still have to write these essays.

The MBA essay is perhaps the most important part of the business school application. Every other part of the application — your GPA, your test scores, your letters of recommendation — is quantified, cut and dried, or out of your control. The essay is your chance to show up as a fully realized MBA candidate, with hopes, dreams, and vulnerabilities. Admissions committees are not simply assessing your candidacy as a future leader — they're looking to admit human beings. That's where the MBA applicant essays come in.

That being the case, rather than being intimidated by it, treat the MBA essay writing process like the opportunity that it is — the chance for you to highlight your unique, iridescent self; the only moment in the MBA admissions process (prior to the interview) when you can speak directly to admissions officers; the time when you'll show them who you really are. It's not easy to write something that will do that, of course, but with the tips and tricks in this guide, and some help from one of Leland's vetted, world-class admissions coaches, we know you can do it. Give the essay the time, attention, and respect it deserves, and you'll be on your way to an offer of admission at your dream school.

Without further ado, let's dive in!

Ultimate MBA Essay Guide

See the MBA essay prompts, top tips from experts, and real examples from admits with this comprehensive guide.

How Long Will My MBA Essay Take?

First things first: let's talk about timing.

The MBA application is a behemoth; between exams, resumes, gathering your official transcripts, letters of recommendation, and the applications themselves, there's a lot to juggle. That being the case, we suggest you give yourself ample time to draft, write, and revise your essays. The last thing you want is to be rushed to the finish line.

So, give yourself at least three months to write your MBA admission essays. That should allow you enough time to draft, write, and edit. For more information on timing your entire business school application, click here for  A Comprehensive MBA Application Timeline--With Chart .

Now, on to the critical question:

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What Makes a Great MBA Essay?

At the highest level, the answer is the one that is truest to you. The whole point of an MBA application essay is to shine through as an authentic, vibrant human being, so the best essays are the ones that cut through the clutter, and allow you to do that.

Which begs the question — how do you cut through the clutter and shine through as a vibrant human being? Here are four critical tips to follow as you begin thinking about your essays.

1. Answer the Question

This one sounds obvious, but you'd be surprised how many applicants launch into their story, get carried away, and forget to answer the question. Follow the prompt, and answer the question the admissions committee has asked you. Those prompts can actually be very useful when writing MBA essays — it's a great deal harder to write when you have no guidance or guardrails. With these essays, you have a very specific question you need to answer. So answer it!

2. Be Specific

Another mistake some MBA applicants make is to stay at a high level in their essays, keeping their writing abstract and therefore inaccessible to the admissions committee. If at any point, an admissions officer could replace your name with the name of another applicant, then your essay isn't getting deep enough. It's not enough, for instance, to say that you suffered adversity in high school, or that you really, really want a Wharton MBA. You need to explain, in detail, the adversity you faced, and give concrete and unique reasons why you think Wharton is the right program for you. The best essays offer hyper-specific examples and anecdotes, with details and anecdotes that no other candidate could bring to the table. To get those anecdotes, we recommend using the STAR template, as explained below:

• Situation : What was the situation you were facing? Where were you? How old were you? If you were in a professional role during this anecdote, what was the role, and how long had you been in it? If you were volunteering, at what organization? How long had you been volunteering there? Why did you start? Offer all the relevant information that the admissions readers will need to understand your story.
• Task : What was the task at hand? What went wrong? In your professional role, what was the challenge you faced? In that volunteering experience, what were the hurdles you had to overcome? You can't have a good story without conflict or tension, so after you set up the anecdote, explain what that conflict or tension was (and remember, be specific!).
• Action : What was the action you took to resolve the problem? What did you have to do to fix that issue at work? How did you clear that hurdle in your volunteer experience? Again, be specific about how you came through on the other side of that conflict/tension — and while you're doing it, highlight your leadership capabilities as much as possible! Remember that top MBA programs are looking for future leaders who can assess a situation and decisively take action. (We'll say a bit more about this below, in the Personal Statement section.
• Result : What was the result of your action? If you were facing a growth problem at work, were you able to increase sales? If so, by what percentage? If you were advocating for diversity and inclusion at your local charity, what new programs did you implement to help with that effort, and what was the enrollment like in those new programs? Detail what happened in your anecdote with as much specificity as possible — and quantify, quantify, quantify!

If you want to learn more about how to master the STAR Method, read our article How to Nail “Tell Me About a Time…” Interview Questions .

3. Get Vulnerable

Most MBA admissions essay prompts are written with the goal of getting to know as much about you as possible in the shortest number of words. To do that, you're going to have to share real things from your life — to get personal, intimate, and vulnerable. Do not shy away from this. If you're starting to get emotional during the reflection, drafting, and writing process, good — that means you're on the right track. Keep going.

Pro tip: If it’s making you cry, it will make them cry.

Another good rule of thumb is to put something real and true on the table. Admissions officers have to read thousands of applications from thoroughly qualified individuals, some of whom might come from similar roles to yours, with letters of recommendation from equally impressive supervisors. In order to cut through that noise, you'll have to share something honest.

If you're doing it right, this can feel risky. At some point, you’ll likely think to yourself: “Can I say that?” The answer is: “Yes.” Of course, there is a line, you don’t want to be crass or offensive but always err on the side of being open and authentic.

The very worst thing you can do is be overly cautious and write something you think will please the admissions committee. These poor people have to read thousands of essays. If yours is just like everyone else’s, they’ll fall asleep. Don’t let that happen. Wake them up by putting yourself —your true, bright, vibrant, quirky self—on the page.

4. Don't Exaggerate

Finally, do not exaggerate, over-inflate, or lie. This goes without saying, but admissions committees are looking for honest candidates. The surest way to get rejected is to lie about something. (Business schools do a background check on you before you're properly admitted, so they will find out.) Don't be the person who over-inflates on their essays and then has their offer letter rescinded.

The Types of MBA Essays

All right — since we've covered high-level approaches to the MBA essays, it's time to dig into the various types.

There are three general categories of MBA essays you'll see across the board.

1. Personal Statement

These questions ask you to offer up something sincere about yourself. They'll often touch on such things as your values and your character. In these, you'll want to be as authentic as possible, while also highlighting attributes like leadership, intellectual vitality, and teamwork that business schools are looking for.

Here are a few examples of previous personal statement essays:

• As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program? (HBS)
• What matters most to you, and why? (Stanford GSB)

2. Why an MBA/Why This School

In these, schools first want to hear about how an MBA will fit into your career, both short and long term. Top MBA programs are looking for candidates who will: first of all, be gainfully employed upon graduating, second of all, have an illustrious career that will make their institution look good and encourage future generations of applicants to apply, and third, be consistent and generous donors. That being the case, they want to know about your career trajectory, and how an MBA will fit into it.

Pro tip: Here, you want to be ambitious and inspiring in laying out your future career, but not naïve. Walk the line between shooting for the stars and sounding dreamlike and uninformed.

In this set of questions, you'll also encounter questions geared at figuring out why you would want to attend a specific school. MBA programs want to know that you're serious about attending their school — yield, or the percentage of admitted candidates who accept their offers of admission, is an important metric for them — but they also want to envision how you'll contribute to their admitted class. What will you uniquely bring to the table, the things that you'll do that the other candidates wouldn’t be able to offer?

We've heard former deans of business schools say that, in choosing a class, they're curating a world-class dinner party, and that each person invited to the dinner party has to bring something different. What will you bring to the dinner party?

Another Pro tip: To demonstrate that you've done your research, and to help the admissions committee envision you in their program, indicate which classes you might take when earning your MBA and why, which professors you might hope to study with, and in which clubs you might participate.

Here are a few examples of "why MBA / why this school" essays we've seen before:

• How is a Columbia MBA going to help you? (Columbia)
• What do you hope to gain professionally from the Wharton MBA? (Wharton)
• Why Stanford? Describe your aspirations and how your Stanford GSB experience will help you realize them. (Stanford GSB)

3. Behavioral/Other

Finally, most other essays will be behavioral in the sense that they’ll ask you about experiences, traits, strengths, weaknesses, and achievements. There's a wide variety of topics here, but all the guidelines from above apply, with the final note to always prioritize authenticity (as mentioned in the Personal Statement section) and leadership ability (remember, business schools are choosing future leaders).

Here are a few examples of behavioral/other essays from the past:

• Describe the biggest commitment you have ever made. (Yale SOM)
• Tell us about your favorite book, movie, or song and why it resonates with you. (Columbia)
• Think about times you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others? (Stanford GSB)

Top MBA Program Essay Prompts (Updated 2024)

To help you get started, we've compiled the required prompts from a few top MBA programs below:

1. Harvard Business School (HBS)

• Business-Minded Essay: Please reflect on how your experiences have influenced your career choices and aspirations and the impact you will have on the businesses, organizations, and communities you plan to serve. (300 words)
• Leadership-Focused Essay: What experiences have shaped who you are, how you invest in others, and what kind of leader you want to become? (250 words)
• Growth-Oriented Essay: Curiosity can be seen in many ways. Please share an example of how you have demonstrated curiosity and how that has influenced your growth. (250 words)

For more information, visit A Guide to the HBS Essay .

2. Stanford Graduate School of Business

• What matters to you most, and why? (650 words)
• Why Stanford? (400 words)

Read: What Matters Most When Writing the GSB Essays.

• How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)
• Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

For Wharton-specific advice, visit A Guide to the Wharton Essays .

4. Columbia Business School

• Essay 1: Through your resume and recommendation, we have a clear sense of your professional path to date. What are your career goals over the next three to five years and what, in your imagination, would be your long-term dream job? (500 words)
• Essay 2: The Phillips Pathway for Inclusive Leadership (PPIL) is a co-curricular program designed to provide students with the skills and strategies needed to develop as inclusive leaders. Through various resources and programming, students explore and reflect on the following five inclusive leadership skills: Mitigating Bias and Prejudice; Managing Intercultural Dialogue; Addressing Systemic Inequity; Understanding Identity and Perspective Taking; and Creating an Inclusive Environment. Describe a time or situation when you had the need to utilize one of these five skills, and tell us the actions you took and the outcome. (250 words)
• Essay 3: We believe Columbia Business School is a special place with a collaborative learning environment in which students feel a sense of belonging, agency, and partnership--academically, culturally, and professionally. How would you co-create your optimal MBA experience at CBS? Please be specific. (250 words)

If you’re looking for more tips on the CBS essays, read our Guide to the Columbia Business School Essays .

5. Chicago Booth

• How will a Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250-word minimum)
• An MBA is as much about personal growth as it is about professional development. In addition to sharing your experience and goals in terms of career, we’d like to learn more about you outside of the office. Use this opportunity to tell us something about who you are… (250-word minimum)

*Pro tip: Some essay questions such as these will say “no maximum.” While it’s certainly a good thing that you’re allowed to write more, keep in mind to never write too much. Our rule of thumb for things like this is to never go over 200 words past the “minimum” count.

Read more at A Guide to the Booth Essays .

6. Northwestern Kellogg

• Intentionality is a key aspect of what makes our graduates successful Kellogg leaders. Help us understand your journey by articulating your motivations for pursuing an MBA, the specific goals you aim to achieve, and why you believe now is the right moment. Moreover, share why you feel Kellogg is best suited to serve as a catalyst for your career aspirations and what you will contribute to our community of lifelong learners during your time here. (450 words)
• Kellogg leaders are primed to tackle challenges everywhere, from the boardroom to their neighborhoods. Describe a specific professional experience where you had to make a difficult decision. Reflecting on this experience, identify the values that guided your decision-making process and how it impacted your leadership style. (450 words)

For more on Kellogg’s essays, read How to Nail Your Kellogg MBA Application Essays .

7. MIT Sloan

MIT Sloan doesn’t use traditional essay prompts; instead, applicants are required to submit a cover letter, video, and short answer questions, as well as the other traditional application materials.

Cover Letter

MIT Sloan seeks students whose personal characteristics demonstrate that they will make the most of the incredible opportunities at MIT, both academic and non-academic. We are on a quest to find those whose presence will enhance the experience of other students. We seek thoughtful leaders with exceptional intellectual abilities and the drive and determination to put their stamp on the world. We welcome people who are independent, authentic, and fearlessly creative — true doers. We want people who can redefine solutions to conventional problems, and strive to preempt unconventional dilemmas with cutting-edge ideas. We demand integrity, respect, and passion.

Taking the above into consideration, please submit a cover letter seeking a place in the MIT Sloan MBA program. Your letter should conform to standard business correspondence, include one or more professional examples that illustrate why you meet the desired criteria above, and be addressed to the Admissions Committee (300 words or fewer, excluding address and salutation)

Video Question 1

Introduce yourself to your future classmates. Here’s your chance to put a face with a name, let your personality shine through, be conversational, be yourself. We can’t wait to meet you!

Videos should adhere to the following guidelines:

• No more than 1 minute (60 second) in length
• Single take (no editing)
• Speaking directly to the camera
• Do not include background music or subtitles

Note: While we ask you to introduce yourself to your future classmates in this video, the video will not be shared beyond the admissions committee and is for use in the application process only.

Video Question 2

All MBA applicants will be prompted to respond to a randomly generated, open-ended question. The question is designed to help us get to know you better; to see how you express yourself and to assess fit with the MIT Sloan culture. It does not require prior preparation.

Video Essay 2 is part of your required application materials and will appear as a page within the application, once the other parts of your application are completed. Applicants are given 5 seconds to prepare for a 60-second response.

Short Answer Question

How has the world you come from shaped who you are today? For example, your family, culture, community, all help to shape aspects of your life experiences and perspective. Please use this opportunity to share more about your background. (250 words)

For top-notch advice on the MIT Sloan question prompts, read our articles Expert Guide to the MIT Sloan Short Answer Question and MIT Sloan Video Statement: Overview, Advice, & Common Mistakes .

How to Start Writing Your MBA Essay

So you've read about the types of essays, and seen some of the prompts from top MBA programs. Now it's time to actually start diving into the essay.

The very first thing to do, before putting pen to paper, is to look inward .

Why do you want an MBA? What role will this degree play in your professional growth? How do you imagine it will shape your life? What do you want out of your career? What is the most important thing in the world to you?

Yes, these are life’s deep-end questions, but you’ll need to tackle them in these essays, so before you start all of your writing, take the time to think through them. Go for a run, swim some laps, bake a cake—however you get into the flow — and start a dialogue with yourself. Put down your work, turn your phone off, and give your mind permission to go to the places it usually avoids. That’s a good place to start. That’s where the answers are.

Pro tip: The first sentence is the hardest one to write. When you're starting out, it can be intimidating and anxiety-producing. The trick is to simply put anything down — and don't look back. Keep putting one sentence after the other. You can edit later: let whatever comes to you out onto the page. If you’re struggling with self-critique, dim your computer screen until you can’t even see the words you’re typing. Then keep going.

Additional Tips & Tricks

Once you've started your essay, it's a matter of persistence: keep writing, then keep drafting and editing until you have something you're really proud of.

To help you write a successful MBA essay, here are a few more tips and tricks:

Take Breaks

When you hit the wall — and you will hit the wall — stop and take a breather. This is your brain telling you it needs to do something else. Walk your dog. Take a lap around your room. Eat some cheese. Your body needs sleep every night to function; your mind is the same way. That next leap of inspiration will come exactly at the moment when you’re least expecting it.

Read it Out Loud

When you finally have a draft, print it and read it out loud to yourself. Your ear will catch things your eyes miss. Reading out loud is the best way to pick up on spelling errors, clunky transitions, and paragraphs that still need ironing out. It’s also a good way to envision how the admissions committee will experience your essay.

Don’t be precious with your essay. Send it to anyone willing to read it. Solicit as much feedback as you can. If you don’t like what people have to say, you don’t have to incorporate it, but you need an impartial third party to give notes on what they’re seeing, thinking, and feeling. (You’re too close to things to do it for yourself.) This is where a Leland coach comes very much in handy!

Complete Everything Early

This is more of a timing consideration, but you do not want to trip at the finish line because your internet went down the night before the deadline, or your credit card was denied when paying your application fee (it's happened before). Don't let that be you!

Here is another article to get you started, written by an expert essay coach: 7 MBA Essay Tips to Make You Stand Out in 2022 .

Example MBA Essays

Finally, here are two essays to help inspire you. The first, a personal statement essay, was submitted by an admit to Berkeley Haas' Executive MBA program; the second, a career goals / why MBA essay, was submitted by an admit to Chicago Booth's deferred MBA program.

Haas Admit:

A person’s identity is shaped by many different aspects, including family, culture, personal interests, and surrounding environments. Please share a facet of your identity or story that is essential to who you are. (300 words) My upbringing in India, filled with countless myths and legends, had a profound influence on me. The most formative tale was about a sage who prays for years to the goddess of knowledge, but in vain. In the end, the goddess didn’t appear for the sage because he was turning his prayer beads the wrong way! As a child, this story upset me: the sage worked so hard and had the right intentions. As an adult, though, I’ve come to realize that the goddess of knowledge was right: you can’t succeed unless you do things the right way.

Seven years ago, two friends and I started a company, XXXX: a digital health platform that would allow patients to store medical records online and consult doctors remotely. We had early success—we brought on 2,000 patients at XXXX, a gynecology clinic in XXXX—but ultimately we didn’t have the resources to properly scale, and had to shut the company down. Among the many lessons I learned, the most valuable was that ideas and hard work are common; businesses succeed or fail based on execution—on doing things the right way. Two years ago, I relearned this lesson in the most painful way possible: when my marriage ended. My wife and I loved each other, but we weren’t there for each other when it mattered most. Our feelings weren’t enough—we had to back them up with the right actions.

It’s disheartening when you have good intentions but still fall short. When this happens, though, you have to keep trying—because eventually you will do things the right way. I carry the story of the sage with me always, not as a harsh lesson, but as a motivating goal: one that keeps me striving towards doing things the right way.

Booth Admit:

How will the Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250 word minimum)

I want to start a geothermal company that will help lead the energy transition away from fossil fuels and toward renewable energy—by targeting existing oil wells as sites for geothermal plants. Oil fields are close to electric grids and have high nearby subsurface temperatures, making them ideal sites for geothermal plants. By building geothermal infrastructure nearby, my company will produce cleaner, cheaper energy, making it more profitable for operators to switch from oil to geothermal. As oil companies decommission their wells, I’ll negotiate for their land rights, so I can use their existing wells for new geothermal vents. I want my company to prove the case for economically viable, carbon-neutral energy production.

After getting an MBA, I want to start a geothermal company which will help me lead the energy transition away from fossil fuels to renewable energy. I plan to target developed oil fields in Texas, where, in many places, producing wells are flowing enough hot fluid to generate clean energy. Using this geothermal heat, the carbon footprint of oil and gas extraction will decrease as fewer fossil fuels are utilized to power surrounding infrastructure. As the wells approach their economic life, I will negotiate the lease from various operators, saving them millions in plug and abandonment costs, and retrofit the wells for direct geothermal energy production via closed-loop binary fluid systems, bringing emissions to zero. To accomplish this goal, I need to shore up my knowledge of energy economics and entrepreneurial finance, develop a strong sense of leadership, and build a network of like-minded individuals that will help me lead the transition and I believe I can get those things at Chicago Booth.

My immediate career goal is to develop my first co-production site in Shelby County, Texas at the Blanton well site, which produces abnormally heated fluid from the flanks of an active salt dome. Before investing in capital expenditures, developing a strong sense of energy economics and broader markets is necessary to verify financial feasibility. The University of Chicago, through the Graduate-Student-At-Large: Business program, is already allowing me to accomplish this goal with my enrollment in “Microeconomics” with Professor Andrew McClellan. His instruction helped me understand the impact taxes and subsidies have on market equilibrium, an important aspect of renewable energy as green energy tax incentives continue to change on a yearly basis. As my company continues to grow, having a strong finance and accounting foundation is imperative to building and sustaining a healthy company. Electives such as “Accounting for Entrepreneurship: From Start-Up through IPO” will provide the skills I need to be successful by following the life-cycle of a business that originates as a start-up and covers topics such as building an initial accounting infrastructure. I understand that the execution of the business is as important as developing the idea and proof of concept, and Booth is the best place for me to develop financial fluency.

Leading the energy transition will require a strong sense of leadership. Not only will I need to lead those I get to work with over my career, but to lead the energy transition, and reverse the impact fossil fuels have had thus far, I must have the emotional intelligence to inspire others to join me in my journey. The “Interpersonal Dynamics” course at Booth will allow me to develop my communication skills and better understand the emotions and perceptions of my colleagues. These skills, synthesized with leadership development acquired in “Leadership Practicum” will prepare me to act as a relational leader, who understands the needs of others. As a relational leader, I hope to foster an environment which promotes happiness and maximizes efficiency, not only to make our efforts in changing the world more successful, but to excite other people to join our cause.

To find the greatest chance of success in leading the energy transition, I will need a network of like-minded individuals who can provide a diversity of thought. Chicago Booth provides the opportunity to develop that network through different community experiences. The Energy Club’s “Energy Forward” conference, which designates time to topics in oil and gas and renewable energy will allow me to hear from industry leaders, build meaningful relationships with peers, and contribute my sector experience to the public forum as I learn from those around me. Opportunities through the Entrepreneurship and Venture Capital Group such as “SeedCon” will help me connect with successful entrepreneurs and early-stage investors whose ideas and funding might change the course of my venture’s trajectory. Even in the GSALB program, I have had the opportunity to connect with other students in various sectors, including the energy industry. I hope to continue to strengthen those connections and continue building new ones with matriculation into the full time program.

Connect with an Expert for all your MBA Essay Questions

We know that a lot goes into the process of MBA essay writing. Research, planning, and execution all are major stages that take a lot of time. If you’re looking to fast-track your essay writing process while still blowing away the admission committee, try looking at some of our all-star MBA admissions consultants . We have a wide array of experts ready to give you as much help with MBA essays as you need, just check out some of our top-rated coaches below!

FAQs for Writing Your MBA Essay

What is the most important aspect of an MBA essay that admissions committees are looking for?

• The most crucial aspect of an MBA essay is authenticity. Admissions committees want to see the real you, so be honest and genuine in your responses. Highlight your unique experiences, values, and aspirations to stand out.

How long should my MBA essay be?

• The length of your MBA essay will depend on the specific prompts and guidelines provided by each school. Generally, essays range from 500 to 1,000 words. Always adhere to the word limit specified in the prompt. In the event that there’s no limit, we recommend floating within 200-300 words of whatever posted word count there is.

Can I use the same essay for multiple MBA applications?

• You can use similar content, but it’s essential to edit each essay to be about the specific school and prompt. Schools are looking for personalized responses that demonstrate your understanding of their program and how it aligns with your goals.

How do I figure out what to write about?

• Select experiences that showcase your leadership, problem-solving skills, and personal growth. Focus on stories that highlight your unique qualities and align with the values and culture of the MBA program you're applying to.

What should I avoid doing in my essay?

• Avoid clichés, generic statements, and exaggerations. Be specific and detailed in your responses. Also, steer clear of overly technical jargon that might be hard for the admissions committee to understand unless it’s directly relevant to your story.

Who can I ask for feedback on my essay?

• Seeking feedback from trusted friends, family, or mentors can be very helpful. In addition, consider working with one of our admissions coaches who can provide professional insights and help refine your essay to make it more compelling.

What should I do if I don’t have a traditional business background?

• If you don’t have a traditional business background, focus on transferable skills and experiences that highlight your leadership, analytical abilities, and teamwork. Demonstrate how your unique perspective will contribute to the MBA program and your future career.

How do I handle multiple essay prompts for the same school?

• Approach each prompt separately and ensure that each essay provides new insights about you. Avoid repeating the same information across essays. Instead, use each essay to highlight different aspects of your experiences, skills, and aspirations.

Here are several other articles that you may find helpful as you put together your MBA application:

• The Most Frequently Asked Questions on MBA Applications
• How to Answer the "Why an MBA?" Essay Question
• My Top Piece of Advice for MBA Applicants
• How I Nailed My MBA Interview and Gained Admission to Top 10 Business Schools
• 4 Expert Tips on Paying for Business School

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How to Nail Your Kellogg MBA Application Essays

Tips and tricks that will help you craft the best application essays possible and get admitted into Kellogg.

MBA Admission Essay Samples

Featured Expert: Anand Singh, MBA

Are you looking for some MBA admission essay samples? Look no further. In this blog, we share four outstanding MBA admission essay samples that will definitely inspire you to write your own. 

Most business schools will give you specific essay prompts that you will need to answer with your essay, but ultimately, you will either be writing an  MBA personal statement , an  MBA statement of purpose , or an  MBA diversity essay . These are the three most common types of admission essays, and they can all be challenging to write. Reviewing examples, giving yourself enough time to write and edit, and working with an expert such as an  MBA essay consultant  can really improve the quality of your admissions essay. To help you get started, we’ve put together a few examples with prompts from some of the top business schools.

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Article Contents 8 min read

Mba admission essays: sample #1.

Prompt from Wharton Business School : Considering your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words).

Fifteen years ago, after graduating from high school, I left Tanzania and moved to the United States because I wanted to study multimedia marketing, and my research told me there was no better place to learn. I moved halfway across the world at the age of seventeen to follow my dreams of becoming an advertising expert and opening my own firm one day.

It took me some time to find my footing in the US. I often felt isolated and confused. Sometimes, it was little things. For example, I remember the first time I went into a grocery store and found that the food was measured in pounds. I grew up using the metric system, so instead of spending twenty minutes in the store as planned, I spent almost an hour because I had to calculate the weight of things.

Other times, it was bigger things that made me feel isolated. Like the second time I went to that same grocery store and asked a young woman who worked there where I could find scallions, she responded with a blank stare. After I explained what they were, she informed me that they are called spring onions and that if I was going to live in America, I should learn to speak English, or I could go back to where I came from.

I always made it a point to try and learn as much as possible about the places I visited to ensure that I didn't make anyone feel uncomfortable or end up feeling uncomfortable myself. I eventually found the International Student Association at the University of X, where other international students embraced me and introduced me to American students with whom I am still friends to this day. One of whom I fell in love with and married.

My experiences as an international student helped me understand the importance of being welcomed and having access to information. I know that 30% of Wharton business school's student body comprises international students and that every year, it welcomes more. I would like to join the efforts of the students who help make their transition to life in America easier.

Furthermore, I believe that my experiences have taught me to be more open-minded. I look forward to sharing my point of view with students from all over the world and having the chance to learn from them too.  (396 words)

Want to see more Wharton MBA essay examples ?

Prompt from Harvard Business School : Briefly tell us more about your career aspirations. (300 words)

My long-term career goal is to advise small businesses in my community and help them grow. I have been working as an associate business advisor with a local bank for almost a decade, and one of the many things that I have learned from this position is that several business owners do not have access to information that can go a long way toward improving, and sometimes even saving, their businesses. 

Having grown up in a relatively underserved community, I understand the importance of supporting local businesses and ensuring that we reinvest in our own communities. However, as a consumer, I also understand how difficult it can be to do this when there are cheaper and faster ways to access the same products or services that a local business offers. 

Over the years, I have built and maintained relationships with over 100 business owners in various industries and helping them manage their finances has taught me about business financial planning. Furthermore, I have had the opportunity to build practical experience through an internship with a local consulting agency.

I believe that these experiences have given me a solid foundation, but to achieve my goal of becoming a business consultant and helping small business owners, I need to learn more about business administration and management. 

I chose to apply to the Harvard Business School MBA program because it has a rigorous curriculum emphasizing real-world experience through the FIELD immersion program and partnerships with other institutions. This is the perfect program for a person like me who learns by doing. 

I am ready and eager to take this next step in my career so that I can help those around me get the most out of their businesses. I believe that this is the perfect program to help me improve on the skills required to achieve my goal.

Want to learn how to write a Harvard MBA personal statement ?

Prompt from Kellogg Business School : Kellogg’s purpose is to educate, equip & inspire brave leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created lasting value. What challenges did you face, and what did you learn? (450 words)

As one of six operations managers in a contact center, I spend most of my days making decisions that are meant to create lasting value. I lead a team of thirty employees, and my job is to maximize efficiency by ensuring that we have enough employees to provide the service requested by our clients and that the employees have everything they need to do their jobs well.

I was promoted to this role a year ago, and one of the issues I wanted to tackle was our high turnover rate. I know that contact centers have notoriously high turnover rates, but instead of the expected 30 - 40%, we were averaging a rate of 60%. This was not only costing the company a lot of money, but it was reducing the quality of the service that we could provide for our clients.

I spent months pouring over the numbers, trying to understand why we were losing so many employees and what we could do to change it. We pay our agents above market average, give employees good health benefits and vacation time, and hold several contests and competitions to keep them motivated.

After a few months of analyzing the data and finding nothing, I decided to go straight to the source. I changed the company's exit strategy procedure. Instead of a conversation between exiting contact center agents and their former supervisors, they would simply fill out an anonymous survey online that only a few people had access to.

The comments on these surveys helped me understand that the issue actually came from our hiring practices. Most of the comments showed me that many of our new recruits were not understanding the role they were signing up for. So, they would begin working, find something completely different from what they expected and decide to leave.

This information allowed me to take the lead and make some changes that benefited the whole company. I worked with an HR consultant to create better job descriptions that all the different managers now use when hiring contact center agents. Our turnover rate is now 22%, which is lower than the national average for contact centers. 

I pride myself on my ability to look at problems objectively and approach them from different angles until I find a solution. In this case, I was able to do the same thing, and in the process, I learned the importance of asking questions and looking beyond the numbers.

I am conscious of the fact that I still have a lot to learn, and I am eager to do so because I know that the knowledge I gain from this program will help me do right by my team. (449 words)

Check out more Kellogg MBA essay examples !

Prompt from Columbia University : Tell us about your favorite book, movie, or song and why it resonates with you. (250 words)

When I first started writing this essay, I began by writing a list of all my favorite books. I had filled about two pages with titles when I realized that I don't have one favorite; I have several. I initially told myself that I should talk about a business book, or something related to finances, but as much as I enjoy such books and as much as I learn from them, they are honestly not my favorites. 

After careful consideration and a few pro-con lists, I decided to write about one of the books that I have read and enjoyed multiple times: The girl with the louding voice, by the Nigerian author Abi Dare. This book follows a young girl from a poor and remote community as she tries to raise enough funds to get an education and use what she calls her 'louding voice.' Her story is both heartbreaking and inspiring. 

This particular book resonates with me so much because it reminds me of the importance of literacy and that millions of young girls worldwide do not have access to education. A cause that I am very passionate about.

I have and continue to donate my time and money towards changing things for the better. That is why I started an initiative in our publishing house to distribute books in underserved areas and underfunded schools. I hope that the knowledge and know-how that I will gain from your MBA program will allow me to do even more to help.  (250 words)

Want to see more MBA admission essays from the best MBA programs in the US ?

• More Columbia MBA essay examples
• Chicago Booth MBA essay examples
• Haas essay examples
• Stanford MBA personal statement examples
• Kelley MBA essay examples
• Yale MBA essay examples
• Cornell MBA essay examples

As you can tell from the different essays you just read, business schools can ask MBA applicants about various topics. Sometimes, the same school might even give you several different prompts and ask you to choose a few from the list.  Harvard MBA personal statement  prompts are a great example of this. It is therefore important to review as many MBA admission essay samples as possible to get inspiration and familiarize yourself with the proper structure of an admission essay.

We would be remiss if we did not remind you that while looking at MBA admission samples for inspiration is great, you should not use these essays or parts of these essays as your own. Not only is this unethical, but  universities can detect plagiarism , and it can have severe consequences.

After reviewing examples, you should start by brainstorming for your own essay. Think about the experiences and motivations that have led you to apply for an MBA program and your reasons for choosing each particular MBA program that you are applying to. You can then use this information, along with examples and anecdotes from your academic and professional background to create an MBA admission essay that will stand out.

Write down as much information as possible when you are brainstorming for your essay, this information can be very helpful when you start to prepare for MBA interviews . ","label":"Bonus tip","title":"Bonus tip"}]" code="tab1" template="BlogArticle">

We recommend that you give yourself at least six to eight weeks to go through this process. If you're unsure how to craft your own essay, invest in MBA admissions consulting . The consultants can guide you through the brainstorming, writing, and editing process to help you ensure that you are submitting an essay that is not only compelling but original. Thus, improving your overall chances of getting into your chosen MBA program. 

Your admission essays are very important. They give you an opportunity to present your strengths and explain your weaknesses to the admission committee. They also give you a chance to tell them exactly what you have to offer and why you deserve a spot in their class. A well-written essay can differentiate you from other candidates and significantly improve your chances of getting into your program.

MBAs are highly sought after, so the competition to get into the programs can be fierce, especially for the top institutions such as  Ivy League schools . You will need a stellar application if you want to get in.

That will depend on the school you are applying to and the specific type of admission essay that has been requested. Unless otherwise specified by the school, your essay should be between 400 and 650 words.

Not all MBA programs ask for one, but the majority of them do. Many schools require more than one admission essay, so you should always verify the school's requirements you're interested in.

A personal statement is one of the many different types of admission essays. You may be required to write a personal statement and a different type of essay, such as a letter of intent. Or your chosen school may only require one essay. Either way, you should verify the school's admissions page for the most accurate and up-to-date information.

They don't necessarily change every year, but they are subject to change depending on the school and the admission committee. You should always check the school's website before you start writing your essays to be prepared.

If you want your MBA admission essay to stand out, you need to make sure that you are showing instead of telling. Use specific examples and short anecdotes to back up any claims that you make about yourself. You should also make sure that you are following any instructions or guidelines provided by the school. If you truly want to beat the competition and craft an outstand essay, you may want to work with an MBA essay consultant.

An MBA essay consultant is an admission expert that helps students through the MBA admissions process, specifically with admission essays. They guide students as they try to craft their personal statements or other MBA admission essays. These consultants also help students improve their research and writing skills.

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50 MBA Essays That Got Applicants Admitted To Harvard & Stanford

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What Matters? and What More? is a collection of 50 application essays written by successful MBA candidates to Harvard Business School and Stanford Graduate School of Business

I sat alone one Saturday night in a boardroom in Eastern Oregon, miles from home, my laptop lighting the room. I was painstakingly reviewing a complex spreadsheet of household energy consumption data, cell by cell. ‘Why am I doing this to myself? For remote transmission lines?’…I felt dejected. I’d felt that way before, during my summer at JP Morgan, standing alone in the printing room at 3 a.m., binding decks for a paper mill merger that wouldn’t affect my life in the least.

That’s how an analyst at an MBB firm started his MBA application essay to Stanford Graduate School of Business. His point: In a well-crafted essay, he confronts the challenge of finding meaning in his work and a place where he can make a meaningful difference. That is what really matters most to him, and his answer to Stanford’s iconic MBA application essay helped get him defy the formidable odds of acceptance and gain an admit to the school.

Getting into the prestigious MBA programs at either Stanford Graduate School of Business or Harvard Business School are among the most difficult journeys any young professional can make.

NEARLY 17,000 CANDIDATES APPLIED TO HARVARD & STANFORD LAST YEAR. 1,500 GOT IN

This collection of 50 successful HBS and GSB essays, with smart commentary, can be downloaded for $60

They are two of the most selective schools, routinely rejecting nine or more out of every ten applicants. Last year alone, 16,628 candidates applied to both schools; just 1,520 gained an acceptance, a mere 9.1% admit rate.

Business school admissions are holistic, meaning that while standardized test scores and undergraduate transcripts are a critical part of the admissions process, they aren’t the whole story. In fact, the stories that applicants tell the schools in the form of essays can be a critical component of a successful application.

So what kinds of stories are successful applicants to Harvard and Stanford telling their admission officers? For the first time ever, a newly published collection of 50 of these essays from current MBA students at these two schools has been published. In ten cases, applicants share the essays they wrote in applying to both schools so you can see whether they merely did a cut-and-paste job or approached the task anew. The 188-page book, What Matters? and What More?, gains its title from the two iconic essay prompts at Harvard and Stanford.

THOUGHTFUL CRITIQUES OF THE ESSAYS

Stanford can easily boast having the most difficult question posed to MBA applicants in any given year: In 650 words or less, candidates must tell the school what matters most to them and why. Harvard gives applicants ample room to hang themselves, providing no word limit at all, “What more would you like us to know as we consider your candidacy?”

One makes this unusual collection of essays powerful are the thoughtful critiques by the founders of two MBA admissions consulting firms, Jeremy Shinewald of mbaMission and Liza Weale of Gatehouse Admissions. They write overviews of each essay in the book and then tear apart portions by paragraphs to either underline a point or address a weakness. The book became available to download for $60 a pop.

As I note in a foreword to the collection, published in partnership with Poets&Quants, the essay portion of an application is where a person can give voice to who they are, what they have achieved so far, and what they imagine their future to be. Yet crafting a powerful and introspective essay can be incredibly daunting as you stare at a blank computer screen.

APPLICANTS OPEN UP WITH INTIMATE STORIES THAT SHOW VULNERABILITY

One successful applicant to Harvard Business School begins his essay by conveying a deeply personal story: The time his father was told that he had three months to live, with his only hope being a double lung transplant. had to undergo a lung transplant. His opening line: “Despite all we had been through in recent years, I wasn’t quite sure what to expect when I asked my mother one summer evening in Singapore, ‘What role did I play during those tough times?’”

For this candidate to Stanford Graduate School of Business, the essay provided a chance to creatively engage admission readers about what matters most to him–equality-by cleverly using zip codes as a hook.

60605, 60606, 60607.

These zip codes are just one digit apart, but the difference that digit makes in someone’s life is unfathomable. I realized this on my first day as a high school senior. Leafing through my out-of- date, stained, calculus textbook, I kept picturing the new books that my friend from a neighboring (more affluent) district had. As college acceptances came in, I saw educational inequality’s more lasting effects—my friends from affluent districts that better funded education were headed to prestigious universities, while most of my classmates were only accepted by the local junior college. I was unsettled that this divergence wasn’t the students’ doing, but rather institutionalized by the state’s education system. Since this experience, I realized that the fight for education equality will be won through equal opportunity. Overcoming inequality, to ensure that everyone has a fair shake at success, is what matters most to me.

HOW AN APPLICANT TO BOTH SCHOOLS ALTERED HIS ESSAYS

Yet another candidate, who applied to both Harvard and Stanford, writes about being at but not fully present at his friend’s wedding.

The morning after serving as my friend’s best man, I was waiting for my Uber to the airport and—as usual—scrolling through my phone,” he wrote. “I had taken seemingly hundreds of photos of the event, posting in real time to social media, but had not really looked through them. With growing unease, I noticed people and things that had not registered with me the night before and realized I had been so preoccupied with capturing the occasion on my phone that I had essentially missed the whole thing. I never learned the name of the woman beside me at the reception. I could not recall the wedding cake flavor. I never introduced myself to my friend’s grandfather from Edmonton. I was so mortified that before checking into my flight, I turned my phone off and stuffed it into my carry-on.

The Stanford version of his essay is more compact. In truth, it’s more succinctly written and more satisfying because it is to the point. By stripping away all but the most critical pieces of his narrative, the candidate focuses his essay entirely on his central point: the battle of man versus technology.

Even if you’re not applying to business school, the essays are entertaining and fun to read. Sure, precious few are New Yorker worthy. In fact, many are fairly straightforward tales, simply told. What the successful essays clearly show is that there is no cookie-cutter formula or paint-by-the-numbers approach. Some start bluntly and straightforwardly, without a compelling or even interesting opening. Some meander through different themes. Some betray real personality and passion. Others are frankly boring. If a pattern of any kind could be discerned, it is how genuine the essays read.

The greatest benefit of reading them? For obsessive applicants to two of the very best business schools, they’ll take a lot of pressure off of you because they are quite imperfect.

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Homepage > MBA Admissions > MBA essay – 5 types of essays explained with examples

MBA essay – 5 types of essays explained with examples

Posted by Suheb Hussain | Aug 2, 2022 | MBA Admissions , MBA Application Process

MBA essay is a powerful means for you to showcase your worth to your target business school. It holds a 15% weightage in your application. The essay in MBA applications gives you a chance to showcase those aspects that you’re unable to show in your resume.

But, what are the various ways in which admissions officers use the MBA essay to evaluate your candidacy?

In this article, we’ll explore the 5 types of MBA essays that you can expect to answer through your MBA applications.

Here are the 5 types of MBA essays typically asked in a business school application:

• MBA essay 1 – Goals
• MBA essay 2 – Self-reflection
• MBA essay 3 – Contribution
• MBA essay 4 – Leadership
• MBA essay 5 – Video

Let’s look at each one of these five types of MBA essays:

Goals Essay

This is one essay that you can expect to see in most schools’ MBA applications. The purpose of this essay is to understand your motivations for coming to business school and your plans thereafter. The question comes in all kinds of variants and word limits.

For example, Wharton has a 500-word question on this, whereas Tuck has a 300-word question on this. MIT Sloan , on the other hand, does not ask you about your goals at all. Some schools ask you to also talk about why you are interested in their specific program, as part of the same prompt.

Some examples of such MBA essays include:

• Booth : How will the Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250 words minimum)
• Darden : What is your short-term, post-MBA goal and why? (150 words)

Here are articles on MBA essay analysis for 2021 admissions for a few top US business schools:

• Harvard Business School
• Stanford GSB
• Chicago Booth
• Dartmouth Tuck
• Michigan Ross
• UC Berkeley Haas

Values, Identity, Personal Qualities, and Self-Reflection Essay

This is a broad category that encompasses several different kinds of MBA essays. For example, some schools ask you to introduce yourself to your classmates (e.g. HBS, UT Austin). Answering such a question would require you to introspect.

On the other hand, for over a decade, Stanford GSB required applicants to talk about what matters most to them and why. Such questions require deep introspection in order for you to get to the core of your personality and influences. Such essays could also include failure essays or essays that ask you to talk about an ethical dilemma that you might have faced. Many schools have a variant of this kind of essay.

• Kellogg : What values are important to you and how have they influenced you? (450 words)
• Yale : Describe the biggest commitment you’ve ever made. (500 words)
• Tuck : Tell us who you are. (300 words)

Here are detailed articles on MBA essay analysis for 2019 – 2020 admissions for a few top European business schools:

• London Business School
• Oxford Saïd

Contribution Essay

Student-led activities are at the forefront of most schools’ culture. Consequently, an active student body is imperative for the success of student life initiatives.

The contribution essay in MBA applications is a great way for schools to assess what applicants might bring to the table. Some examples of such essays include:

• Wharton : Describe an impactful experience or accomplishment that is not reflected elsewhere in your application. How will you use what you learned through that experience to contribute to the Wharton community? (400 words)
• ISB : There will be 900 students in the class of 2021. Why should you be one of them? (400 words)

Leadership, Achievements & Impact Essay

In this type of MBA essay, you usually have an opportunity to share a positive anecdote from your past to communicate your future potential to the admissions committee.

• Darden : Please provide an example of a situation in which you made a meaningful impact (200 words)
• INSEAD : Describe the achievement of which you are most proud and explain why

Video Essay

Video essays have been a relatively new innovation. These essays have an important distinction in that you may either have an opportunity to do retakes and submit your response in a considered manner or record your video impromptu.

These essays could demonstrate your executive presence and ability to think on your feet. These could give the admissions committee a chance to assess softer aspects of your candidacy like body language, communication skills, and presence of mind.

• MIT Sloan (pre-recorded): Please introduce yourself to your future classmates via a brief 60-second video statement.
• Kellogg (impromptu): What are your career aspirations? How will you fulfill them and how will Kellogg help you?

Helpful MBA Essay tips

The above list is not a mutually exclusive cumulatively exhaustive (MECE) list of MBA essays. The idea here is to introduce you to the different kinds of MBA essay questions.

I have seen cases where an applicant can come across as a totally different person from one school to another simply on the basis of the essay questions asked and the responses to those questions.

While applying, you may experience that the application process can be taxing. In this time of duress, you may be tempted to recycle content from one school’s MBA essay in another place.

In those cases, I recommend that you resist the temptation and write a new response, catered to the specific essay prompt for the business school, even if leveraging the same anecdote. This would allow you to put your best foot forward.

About the author

Nupur Gupta is a Wharton graduate and also the recipient of the Wharton India fellowship. She serves on the board of the US-based non-profit AIGAC, i.e. the Association for International Graduate Admissions Consultants. Nupur is also the founder of  Crack The MBA , an MBA consulting firm that has a 95% success rate to leading business schools globally. To get in touch, please send your profile details to [email protected]

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2024-2025 Wharton MBA Essay Tips + An Example

Originally published on July 13, 2023. Updated on July 3, 2024.

The Wharton MBA essay prompts are confirmed for 2024-2025 and they remain unchanged from last year. The questions are direct and allow enough word count to paint a robust picture of who you are and why Wharton is right for you (and vice versa). As such, this application can be a good one to tackle early in the process. The deadlines are also early in each round, which lends additional credence to this approach.

To help you get started, we’re sharing a Wharton MBA essay example as well as some tips to use while crafting your own. 

Wharton MBA Essay Questions

• How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)
• Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

Wharton MBA Essay Advice

While the Wharton essay questions read as fairly straightforward, don’t let them lead you down the path of writing bland essays.  Run of the mill essays do nothing to help you stand out from the sea of applications Wharton receives. Additionally, despite the generous word count, you will absolutely need to be strategic about what you include – and don’t.

Your Career Goals Are the ‘Anchor’ For Essay One

When it comes to the first essay, the critical thing to keep in mind is that all of your content should be ‘anchored’ by your short – and long-term career goals . If you haven’t given robust thought to these and done your due diligence to ensure they are sound, now is the time to do so.

Once you have defined and refined your career goals, you need to think backwards and forwards.

By thinking backwards, we’re encouraging you to think about the formative experiences that led you to your post-MBA career goals. Perhaps in your work as a consultant you were staffed on a healthcare project that opened your eyes to how complex yet exciting the healthcare industry can be. This sparked your interest in shifting to a strategy role within a healthcare company where you can make a lasting impact on the industry and those it touches. Tell the story of that case, focusing on why it was so eye-opening, so the adcom can really feel your passion and the authenticity behind your goals.

By thinking forwards, we’re recommending that you think very specifically about the skills you need to build to be successful in your target career. Then, research and describe the unique elements of Wharton’s program that will help you to build them. If the examples you cite are offered by other business schools, they are not specific enough to make a compelling argument as to why Wharton will best position you for success. Getting this part right takes work and that is exactly why it matters.

Focus Essay Two on Being a ‘Giver’ Not a ‘Taker’

When it comes to the second essay, take a cue from what Wharton professor extraordinaire Adam Grant’s concept of ‘ givers and takers ’. Whereas the ‘why Wharton’ section of the first essay can cover what you will ‘take’ from the experience, this essay should focus on the ways in which you will be a ‘giver’ while at Wharton and even after graduation. A giver ‘…[looks] to help others by making an introduction, giving advice, providing mentoring, or sharing knowledge, without any strings attached.’

To be in a position to ‘give’, you need to have a unique knowledge base, personality trait, or past experience from which others will benefit. This is the crux of the essay. It is, first and foremost, the place to share what distinguishes you from other applicants. Because the first essay is so career focused, we urge clients to write about something personal here.

For example, a past client discussed how she would use the determination that had helped her overcome personal challenges to motivate her peers in Wharton Women in Business. She went on to describe a specific area of programming she would bring to the club that tied in with some of the personal challenges she had conquered.  The essay was strategic, specific, and thoughtful (and it was successful in earning her an acceptance with full scholarship).

Wharton MBA Essay Example

Because it’s often hard to put theory into practice, below is a Wharton MBA essay example from one of our clients who was accepted (with scholarship!).

Wharton MBA Essay Example – Essay 1

My experience advising consumer products companies at [company x] and driving strategic go-to-market decisions at [company y] have sparked a fascination with strategy at the intersection of consumer and technology. Coupled with a Wharton MBA and a post-MBA role at a consumer technology startup, I plan to leverage these experiences to, one day, lead the strategy function of a company that disrupts a previously-established market by understanding and changing consumer behavior, like Airbnb or StitchFix.

In my work to date, I have seen both ends of the innovation spectrum, which has driven home the importance of responding to quickly evolving customer needs. At [company x], while interviewing company executives on a project for a multinational food manufacturer, I was surprised to find that they were focusing investment on legacy products that, while historically lucrative, would not position the company for future success in the face of changing consumer trends. In contrast, [company y] makes every strategic play based on customer needs. When customers became increasingly segmented by industry, we reorganized the sales team into industry verticals. When COVID-19 struck, we released [product], a product that helps customers evaluate how to safely restart operations. Combining my [company x] and [company y] experiences, I see an opportunity to leverage a deep understanding of consumer trends, based in data and analytics, to disrupt a consumer market with technology.

To succeed in this journey, I need to build the core business principles that were not a part of my liberal arts undergraduate education and develop my personal leadership style. At Wharton, a double major in Business Analytics and Strategic Management will provide a deep understanding of business fundamentals while teaching me to be an innovative strategic leader. Classes like Managing the Emerging Enterprise with Exequiel Hernandez will provide hands-on experience analyzing high-growth organizations, teaching me the fundamental principles of managing a disruptive consumer technology firm, from early competitive positioning to organizational structure and the strategic and operational art of expansion.

Further, understanding and developing my personal leadership style will be paramount to my future career. By taking part in the McNulty Leadership Program’s Leadership Ventures, such as the Quantico Intensive, I will apply my existing teamwork skills to a fast-paced problem-solving exercise. As someone who has always found growth in situations outside my comfort zone, I am excited to explore my personal leadership traits in this intense, hands-on environment, which will prepare me for the dynamic pace of the consumer technology industry.

Lastly, a leadership position in the Technology Club will provide access to Wharton’s broad industry resources and alumni base, preparing me to hit the ground running in a post-MBA role at a consumer technology start-up. Joining an existing but early stage company will expose me to the ins and outs of my target industry and, as is the nature with start-ups, provide experience playing multiple roles in a dynamic format. This breadth of experience will provide a holistic perspective on a consumer technology company’s growth levers and industry dynamics, solidifying my preparation to serve as a strategic leader.

Wharton MBA Essay Example – Essay 2

My parents nicknamed me “the quiet giant” because I was always the underdog whose determination surprised those who underestimated me. I grew up smaller than my peers, so when my softball coach told me that my size would prevent me from being competitive, I was crushed by his quick judgment of my size. Rather than letting this criticism deter me, I became resolved to prove him wrong. I persistently practiced my pitching technique and, two years later, was the best pitcher in the league, going on to win the all-star championship. In this pivotal moment, I was overcome with pride and realized that success was possible if I kept my will to persevere and pushed past my ‘limits’.

Throughout my life, I have leveraged this determination to benefit the communities and teams of which I have been a part. At [company y], I led a team of ten to create an automated headcount dataset that saved the strategy organization hundreds of hours of manual work each quarter. While this project required strategic alignment and technical creativity, my biggest contribution was my ability to motivate the team. We hit many roadblocks, but I took on every challenge with an open mind, encouraging my team to think creatively and listening receptively to each person’s perspective. As a result, our solution transformed the way the organization reports on headcount growth.

These same motivating principles and teamwork skills will allow me to make valuable contributions to the Wharton community. I look forward to using my determination to help motivate my learning team when coursework is challenging or the demands of recruiting wear on us. Through core classes like Corporate Finance, the difficulty of which has been emphasized by current students, I will work closely with my learning team and encourage my peers to persevere.

As a leader of WWIB, I look forward to working alongside my female peers to build our confidence in business settings and otherwise. As a woman in the male-dominated field of consulting, I have unfortunately felt the impact of being overlooked. After joining [company y], I attended courses on public speaking for women and was encouraged to voice my opinions. As a result of my determination to grow in this way, my confidence and presentation skills improved, which enabled my promotion to Manager. I look forward to continuing to develop these skills within WWIB alongside my diverse and talented female peers.

We hope you found this Wharton MBA essay example helpful and can apply our essay writing tips to your own personal narrative. We’re here to help if you’re struggling. Click here to request a free consultation . 

Katie is a passionate mentor and coach, helping her clients craft a unique, compelling story by leveraging her experience as a corporate executive, alumni interviewer, and campus recruiter. Before completing her MBA at Kellogg, Katie spent five years in banking where she learned practical finance skills as well as how to operate in a demanding, high pressure environment. She pursued an MBA in order to transition to an industry role where she could utilize her finance knowledge to drive change within an organization. Post-MBA, she worked in finance and strategy for a leading CPG firm, progressing to an executive role leading the finance function for a $2B business segment. Her experience managing diverse teams led to a passion for developing others. In addition to her day-to-day responsibilities, she led her firm’s MBA recruiting efforts and served as an alumni admissions interviewer for Kellogg.

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MBA Essay Examples, Tips, and Analysis

Y our MBA application essays are your best opportunity to share meaningful life experiences that hide in the “white spaces” of the resume and to tell admissions officers not only “what” you have achieved but also “why” those achievements are meaningful to you.

Your MBA application essays are going to be crucial if you are competing for a spot at one of the world’s top business schools.

These resources will show you how to excel in the rigorous MBA essay writing challenges ahead of you, provide you with the guidance to create MBA essays that will impress admissions officers, and share MBA essay examples that illustrate our advice in action.

Second, we survey the five most frequently asked MBA essay questions. We preview video essay questions and link to detailed guidance on how to tackle this emerging class of application essays.

Third, we will teach you how to choose topics and stories for your essays and share a story-outlining technique to help you tell those stories.

Common MBA Essay Forms: Persuasive versus Narrative Essays

There are two primary forms that MBA application essays take: persuasive essays and narrative essays. In a persuasive essay, you must persuade your reader that your argument is a sound one. An op-ed column in a newspaper is one example of a persuasive essay.

The classic “What Will You Contribute to the Class?” question is an excellent example of a persuasive essay question that MBA programs like to ask. The essay you write must persuade the admissions committee that you will enrich next year’s class. You will generally present evidence from past experiences and achievements to support your claims about what you can offer the MBA community.

The other style of essay you’ll encounter in your MBA applications is the narrative essay. Certain MBA essay questions don’t sound like questions at all; they are, in fact, an invitation for you to tell a story. We refer to these as narrative essays – but others call them behavioral essays or expository essays.

The Leadership Story Essay is a perfect example of a narrative essay. It’s one thing to claim to be a leader – but it’s quite another to show the admissions committee that you’re a leader by telling a captivating leadership story in which you played the starring role.

While MBA essays often fall into these two categories, the actual prompts will differ from school to school. Let’s discuss the five most frequently asked MBA essay questions. ↑ To the Top

The Five Most Frequently Asked MBA Essay Questions

Every business school application requires you to answer one or more MBA essay questions. Although the essay prompts differ from application to application, we identified five types of MBA application essay questions that appear again and again.

Career Goals Essays

A career goals essay question regularly appears in one form or another on just about every MBA application. Even if you aren’t required to write this type of essay, you will almost certainly be asked about your post-MBA career goals during an admissions interview.

Admissions committees ask about your career plans because they want to understand what you aspire to do after your MBA and how the MBA degree fits into your career plan. As it turns out, a strong career goals essay is one of the best tools in your application to stand out from MBA candidates who don’t have a compelling career vision or haven’t effectively articulated their professional goals in their MBA application essays.

Leadership Essays

Leadership essays are your absolute best opportunity to convince MBA admissions committees of your leadership abilities. Remember that MBA admissions officers will be interested in your leadership achievements both inside and outside of work.

You probably won’t be asked directly, “Are you a leader?” Instead, you’ll be asked to tell stories about your leadership achievements. When given the opportunity, you need to supply evidence that you can rally other people and motivate them to work together to achieve an important shared vision or goal. Therein lies the objective of a great leadership essay.

Why MBA? and Why Our School? Essays

The “Why MBA? Why Our School?” essay is your chance to convince admissions officers that their school is the perfect fit for what you need from an MBA program. The best answers to these types of questions are both personal and specific. You need to effectively convey what you are looking for in an MBA program and tell the admissions committee why their school will best satisfy your learning goals and help you achieve your career development objectives.

“What Will You Contribute?” Essays

The “What Will You Contribute?” essay presents you with an opportunity to tell the MBA Admissions Committee why you would be a valuable addition to their incoming class. The schools are looking for candidates who can put in just as much as they take out. One critical thing to understand when preparing to answer these questions is that concrete and tailored answers about what you can contribute to each MBA program are crucial.

Professional Experience Essays

The professional experience essay is an executive summary of your career thus far. A resume is a record of jobs and achievements — a Professional Experience Essay provides the connections and interrelationships between those jobs and brings your resume to life. An effective Professional Experience essay will give the admissions committee a sense of the career decisions you’ve made, your major achievements in each step of your career, and the skills and knowledge you’ve acquired along the way.

MBA Application Video Essays

MBA admissions committees are increasingly relying on technology to help them evaluate and manage their growing applicant pools. MBA application video essays are becoming a popular tool, as MBA programs can use them to learn far more about candidates than the traditional application permits. In recent years, leading MBA programs including Kellogg Northwestern , MIT Sloan , and Chicago Booth have incorporated a video component into their evaluation process. Video essays are excellent screening tools that allow admissions officers to assess candidates’ professional presence and communication skills.

Free MBA Essay Writing Course

Please enter your email below to gain 30 days of free access to our MBA Essay Writing course. Learn about the five most frequently asked MBA application essay questions and access our brainstorming tools and sample essays.

No matter which type of MBA essay question you are tackling, your primary objective is to provide evidence that proves you possess the qualities that admissions committees value most. By doing so, you will move one step closer to an acceptance letter from a top business school.

Now that you have a better picture of the classic MBA essay questions you’re likely to face, let’s cover selecting the strongest stories to present in your MBA application essays.

How to Choose the Best Stories for your MBA Essays

Story selection is something all MBA applicants wrestle with. When you first read the MBA application essay questions, it may be hard to figure out which topics to cover or which of your stories to tell. We’ll explain how to go step-by-step to choose your best stories. Here are the steps:

Research the School’s Fit Qualities

Categorize the question.

• Brainstorm Topic/Stories

Choose a Topic or Story

To choose your best stories, you need to know what qualities MBA programs truly value when evaluating applicants. You want to tell stories that prove to the admissions officers that you possess the attributes they seek in MBA candidates. We refer to these as the school’s Fit Qualities . You might think of them as the highest-common denominators among the candidates who are accepted.

Early in your MBA essay writing process is the time to make some strategic choices about which qualities and strengths you will put front and center in your MBA essays. If you attempt to feature all of your strengths, you run the risk that admissions officers will finish your essays with no clear idea of any of them. Instead, select three or four of the qualities that your research tells you the school you are applying to prizes most of all.

Second, study the essay question to determine if it falls into one of the five essay categories discussed earlier in this article.

By categorizing each question, you’ll have a better idea of what the admissions committee will be looking for in your response. You’ll know the criteria for scoring top marks in that essay style, which will guide your application essay design decisions.

Brainstorm Topics/Stories

Third, you are ready to start brainstorming potential topics and stories. Remember that your central objective is to find opportunities to feature the key elements of your application strategy .

Here are some questions you can ask yourself to help you to choose your best topic or story:

Are you the star of the story or supporting cast?

With very few exceptions, you need to write stories where you play the starring role. Don’t make the mistake some applicants make of writing a thrilling story about their parents’ hardships and triumphs, leaving little room for their own.

Did the experience occur recently?

It is usually best to choose stories that happened within the last three years. If an older story is incredibly compelling, then keep it on your list. However, bear in mind that admissions officers are rarely interested in reading about your high school glory days.

Does the essay feature several Fit Qualities?

Review your topic ideas objectively and ask yourself if they exemplify the school’s Fit Qualities. Because you’ll be limited to telling only a few stories, you’ll want to choose the ones that feature a few different Fit Qualities if at all possible.

Once you have selected your best stories, it is time to create an outline to organize your thoughts before jumping into the writing process. ↑ To the Top

How to Outline Your MBA Essay Stories

The persuasive essay writing style is prevalent in university and work settings, so it may have been some time since you were asked to write a story. For that reason, we want to share a powerful outlining technique called the STAR framework that will help with the “story-telling” essays you may be asked to write in your MBA application.

The STAR framework is designed to help you tell a concise story with a beginning, middle, and end.

The “S” in STAR stands for Situation .

The Situation is the time, place, and context of the story; you can think of it as the setting, but it might also include the broader challenge or conflict you or your organization faced. In essence, this is the set-up of the story.

“T” in the STAR acronym stands for Task . The Task is your role and goal in the story. What were you expected to accomplish by the end of the story? An effective story has built-in conflicts and complications.

The Action of the story is what admissions officers are really interested in because this is their chance to see your strengths and qualities in action. While it won’t be necessary to write down every step you took at the outlining stage, you’ll want to jot down the highlights.

Below is an MBA essay example told using the STAR framework. It outlines a story written by a candidate who served as a donation chair for a fundraising event for a non-profit organization.

Task: Assigning specific jobs to committee members, checking on their progress, helping teammates meet agreed-upon deadlines for obtaining the donations, and offering other assistance

Action: Motivated my team by having them meet Literacy Now children. Assigned tasks and checked in regularly. Successfully mediated team disputes. Visited 20 restaurants and called 12 wineries. Ensured deadlines were met.

Sample MBA Essays: MBA Applicant Beware!

MBA Prep School’s guide is replete with essay writing tips, and we do provide excerpts from sample essays to illustrate the most common MBA essay categories. However, while you will find page-after-page of helpful advice and building blocks for constructing your own original MBA essays and stories, we don’t publish an extensive catalog of MBA essays written by MBA Prep School’s past clients.

The problem with collections of sample MBA application essays is that they can mislead you into thinking that if you can just replicate one of those sample essays, you’ve got your golden ticket into business school. Unfortunately, the opposite can be true. The reason those essays “succeeded” is because they were an integral part of a complete story about an impressive human being whom the admission committee concluded belonged at their business school.

And the scary truth is that reading MBA essay examples might even harm your chance of admission for several reasons:

1. They might stunt your creativity and ability to express yourself. If you are trying to mimic someone else’s essays – the content, the style, or the approach – your story and voice are likely to get lost in the process. Admissions committees want to be impressed – but they want to be impressed by you. Feature the traits and tell the stories that depict “you” at your best.

2. Sample MBA essays can undermine your confidence in your MBA candidacy. The essays that get published as samples are often truly eye-catching, dramatic, and sensational – stories of exceptional accomplishment, rare feats, or extreme obstacles. It may seem, in comparison, that none of your stories stack up. The good news is that the whole package is what matters, not a single defining moment in a candidate’s life.

The last thing you need is to doubt your abilities or have a crisis of confidence when you’re trying to put pen to paper (or finger to keyboard). Trust in your own experiences and tell stories about what you – and only you – will bring to the MBA program.

3. Admissions officers can tell when you’ve “sampled” from sample MBA essays. The pesky thing about MBA admissions committees is that they’re filled with brilliant people who know how this game is played and what resources are available. They can spot themes and clichéd stories inspired by sample essay collections. More importantly, they can sense when you’re telling someone else’s story or when the story doesn’t ring true to your MBA application’s other elements. Don’t give an admissions officer reason to doubt your authenticity by risking even the appearance that you “sampled” from MBA sample essays that are swirling around on the Internet.

At MBA Prep School, we work with clients we believe in and help them tell their stories, not someone else’s. Remember that the MBA application process is not a storytelling contest; even if it were, the winners would be chosen based on the authenticity, originality, and integrity of the stories they tell!

Final Thoughts

Critics of MBA essays often wonder if they still have a place in the application process when admissions committees can rely on quantitative data points to choose among applicants. However, your transcripts, test scores, and resume are historical documents that only tell a fraction of the story. Your MBA essays represent a powerful opportunity to communicate your goals, strengths, reasons for applying, and potential contributions to the class.

The process of writing MBA essays provides you with a rare opportunity for self-examination and self-expression. Many applicants value the introspection required of them in the MBA essay-writing process and find they can better articulate their strengths and goals during their subsequent MBA interviews as a result. By putting ample thought and effort into brainstorming and writing your MBA essays, you will almost certainly increase your odds of being accepted to a top MBA program.

Related Articles: Essay Examples

• Career Goals Essay Example
• What Will You Contribute? Essay Example
• Why MBA? and Why Our School? Essay Example
• Leadership Story Essay Example
• Professional Experience Essay Example
• MBA Video Essays
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How to Write an MBA Application Essay That Stands Out

Personal MBA Coach publishes detailed tips on how to approach most of the top MBA application questions (download our e-book on how to approach the M7 essays) . Of course, Personal MBA Coach clients received details and customized advice through our comprehensive packages , but there are some key essay writing and editing basics that hold true regardless of the essay question or school.

Effective MBA admissions essay can be different from any other type of prose. Knowing how to approach them can significantly boost your chances of MBA application success. Before going into specific essay writing tips, let’s look at the most common types of MBA essays. Understanding the type of MBA essay (and their ultimate purpose) will help you determine which personal and professional examples are most relevant, what tone you should choose, and how you can use the question to demonstrate your candidacy in the best light (and ultimately get into your dream school).

Types of MBA Essays

Goals essay.

The purpose of this type of MBA application essay is to discuss your post-MBA career goals and prove that you need an MBA to achieve them. In a goals essays, depending on the word limit, you may have share some career highlights as well as your specific short-term and long-term goals. For instance, one of the Wharton MBA admissions essays usually invites MBA candidates to lay out their professional aspirations. When drafting this type of essay, make sure to be specific and focused. While no one expects you to commit to these goals post-MBA, you should, demonstrate to the admissions committee that you have thought about your career goals and determined that an MBA is the ideal steppingstone on your path to achieve them.

Self-reflection Essay

Varying in word count, this type of MBA application essay tends to be more personal. The main goal of a self-reflection essay is to get to know the real you. These essays can range from the 900-word open-ended Harvard Business School MBA application essay to the 100-word questions Michigan Ross asks. Personal MBA Coach’s expert tip here is to stay true to yourself and consider your Personal Story . Do not write what you think the admissions committee wants to read. Write about your passions, values, failures—nothing is off limits. At the same time, you want to keep a positive mindset. If you are discussing your failure or something tragic that happened to you, make sure to present it as a story of growth. This is not a creative-writing contest—remember that you are writing your MBA application essay, and the main goal of this essay should be to convince the admissions committee that you will add a unique perspective in the classroom and on campus.

Contribution Essay

The goal of the contribution MBA application essay is to demonstrate how you will enrich the MBA experience for your peers. A number of top MBA programs currently require a contribution essay. The most notable example of such an essay are Duke’s “ Based on your understanding of the Fuqua culture, what are 3 ways you expect to contribute at Fuqua? ” and Wharton’s 2nd essay: “ Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? ” The most effective contribution essays will give admissions committee members insight into your achievements and passions while demonstrating how you will positively impacting your peers.

Leadership Essay

While evidence of leadership should be included in many different essay types, there are some MBA essays that directly ask candidates about their leadership experience. Kellogg’s first MBA essay is a classic example of this: “ Kellogg’s purpose is to educate, equip and inspire leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face and what did you learn? ” While it is great to show how you have led your peers on a professional or extracurricular project, do not forget about humility. In some leadership essays, you will want to tell the reader how you wish to fine-tune your leadership style during your MBA.

Video Essay

This is a completely different format, and unlike all the essay types above, this is the one where you should not overedit. A few bullet points in preparation are great; however, writing out the whole script will make you look less natural. Video essays are rather more personal, so you want to come across as approachable and show that you would be great to have in the classroom. Appearing too rigid and rehearsed would hinder your chances.

MBA Essay Writing Process

Now, let’s talk about the basics of the essay writing process. We advise our candidates to follow a 5-step process as they develop their application essays, leaving adequate time for each stage.

1. Brainstorm

Brainstorm each essay question one at a time. For those applying early decision, start with ED essays first. Otherwise, begin with the essay that seems easiest or comes most naturally to you, as your writing will improve throughout the process. In developing potential topics, consider your relevant strengths, experiences, and accomplishments: choose those that bring the most to the table.

Before you begin to develop prose, outline the key points you hope to cover in a sequence that flows logically. Pay special attention to the length you are going to allot to each section of the essay.

Once you have a solid outline, begin to put together your first draft. At this stage, it is ok if your writing is not perfect. Most first drafts will be a bit longer than the final product, but make sure you have the substantive points in place and that they flow together well.

4. Edit and Edit Again

Editing is the most time-consuming part of the essay writing process, particularly if you have written much too much in the initial draft. Be critical of what needs to be there and what does not, and make sure you remove extraneous or superfluous material. Fine-tune your writing to make sure that the structure, verbs, and vocabulary all serve to make your thinking clear. Avoid repetition and be concise.

And finally, proofread. If you are not great at spelling or grammar or even generally at writing, ask someone who is good at those things to read your essay. A fresh set of eyes is priceless to catch all mistakes. Personal MBA Coach uses proofreaders for each MBA application for this reason.

5 Tips for Writing a Successful MBA Essay

1) answer the essay question.

This seems like a no-brainer, but many candidates write beautiful essays that do not answer the essay question. Instead of writing what you want to show off, answer the question (or make sure that what you want to show off answers the question!). While we do advise thinking a bit outside of the box and considering the why behind an essay prompt ( what are they really trying to get at? ) first and foremost you must answer the question.

That is one reason recycling essay copy from one school to the other is often not a great idea: While it works sometimes for schools whose essay questions are nearly identical, most often it obscures the whole objective of answering the question. Good MBA essay editing should address this, refocusing the material. So, go through your copy and make sure the answer is in there. If you are using the essay you wrote for another school, make sure you tailor it to fit and answer the pertinent essay prompt.

2) Write authentically

Do not write what you think admissions committee members want to read. There is no one perfect candidate profile. Instead, your uniqueness will be one of your greatest selling points. Your essays should paint a clear picture of who you are, what motivates you, and what you are passionate about—genuinely. Do not feel compelled to show how you fit the mold that seemingly makes up the “ideal” candidate. If you have no desire to run a non-profit, that is ok. If you are not motivated by improving the environment, do not pretend you are. Readers will see right through this, and you could end up doing more harm than good.

3) Look at the application comprehensively

Essays are just one part of the overall MBA application. In addition to submitting a resume (unsure how to write an MBA resume? Check out these tips ), you fill out a detailed application whose value you should use in every detail. Many schools require short essays and short answer questions and video essays as well. In addition, you have letters of recommendation . Those also should be used to your advantage to include material you may not have other opportunity or space to talk about. This means there are other places to list and highlight things such as extracurricular activities.

There is no need—or space—to try to fit this all into your essays: Focus on a few chosen facets of your passions or accomplishments to answer the essay questions and use other material in other places.

4) Keep your language approachable

You should assume that terms you regularly discuss at the office—what is commonly referred to as industry jargon—are foreign to others, including admissions committee members, and they do not want to have to wade through it, trying to understand, as if it were a foreign language.

Harvard Business School has gone so far as to specifically ask candidates to not use jargon, both in the MBA application essay and the short answer questions. The best MBA essay editing will eliminate jargony language entirely and translate to readily understandable English, which helps convey what you are talking about and who you are. Particularly when it comes to showing off an accomplishment or how you added value in a business scenario, you want to make sure that technical language does not get in the way and impede your ability to clearly communicate what you did.

5)  Limit flowery prose

Similarly, we often read complex flowery prose. By flowery we mean prose that is overly ornate, rambling, and verbose. While showing off your writing style may be the point when applying to a writer’s program, in applying to business school you should write well but practically and in a straightforward manner. Most schools want direct, substantial, detailed answers to the questions—not rambling prose. Everyone, from your grandmother to a professor of microfinance, should be able to understand your essays.

In sum, your essays should convey why you are someone others would want to study with, learn from, and eventually be inspired by. That type of person is human and down to earth. Your essays should show this.

Finally, be concise. Write to the word count. If you are having difficulty making a choice between two options, you can vet that choice, but once you have chosen your topic, during the outline process eliminate material that is not needed. It is very hard to cut 200 words from a 500-word essay and not change the overall intended impact and meaning. Trimming 30 words is one thing—though it is very time-consuming, it can be done artfully without losing much—but you cannot cut an essay in half and not lose substance that should be included.

Write Successful MBA Essays With Personal MBA Coach

Not sure how to articulate your story through various types of essays? Personal MBA Coach is here to guide you through writing your best MBA application essays!

The post How to Write an MBA Application Essay That Stands Out appeared first on Personal MBA Coach .

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Everything you need to know to get Accepted

Sample Essays from Admitted HBS Students

• Sample HBS Essay [2020]: Vulnerable But Invincible
• Sample HBS Essay [2016]: The Mechanical Engineer
• Sample HBS Essay [2015]: The Author

I read the new 2020 Harbus MBA Essay Guide wondering what I was going to gain from it. I’ve been reading HBS MBA application essays for 26 years. I’ve seen what works and what doesn’t. I also had read the previous Harbus MBA Essay Guide , and the question Harvard is asking hasn’t changed since that one was published. However, while I started The Essay Guide a skeptic, I quickly saw its value, and can whole-heartedly recommend it to HBS applicants. 

Even after having read hundreds of HBS essays, I still found it worthwhile to read The Essay Guide . For applicants who have preconceived notions of what an admissible essay should be, The Essay Guide will open your eyes to 22 successful and different responses. For applicants who are wondering how on earth they should approach their essay, the guide will give them 22 different answers. 

For me it reinforced several valuable lessons:

• There really is no template for a successful HBS essay. The diversity of essays that are acceptable — no pun intended, well maybe a little intended — to Harvard Business School is striking.  
• The commitment of most of the authors to telling their story is also noteworthy. Several said they asked friends to confirm that the essay really mirrors them. Others wrote that they were determined that the essay present an authentic portrait of them.
• Most of the students wrote the essay over the course of months. Give yourself time to draft a persuasive, introspective, and authentic essay. 

Harvard’s question is a fantastic one. It is a probing one. And it requires you to probe yourself so that you can provide a profound reflection of you as you tell the HBS admissions committee what you really want them to know.

A successful Harvard Business School application essay [2020]

This sample essay is from The Harbus MBA Essay Guide and is reprinted with permission from Harbus .  

Essay: Vulnerable But Invincible 

Home country: USA

Previous industry: Consulting

Analysis: The author takes a rather bold approach here. She uses the essay to point to the times when she showed vulnerability in the workplace. This essay presents a strong example of how an essay can be used to complement different aspects of your personality – while resume and application can be used to highlight accomplishments, the essay has been intelligently used to show author’s capacity to be strong enough to talk about situations when she broke down in a professional capacity, but took lessons from each of these situations and employed them to her strength.

I have cried exactly four times at work.

The first time was early in my career. It was 2AM and I was lying in bed struggling with an Excel model. An overachiever my whole life, I was wholly unused to the feelings of inadequacy and incompetence bubbling up inside me. After clicking through dozens of Excel forums with still no right answer, I gave up and cried myself to sleep, vowing to never let myself feel so incapable again.

The second time was a year and a half later. I was unsatisfied with my project and role, and questioning my decision to be a consultant. That uncertainty must have been apparent to everyone, because my manager pulled me aside and bluntly told me that my attitude was affecting the entire team. I cried in front of him, devastated that I had let my doubts bleed into my work.

The third time was just a year ago. I was overseeing a process redesign and struggling to balance the many changes needed. The Partner called me into his office to say, “I’m worried our process is not as sound as it needs to be. I need to know that you care about this as much as I do.” I nodded, say that I do, then ran to the bathroom to cry, overwhelmed by how much change I knew was coming.

Each of the first three times was driven by frustration and anger. I had tamped down my emotions to the point where they overwhelmed me. Particularly as a young woman in business, I never wanted to be viewed as a stereotype or incapable. I was ashamed of my tears and terrified at how others would perceive me.

However, each of those experiences proved to be a turning point. My tears motivated me to ask for help when I needed it, pushed me to restructure my mindset and approach, and gave me a moment to breathe, rebalance, and reprioritize. In each case, my work was better for it. I have also used each experience as a learning moment. Each time I asked myself what decisions led me to the point of tears, and what I could have done differently. I could have raised my hand earlier for help, initiated a conversation with my manager about my uncertainty and dissatisfaction, or involved the Partner more actively in the planning and prioritization. While I can’t change the past, I can learn from it, and am more considerate of such outcomes when I make these decisions today.

Emotions are an inevitable part of the human experience, and as such, an inevitable part of the office. Rather than keeping them at bay, I have begun embracing my emotions to be a better manager and leader, and build more authentic connections. As a manager, I understand my team as people, not just colleagues. I have regular conversations with each of my team members to understand their individual goals and motivations, so I can take those into consideration when building the team structure and delegating responsibilities. As a leader, I invest in traditions and events that foster camaraderie and high morale. I am the proud founder of [NAME OF OFFICE PROGRAM] in the office, a beloved tradition that is now an integral part of the office and that I hope will continue even after I leave.

The fourth time I cried was at the rollout of a process redesign I oversaw. This was our first time demo-ing the new process end-to-end for the rest of the team. As the demo progressed, I felt the team’s energy turn from nervous anticipation to dawning excitement, and finally to sheer awe and amazement. As the demo ended, one of my teammates turned to me, and asked in a hushed voice, “Are you crying?” And I was. This time, I cried not with frustration or anger. This time, I cried with joy for our success and with pride for my team. Embracing my emotions allowed me to show that tears are not shameful and don’t need to be hidden in the workplace. I am no longer ashamed of my tears, and I am proud to demonstrate that a strong leader can be pragmatic and emotional all at once.

Word count: 705

Author’s comment: “I started early on my essay (~ 3 months before the submission deadline) because it was important to me to iterate and be thoughtful. I started by laying out potential themes and stories for my essay, and while there are a lot of similarities, the core message changed quite a bit. Don’t get too attached to any one story or theme and allow yourself to let go of a draft if it’s not the right one. What I found most helpful was having 2-3 close friends that I trust wholeheartedly review multiple drafts, because they were able to provide continuous feedback and help me combine pieces from multiple drafts. None of them had ever gone to or applied to business school, but were experienced in writing and communication (e.g. one is a screenwriter) which helped me focus on communicating MY story more so than what is the story that HBS Admissions would most like.”

A successful Harvard Business School application essay [2016]

This sample essay is from  The Harbus MBA Essay Guide  and is reprinted with permission from Harbus. 

Essay: The Mechanical Engineer

Author’s home country: United States of America Author’s previous industry/profession: Operations consulting, operations management  Author gender: Male

Analysis:   The author focuses his essay on two themes – his professional experience as an operations consultant and an experience which motivated him to go for an MBA. Through the essay, the author is able to highlight his professional skills, achievement as well as give a clear picture of his long-term career plans and his reasons for doing an MBA.

I’m [APPLICANT’S FIRST NAME] and I have journeyed here from the hallowed grounds of [APPLICANT’S U.S. NEW ENGLAND HOMETOWN], where I spent my formative years amid wild dreams of achieving greatness by setting world records and winning the Olympics. As I’ve hung up my [OLYMPIC SPORT’S TRADITIONAL SHOES] in favor of business shoes, those dreams have evolved into a desire to achieve greatness in a different arena. Today, my dream centers on helping companies leverage technology to propel their operations into the future, providing unparalleled customer service and delivery, with an operational efficiency to match.

I graduated with a BS in Mechanical Engineering in [GRADUATION YEAR] and spent my first 3 years out of college working as an operations consultant. It was my job to walk into a manufacturing plant and drive significant operational change – for example, I once spent 3 months walking the sticky floors of a milk plant in [MID-SIZED U.S. SOUTHEASTERN CITY] helping plant management boost throughput by 30% in order to take on a new customer. We accomplished this goal with zero capital spend, a feat many had believed was impossible. In our projects, the biggest challenge was almost always convincing managers to reach for that extra tad of unseen opportunity hiding within the operation, because oftentimes it was very difficult to look beyond the daily struggles that plagued their operations. I worked directly with 5-8 person “rapid results teams,” coaching them on how to think about operational improvement, motivating them to sprint towards it, and leading them through the analysis required to capture it. I left those milk, water and oil sands plants with many enduring friendships and inspiring operational victories borne from our journey from ambitious goals to concrete results.

<< READ: What is HBS Looking For? >>

I’ve spent the past two years working in supply chain management at a private industrial goods supplier. I chose direct management because I wanted to drive these same inspirational improvements in an operation I owned. My role was to manage and improve the operation, and through my experience, I learned the nuts and bolts of the supply chain industry. However, my dream of innovating supply chain operations pushed me to consider transitioning to an organization with an ambitious, transformative purpose. In fact, last year I had a unique opportunity to reflect on what type of impact matters to me. This opportunity was my first ever trip to [NORTHWEST AFRICAN REGION], the place of my family’s origin.

On the second day of the trip, I journeyed to [LOCAL NORTHEASTERN AFRICAN TOWN], a small town nestled next an enormous active volcano that is surrounded by a wide expanse of rich volcanic soil, which is used to make wine. This wine is sipped by adventure-seeking tourists relaxing after a long day on the volcano, and thus the town’s two major industries, wine and tourism, are sustained. When we arrived at the town, I was shocked to see it buried by an avalanche of volcanic rock from an eruption [A FEW YEARS PRIOR]. As our guide lamented on the dreary prospects of the Page 2 of 2 town, I was amazed to see just how important these two industries had been to its development.

Through this real world example, I was able to clearly visualize the impact businesses can have on their broader environment, an understanding that had not been as evident to me while working in the larger, more complex American economy. For example, I had spent hours walking among the dilapidated buildings speckling the warehouse district in Cleveland, but only after my trip did I connect them to the decline of the Midwestern manufacturing industry. Upon my return, armed with this broader perspective, I decided my next step would be to attend business school. There I would gain the technical, operational and leadership skills to make my transition to an organization whose goal was to drive change in its broader industry and community, as those wine and tourism companies had done in [LOCAL NORTHEASTERN AFRICAN TOWN OF FAMILY’S ORIGIN].

So, that is how I arrived in front of you today. My goal is to humbly learn as much as I can from our section, our professors, and our experiences. I am excited to get to know you, and will always do my best to support our section intellectually and athletically (we will be the future section Olympics champions!).

How about yourself?

Word Count: 711

Author’s comment:   While the initial draft of my essay did not take more than an hour or two, it was the revision process that I spent a significant amount of time on. I think the most important part of the essay writing process is to ensure that your story and personality come through – and this is perhaps the most difficult part! To help with this, I had individuals who were not as familiar with my story and why I wanted to go to business school provide me with feedback in addition to those with whom I worked closely.

Linda’s comment:

I would hate for any of you to read this essay or any of the other essays in  The Harbus MBA Essay Guide , which I recommend, and think “This is a great template. I’m going to tell a story just like this one!” Bad idea. Wrong response.

The one take-away from this essay and the other successful essays in this book is that the reader feels a little like s/he is meeting the author – not someone else and not some masked being.  Individuality is the common thread in those essays; it isn’t brilliant prose or incredible writing. It’s authenticity and humanity. And yes, the author is accomplished too.

I chose this essay from the Harbus collection because I know there are many engineers applying. Some — both in and out of their field — think of the profession as boring or common. But this essay is neither boring nor common. I loved it because the writer comes to life, and  his passion  and personality shine through. He doesn’t get bogged down in technicalities, industrial jargon, or an alphabet soup of acronyms. He tells his story with energy and clarity, from his perspective, and with a focus on his impact.

Now that’s an example you can follow: Tell  your  story with energy and clarity, from  your  perspective, and with a focus on  your  impact.

Check out what recent applicants have to say about working with Accepted:

A successful harvard business school application essay [2015], the 2014-15 harvard business school essay question:.

You’re applying to Harvard Business School. We can see your resume, academic transcripts, extracurricular activities, awards, post-MBA career goals, test scores, and what your recommenders have to say about you. What else would you like us to know as we consider your candidacy?

This sample essay is from The Harbus MBA Essay Guide and is reprinted with permission from Harbus.  

Essay: The Author

Author’s Background: Finance & Media

The author sets the stage for the remainder of the essay by first presenting a notable accomplishment of hers and then explicitly illustrating the entrepreneurial drive and diligence she used to see it through. More importantly, the author’s opening introduces a theme – storytelling – that is consistently interwoven through different stages of her life. The reader is lead through the author’s childhood, professional and extracurricular experiences, along with accomplishments, all the while being reminded of the integral role storytelling has played. Beyond highlighting her gift, or passion for the art of storytelling, the author goes on to connect this theme with her future career ambitions, as well as describe how this could also serve the HBS community.

In 2012, I realized a life ambition – I completed my first novel, all while working full time at [Top U.S. Investment Bank]. I could not wait to share it with the world and eagerly went in search of a literary agent. But each agent I contacted declined to represent my novel.

Storytelling is my lifelong passion; it saw me through a difficult childhood. After my father left, my mother raised me as a single parent in [U.S. City/State], a rural Bible Belt town two hours south of [U.S. State]. We did not have much money and that coupled with my bookishness made me a target for bullies. Books and writing were an escape; they gave me an avenue to articulate the feelings of abandonment and powerlessness I otherwise did not want to express. Writing made me happy and the more I wrote, the more my talent blossomed. I began to win awards and my work was published in youth literary journals. These experiences made me more confident, a key part of my success later in life. It all started with a pen, a notebook, and my imagination. Nevertheless, I was passionate about my work and was determined to put it into readers’ hands. In true entrepreneurial fashion, I self-published my novel through the digital platforms Smashwords and Createspace. I worked with a promotional expert to organize a month-long book tour to promote the book to prominent book bloggers and their readers. The result? My novel has received multiple 5-star reader reviews, from Amazon to Goodreads, and was a semifinalist for the Amazon Breakthrough Novel Award.

Stories are an integral part of the human experience. They uplift and inspire, give us permission to dream and to visualize what could be. Storytelling has been an integral part of my career, from building financial models at [Top U.S. Investment Bank] that illustrated my expectations for the companies that I covered to delivering a presentation to [International Daily Newspaper] ’s chief revenue officer explaining why reducing ad prices for tender house advertisers would not lead to an increase in revenue.

My passion has also informed my growth as a leader; I believe my most impactful expressions of leadership have been my efforts to help others write the narratives of their own lives and careers. At [Top U.S. Investment Bank], I created an informal mentorship program for female and minority interns and first-year analysts in the research division and led a “soft skills” class to help new analysts handle difficult interpersonal situations. For four years, I’ve mentored a young Hispanic woman through Student Sponsor Partners, a nonprofit that gives low-income students scholarships to private high schools. Being a mentor gave me the privilege of guiding another first generation college student along what I know can be a lonely, difficult path. This fall, she started college with a full scholarship.

Storytelling will be a part of my future career path; as an MBA graduate, my goal is to obtain a position in strategy and business development at an entertainment company that specializes in film or television. Long term, I want to start a multimedia and merchandising company with a publishing arm (books and magazines) as well as film, TV, and digital operations. Using strong, fictional heroines and informative lifestyle content, my company’s goal will be to educate and inspire women to become their best selves. My particular focus is creating compelling, multidimensional characters to inspire young women of color, who are constantly bombarded by negative images of women who look like them in media.

I’m pursuing a Harvard MBA because I want to become a better business strategist and strong general manager. Also, I want to further develop my leadership and presentation skills as I will manage professionals on the content and business side; it will be my task to unite them behind a shared strategic vision. Specifically, I want to learn how to motivate teams and individuals to perform at their highest level, and to become more adept at persuasion and generating “buy-in” from others. Harvard’s unique approach using the case method and emphasis on leadership development will challenge me to grow in both these areas. I also feel that I have much to contribute to Harvard’s community. My varied background in finance and media has given me a unique perspective that will be valuable in classroom discussions and team projects. I want to share my passion for the entertainment industry with my classmates by chairing the Entertainment & Media club and planning conferences, career treks, and other opportunities.

My background gives me the capacity for fearless thinking that is needed to meet the challenges of the entertainment industry’s shifting landscape. A Harvard MBA will strengthen that foundation and help me to become the kind of dynamic leader who can bring the vision for my own company to life and be at the forefront of entertainment’s structural shift.

Time & Effort: “It was about 6 or 7 drafts. Not sure on the hours.”

Word Count: 805

This sample essay is from The Harbus MBA Essay Guide and is reprinted with permission from Harbus . We highly recommend the book!

If you would like advice on responding to this year’s HBS essay question, (which is different from the 2014-15 prompt) please read our Harvard Business School essay tips .

Linda’s comments:

Bottom line: You want your readers to feel like that they are meeting you — not someone else, not a scripted piece of shallow PR devoid of personality and humanity, and not some phony combo of you and the author of an essay in a guidebook or on a website. They really and truly want to meet you!

So think about your story. 

Applying to HBS?

For expert guidance on your Harvard Business School application, check out Accepted’s MBA Application Packages , which include advising, editing, interview coaching, and a resume edit for the HBS application. We’ve helped hundreds of applicants get accepted to the Harvard MBA program and look forward to helping you too! And did you know that Accepted’s clients received over $1 million dollars in scholarship offers in the last application cycle? Yes – we can help you with that too!    

Related Resources:

• Get Accepted to Harvard Business School , a free webinar • Harvard Business School MBA Essay Tips & Deadlines • What is HBS Looking For:   Analytical Aptitude and Appetite , The Habit of Leadership , Engaged Community Citizenship • M7 MBA Programs: Everything You Need to Know in 2022 • More sample MBA application essays

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How to ace your mba video essay.

MBA video essays are increasingly popular, and they give admissions committees a different way to engage with potential applicants. When you apply to an MBA program, you might be required to submit a video instead of a traditional written essay. The specific video essay requirements will vary by school, but these tips can help you to create a quality video for your MBA application. 

Consider why video essays are valuable

Understanding why schools use video essays can help you to deliver the content that the admissions committee wants to see. Oren Margolis, a former Senior Associate Director of MBA Admissions at NYU Stern, is currently an MBA admissions consultant and founder of Pinetree & Palm Consulting.  He explains that video essays allow applicants to show a level of dimensionality that can’t be conveyed with a written essay. 

“By viewing a candidate on video, admissions committees are able to get a feel for their ability to articulate themselves, their goals, and their values,” he explains. He notes that a video can also give the committee a sense about your professional polish, your English language skills, and your ability to think on your feet. 

Set yourself up for success

Maria Wich-Vila, an expert MBA admissions consultant and founder of ApplicantLab, recommends that applicants spend some time perfecting their video setup. She notes that it’s best to have a lamp or light source directly in front of you. It’s also essential to avoid having any light source, like a window, behind you, which can create strong shadows. 

“Don’t forget that sound quality is very important,” says Wich-Vila. “Use a microphone!” Using a microphone can also help reduce background noise. 

Additionally, use the rule of thirds to position yourself on camera. Your eyes should be about a third of the way down the screen, and your body should be cantered from left to right. 

You’ll also need to carefully choose your outfit. “It’s always better to overdress, versus underdress,” Margolis cautions. “I recommend business attire, even if it feels a little strange to put on a full suit while sitting at home.”  

Prepare your responses

While recording your video, you may have to respond to unexpected or spontaneous questions. Resist the temptation to memorize answers to questions, since these answers can feel robotic. Instead, Wich-Vila recommends you familiarize yourself with the types of questions the school may ask. “Prepare “Swiss Army knife stories” that have different angles that you can pull out or utilize to answer many different possible questions.” 

For example, you could use a Swiss Army knife story about your leadership experience to answer questions like “When were you a leader?” or “When were you on a team that wasn’t working together well?” or “Talk about a time that you failed.” 

Practice your video

Wich-Vila encourages applicants to practice their videos to get a sense of the timing involved. You can do this using your webcam or the camera on your phone, as well as a timer. “Think for 30 seconds, then give your answer for 90 seconds is a very unnatural way to speak,” she explains. “First practice just saying something, anything, for exactly 90 seconds, or however long the answer is,” she says. From there, you can start practicing using question banks; read the question, think about your response, and then deliver your response in the allotted time. 

While it’s important to get comfortable with the video essay format, Wich-Vila cautions again against over-preparing to the point where you’re starting to memorize answers. “Think likability over accuracy,” she says. “That is, I’d rather watch an answer from someone who is warm and friendly, even if they make some mistakes, versus a “perfect” answer from someone who sounds like a robot.”  

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2024-2025 Wharton MBA Essay Tips and Example Essays

Jun 17, 2024

• Who is Wharton looking for?
• How should I answer Wharton essay questions?
• Get into the Wharton MBA
• Wharton Deadlines

UPDATE : This article was originally posted on July 10, 2018. It has been updated with new information and tips below.

In 1881, Joseph Wharton started the world’s first collegiate business school. In the more than 100 years since, Wharton has maintained its position as one of the world’s top destinations for talented business professionals. 

With numerous opportunities (many of them overseas) to develop your leadership skills and build relationships with fellow students, Wharton offers a highly challenging yet highly collaborative approach to business education. 

However, with increasing competition to join this innovative, collaboratively-minded university, it’s more difficult than ever to successfully apply to Wharton. 

That’s why we’ve prepared this guide to help you use your Wharton admissions essays to stand out . We’ve rounded up our best tips and links to Wharton MBA sample essays to ensure you give your Haas application your best shot.

1. Who is Wharton looking for?

“Our mission is to develop leaders who act with a deeper understanding of themselves, their organizations, and their communities, and contribute positively to the growth of each.” Wharton Admissions

As one of the most consistently top-ranked business schools, Wharton has become almost synonymous with elite business education. With a strong focus on innovation and their unique Lauder dual-degree program in international studies and Health Care Major , it’s no surprise that Wharton is at the top of many applicants’ lists of dream schools. 

Each year, Wharton selects just under 900 students from 70 countries to take part in its two-year program. Though there is no one “perfect” type of Wharton student, the university does favor high test scores. The median GMAT for the Class of 2025 was 728 (slightly down from 733 for last year’s class) and the average GRE score was 162 Quant, 162 Verbal.  

Though often called a “finance factory,” Wharton builds a diverse class each year by looking beyond traditional investment banking professionals to fill its class. In fact, the number of Wharton post-MBA graduates breaking into industries like tech has only increased over the past few years. With the launch of Tangen Hall last year, that number is only likely to continue growing. 

Beyond the numbers, Wharton tends to value students who demonstrate a collaborative personality, leadership potential, global mindset, and an ability to think outside the box and innovate. 

If this sounds like a community in which you’d be right at home, you’ll first have to prove you’ve got what it takes by successfully answering Wharton’s admissions essay questions. 

2. How should I answer Wharton essay questions?

2.1. essay 1.

Essay 1: How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

Before starting, you might want to review the tips the Wharton admissions committee gives on how to approach the essays. 

In this essay, you have a big task. In around 500 words , you need to discuss:

• Context for your goals
• Your specific-post MBA goals and why you are pursuing them at this moment
• Why you believe an MBA is necessary to reach these goals
• How a Wharton MBA will help you reach these goals

Each of these elements must be included and must build off of each other. 

First of all, many candidates think they do not need to specifically state their goals, or that it’s better to leave “their options open.” If you are applying to elite business schools, however, you must have and present absolute clarity about your goals. 

TOP TIP : If you’re having trouble figuring out what your post-MBA goals are, we’ve prepared this post to help you decipher this essential part of the application process! 

However, goals without context can be a little confusing to decipher or understand (or they can just seem a bit lackluster). For this reason, we suggest starting your essay with context. 

For example, a client last year initially started his essay by saying: 

“I want to become a Business Development Director at a Brazilian company.”

While interesting, it’s better to give a little bit of context to help these goals come to life. Check out the final version of the same essay’s introduction:

“In the 1970s, the phrase “think global, act local” came into use, suggesting that to have global impact, one must be active locally. With this mindset, I focused my career on Brazilian multinational companies to start creating global change at home. While at Company 1, I led a diverse global team, which showed me that clear communication is essential. I later accepted a finance position at a real estate company where I learned how new technologies can impact traditional local industries and that leaders must adapt to these trends to maintain competitiveness. Most recently, I joined Company 2 to participate in its daring globalization plan. At Company 2, I have learned how challenging it is to formulate effective global strategies to thrive in diverse markets. I have also developed management skills since becoming Financial Coordinator, learning how important establishing a culture of collaboration is to providing stability for organizations.

I now seek to take the next step to becoming a “global” leader by becoming Business Development Director at a Brazilian company pursuing globalization, giving me the experience to assume my long-term goal of CEO of one such company.”

Second, you should clearly demonstrate why you need an MBA. 

An MBA is not a catch-all degree that serves a purpose for all career paths. As such, you need to demonstrate that the goals you have set for yourself require the additional training an MBA can provide. 

Be thoughtful about this particular section. If you don’t need to improve in any meaningful way, you might be presenting the argument the admissions committee needs for why you can’t actually benefit from an MBA. 

Furthermore, if you show fluffy or unsupported reasons you need to hone your skills, you’ll also likely see your application tossed aside in favor of an applicant who was able to clearly demonstrate how they plan to leverage their time at business school. 

Third, add how Kellogg can specifically help you grow in the areas you’ve identified. Mentioning that you want to go to Kellogg because of its ranking will not cut it here. 

Instead, show that you understand the unique offerings Wharton’s curriculum provides (I highly suggest you mention the pathway or major you’re interested in) and have done significant, thoughtful research into how the opportunities both inside and outside of the classroom can help you grow. If you have space, it’s also highly recommended that you mention how you can contribute to the community. 

End with a winning conclusion statement that reinforces your personal brand and ties the whole essay together. 

Need more guidance? 

Our MBA Resource Center has dozens of Wharton MBA essays that worked to get our clients admitted to help you plan out a winning Wharton essay. 

Our library also includes guides for all top global MBA programs, detailed essay brainstorms, interview tips and mocks, CV templates, and recommendation letter guides. Click to join ! 

2.2. Essay 2

Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

For this essay, we highly suggest that you focus on multiple examples. In our experience over the years, 3 ways you plan to contribute tends to work best, though we have seen essays with 2 examples and 4 examples work in very special circumstances.  

There are many different ways you can contribute to the Wharton community, so many different stories and “lessons” you can apply at Wharton are valid here.  

For example, if you have worked extensively as part of an international team, highlighting a specific experience where diversity was the key to “winning the day” and showing how you would promote diversity while at Wharton could work very well. 

Or, you might have a specific ability that has proven valuable in analyzing business challenges, might be an outstanding communicator, etc. There really are endless opportunities for this essay. 

When telling your stories, make sure to use the STAR method to ensure you clearly demonstrate what happened, your role in the events, and what you learned. Then, link this lesson to specific resources and opportunities at Wharton, showing how you will improve the overall community. 

To create an amazing essay, stay focused, do your research on Wharton, and choose your examples wisely. Showing you’re a leader and team player who fully understands the Wharton experience and who is prepared to contribute to the Wharton community is the key to success. 

2.3. Reapplicant Essay

Required Essay for All Reapplicants: Please use this space to share with the Admissions Committee how you have reflected [on] and grown since your previous application and discuss any relevant updates to your candidacy (e.g., changes in your professional life, additional coursework, and extracurricular/volunteer engagements). (250 words)

We have written two extensive posts on how to approach reapplying to business school and on how to handle the reapplicant essay . Make sure to check them out!

2.4. Optional Essay

Optional Essay: Please use this space to share any additional information about yourself that cannot be found elsewhere in your application and that you would like to share with the Admissions Committee. This space can also be used to address any extenuating circumstances (e.g., unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, areas of weakness, etc.) that you would like the Admissions Committee to consider.

As with nearly all elite business schools, Wharton does not want to see a summary of your profile or a restatement of why you want to attend Wharton. 

However, if you have extenuating circumstances that merit additional explanation (a good overview of what kind of circumstances quality can be found here ), make sure to explain them clearly and directly. 

Looking for Wharton MBA essay examples? Check out our real sample essays that got our clients admitted here .

3. Get into the Wharton MBA

One of the most common mistakes we see in MBA essays is that candidates fail to tell compelling stories . This is important because if your stories are not compelling, they will not be persuasive. At the same time, they must be backed by strong examples that establish a track record of success and prove to the admissions committees why you belong at their school. 

Striking this balance between content and creativity can be tough, however, as succeeding means not only choosing the right stories but ensuring they are told in an optimal manner. 

This is why our iterative developmental feedback process here at Ellin Lolis Consulting helps you mold your message through the application of our storytelling expertise until it reflects exactly what makes your profile stand out and show fit with your target program.   

Not only can you take advantage of our iterative feedback process through multiple edits – you can also benefit from it after a single review! If your budget is tight, our editors will be happy to help polish your text as much as possible and leave “bonus comments” so you can keep working on it on your own!

No matter how long we work with you, we will always ensure your essays shine . Sign up to work with our team of storytelling experts and get accepted.

4. Wharton Deadlines

The deadlines below apply to the 2024-2025 application cycle. You can start your online application here . 

Wharton Round 1 Deadlines

Application Deadline : September 4, 2024

Interview Notification : October 24, 2024

Decisions Released : December 10, 2024

Wharton Round 2 Deadlines

Application Deadline : January 3, 2025

Interview Notification : February 19, 2025

Decisions Released : April 1, 2025

Wharton Round 3 Deadlines

Application Deadline : April 2, 2025

Interview Notification : April 18, 2025

Decisions Released : May 13, 2025

Wharton Deferred Admissions Deadlines

Application Deadline : April 23, 2025

Interview Notification : May 29, 2025

Decisions Released : July 1, 2025

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