writing a good mba essay

This site uses various technologies, as described in our Privacy Policy, for personalization, measuring website use/performance, and targeted advertising, which may include storing and sharing information about your site visit with third parties. By continuing to use this website you consent to our Privacy Policy and Terms of Use .

20 must-read mba essay tips.

Business school admissions committees care about more than (just) your  GMAT scores and GPA —they want to know who you are and why you belong in their program . Your MBA essays are your best chance to sell the person behind the résumé. They should tie all the pieces of your business school application together and create a comprehensive picture of who you are, what you've done, and what you bring to the table.  Here's a roundup of our best MBA essay tips to keep in mind as you begin to write.

How to Write an Unforgettable B-School Essay

1. communicate that you are a proactive, can-do sort of person..

Business schools want leaders, not applicants content with following the herd.

2. Put yourself on ego-alert.

Stress what makes you unique, not what makes you number one.

3. Communicate specific reasons why you're great fit for each school.

Simply stating "I am the ideal candidate for your program" won't convince the admission committee to push you into the admit pile.

Read More: Find Your Business School

4. Bring passion to your writing.

Admissions officers want to know what excites you. And if you'll bring a similar enthusiasm to the classroom.

5. Break the mold.

Challenge perceptions with unexpected essays that say, "There's more to me than you think."

6. If you've taken an unorthodox path to business school, play it up.

Admissions officers appreciate risk-takers.

7. Talk about your gender, ethnicity, minority status or foreign background....

But only if it has affected your outlook or experiences.

8. Fill your essays with plenty of real-life examples.

Specific anecdotes and vivid details make a much greater impact than general claims and broad summaries.

9. Demonstrate a sense of humor or vulnerability.

You're a real person, and it's okay to show it!

BONUS: Don't Make These MBA Essay Mistakes

1. write about your high school glory days. .

Admissions committees don't care if you were editor of the yearbook or captain of the varsity team. They expect their candidates to have moved onto more current, professional achievements.

2. Submit essays that don't answer the questions.

An off-topic essay, or one that merely restates your résumé, will frustrate and bore the admissions committee. More importantly, it won't lead to any new insight about you.

Attend UNC's top-ranked online MBA program without putting your career on hold. See how.

3. Fill essays with industry jargon.

Construct your essays with only enough detail about your job to frame your story and make your point.

4. Reveal half-baked reasons for wanting the MBA.

Admissions officers favor applicants who have well-defined goals. However unsure you are about your future, it's critical that you demonstrate that you have a plan.

5. Exceed the recommended word limits.

This suggests you don't know how to follow directions, operate within constraints or organize your thoughts.

6. Submit an application full of typos and grammatical errors.

A sloppy application suggests a sloppy attitude.

7. Send one school an essay intended for another—or forget to change the school name when using the same essay for several applications.

Admissions committees are (understandably) insulted when they see another school's name or forms.

8. Make excuses.

If your undergraduate experience was one long party, be honest. Discuss how you've matured, both personally and professionally.

9. Be impersonal in the personal statement.

Many applicants avoid the personal like the plague. Instead of talking about how putting themselves through school lowered their GPA, they talk about the rising cost of tuition in America. Admissions officers want to know about YOU.

Read More: How to Ace Your MBA Interview

10. Make too many generalizations.

An essay full of generalizations is a giveaway that you don't have anything to say.

11. Write in a vacuum.

Make sure that each of your essays reinforce and build on the others to present a consistent and compelling representation of who you are, what you've done, and what you bring to the table.

Practice for the GMAT

Take a GMAT practice test with us under the same conditions as the real thing. You'll get a personalized score report highlighting your strengths and areas of improvement.

START A FREE PRACTICE TEST

• Business School  

Find MBA Programs Matched to Your Interests

Explore our featured business schools to find those that are looking for students like you.

Top Online MBA Programs

On a mission to increase your salary? Our Top 50 Online MBA ranking is based on academics, career outcomes, tech platforms, and more.

Best Career Prospects

Find out which schools have the best track records for getting students jobs—and the highest starting salaries.

Top Schools for Entrepreneurship

Ready to build your own business from the ground up? Check out these 50 graduate programs.

Free MCAT Practice Test

I already know my score.

MCAT Self-Paced 14-Day Free Trial

Enrollment Advisor

1-800-2REVIEW (800-273-8439) ext. 1

1-877-LEARN-30

Mon-Fri 9AM-10PM ET

Sat-Sun 9AM-8PM ET

Student Support

1-800-2REVIEW (800-273-8439) ext. 2

Mon-Fri 9AM-9PM ET

Sat-Sun 8:30AM-5PM ET

Partnerships

• Teach or Tutor for Us

College Readiness

International

Advertising

Affiliate/Other

• Enrollment Terms & Conditions
• Accessibility
• Cigna Medical Transparency in Coverage

Register Book

Local Offices: Mon-Fri 9AM-6PM

• SAT Subject Tests

Academic Subjects

• Social Studies

Find the Right College

• College Rankings
• College Advice
• Applying to College
• Financial Aid

School & District Partnerships

• Professional Development
• Advice Articles
• Private Tutoring
• Mobile Apps
• International Offices
• Work for Us
• Affiliate Program
• Partner with Us
• Advertise with Us
• International Partnerships
• Our Guarantees
• Accessibility – Canada

Privacy Policy | CA Privacy Notice | Do Not Sell or Share My Personal Information | Your Opt-Out Rights | Terms of Use | Site Map

©2024 TPR Education IP Holdings, LLC. All Rights Reserved. The Princeton Review is not affiliated with Princeton University

TPR Education, LLC (doing business as “The Princeton Review”) is controlled by Primavera Holdings Limited, a firm owned by Chinese nationals with a principal place of business in Hong Kong, China.

20 Great MBA Application Essay Samples (With Links)

With elite business schools like Harvard and Stanford boasting acceptance rates as low as 10% and 6% respectively, every aspect of your application counts. While GPA and GMAT scores matter, your essay can be a game-changer. Recognizing its weight, we’ve gathered top-notch MBA essay samples, endorsed by admission committees from premier institutions. Dive in and let’s craft that standout application!

What is an MBA Application Essay?

What admission committee look for in an mba essay.

If you want to learn more, here is the complete guide on how admission committees process MBA applications.

20 Great MBA Applications Essays Samples

Sample 1: leadership-focused mba application essay, sample 2: self-focused mba application essay .

If you are asked to write about your strengths, weaknesses, aims, and goals in your application essay, this sample will help you. The applicant who wrote this got accepted to the INSEAD business school. It doesn’t merely describe her strengths and weaknesses, but it presents a complete picture of herself as a person. It highlighted the events and incidents that shaped her personality.

Sample 3: Life-hardships-focused MBA application essay

Sample 4: continuous growth and learning-focused mba application essay, sample 5: best mba application essay for low scorers, sample 6: a guitarist’s application essay for the mba program, sample 7: an engineer’s essay for mba application, sample 8: harvard business school mba essay, sample 9: wharton business school mba essay, sample 10: columbia business school mba essay.

The Columbia Business School’s admission committee shared this MBA essay. They explained why the applicant who wrote this was instantly accepted to the program and why they appreciated its content.

Sample 11: Stanford Graduate School of Business MBA essay

This essay was written by a candidate who got accepted to Stanford Business School for an MBA. If you are aiming to get your MBA at Stanford, this sample will give you a deep understanding of what convinces the esteemed school’s admission committee to accept applicants into their fold.

Sample 12: University of California Business School MBA essay

This sample was taken from a pool of successful MBA application essays submitted to the University of California business school. Read it carefully and analyze its structure, words, and substance before you compose your own fantastic MBA essay.

Sample 13: University of OXFORD business school MBA essay

Sample 14: london business school mba essay.

This essay was written by a candidate who got accepted to the London Business School. The school’s admission consultant shared this sample as a reference to other MBA aspirants. This piece will specifically help you understand the tone, writing style, formatting, and overall flow of the MBA application essay that meets the school’s standards.

Sample 15: A goal-oriented MBA application essay

Sometimes the MBA admission portal may demand an essay specifically focused on your future goals. In such a case, you must be very sure about yourself and must convey your goals and future directions based on your experiences and planning. Check out this sample to get an idea of how a successful candidate writes about personal goals.

Sample 16: Executive MBA essay

Sample 17: mba video essay.

Many business schools are turning to video-based essays for MBA applications. A video-based essay is a better option to express yourself directly to the admission committee. A successful candidate for the Kellogg School of Management submitted this sample. Listen to the video and appreciate how beautifully the applicant has explained his journey from beginning to end. Want to learn more about video MBA essays? Here is a complete guide.

Sample 18: Short-answer-based MBA application essay

Some business schools require candidates to respond to short questions to get insights into their personalities and suitability for the MBA program. More or less, most of the questions revolve around the same theme. The key to success is to grasp the intention of the admission committee behind the questions and to stick to your identity . These successful answers submitted to the Tepper School of Business will help you in formulating your answers.

Sample 19: MIT Sloan School of Management

Sample 20:  michigan ross school of business mba program, what should be included in the mba application essay.

These are the significant components of an MBA essay. Just adjust the sequence, play with words, and come up with a persuasive yet realistic picture of yourself.

What Makes a Great MBA Application Essay?

Do you want more tips? Here is a complete guide to writing a compelling MBA application essay.

Rafal Reyzer

Hey there, welcome to my blog! I'm a full-time entrepreneur building two companies, a digital marketer, and a content creator with 10+ years of experience. I started RafalReyzer.com to provide you with great tools and strategies you can use to become a proficient digital marketer and achieve freedom through online creativity. My site is a one-stop shop for digital marketers, and content enthusiasts who want to be independent, earn more money, and create beautiful things. Explore my journey here , and don't miss out on my AI Marketing Mastery online course.

How to Write a Powerful MBA Essay—With Examples

The MBA essay is critical to your business school application. Read our guide to writing the perfect MBA essay, with successful admit examples.

Posted July 4, 2024

Featuring Matt P.

Planning Your MBA Application

Starting friday, september 6.

12:00 AM UTC · 45 minutes

Table of Contents

What is the mba essay.

The MBA admissions essay.

Those words alone are enough to make most MBA candidates run screaming. Writing in general is hard enough. Writing about why you want an MBA? Your short-term goals and career aspirations? What matters to you most, and why? Forget it.

Of course, you still have to write these essays.

The MBA essay is perhaps the most important part of the business school application. Every other part of the application — your GPA, your test scores, your letters of recommendation — is quantified, cut and dried, or out of your control. The essay is your chance to show up as a fully realized MBA candidate, with hopes, dreams, and vulnerabilities. Admissions committees are not simply assessing your candidacy as a future leader — they're looking to admit human beings. That's where the MBA applicant essays come in.

That being the case, rather than being intimidated by it, treat the MBA essay writing process like the opportunity that it is — the chance for you to highlight your unique, iridescent self; the only moment in the MBA admissions process (prior to the interview) when you can speak directly to admissions officers; the time when you'll show them who you really are. It's not easy to write something that will do that, of course, but with the tips and tricks in this guide, and some help from one of Leland's vetted, world-class admissions coaches, we know you can do it. Give the essay the time, attention, and respect it deserves, and you'll be on your way to an offer of admission at your dream school.

Without further ado, let's dive in!

Ultimate MBA Essay Guide

See the MBA essay prompts, top tips from experts, and real examples from admits with this comprehensive guide.

How Long Will My MBA Essay Take?

First things first: let's talk about timing.

The MBA application is a behemoth; between exams, resumes, gathering your official transcripts, letters of recommendation, and the applications themselves, there's a lot to juggle. That being the case, we suggest you give yourself ample time to draft, write, and revise your essays. The last thing you want is to be rushed to the finish line.

So, give yourself at least three months to write your MBA admission essays. That should allow you enough time to draft, write, and edit. For more information on timing your entire business school application, click here for  A Comprehensive MBA Application Timeline--With Chart .

Now, on to the critical question:

Free trial!

From 135 top coaches

Access a library of videos, templates, and examples curated by Leland’s top coaches.

Example essays.

Example Resumes

Application Prep

Video Courses

What Makes a Great MBA Essay?

At the highest level, the answer is the one that is truest to you. The whole point of an MBA application essay is to shine through as an authentic, vibrant human being, so the best essays are the ones that cut through the clutter, and allow you to do that.

Which begs the question — how do you cut through the clutter and shine through as a vibrant human being? Here are four critical tips to follow as you begin thinking about your essays.

1. Answer the Question

This one sounds obvious, but you'd be surprised how many applicants launch into their story, get carried away, and forget to answer the question. Follow the prompt, and answer the question the admissions committee has asked you. Those prompts can actually be very useful when writing MBA essays — it's a great deal harder to write when you have no guidance or guardrails. With these essays, you have a very specific question you need to answer. So answer it!

2. Be Specific

Another mistake some MBA applicants make is to stay at a high level in their essays, keeping their writing abstract and therefore inaccessible to the admissions committee. If at any point, an admissions officer could replace your name with the name of another applicant, then your essay isn't getting deep enough. It's not enough, for instance, to say that you suffered adversity in high school, or that you really, really want a Wharton MBA. You need to explain, in detail, the adversity you faced, and give concrete and unique reasons why you think Wharton is the right program for you. The best essays offer hyper-specific examples and anecdotes, with details and anecdotes that no other candidate could bring to the table. To get those anecdotes, we recommend using the STAR template, as explained below:

• Situation : What was the situation you were facing? Where were you? How old were you? If you were in a professional role during this anecdote, what was the role, and how long had you been in it? If you were volunteering, at what organization? How long had you been volunteering there? Why did you start? Offer all the relevant information that the admissions readers will need to understand your story.
• Task : What was the task at hand? What went wrong? In your professional role, what was the challenge you faced? In that volunteering experience, what were the hurdles you had to overcome? You can't have a good story without conflict or tension, so after you set up the anecdote, explain what that conflict or tension was (and remember, be specific!).
• Action : What was the action you took to resolve the problem? What did you have to do to fix that issue at work? How did you clear that hurdle in your volunteer experience? Again, be specific about how you came through on the other side of that conflict/tension — and while you're doing it, highlight your leadership capabilities as much as possible! Remember that top MBA programs are looking for future leaders who can assess a situation and decisively take action. (We'll say a bit more about this below, in the Personal Statement section.
• Result : What was the result of your action? If you were facing a growth problem at work, were you able to increase sales? If so, by what percentage? If you were advocating for diversity and inclusion at your local charity, what new programs did you implement to help with that effort, and what was the enrollment like in those new programs? Detail what happened in your anecdote with as much specificity as possible — and quantify, quantify, quantify!

If you want to learn more about how to master the STAR Method, read our article How to Nail “Tell Me About a Time…” Interview Questions .

3. Get Vulnerable

Most MBA admissions essay prompts are written with the goal of getting to know as much about you as possible in the shortest number of words. To do that, you're going to have to share real things from your life — to get personal, intimate, and vulnerable. Do not shy away from this. If you're starting to get emotional during the reflection, drafting, and writing process, good — that means you're on the right track. Keep going.

Pro tip: If it’s making you cry, it will make them cry.

Another good rule of thumb is to put something real and true on the table. Admissions officers have to read thousands of applications from thoroughly qualified individuals, some of whom might come from similar roles to yours, with letters of recommendation from equally impressive supervisors. In order to cut through that noise, you'll have to share something honest.

If you're doing it right, this can feel risky. At some point, you’ll likely think to yourself: “Can I say that?” The answer is: “Yes.” Of course, there is a line, you don’t want to be crass or offensive but always err on the side of being open and authentic.

The very worst thing you can do is be overly cautious and write something you think will please the admissions committee. These poor people have to read thousands of essays. If yours is just like everyone else’s, they’ll fall asleep. Don’t let that happen. Wake them up by putting yourself —your true, bright, vibrant, quirky self—on the page.

4. Don't Exaggerate

Finally, do not exaggerate, over-inflate, or lie. This goes without saying, but admissions committees are looking for honest candidates. The surest way to get rejected is to lie about something. (Business schools do a background check on you before you're properly admitted, so they will find out.) Don't be the person who over-inflates on their essays and then has their offer letter rescinded.

The Types of MBA Essays

All right — since we've covered high-level approaches to the MBA essays, it's time to dig into the various types.

There are three general categories of MBA essays you'll see across the board.

1. Personal Statement

These questions ask you to offer up something sincere about yourself. They'll often touch on such things as your values and your character. In these, you'll want to be as authentic as possible, while also highlighting attributes like leadership, intellectual vitality, and teamwork that business schools are looking for.

Here are a few examples of previous personal statement essays:

• As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program? (HBS)
• What matters most to you, and why? (Stanford GSB)

2. Why an MBA/Why This School

In these, schools first want to hear about how an MBA will fit into your career, both short and long term. Top MBA programs are looking for candidates who will: first of all, be gainfully employed upon graduating, second of all, have an illustrious career that will make their institution look good and encourage future generations of applicants to apply, and third, be consistent and generous donors. That being the case, they want to know about your career trajectory, and how an MBA will fit into it.

Pro tip: Here, you want to be ambitious and inspiring in laying out your future career, but not naïve. Walk the line between shooting for the stars and sounding dreamlike and uninformed.

In this set of questions, you'll also encounter questions geared at figuring out why you would want to attend a specific school. MBA programs want to know that you're serious about attending their school — yield, or the percentage of admitted candidates who accept their offers of admission, is an important metric for them — but they also want to envision how you'll contribute to their admitted class. What will you uniquely bring to the table, the things that you'll do that the other candidates wouldn’t be able to offer?

We've heard former deans of business schools say that, in choosing a class, they're curating a world-class dinner party, and that each person invited to the dinner party has to bring something different. What will you bring to the dinner party?

Another Pro tip: To demonstrate that you've done your research, and to help the admissions committee envision you in their program, indicate which classes you might take when earning your MBA and why, which professors you might hope to study with, and in which clubs you might participate.

Here are a few examples of "why MBA / why this school" essays we've seen before:

• How is a Columbia MBA going to help you? (Columbia)
• What do you hope to gain professionally from the Wharton MBA? (Wharton)
• Why Stanford? Describe your aspirations and how your Stanford GSB experience will help you realize them. (Stanford GSB)

3. Behavioral/Other

Finally, most other essays will be behavioral in the sense that they’ll ask you about experiences, traits, strengths, weaknesses, and achievements. There's a wide variety of topics here, but all the guidelines from above apply, with the final note to always prioritize authenticity (as mentioned in the Personal Statement section) and leadership ability (remember, business schools are choosing future leaders).

Here are a few examples of behavioral/other essays from the past:

• Describe the biggest commitment you have ever made. (Yale SOM)
• Tell us about your favorite book, movie, or song and why it resonates with you. (Columbia)
• Think about times you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others? (Stanford GSB)

Top MBA Program Essay Prompts (Updated 2024)

To help you get started, we've compiled the required prompts from a few top MBA programs below:

1. Harvard Business School (HBS)

• Business-Minded Essay: Please reflect on how your experiences have influenced your career choices and aspirations and the impact you will have on the businesses, organizations, and communities you plan to serve. (300 words)
• Leadership-Focused Essay: What experiences have shaped who you are, how you invest in others, and what kind of leader you want to become? (250 words)
• Growth-Oriented Essay: Curiosity can be seen in many ways. Please share an example of how you have demonstrated curiosity and how that has influenced your growth. (250 words)

For more information, visit A Guide to the HBS Essay .

2. Stanford Graduate School of Business

• What matters to you most, and why? (650 words)
• Why Stanford? (400 words)

Read: What Matters Most When Writing the GSB Essays.

• How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)
• Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

For Wharton-specific advice, visit A Guide to the Wharton Essays .

4. Columbia Business School

• Essay 1: Through your resume and recommendation, we have a clear sense of your professional path to date. What are your career goals over the next three to five years and what, in your imagination, would be your long-term dream job? (500 words)
• Essay 2: The Phillips Pathway for Inclusive Leadership (PPIL) is a co-curricular program designed to provide students with the skills and strategies needed to develop as inclusive leaders. Through various resources and programming, students explore and reflect on the following five inclusive leadership skills: Mitigating Bias and Prejudice; Managing Intercultural Dialogue; Addressing Systemic Inequity; Understanding Identity and Perspective Taking; and Creating an Inclusive Environment. Describe a time or situation when you had the need to utilize one of these five skills, and tell us the actions you took and the outcome. (250 words)
• Essay 3: We believe Columbia Business School is a special place with a collaborative learning environment in which students feel a sense of belonging, agency, and partnership--academically, culturally, and professionally. How would you co-create your optimal MBA experience at CBS? Please be specific. (250 words)

If you’re looking for more tips on the CBS essays, read our Guide to the Columbia Business School Essays .

5. Chicago Booth

• How will a Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250-word minimum)
• An MBA is as much about personal growth as it is about professional development. In addition to sharing your experience and goals in terms of career, we’d like to learn more about you outside of the office. Use this opportunity to tell us something about who you are… (250-word minimum)

*Pro tip: Some essay questions such as these will say “no maximum.” While it’s certainly a good thing that you’re allowed to write more, keep in mind to never write too much. Our rule of thumb for things like this is to never go over 200 words past the “minimum” count.

Read more at A Guide to the Booth Essays .

6. Northwestern Kellogg

• Intentionality is a key aspect of what makes our graduates successful Kellogg leaders. Help us understand your journey by articulating your motivations for pursuing an MBA, the specific goals you aim to achieve, and why you believe now is the right moment. Moreover, share why you feel Kellogg is best suited to serve as a catalyst for your career aspirations and what you will contribute to our community of lifelong learners during your time here. (450 words)
• Kellogg leaders are primed to tackle challenges everywhere, from the boardroom to their neighborhoods. Describe a specific professional experience where you had to make a difficult decision. Reflecting on this experience, identify the values that guided your decision-making process and how it impacted your leadership style. (450 words)

For more on Kellogg’s essays, read How to Nail Your Kellogg MBA Application Essays .

7. MIT Sloan

MIT Sloan doesn’t use traditional essay prompts; instead, applicants are required to submit a cover letter, video, and short answer questions, as well as the other traditional application materials.

Cover Letter

MIT Sloan seeks students whose personal characteristics demonstrate that they will make the most of the incredible opportunities at MIT, both academic and non-academic. We are on a quest to find those whose presence will enhance the experience of other students. We seek thoughtful leaders with exceptional intellectual abilities and the drive and determination to put their stamp on the world. We welcome people who are independent, authentic, and fearlessly creative — true doers. We want people who can redefine solutions to conventional problems, and strive to preempt unconventional dilemmas with cutting-edge ideas. We demand integrity, respect, and passion.

Taking the above into consideration, please submit a cover letter seeking a place in the MIT Sloan MBA program. Your letter should conform to standard business correspondence, include one or more professional examples that illustrate why you meet the desired criteria above, and be addressed to the Admissions Committee (300 words or fewer, excluding address and salutation)

Video Question 1

Introduce yourself to your future classmates. Here’s your chance to put a face with a name, let your personality shine through, be conversational, be yourself. We can’t wait to meet you!

Videos should adhere to the following guidelines:

• No more than 1 minute (60 second) in length
• Single take (no editing)
• Speaking directly to the camera
• Do not include background music or subtitles

Note: While we ask you to introduce yourself to your future classmates in this video, the video will not be shared beyond the admissions committee and is for use in the application process only.

Video Question 2

All MBA applicants will be prompted to respond to a randomly generated, open-ended question. The question is designed to help us get to know you better; to see how you express yourself and to assess fit with the MIT Sloan culture. It does not require prior preparation.

Video Essay 2 is part of your required application materials and will appear as a page within the application, once the other parts of your application are completed. Applicants are given 5 seconds to prepare for a 60-second response.

Short Answer Question

How has the world you come from shaped who you are today? For example, your family, culture, community, all help to shape aspects of your life experiences and perspective. Please use this opportunity to share more about your background. (250 words)

For top-notch advice on the MIT Sloan question prompts, read our articles Expert Guide to the MIT Sloan Short Answer Question and MIT Sloan Video Statement: Overview, Advice, & Common Mistakes .

How to Start Writing Your MBA Essay

So you've read about the types of essays, and seen some of the prompts from top MBA programs. Now it's time to actually start diving into the essay.

The very first thing to do, before putting pen to paper, is to look inward .

Why do you want an MBA? What role will this degree play in your professional growth? How do you imagine it will shape your life? What do you want out of your career? What is the most important thing in the world to you?

Yes, these are life’s deep-end questions, but you’ll need to tackle them in these essays, so before you start all of your writing, take the time to think through them. Go for a run, swim some laps, bake a cake—however you get into the flow — and start a dialogue with yourself. Put down your work, turn your phone off, and give your mind permission to go to the places it usually avoids. That’s a good place to start. That’s where the answers are.

Pro tip: The first sentence is the hardest one to write. When you're starting out, it can be intimidating and anxiety-producing. The trick is to simply put anything down — and don't look back. Keep putting one sentence after the other. You can edit later: let whatever comes to you out onto the page. If you’re struggling with self-critique, dim your computer screen until you can’t even see the words you’re typing. Then keep going.

Additional Tips & Tricks

Once you've started your essay, it's a matter of persistence: keep writing, then keep drafting and editing until you have something you're really proud of.

To help you write a successful MBA essay, here are a few more tips and tricks:

Take Breaks

When you hit the wall — and you will hit the wall — stop and take a breather. This is your brain telling you it needs to do something else. Walk your dog. Take a lap around your room. Eat some cheese. Your body needs sleep every night to function; your mind is the same way. That next leap of inspiration will come exactly at the moment when you’re least expecting it.

Read it Out Loud

When you finally have a draft, print it and read it out loud to yourself. Your ear will catch things your eyes miss. Reading out loud is the best way to pick up on spelling errors, clunky transitions, and paragraphs that still need ironing out. It’s also a good way to envision how the admissions committee will experience your essay.

Don’t be precious with your essay. Send it to anyone willing to read it. Solicit as much feedback as you can. If you don’t like what people have to say, you don’t have to incorporate it, but you need an impartial third party to give notes on what they’re seeing, thinking, and feeling. (You’re too close to things to do it for yourself.) This is where a Leland coach comes very much in handy!

Complete Everything Early

This is more of a timing consideration, but you do not want to trip at the finish line because your internet went down the night before the deadline, or your credit card was denied when paying your application fee (it's happened before). Don't let that be you!

Here is another article to get you started, written by an expert essay coach: 7 MBA Essay Tips to Make You Stand Out in 2022 .

Example MBA Essays

Finally, here are two essays to help inspire you. The first, a personal statement essay, was submitted by an admit to Berkeley Haas' Executive MBA program; the second, a career goals / why MBA essay, was submitted by an admit to Chicago Booth's deferred MBA program.

Haas Admit:

A person’s identity is shaped by many different aspects, including family, culture, personal interests, and surrounding environments. Please share a facet of your identity or story that is essential to who you are. (300 words) My upbringing in India, filled with countless myths and legends, had a profound influence on me. The most formative tale was about a sage who prays for years to the goddess of knowledge, but in vain. In the end, the goddess didn’t appear for the sage because he was turning his prayer beads the wrong way! As a child, this story upset me: the sage worked so hard and had the right intentions. As an adult, though, I’ve come to realize that the goddess of knowledge was right: you can’t succeed unless you do things the right way.

Seven years ago, two friends and I started a company, XXXX: a digital health platform that would allow patients to store medical records online and consult doctors remotely. We had early success—we brought on 2,000 patients at XXXX, a gynecology clinic in XXXX—but ultimately we didn’t have the resources to properly scale, and had to shut the company down. Among the many lessons I learned, the most valuable was that ideas and hard work are common; businesses succeed or fail based on execution—on doing things the right way. Two years ago, I relearned this lesson in the most painful way possible: when my marriage ended. My wife and I loved each other, but we weren’t there for each other when it mattered most. Our feelings weren’t enough—we had to back them up with the right actions.

It’s disheartening when you have good intentions but still fall short. When this happens, though, you have to keep trying—because eventually you will do things the right way. I carry the story of the sage with me always, not as a harsh lesson, but as a motivating goal: one that keeps me striving towards doing things the right way.

Booth Admit:

How will the Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250 word minimum)

I want to start a geothermal company that will help lead the energy transition away from fossil fuels and toward renewable energy—by targeting existing oil wells as sites for geothermal plants. Oil fields are close to electric grids and have high nearby subsurface temperatures, making them ideal sites for geothermal plants. By building geothermal infrastructure nearby, my company will produce cleaner, cheaper energy, making it more profitable for operators to switch from oil to geothermal. As oil companies decommission their wells, I’ll negotiate for their land rights, so I can use their existing wells for new geothermal vents. I want my company to prove the case for economically viable, carbon-neutral energy production.

After getting an MBA, I want to start a geothermal company which will help me lead the energy transition away from fossil fuels to renewable energy. I plan to target developed oil fields in Texas, where, in many places, producing wells are flowing enough hot fluid to generate clean energy. Using this geothermal heat, the carbon footprint of oil and gas extraction will decrease as fewer fossil fuels are utilized to power surrounding infrastructure. As the wells approach their economic life, I will negotiate the lease from various operators, saving them millions in plug and abandonment costs, and retrofit the wells for direct geothermal energy production via closed-loop binary fluid systems, bringing emissions to zero. To accomplish this goal, I need to shore up my knowledge of energy economics and entrepreneurial finance, develop a strong sense of leadership, and build a network of like-minded individuals that will help me lead the transition and I believe I can get those things at Chicago Booth.

My immediate career goal is to develop my first co-production site in Shelby County, Texas at the Blanton well site, which produces abnormally heated fluid from the flanks of an active salt dome. Before investing in capital expenditures, developing a strong sense of energy economics and broader markets is necessary to verify financial feasibility. The University of Chicago, through the Graduate-Student-At-Large: Business program, is already allowing me to accomplish this goal with my enrollment in “Microeconomics” with Professor Andrew McClellan. His instruction helped me understand the impact taxes and subsidies have on market equilibrium, an important aspect of renewable energy as green energy tax incentives continue to change on a yearly basis. As my company continues to grow, having a strong finance and accounting foundation is imperative to building and sustaining a healthy company. Electives such as “Accounting for Entrepreneurship: From Start-Up through IPO” will provide the skills I need to be successful by following the life-cycle of a business that originates as a start-up and covers topics such as building an initial accounting infrastructure. I understand that the execution of the business is as important as developing the idea and proof of concept, and Booth is the best place for me to develop financial fluency.

Leading the energy transition will require a strong sense of leadership. Not only will I need to lead those I get to work with over my career, but to lead the energy transition, and reverse the impact fossil fuels have had thus far, I must have the emotional intelligence to inspire others to join me in my journey. The “Interpersonal Dynamics” course at Booth will allow me to develop my communication skills and better understand the emotions and perceptions of my colleagues. These skills, synthesized with leadership development acquired in “Leadership Practicum” will prepare me to act as a relational leader, who understands the needs of others. As a relational leader, I hope to foster an environment which promotes happiness and maximizes efficiency, not only to make our efforts in changing the world more successful, but to excite other people to join our cause.

To find the greatest chance of success in leading the energy transition, I will need a network of like-minded individuals who can provide a diversity of thought. Chicago Booth provides the opportunity to develop that network through different community experiences. The Energy Club’s “Energy Forward” conference, which designates time to topics in oil and gas and renewable energy will allow me to hear from industry leaders, build meaningful relationships with peers, and contribute my sector experience to the public forum as I learn from those around me. Opportunities through the Entrepreneurship and Venture Capital Group such as “SeedCon” will help me connect with successful entrepreneurs and early-stage investors whose ideas and funding might change the course of my venture’s trajectory. Even in the GSALB program, I have had the opportunity to connect with other students in various sectors, including the energy industry. I hope to continue to strengthen those connections and continue building new ones with matriculation into the full time program.

Connect with an Expert for all your MBA Essay Questions

We know that a lot goes into the process of MBA essay writing. Research, planning, and execution all are major stages that take a lot of time. If you’re looking to fast-track your essay writing process while still blowing away the admission committee, try looking at some of our all-star MBA admissions consultants . We have a wide array of experts ready to give you as much help with MBA essays as you need, just check out some of our top-rated coaches below!

FAQs for Writing Your MBA Essay

What is the most important aspect of an MBA essay that admissions committees are looking for?

• The most crucial aspect of an MBA essay is authenticity. Admissions committees want to see the real you, so be honest and genuine in your responses. Highlight your unique experiences, values, and aspirations to stand out.

How long should my MBA essay be?

• The length of your MBA essay will depend on the specific prompts and guidelines provided by each school. Generally, essays range from 500 to 1,000 words. Always adhere to the word limit specified in the prompt. In the event that there’s no limit, we recommend floating within 200-300 words of whatever posted word count there is.

Can I use the same essay for multiple MBA applications?

• You can use similar content, but it’s essential to edit each essay to be about the specific school and prompt. Schools are looking for personalized responses that demonstrate your understanding of their program and how it aligns with your goals.

How do I figure out what to write about?

• Select experiences that showcase your leadership, problem-solving skills, and personal growth. Focus on stories that highlight your unique qualities and align with the values and culture of the MBA program you're applying to.

What should I avoid doing in my essay?

• Avoid clichés, generic statements, and exaggerations. Be specific and detailed in your responses. Also, steer clear of overly technical jargon that might be hard for the admissions committee to understand unless it’s directly relevant to your story.

Who can I ask for feedback on my essay?

• Seeking feedback from trusted friends, family, or mentors can be very helpful. In addition, consider working with one of our admissions coaches who can provide professional insights and help refine your essay to make it more compelling.

What should I do if I don’t have a traditional business background?

• If you don’t have a traditional business background, focus on transferable skills and experiences that highlight your leadership, analytical abilities, and teamwork. Demonstrate how your unique perspective will contribute to the MBA program and your future career.

How do I handle multiple essay prompts for the same school?

• Approach each prompt separately and ensure that each essay provides new insights about you. Avoid repeating the same information across essays. Instead, use each essay to highlight different aspects of your experiences, skills, and aspirations.

Here are several other articles that you may find helpful as you put together your MBA application:

• The Most Frequently Asked Questions on MBA Applications
• How to Answer the "Why an MBA?" Essay Question
• My Top Piece of Advice for MBA Applicants
• How I Nailed My MBA Interview and Gained Admission to Top 10 Business Schools
• 4 Expert Tips on Paying for Business School

Browse hundreds of expert coaches

Leland coaches have helped thousands of people achieve their goals. A dedicated mentor can make all the difference.

Browse Related Articles

August 6, 2024

The Ultimate M7 MBA Essay Guide

Everything you need to know to write a killer essay for your M7 MBA application, including prompts, deadlines, expert advice, coach recommendations, additional free resources, and more.

January 28, 2024

How to Nail Your Stanford GSB Short Answer Questions

Learn how to stand out with your Stanford GSB short answer questions.

January 4, 2024

HBS 2+2 Deferred MBA Essay Prompts & Tips (2024)

As of 2024, HBS has changed its deferred MBA essay prompts away from the traditional, "What else should we know about you?" to three smaller essays. Read more and nail your HBS 2+2 application here.

January 31, 2024

How to Nail the "Why Wharton" MBA Essay

Learn how to craft a compelling 'Why Wharton' MBA essay that sets you apart from the competition. Elevate your application to stand out.

July 4, 2024

Duke Fuqua — MBA Program & Application Overview

Applying to Fuqua? Read this guide for the most practical strategies and tips curated by the best MBA admissions coaches in the world and Fuqua alumni to get you that much closer to your dream school.

June 27, 2024

A Guide to the Columbia Business School Essays (2024-2025)

Coach Melanie E. walks you through each Columbia Business School essay prompt for the 2023-2024 cycle, breaking down what adcoms are looking for and offering expert advice on how to nail your responses.

March 1, 2024

UNC Kenan-Flagler MBA Essays Guide: Overview, Tips & Examples

Get ready to ace your UNC Kenan-Flagler MBA application with this comprehensive essay guide.

March 2, 2024

Georgetown McDonough MBA Essays Guide: Overview, Tips & Examples

Looking to ace your Georgetown McDonough MBA essays? Our comprehensive guide provides an overview, valuable tips, and real examples to help you craft compelling and impactful essays that will set you apart from the competition.

UW Foster MBA Essays Guide: Overview, Tips & Examples

Learn everything you need to know about writing impactful UW Foster MBA essays with our comprehensive guide.

March 12, 2024

A Guide to the UC Berkeley Haas Accelerated Applicants Deferred MBA Program

Considering applying to Haas' Accelerated Applicants Deferred MBA Program? Look no further! In this guide, we delve into important information about the program, key deadlines, and tips for maximizing your application.

August 22, 2024

How to Answer "Tell Me About Yourself" in Consulting Interviews

Learn how to craft a compelling answer to the 'Tell me about yourself' question in consulting interviews with tips, examples, and expert advice.

January 9, 2024

How to Nail Your Kellogg MBA Application Essays

Tips and tricks that will help you craft the best application essays possible and get admitted into Kellogg.

Inspira Advantage

20 Essential Tips on How to Write A Killer MBA Essay

Types of mba essays.

There are a few different types of MBA essay questions you will answer as part of your MBA application. The type of essay can be determined through the keywords used in the essay question. Each type of essay will have its own length requirements, depending on the business school.

This type of essay asks you to detail your personal and professional goals and how attending business school will help you achieve them. An essay question that asks about your aspirations or what you hope to gain from an MBA program is classified as a goal essay.

For example, Wharton is one of many schools that ask for a goal essay from applicants using the question: “What do you hope to gain professionally from the Wharton MBA?” Columbia , NYU Stern , Darden , Dartmouth Tuck , and McCombs are some of the many other schools that ask about your goals.

Self-Reflection

A self-reflection essay is an opportunity for you to showcase the values and characteristics that make up your personal identity. It also requires you to discuss how you handled a failure at some point in your life or how you would approach an ethical dilemma.

Yale School of Management is one business school that uses self-reflection questions in its MBA essays . They want to know what the biggest commitment you have ever made is, including why you chose it and how you went about making it. 

Answering this question will require you to do some deep reflection in order to answer it thoroughly. 

Contribution

The objective of this type of essay is to show an admissions committee how you will add value and contribute to their MBA program. 

Booth School of Business poses this question: “An MBA is as much about personal growth as it is about professional development. In addition to sharing your experience and goals in terms of career, we’d like to learn more about you outside of the office. Use this opportunity to tell us something about who you are.” 

Booth clearly wants you to elaborate on who you are, what you value, and how you live those values in your everyday life.

Some business schools want to know about the impact you will have on their program and pose a question that asks you to describe a time when you demonstrated leadership. This will involve discussing why you took on the leadership role in your chosen situation and your leadership impact.

Darden School of Business poses essay questions designed to gauge your leadership capabilities and the impact you’ll have on the program. As Dean of Admissions Dawna Clarke states, they are interested in “cultivating high impact leaders.” 

It’s no surprise that one of their essay questions from a recent application cycle was, “Darden strives to identify and cultivate responsible leaders who follow their purpose. Please provide an example of a situation in which you have made a meaningful impact.”

Instead of writing a traditional essay, some business schools ask you to submit a video essay. The types of questions asked for a video essay can range from a short introduction to longer, multi-component questions.

Kellogg is one business school that uses video essays . They will ask you three questions. First up is an introduction, and the second is about your career goals and how Kellogg will help get you there. 

The third question varies annually and is generally more randomized, so you and all the other applicants won’t necessarily respond to the same question. 

‍Top 20 Tips on How to Write a Great Business School Essay

Successfully writing business school essays is tricky. Many factors go into constructing a successful one. However, the top tips we’ve provided below outline how to write an MBA application essay that stands out from the crowd. 

1. Brainstorm

Focus on each essay question individually. Start with the essay that feels easiest or most natural to you. Your writing will improve as you go. Choose topics that highlight your strengths, experiences, and achievements to make the strongest impact.

2. Make an Outline

Before you start writing, outline the main points you want to cover in a logical order. Consider how much space each section of your essay should take up.

3. Create a Draft

Once you have a good outline, start your first draft. It's okay if it's not perfect yet. First drafts are usually longer but focus on getting your main points down and ensuring they connect well.

4. Pay Attention to Your Essay Structure

Blair Mannix , Wharton's Admissions Director, says successful essays have three parts: the setup (who you are and what you've learned), the pivot point (what you want to learn and how it will help your career), and the future (how the MBA program will help you achieve your goals). 

For essays on contributing to the MBA community, be personal, tell a story, and connect your experiences to the community.

5. Consider the Tone You Use While Writing Your Essay

Be genuine in your essay. Admissions committees can tell if you're insincere or just writing what you think they want to hear. Laurel Grodman from Yale School of Management says your essay should reflect your voice and highlight something meaningful in your life. 

Write about what truly matters to you. Incorporate your personality, such as your creativity or humor, to help the committee get to know you better.

6. The Best MBA Essays Are School-Specific 

When writing a business school essay, focus on why you want to attend that school. Show you've done your research by mentioning the curriculum, extracurricular activities, and research centers you're interested in. This makes your essay more compelling by explaining what you'll gain from the program and how it will help you succeed.

7. Pick an Event or Situation That Matters to You

When you select your topic to write about in your MBA essay, you need to make sure it is something that had a significant impact on your life and resonates with you personally. This will help ensure your authenticity shows through.

8. Explain Why You’re a Right Fit For the School

Just mentioning that you're the ideal candidate isn't enough. This won't persuade the admissions committee to accept you. Instead, you should provide specific examples and evidence showing why you're a great fit. Discuss your achievements, experiences, and skills that align with the program's goals. 

9. Include Passion Into Your Writing

Admissions officers want to know what excites you and if you'll bring that same enthusiasm to the classroom. Share your passions and interests, and explain how they drive you. Show how your excitement for learning and goals will make you an active and engaged student.

10. Highlight Your Diversity 

Business schools value having students from diverse backgrounds. When writing your application, share experiences demonstrating how your unique perspective can enrich the school's community. Explain how your background, interests, or experiences can contribute to a vibrant and inclusive learning environment.

11. Address Inconsistencies

If you have gaps in employment or a low GPA, be upfront about them. Explain how you've grown or learned from these experiences, emphasizing your positive steps to overcome challenges. This demonstrates resilience and maturity to the admissions committee, showing them you can handle obstacles effectively.

The Importance of Storytelling in MBA Essays

Business school admissions officers want to see how you approach traits like leadership and commitment in your MBA application essay. Yet, if you describe an experience and don’t reflect upon it, you will not highlight your mindset, dedication, and motivation. 

The best writers outline the traits that business schools want to see by telling personal stories and anecdotes. But how can you do that? It’s simple — show how your experiences impacted you. Don’t just tell us about it. 

Indeed, to use the idea of commitment as an example, Yale’s admissions committee “cares less about the commitment you choose and more about the behaviors surrounding the commitment.” They want to “come away learning something new about you as a person that helps us understand your values and motivations.”

Illustrating how your experiences affect your values and motivations is difficult; this process requires a lot of introspection and self-reflection. The trick is to use plenty of real-life examples and explain how they embody your values. 

One way to successfully do this is to use the STAR technique . The STAR technique is split into four distinct steps: 

• Situation - Describe the situation and when it took place.
• Task - Explain the task and what was the goal.
• Action - Provide details about the action you took to attain this.
• Result - Conclude with the result of your action.

Using the four steps outlined above, you can create concise, compelling answers to your essay prompts. Let’s use one of the Berkeley Haas essay prompts as an example for an MBA essay outline:

What makes you feel alive when you are doing it, and why? (300 words maximum) . 

We can split this prompt into two sections: 

• Describe an activity, hobby, or anything that makes you “feel alive” when you do it. 
• Explain why you find so much enjoyment in this one thing. 

Storytelling is key here, and the STAR technique can help you break down exactly what you want to say. Remember, it is important to reflect upon your experiences and, in this case, show why you enjoy something. 

If you manage to do this in your essays and show how you achieved results along the way, you will submit a strong MBA application essay. 

Plagiarizing Your MBA Essay 

Plagiarism is a big deal. 

Even if a student doesn’t intend to plagiarize someone’s work, colleges can and will detect it. If colleges detect plagiarism, they will likely reject the application outright; UCLA’s Anderson School of Management rejected 52 MBA hopefuls for application plagiarism. 

Applicants can easily and accidentally plagiarize someone else’s work by following MBA essay examples too closely. Essay examples are useful, as they can inspire you and give you an idea of how you can reflect upon your experiences. However, someone has written that example about their own experience in their own words, and you can’t copy it. 

If you are worried about plagiarism, the simple fix is to be original. After all, admissions committees want to hear about your experiences, motivations, and opinions. 

Authenticity is also an extremely important part of writing well; you will come across as more genuine writing about your genuine thoughts and experiences. If you want to check your work, you can use reliable and low-cost plagiarism checker tools like PrePostSEO and Copyscape .  

MBA Essay Examples

US News wrote an article on what makes for a successful MBA essay. They provided the following MBA entrance essay sample essays written by applicants recently admitted into highly reputable business schools.

This sample was written for Fox School of Business at Temple University .

This essay was well-received by the admissions committee because it was written clearly and concisely, free of grammatical errors, and told a story. The candidate showed their personality and explained why a Fox MBA would help them achieve their career goals. 

This particular candidate was honest in their essay about their weaknesses and professional growth, which is generally well-received by admissions committees. The candidate detailed the initiative they had taken in learning about the MBA program at Fox and why they decided to apply.

This next successful essay sample was written for the Yale School of Management.

Similar to the previous example, this essay told a compelling story through a clear narrative. This particular essay began with an anecdote that demonstrated the candidate’s work ethic, initiative, leadership, and resourcefulness.

This show-don’t-tell essay displayed what was important to the applicant and offered the admission committee insight into their personality and values. It also provided as much detail as was possible, given the 500-word limit.

Don’t Rely Too Much on MBA Essay Examples 

While MBA essay examples are valuable tools to see what got applicants into business school, they all have one problem: They are not yours. Other peoples’ essay examples don’t focus on your achievements, values, motivations, or experiences. 

In their essays, originality and authenticity are two critical themes that business schools look for because your life is unique. Remember, MBA essay writing is all about getting to know you , and your essays should truly reflect who you are as a person. 

MBA essay examples are useful. They can provide you inspiration, an idea of what can work, and outline how to discuss your own experiences. However, you need to draw a line in the sand and write your own essay at some point. 

People are admitted to particular schools for a wide variety of reasons. While their essays are one of those reasons, what works for one person might not work for you. Try not to overthink it — write about your experiences, background, and, most importantly, opinion. 

Mistakes to Avoid While Writing Your MBA Essay

In addition to following the steps for writing a great MBA essay outlined above, there are also some common mistakes you’ll want to avoid while writing your essay. These mistakes are listed below, along with solutions to fix them.

1. Submitting an Overly Complex Essay

Admissions committees want to know you as a person, not just your industry jargon. Avoid complicated essays that frustrate readers. Instead, use your own words and write as if you're talking professionally to a coworker. This makes your essay clearer and more personal, helping you connect better with the reader.

2. Not Reading the Essay Question Closely or Misunderstanding the Question

To answer MBA essay questions correctly, understand the question fully. Misreading it can result in an off-target essay and a rejected application.

To fix this, find the keywords in the question to understand what the admissions committee wants to know. Words like "contribute," "gain," and "lead" indicate what to focus on. If confused, seek clarification.

3. Restating Your Resume or Letters of Recommendation

Admissions committees want your MBA essay to tell a unique story, not repeat your resume or recommendations. Choose a topic that isn’t covered elsewhere in your business school resume and letters of recommendation . If needed, focus on a specific project, detailing the challenges, solutions, outcomes, and lessons learned. 

4. Starting Your MBA Essay Close to the Deadline 

Starting close to the deadline means you'll rush and make mistakes. To avoid this, start planning your essay as soon as the questions are available. Create an outline for each essay and start early to give yourself enough time to write and revise without stress.

5. Giving Half-Baked Reasons for Attending Business School  

Business school admissions committees use your essays to gauge your interest in their program. If you're vague about your career plans and reasons for choosing their school , take time to outline them clearly. Show clear, well-defined goals and explain why you want to attend their program. 

6. Going Over the Word Limit

Going over the word limit shows you can't follow directions, work within limits, or organize your thoughts. These skills are crucial for understanding requirements, staying focused, solving problems creatively, and communicating clearly.

7. Not Reviewing Your Essay For Grammar Mistakes

A sloppy application suggests a careless attitude, raising concerns about your attention to detail and seriousness. A well-organized application shows diligence and respect for the admissions committee's time.

8. Being too General

An essay full of generalizations suggests you lack specific insights or personal depth. Admissions committees value unique perspectives and concrete examples that show your thoughtful engagement with the topic.

9. Talking About High School

Admissions committees prioritize recent, relevant professional achievements over high school roles like newspapaer editor or varsity team captain. Focus on highlighting recent experiences that showcase your readiness for their program.

1. How Long Should My MBA Application Essay Be?

The length of your MBA essay will depend on the specific school; some schools allow up to 500 words, while others want a very short and to-the-point response of 150 words. 

The length set out by the MBA program you’re applying to is an important consideration, and it is not a good idea to go over the word limit. Admissions committees want to see that you can follow instructions and are capable of writing succinctly. It will not reflect well on you to go over the allowed word count.

2. Is the MBA Essay Less Important Than My GPA and GMAT Score?

No, your MBA essay is at least equally as important as your GPA and GMAT score . While your GPA and GMAT scores are good indicators of your academic abilities, the MBA essay is the admission committee’s first opportunity to get to know you personally. 

This is also the first impression you will make on the committee, so it’s imperative that you write a strong and compelling essay. Most business schools use a holistic approach to assessing applications, and your response to the essay question can determine whether you are a good fit for their program.

3. Is There an MBA Essay Guide for Reapplicants?

Many schools will require or suggest that reapplicants submit an additional essay. 

This will vary by school, and it is important to check with each school’s website for the exact details of what’s expected of reapplicants. If it’s optional, it is a good idea to submit one because it allows you to explain how you’ve grown personally and professionally since your previous application. 

4. Can I Use the Same Business School Essay if I’m Reapplying?

It’s unlikely you’ll be successful using the same essay since your response could have been the reason you were rejected the first time around. 

It’s best to consult with an MBA admissions expert or mentor to find out where you went wrong and what you can do to make your reapplication essay strong and stand out in the best way possible.

5. How Do I Edit My MBA Essay Draft to Make It Better?

First of all, make sure there are no errors with your spelling, grammar, and syntax. Business schools want students with superb communication skills, and having basic errors in your MBA essay does not demonstrate that you have strong communication skills. 

Then, you should go through the common mistakes outlined above and make sure those are not present in your essay; if they are, fix them. Seeking a second opinion from a friend, mentor, colleague, or MBA essay editing expert will also help locate errors or improvement areas.

6. How Can I Ensure My Business School Essay Stands Out?

Whether you are faced with the Wharton MBA essays , Harvard Business School essay , or Booth MBA essays , to name a few, there are a few things you can do to make your essay stand out. 

The event or experience you choose to write about should be something you are able to write about in a compelling narrative. It should also be something you can write about with passion, which will allow the admission committee to see your genuine and authentic voice. 

Your strengths should be woven in with the story you’re telling. These things will make your essay stand out to the admission committee and help them remember you.

Unlock Your Future with the Perfect Business School Essay

Knowing how to write a great MBA essay can be a challenging component of the business school application process. 

But, if you know where to start, make an outline for each essay, and get expert assistance, the process becomes significantly more manageable. Following these steps will help you write a killer MBA essay.

About Inspira Futures

Schedule a free consultation, you may also like.

The MIT Sloan Interview Guide – 2024 Format + Sample Questions

Why Should I Get An MBA? Is an MBA Worth It?

Partner Sites

Inspiring and informing your business school journey

Mba essay guide 2024 | how to write a winning application essay.

Register to download the free BusinessBecause MBA Essay Guide 2024 | How To Write A Winning Application Essay

How do you write an MBA essay that lands you a place at business school? Find out in the BusinessBecause MBA Essay Guide 2024

Tue Oct 17 2023

In the BusinessBecause MBA Essay Guide 2024: How To Write A Winning Application Essay , find out why the MBA essay is important and what to include in your writing. Also, we’ve included MBA essay questions from top business schools such as Carnegie Mellon University Tepper School of Business, Harvard Business School, and Stanford Graduate School of Business—providing insight into the different types of essay questions that you might face.

We also share tried-and-tested MBA sample answers from admits of MBA admissions consultancies, including application essays for Harvard, Stanford, and Wharton. 

Key facts about the MBA essay: 2-4 essay-type questions  are usually asked on MBA applications   10-20 is the average number of essay drafts MBA applicants write on average before submitting their applications to top MBA programs   6 images are required as part of NYU Stern’s ‘Pick Six’ visual essay component

Top MBA essay writing tips:   - Research the values and USPs of your target business school - Always bring your essay back to your goals - Identify and communicate your personal brand

Download the MBA Essay Guide 2024 for more tips and useful information from experts such as Lindsay Lloyd, executive director of MBA admissions at NYU Stern School of Business and J.R. McGrath, executive director of masters admissions at Tepper School of Business.

• BusinessBecause Guides

You might like:

MBA Application Guide | How To Land Your Place For 2025

Careers In Finance Guide | Is Finance The Career For You?

Careers In Consulting Guide | Is Consulting The Right Career For You?

• MBA Admissions
• ISB Admissions
• MBA Application Tips
• MBA Essay Tips
• Business Schools

Expert MBA Essay Tips and How to Write a Great MBA Essay

Admit expert.

• MBA Application Tips , MBA Essay Tips
• April 27, 2024

Writing an MBA essay can be a pivotal step in your journey towards earning a coveted spot in a top business school. It’s a chance to let your personality shine, communicate your goals, and explain why a particular institution is the perfect fit for you.

In this comprehensive article, we delve into the importance of MBA essays, the various types you might encounter, expert MBA essay tips, and provide a roadmap for crafting impeccable B-School essays. Whether you’re pondering “Why MBA and Why Now?” or tackling the intricate “Why this Business School?” question, we’ve got you covered. Dive into the world of MBA essays, where your aspirations and abilities find their voice.

The Importance of MBA Essays 

MBA essays are a perfect opportunity to showcase your strengths and explain any weak points in your application. A well-written essay can provide context to a low GMAT score or GPA, but strong numbers will never make up for a weak essay.

Renice Jones, Ex. Assistant Director of Recruitment and Admissions at Schulich MBA program rightly said:

“Candidates who are below average can use the other components of the application, such as the essays, to exhibit why they may be a great fit for Schulich.”

MBA essays also become very important if you are from an over-represented pool of candidates, such as an Indian male IT/software engineer. Like you, many candidates will have similar work profiles and experiences. You cannot change your work experience but can make sure that you portray your spikes to the admission committee through your essays.

Stanford MBA admissions committee gives this advice to its applicants every year,

“There is no typical Stanford MBA student, no ideal for applicants to chase. Our advice is to just focus on you and ensure that your application is a true reflection of yourself.”

MBA Essays – A way to showcase your personality 

A compelling MBA essay helps the Adcoms get a peek inside your personality. Chad Losee, HBS Managing Director of MBA Admissions and Financial aid, pointed out that their primary goal in the essay is to get to know you better. The decisions you have made, your motivations, or any formative experiences. However, you must not shy away from your personality in the process.

The MBA admissions team at Yale School of Management held a webinar , where they talked about what they are interested in knowing through its essay.

How to impress the MBA admissions committee in the admissions events. Here are a few tips in this article .

Yale SoM MBA essays are generally open-ended, like – “Describe the biggest commitment you have ever made.” For this essay question, the admissions committee is interested in knowing how you approach commitments and the behavior that supports them. It can be a personal or a professional story, as long as it is something distinctive to your life and helps them know more about your personality. 

It is the story that you put together about your passion, experience, goals, and how business school fits into that mix that sets you apart from other candidates.

Types of MBA Essays 

Although the MBA admissions essay questions differ across schools, they tend to evaluate you based on who you are, what you have done, and what value you can add. 

Thus, there are a certain set of questions that help the Adcoms evaluate your candidacy. The length of an essay can range from anywhere between 200 – 1500 words, depending on the business school. But, remember each question is crafted in such a way that helps the Adcoms to know you better and evaluate your fit with the B-school.

We have helped many students craft their MBA essays and created a list of 6 most common essay questions that you can expect on your MBA application: 

Here are the 6 most common essay questions that you can expect on your MBA application:

• Why MBA and Why Now? 
• Why this Business School?

Leadership essay 

• Video essay 
• Open-ended essay 
• Community/Contribution essay 

Why MBA and Why Now?  

This essay is the most common question, which requires you to logically craft a link between your past experiences, your future aspirations, and how pursuing an MBA fits in. This essay aims to understand your motivation to pursue an MBA. In hindsight, this type of essay question can also incorporate your goals. 

However, you can even get a question that is just focused on what your short and long-term goals are? For example, Tuck MBA question on why MBA and how your prior experience and MBA from Tuck fits in. 

Why this Business School? 

This essay aims to see how your goals fit into applying to XYZ business school. In this essay, you need to state how pursuing an MBA from that particular B-school will enable you to achieve your short and long-term goals. 

The admissions committee wants to know if you have done your research on the business school.

For example, Kellogg is known as one of the best business schools for Marketing. So, if you aspire to become a successful marketer, schools like Kellogg can be a good fit for you. 

Leadership qualities are ones that every top business school looks for in a candidate. This essay aims to know about instances where you have shown leadership.

Remember, you don’t have to be a manager or lead a team to showcase leadership qualities. Cases in which you have changed opinions, shown integrity, take crucial decisions, displayed structured thinking, etc. can also demonstrate leadership skills. 

For example, essay questions that ask you to provide instances where you have shown leadership and challenges related to ethics you have faced (HEC Paris).

ISB also has a question on similar lines –examples of the most important personal quality that will lead you to become a successful leader. 

Video Essay 

The video essay evaluates your language skills, confidence, and capability to think on your feet. It is an opportunity for you to create a good first impression on the admissions committee. 

Moreover, video essays give a chance to the Admissions committee to put a face on the application received. 

Kellogg and MIT Sloan are a few business schools that ask candidates to submit video essays. MIT Sloan asks you for a 60-sec video where you need to introduce yourself to your future classmates. Kellogg’s video essay consists of three questions – An introduction about yourself, the path you are interested in pursuing, and the challenges you have faced.  

Open-ended essay (Value-based/personality)

This type of essay question evaluates your values and personality. For example, describe your biggest commitment (Yale), values that have guided your life and work (Kellogg), or showcase your personal characteristics by providing instances (INSEAD).

Community contribution

Contribution to the community is an integral part of many top business schools. The aim is to reflect upon your unique background and think about the values you can add to the community. For example, the Cornell essay analyzes your desire to impact communities and organizations positively. They want to understand how you will make a meaningful impact on Cornell’s MBA community. 

Crafting a compelling B-School essay can be the key to unlocking the door to your dream MBA program. Here are some expert tips to help you write an unforgettable essay that stands out from the crowd:

1. Showcase Proactivity: Business schools seek leaders who are proactive and innovative. Emphasize your ability to take initiative and drive change.

2. Embrace Uniqueness: Highlight what sets you apart from others rather than focusing solely on achievements. Showcase your individuality and what makes you truly unique.

3. Tailor Each Essay: Provide specific reasons why you’re a great fit for each school. Avoid generic statements and demonstrate your understanding of the program’s unique offerings.

4. Inject Passion: Let your enthusiasm shine through in your writing. Admissions officers want to see what excites you and how you’ll bring that energy to the classroom.

5. Break the Mold: Challenge conventional perceptions with unexpected essays that reveal different facets of your personality and experiences.

6. Embrace Your Journey: If you’ve taken an unconventional path to business school, embrace it. Admissions officers appreciate candidates who have taken risks and overcome challenges.

7. Address Identity and Background: Discuss your gender, ethnicity, or minority status only if it has influenced your perspectives or experiences significantly.

8. Use Real-Life Examples: Enrich your essays with specific anecdotes and vivid details that illustrate your qualities and achievements.

9. Show Your Humanity: Don’t be afraid to show vulnerability or humor. Admissions officers appreciate authenticity and want to connect with the real person behind the application.

10. Be Authentic: Write about what truly matters to you, not what you think the admissions committee wants to hear. Your essays should paint a clear picture of who you are, what drives you, and what you’re passionate about.

Kris Mercuri, Director of Admissions, Recruiting and Outreach at the Yale School of Management  states , your essay is an “opportunity to speak in your own voice about something meaningful and distinctive in your life.” Don’t waste this opportunity by writing about something inauthentic that you think will make you look better, but is actually a pretense.

11. Structure Matters: Follow a clear structure for your essays, including the setup, the pivot point, and the future. This helps you present your story cohesively and effectively.

12. Answer the Prompt: Ensure your essays directly address the questions asked. Don’t get sidetracked by showcasing all your achievements; focus on what’s relevant to the prompt.

13. Be Succinct: With word limits becoming stricter, keep your essays concise and impactful. Highlight essential points and let your voice shine through without overwhelming the reader with unnecessary details.

14. Focus on the Business School: Tailor your essays to each business school, demonstrating your understanding of the program and how you’ll contribute to its community and culture.

How to write a great MBA essay

The admissions committee reads thousands of essays every year. For your essay to stand out, you must put a comprehensive picture of who you are and how you fit into the B-school program.  Your essays need to be interesting and unique if you want to grab Adcom’s attention. 

Here is a stepwise process that you should follow to write an essay that Adcom would want to read: 

Step 1 – Start Early 

One of the mistakes that candidates make is to start writing their essays near the application deadline. Writing compelling MBA essays needs deep introspection. You need to take a step back and look into various instances in your life, such as:

• Your past experiences that led to where you are today.
• Your future aspirations
• The turning points and defining moments in your life
• Your accomplishments – past, present, future
• The decisions that helped in shaping your core values
• Your learnings from failure
• Your perspective and experiences that shaped your passion 

Jotting down such instances requires you to sit down, clear your mind, and think about everything that has led you to become who you are and what you want to be. Thus, it would be best to give yourself enough time to introspect. Your mind will respond better when you don’t have a deadline to meet. 

It’s recommended that you start your essays at least 5-6 months before the deadline. This way you’ll get enough time to self-reflect and inculcate the process of thoughtful introspection in your routine. 

 Identify incidents around some common skills that Adcoms look for – Academic Excellence, result-oriented, Leadership, Team management, and Learning. 

Step 2: Know your Whys 

You must get familiar with the most common essay questions:

• Why MBA? 
• Why is it the best time to do an MBA? 
• Why XYZ MBA Program?

Although not all business schools ask you these questions, they are bound to come up in the interview if not in your essays. Moreover, answering these questions can help you get clarity and focus on how to position yourself. You must create a logical link between these three questions by connecting your goals and aspirations. 

Tips on answering the ‘Why’ MBA essay questions

Here are a few tips on how you can go about finding the answer to these questions:

• Why MBA? Look into your future aspirations and how pursuing an MBA fits into them. You should establish a clear, logical, and career-oriented reason for pursuing an MBA. 
• Why MBA Now? Look into your past experiences and provide context as to how pursuing an MBA now fits into your plans. You need to make sure that Adcoms understand that it is the right time for you to pursue an MBA.
• Why XYZ MBA Program? Evaluate how aligned the business school is with your career goals. For example, if you are looking for leadership development during the course, check if that B-school offers such a program. You also need to align your values with the school. Go to the selected business school website and see if their values align with yours. For example, ISB values openness, passion for excellence, collaboration, initiative, and innovation. So, if these values are in-line with your values, ISB is a good fit for you. 

Step 3: Decode the essay prompt 

Once you self-reflect and get familiar with the standard essay questions, it’s time to decode the essay prompt. Each B-school has a unique essay question through which Adcoms evaluate a specific set of things. Understand what the Adcoms are looking to know from that particular question. For example, essay prompts such as, “Describe what you learned from your most spectacular failure?” Here, the Adcom wants to know how you overcame your biggest failure and learned something meaningful from that experience.

Step 4: Create a draft and respect the word count 

After understanding what is required in a particular essay question, create a draft within the word limit. Chad Losee from HBS points out that essays should be about the right length. Use your judgment and be clear and concise in your writing. Moreover, you need to make sure that your essay adds new information. What more is there to you apart from your resume, LOR, and numbers? 

Here are a few tips for writing an essay: 

• Provide instances wherever necessary. Write instances in the form of stories. We suggest using a SAR format – Situation, Action, and Result. Start your story by providing a context, and mention the action you took and the results of your actions. 
• Make sure the essay is in a flow. Have your story structured so that it conveys the overall message. 
• Make sure that your essay has correct/genuine content. It should be concise, cohesive, clear, and convincing. 
• Your Essays should be in line with your overall MBA application.
• Do not be afraid to show your vulnerability. Adcoms are more interested in knowing how you tackle them. 
• Invite inputs from others. 

Step 5: Review and Submit 

You must review your application before submitting it. Readout your essay aloud and ask yourself, could this essay also describe someone else? If yes, it’s probably not personal enough to add to your overall application. 

It helps to get a fresh perspective on your essay. Ask your friend, family, or colleague to read it. Their inputs can be valuable as they know who you are and provide characteristic traits that you might have missed. Moreover, they can also help you understand how others perceive you and if it is consistent with what you have written.

10 Common Mistakes to Avoid While Writing MBA Essays 

Here is a quick overview of mistakes that you should avoid while writing essays:

• Going over the word count. 
• Lack of the 5C’s – Correct content, cohesive, concise, clear, and convincing. 
• Too many instances.
• Not providing something new. Repetitive content. 
• Lack of introspection. 
• Candidates tend to copy/paste the same answer that they used in a different B-school application. 
• Not proofreading.
• Not addressing each part of the question. 
• Lack of flow.
• Lack of reason for why MBA, Why now, and Why XYZ B-school?

We hope that this article provides you with insights into how to write your MBA essay. We can help you write amazing essays.

Our MBA admission consultants have been part of the actual MBA admission team and interview panel at top global B-schools. Therefore, we know what the MBA admissions team actually looks for in a candidate and can guide you accordingly. 

How we’ll help you write amazing essays  

Our MBA admission consulting services are structured considering the above points. Broadly, our services cover the following: 

• Narrative building by a lead consultant, who is a top B-school alum and has got extensive admission consulting experience 
• Identifying your leadership personality trait 
• Identifying and Shortlisting incidents from your personal and professional life having a significant impact and leadership traits 
• Aligning your post MBA career goals with these skills and leadership traits that you have displayed in the above incidents 
• Customizing the narrative by school mentors, who are alumni of the B-schools you are applying to 
• Customizing the narrative by an industry mentor, who is a top B-school alum from your industry/function 
• Essay editing – multiple iterations 
• Essay review by school mentors 
• Resume and Letter of Recommendation guidance 
• Interview prep 

If you follow the above method, you can crack any B-school essay. For more information on our plans and pricing, please visit our  plans and pricing page . For a free profile evaluation, please write to us at  [email protected]  or fill out the  form . 

MBA Essay – FAQs 

MBA essays are your chance to showcase your worth to your target business school. They are an excellent means to distinguish your application and let the admissions committee know the real you.  

Yes. Essays are the only place in your application where you can reveal your aspiration, why an MBA makes sense as the next step in your career path, and address any drawbacks in your application. They help the Admission committee know the person behind those facts and figures in your application. Thus, an MBA essay is a crucial part of your application. 

The length of your MBA essay depends on the program, but generally, essays are anywhere between 200-1200 words. The important thing to remember is that you should not go over the word limit and if the limit is not set by the program, make sure your essay is cohesive, concise, and clear. 

To start an MBA essay, make sure that you self-reflect and do some introspection about your life and career. Think about your past experiences and how they have shaped you. Get yourself familiar with the common essay questions like why MBA and why now. It is important that you identify incidents around some common skills that Adcoms look for – Academic Excellence, result-oriented, Leadership, Team management, and Learning. 

Do you want to get into your dream business school?

Take the first step towards your MBA dream and schedule a free 1 on 1 application strategy call with us.

Related Posts

2024-2025 USC Marshall MBA Essay Tips and Analysis

The USC Marshall MBA program is known for its emphasis on innovation, collaboration, and global leadership. For the 2025 admissions cycle, applicants are tasked with presenting their career goals and personal qualities through a series of essay prompts. These prompts offer candidates the chance to demonstrate their unique perspectives, professional

2024-2025 UNC Kenan Flagler MBA Essay Tips and Analysis

The UNC Kenan-Flagler MBA program is known for developing future business leaders with a strong commitment to making a positive impact. For the 2025 admissions, the essay prompts are designed to help applicants showcase their career goals, leadership potential, and unique qualities. This article offers an in-depth analysis, actionable tips,

2024-2025 Kelley MBA Essay Tips and Analysis

The Indiana Kelley MBA program is renowned for its focus on experiential learning and leadership development, attracting candidates with diverse backgrounds and ambitions. For the 2025 admissions, the essay prompts give applicants a chance to showcase their professional goals, personal reflections, and unique qualities. Crafting standout essays is crucial for

2024-2025 Tepper MBA Essay Tips and Analysis

The CMU Tepper School of Business is renowned for its rigorous focus on analytical decision-making, innovation, and leadership. One of the most critical components of the Tepper MBA application is the required essay, which allows applicants to showcase their unique perspectives on leadership and community engagement. For the 2025 admissions

We are here to assist you!

Want to get in touch with us sooner?

Send us a mail [email protected]

GMAT Prep Online Guides and Tips

7 tips for writing a winning mba application essay.

Nervous about your MBA admissions essay? You’re not alone! Many applicants wonder how to put their best foot forward in a business school entrance essay.

In this article, I’ll tell you what admissions committees look for in application essays and offer MBA essay tips on how to make yours stand out. We’ll also take a look at the different kinds of business school essays and a few examples of MBA essay prompts.

Why Do Business Schools Ask for Essays? What Do They Look For?

Business schools ask for essays for several reasons, all of which help admissions committees determine whether you have the skills and traits to succeed in an MBA program.

First, MBA admissions committees want to see how you write. Communication skills—including concision, clarity, style, and fluency in English—will be essential to your success in business school. One way of discerning your level of writing ability is to require an original writing sample. In an MBA essay, you have to get your point across straightforwardly, elegantly, and concisely; being able to do this is a key element of succeeding in business school and the world of business in general.

Also, MBA admissions committees want to get a sense of who you are on a more personal level. MBA application essays tell admissions officials about you not only through what you say, but in how you say it. Are you self-aware, for example, and can you reflect on past challenges or mistakes in a thoughtful way? Do you demonstrate insight into who you are and your goals? How you answer questions about yourself, your career, and your journey can help MBA admissions officials discern your level of critical thinking and personal insight.

Not sure how or what to study? Confused by how to improve your score in the shortest time possible? We've created the only Online GMAT Prep Program that identifies your strengths and weaknesses, customizes a study plan, coaches you through lessons and quizzes, and adapts your study plan as you improve.

We believe PrepScholar GMAT is the best GMAT prep program available , especially if you find it hard to organize your study schedule and don't want to spend a ton of money on the other companies' one-size-fits-all study plans.

You can have countless accomplishments, but to succeed in business school, you’ll also need to fit in with the campus climate, work well with your peers, and contribute to campus diversity in a meaningful way. The MBA essay is a place for you to talk about the background or experiences you have that are unique to you and that you believe could differentiate you from your colleagues and/or provide a fresh perspective to campus.

Finally, essays are a way for you to showcase the qualities that most MBA programs say they are looking for in applicants, such as leadership skills, community involvement, problem-solving skills, communication skills, clear goals, and a strong sense of ethics. Some of these traits might not be readily apparent from a resume alone, and an MBA essay can be a place for you to elaborate on how you’ve cultivated them in yourself.

MBA Entrance Essay Sample Prompts

Most MBA entrance essays ask you about one of several things. Many of them are variations on similar questions: the open-ended question, the leadership question, the personal growth question, questions on short- and long-term academic and career goals, and the diversity question. For each one, I’ll give an example of a real MBA essay prompt from 2016 or 2017.

#1: Open-Ended

The open-ended MBA application essay question is just that: open. It allows you to tell your own story, giving you quite a bit of freedom but also little to no guidance. For that reason, many applicants find it to be the most challenging MBA essay prompt.

Harvard Business School has only one essay for its MBA application, and it’s the quintessential open-ended MBA essay question. This is the prompt for 2017-2018 applicants.

As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?

Note that, as in other open-ended MBA admission essay prompts, this question asks you to decide what you’ll write about. Successful Harvard applicants and HBS admissions counselors have advised applicants to use the prompt as a chance to demonstrate their past use of an especially desired trait, such as problem-solving skills. For example, many successful applicants use the prompt to describe a scenario in which they faced and overcame a challenge, especially as a leader or alongside a team.

Notably, Harvard also doesn’t list a word limit, so you can decide the appropriate length for your essay. However, most admissions counselors will advise you to keep it concise and straightforward.

#2: Leadership

Another common MBA essay prompt asks you to demonstrate your experience and skills as a leader. Leadership qualities are listed by nearly all MBA admissions counselors as fundamental to a career in business and, thus, to a successful business school application.

Let’s look at a sample leadership MBA essay prompt from Kellogg.

Leadership and teamwork are integral parts of the Kellogg experience. Describe a recent and meaningful time you were a leader. What challenges did you face, and what did you learn? (450 words)

In a response to this kind of prompt, you should be as specific as possible. Name the company you were working for or specifically describe the project you were heading. Who was on your team? What were your objectives? Did you meet them? How could you have done so more effectively?

While you shouldn’t be overly self-deprecating, don’t be afraid to address the challenges you met and how you overcame them (or would overcome them now, with more experience and knowledge). Remember that one important aspect of leadership is accountability, so if there were problems, don’t solely blame your team for them. Instead, reflect on how you successfully worked with your team to solve the problems, and/or on how you could have done so more effectively or efficiently.

#3: Personal Growth

The personal growth MBA admission essay prompt will ask you how you’ve changed in the past and how you want to grow in the future. Here’s one example from the Northwestern University Kellogg School of Management.

Pursuing an MBA is a catalyst for personal and professional growth. How have you grown in the past? How do you intend to grow at Kellogg? (450 words)

Don’t be afraid to get a bit personal with these kinds of prompts . They’re meant to gauge something about your personality and who you are, rather than only what you’ve done.

Many successful MBA admission essays that respond to these kinds of questions follow a past/present/future format. Ask yourself what traits you’ve gathered over the years that have benefited you personally and professionally, how you’ve improved, and what you’ve learned. What experiences have shaped you? Be as specific as possible.

Want to improve your GMAT score by 60 points?

We have the industry's leading GMAT prep program. Built by Harvard, MIT, Stanford, and Wharton alumni and GMAT 99th percentile scorers, the program learns your strengths and weaknesses and customizes a curriculum so you get the most effective prep possible.

Then, take stock of yourself now: your career, your education, and where you see yourself in the future. What do you need in order to get there?

Finally, most essay MBA prompts in this vein (like Kellogg’s) will ask you how they can help you move towards that personal or professional goal. Be as specific as you can, focusing on the particular strengths of the prospective MBA program and how they match up with what you want to improve about yourself as a person, colleague, and leader.

#4: Your Plan

Some MBA application essay prompts will ask you about your career goals and how attendance at a particular business school will help you to achieve them. Let’s look at one from the USC Marshall School of Business.

Essay #1 (Required) – What is your specific, immediate short-term career goal upon completion of your MBA? Please include an intended position, function, and industry in your response. (word limit: 100)

As you can see, questions like these often request brief responses. So get straight to the point, and give details. Name a specific job you’d like to hold, what you’d like to do there, and even particular companies if you can.

Questions like this one will require some research. Research alumni from your prospective business school who’ve ended up in positions comparable to ones you’d like to hold in the future, particular companies and positions that match up with your personal and professional goals, and specific coursework or industry experiences offered by your prospective business school that would help you get there.

#5: Diversity, Culture, and Community

Finally, some MBA essay prompts will ask you how your unique background and experiences would contribute to the overall diversity and collegial atmosphere of a school’s campus climate and community. Here’s one example from USC.

Essay #2 (Required) – At Marshall, we take pride in the fact that our students work collaboratively, both inside and outside the classroom, to create a culture, a community, and an environment that truly defines what we call the Trojan Family. Please describe the contributions you expect to make to your classmates during your time at USC. How will they benefit from your presence in the program? (word limit: 500)

You can respond to questions like this, depending on the wording of the original prompt, by discussing your cultural background, identity, and/or personal experiences that have given you particular insight into a given community or that have lent you a unique perspective that could be valuable to your colleagues as you collaborate.

You can also discuss past community service projects or issues you’re passionate about and how you plan to carry those experiences and passions into your work at your prospective MBA program.

7 MBA Essay Tips

Writing MBA essays takes a particular skill set. Let’s go over the top seven MBA essay tips for making your application essay shine.

Want to Identify YOUR GMAT Strengths and Weaknesses?

Our proprietary GMAT Diagnostic Assessment creates a customized study plan for you that takes you from registration all the way to test day! It is included with every account and proven to significantly maximize your score .

Get your personalized assessment as part of your 5 day risk-free trial now:

#1: Write Early and Often

Even though MBA entrance essays are brief, they take a lot of polishing. Writing MBA essays takes time.

Don’t expect to write yours at the last minute or knock out a quality essay in a day. Most students need several drafts to make sure they’re getting their points across as elegantly and clearly as possible.

Start your essay well before the application deadline, when you don’t yet feel any pressure. For several weeks, don’t try to write at all. Instead, before crafting your essay for MBA admission, take notes on your past, present, and future. What have you learned? What unique experiences have you had? What have been the most meaningful projects you’ve undertaken? Ask friends, family, and mentors to tell you what they value most about you or what they see as your greatest personal and professional assets.

Only once you’ve gathered this material should you begin your first draft of your MBA application essay. Start with an outline for each one that includes the story you want to tell and the main points you want to get across.

Once you have a clear outline, you can start drafting. Taking the writing process seriously from start to finish will give you a much better product in the end than trying to write something hastily right before the deadline.

#2: Show, Don’t Tell

MBA admissions committees want to be able to tell that you have the qualities that are necessary to succeed in business school, such as leadership skills and integrity.

Your MBA admissions essay can be a great place to showcase those qualities. However, remember to show, not tell. Saying “I have strong leadership skills” doesn’t tell an admissions committee much. Through an anecdote about, say, meeting a difficult deadline or overcoming an obstacle, a reader should be able to tell that you have the qualities of a strong leader without your having to say so explicitly.

#3: Research Your Goals

When describing your future goals, be as specific as possible. Business schools know that your goals may change in the future, but stating specific goals now will show that you’ve done your research and have an idea of what you want and how an MBA program can help you get there.

Before writing your essay for MBA admission, research the ins and outs of the industry you want to enter, the position you’d like to have, companies you might like to work for, and coursework and internships or fieldwork that could aid you on your way to those goals.

#4: Keep It Concise

Never, ever go over a stated word count limit when you’re writing your essay for MBA admission. It might be tempting, but business schools want to see that you can get your point across concisely and straightforwardly.This rule goes for MBA essay prompts that don’t have specific word counts, too: sometimes, less is more.

One of the biggest mistakes applicants make in writing an essay for MBA admission is to use too much flowery language to come across as more professional. If you do this, it can be distracting and cause the admissions committee to miss the main points you’re making.

Bottom line, trim anything extraneous from your essay —that is, anything that doesn’t actively support the main point(s) you’re trying to get across.

#5: Show Self-Awareness

It might feel tempting to use the MBA admission essay as a space to list all of your accomplishments (and since your resume is already part of your application, this is unnecessary), but MBA admissions committees would rather see that you have insight into both your strengths and weaknesses. No one is perfect, and in your essay for MBA admission, you shouldn’t try to come across as if you’ve never made a mistake or faced a challenge that you’ve had to learn from.

Also, in business school and the business world at large, bouncing back from failures, being flexible, and problem solving are all essential skills. All of them require a thick skin and awareness of what you could do better.

Of course, this doesn’t mean that you shouldn’t showcase your achievements, but if you’re asked about personal growth or an obstacle you’ve overcome, be clear about what you could have done more effectively in the past (at a job or in your education, for example) and the steps you’ve taken or will take to sidestep that mistake in the future.

#6: Share Your Personal Journey

Many applicants would prefer to focus only on their professional backgrounds and goals in their MBA essays, but you shouldn’t be afraid to get personal in your essay. You don’t need to tell your whole life story, but especially in response to questions that ask about your growth over time, you should showcase your personality and give the admissions committee an idea of your personal background and experiences.

#7: Ask for Edits

It might seem obvious, but many applicants don’t do it: proofread your work! When writing MBA essays, revision is key. Turning in an MBA essay with typos and other errors will come off as thoughtless and unprofessional.

You should also get a second (and, perhaps, a third and fourth) pair of eyes on your essay to make sure it’s coming across as you want it to. Going through several rounds of drafts is a necessary part of the writing process to ensure that you’re putting your best foot forward in your MBA entrance essay.

What’s Next?

Worried about how your GMAT score matches up to other applicants’? Find out more in our list of average GMAT scores by school.

Concerned about your chances of getting into an MBA program? Our guide to business school acceptance rates will help.

Ready to apply to business school? Check out our top eight tips for applying to MBA programs here.

Was this helpful? Sign up for FREE GMAT and MBA guides!

Share this:.

• Click to share on Twitter (Opens in new window)
• Click to share on Facebook (Opens in new window)
• Click to share on Google+ (Opens in new window)

Author: Laura Dorwart

Laura Dorwart is a Ph.D. student at UC San Diego. She has taught and tutored hundreds of students in standardized testing, literature, and writing. View all posts by Laura Dorwart

How to Write an MBA Application Essay That Stands Out

Personal MBA Coach regularly publishes detailed tips on how to approach most of the top MBA application questions (download our e-book on how to approach the M7 essays ). Of course, our clients received details and customized advice through our comprehensive packages , but some key essay writing and editing basics hold true regardless of the essay question or school. To share these with you, our team, including former M7 admissions directors and Ivy-League-educated editors compiled this guide to successful MBA essay writing .

Effective MBA admissions essays can be different from any other type of prose. Knowing how to approach them can significantly boost your chances of MBA admissions success. Before going into specific MBA essay writing tips, let’s look at the most common types of MBA essays. Understanding the type of essay (and its ultimate purpose) will help you determine which personal and professional examples are most relevant, what tone you should choose, and how you can use the question to demonstrate your candidacy in the best light (and ultimately get into your dream school).

What are the Different Types of MBA Essays?

Goals essay.

The purpose of this type of MBA application essay is to discuss your post-MBA career goals and prove that you need an MBA to achieve them. In a goals essay, depending on the word limit, you may share some career highlights as well as your specific short-term and long-term goals. For instance, one of the Wharton MBA admissions essays invites MBA candidates to lay out their professional aspirations. When drafting this type of essay, make sure to be specific and focused. While no one expects you to commit to these goals post-MBA, you should demonstrate to the admissions committee that you have thought about your career goals and determined that an MBA is the ideal steppingstone on your path to achieve them.

Personal Story Essay

Varying in word count, this type of MBA application essay tends to be more personal. The main goal of a self-reflection essay is to get to know the real you. These essays can range from the 900-word, open-ended Harvard Business School MBA application essay to the 100-word questions Michigan Ross asks. Personal MBA Coach’s expert tip here is to stay true to yourself and consider your Personal Story. Do not write what you think the admissions committee wants to read. Write about your passions, values, failures—nothing is off limits. At the same time, you want to keep a positive mindset. If you are discussing your failure or something tragic that happened to you, make sure to present it as a story of growth. This is not a creative-writing contest—remember that you are writing your MBA application essay, and the main goal of this essay should be to convince the admissions committee that you will add a unique perspective in the classroom and on campus.

Contribution Essay

Leadership Essay

While evidence of leadership should be included in many different essay types, some MBA essays directly ask candidates about their leadership experience. Kellogg ’s first MBA essay is a classic example of this: “ Kellogg Leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. Tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. Which skills did you use? ” While it is great to show how you have led your peers, do not forget about humility. It is expected that your leadership style is still a work in progress. In fact, in some leadership essays, you will want to tell the reader how you wish to fine-tune your leadership style during your MBA.

Video Essay

Video essays are becoming increasingly popular among business schools’ admissions committees. For instance,  Berkeley Haas  introduced a video essay this year. Other schools, including  MIT Sloan , have required a video essay for many years. Some schools, such as  Chicago Booth , require a video essay for applicants offered an interview. The video essay is a completely different format, and unlike all the essay types above, this is the one where you should not overedit. A few bullet points in preparation are great; however, writing out the whole script will make you appear less natural. Video essays are rather more personal, so you want to come across as approachable and show that you would be great to have in the classroom. Appearing too rigid and rehearsed will hinder your chances. Also, unless given directions otherwise, keep the style simple. Simply talking into the camera will look much more professional than a heavily edited video with lots of unnecessary special effects.

How to Approach the MBA Admissions Essay Writing Process?

Now, let’s talk about the basics of the essay writing process. We advise our candidates to follow a 5-step process as they develop their application essays, leaving adequate time for each stage.

1. Brainstorm

Brainstorm each essay question one at a time. Now that early decision deadlines have passed, you are free to begin with the essay that seems easiest or comes most naturally to you, as your writing will improve throughout the process. In developing potential topics, consider your relevant strengths, experiences, and accomplishments: Choose those that bring the most to the table.

Before you begin to develop prose, outline the key points you hope to cover in a sequence that flows logically. Pay special attention to the length you will allot to each section of the essay.

Once you have a solid outline, begin to put together your first draft. At this stage, it is ok if your writing is not perfect. Most first drafts will be a bit longer than the final product, but make sure you have the substantive points in place and that they flow together well.

4. Edit and Edit Again

Editing is the most time-consuming part of the essay writing process, particularly if you have written too much in the initial draft. Be critical of what needs to be there and what does not, and make sure you remove extraneous or superfluous material. Fine-tune your writing to make sure that the structure, verbs, and vocabulary all serve to make your thinking clear. Avoid repetition and be concise.

And finally, proofread. If you are not great at spelling or grammar or even generally at writing, ask someone who is good at those things to read your essay. A fresh set of eyes is priceless for catching mistakes. Personal MBA Coach uses proofreaders for each MBA application for this reason.

5 Tips for Writing a Successful MBA Admissions Essay

1) answer the essay question.

This seems like a no-brainer, but many candidates write beautiful essays that do not answer the essay question. Instead of writing what you want to show off, answer the question (or make sure that what you want to show off answers the question!). While we do advise thinking a bit outside of the box and considering the why behind an essay prompt ( what are they really trying to get at? ) first and foremost you must answer the question.

That is one reason recycling essay copy from one school to the other is often not a great idea: While it works sometimes for schools whose essay questions are nearly identical, most often it obscures the whole objective of answering the question. Good MBA essay editing should address this, refocusing the material. So, go through your copy and make sure the answer is in there. If you are using the essay you wrote for another school, make sure you tailor it to fit and answer the pertinent essay prompt.

2) Write Authentically

Do not write what you think admissions committee members want to read. There is no one perfect candidate profile. Instead, your uniqueness will be one of your greatest selling points. Your essays should paint a clear picture of who you are, what motivates you, and what you are passionate about—genuinely. Do not feel compelled to show how you fit the mold that seemingly makes up the “ideal” candidate. If you have no desire to run a non-profit, that is ok. If you are not motivated by improving the environment, do not pretend you are. Readers will see right through this, and you could end up doing more harm than good.

3) Look at the Application Comprehensively

Essays are just one part of the overall MBA application. In addition to submitting a resume (unsure how to write an MBA resume? Check out these tips ), you fill out a detailed application whose value you should use in every detail. Many schools require short essays and short answer questions and video essays as well. In addition, you have letters of recommendation . Those also should be used to your advantage to include material you may not have other opportunity or space to talk about. This means there are other places to list and highlight items such as extracurricular activities.

There is no need—or space—to try to fit this all into your essays: Focus on a few chosen facets of your passions or accomplishments to answer the essay questions and use other material in other places.

4) Keep Your Language and Writing Style  Approachable

You should assume that terms you regularly discuss at the office—what is commonly referred to as industry jargon—are foreign to others, including admissions committee members, and they do not want to have to wade through it, trying to understand, as if it were a foreign language.

Harvard Business School has gone so far as to specifically ask candidates to not use jargon, both in the MBA application essay and the short answer questions. The best MBA essay editing will eliminate jargony language entirely and translate to readily understandable English, which helps convey what you are talking about and who you are. Particularly when it comes to showing off an accomplishment or how you added value in a business scenario, you want to make sure that technical language does not get in the way and impede your ability to clearly communicate what you did. On some occasions, it may be beneficial to ask a loved one to read your essay, though it is not always the best choice—check out this blog for a comprehensive breakdown of when it is a good idea to involve your friends and family in your MBA journey.

5) Limit Flowery Prose  and Simplify Your Style

Similarly, we often read complex flowery prose. By flowery we mean prose that is overly ornate, rambling, and verbose. While showing off your writing style may be the point when applying to a writer’s program, when applying to business school you should write well but in a practical and straightforward manner. Most schools want direct, substantial, detailed answers to the questions—not rambling prose. You should write in a style that is accessible to everyone, from your grandmother to a professor of microfinance, should be able to understand your essays.

In sum, your essays should convey why you are someone others would want to study with, learn from, and eventually be inspired by. That type of person is human and down to earth. Your essays should show this.

Finally, be concise. Write to the word count. If you are having difficulty making a choice between two options, you can vet that choice, but once you have chosen your topic, during the outline process eliminate material that is not needed. It is very hard to cut 200 words from a 500-word essay and not change the overall intended impact and meaning. Trimming 30 words is one thing—though it is very time-consuming, it can be done artfully without losing much—but you cannot cut an essay in half and not lose substance that should be included.

Get Personalized MBA Essay Consulting With Personal MBA Coach

Not sure how to articulate your story through various types of essays? Personal MBA Coach is here to guide you through writing your best MBA application essays! Check out our Comprehensive Packages to see how we can help!

You also may like these other blog articles:

Find out why we are consistently ranked #1. Sign up for a 30-minute consultation today!

We have over 200 5 Star Reviews. Find out WHY!

schedule consultation

How To Write A Powerful MBA Essay

• Share on Facebook
• Share on Twitter
• Share on LinkedIn
• Share on WhatsApp
• Share on Reddit

Your business school essays are about bringing your story to life and providing context to your application by connecting the dots. You’ll want to capture an admissions reviewer’s attention with your story and authenticity, persuading them to learn more by inviting you to interview. To get there, your essays should convey a strong sense of who you are as a person and what makes you tick, up and beyond what the admissions team will glean from your academic record and work history.

In her recent video conversation with Poets&Quants Editor-in-Chief John A. Byrne, Fortuna’s Melissa Joelson (veteran storyteller and former INSEAD Director of Communications), zeroed in on three essential tips for crafting a standout MBA essay. View her top tips in this 6-minutes strategy session and read on to discover our combined advice on getting how to get started – from strategy to sample prompts. 

For a deep dive on the topic and a chance to get your questions answered in a live Q&A, join Fortuna’s free, 50-minute MBA Admissions Masterclass: Writing a Powerful MBA Essay on Wednesday, July 13 at noon ET . Registration is free but space is limited so reserve your seat. 

If the prospect of distilling your essence into essay form makes your stomach tighten (especially the quant-leaning among us), take heart: This isn’t an essay writing competition and you’re not trying to win the Pulitzer Prize (although admission to a top 10 program can feel that competitive). Schools care more about the substance and messages than the style.

The worst thing you can do is play it safe and write something you think admissions wants to hear (yawn). This is a medium to be courageous, although memorable cuts both ways – how well you walk the line between original (good!) and weird (lamentable) reflects your judgment.

Within Melissa’s top three trips for a successful MBA essay, I’m offering some strategies for getting started and providing questions to consider.

Laser focus on the question. 

“ Schools are looking for key qualities including leadership potential, aptitude, and alignment with program values,” says Melissa Joelson. “Each school has a different way of discerning this, and you want to keep laser focus on the question to ensure you’re speaking to what they’re asking.”

Before sitting down to write, consider the big picture. Your ability to be both genuine and reflective about some fundamental questions – such as your motivations, goals, strengths, and career aspirations – will set you up for success. In the end, your motivations and future ambitions become the filter for crafting a powerful narrative about who you are and where you’re going. 

• Brainstorm: What factors have driven your personal life and professional career?
• Reflect: What key messages do you want to convey? What are the three or so most important take-aways you want the reader to know in the context of the questions?
• Frame: Start with a bullet point version and show a logical flow in your path.

Get personal and storytell.

“Those essay questions are all trying to elicit who you really are. It requires a lot of introspection,” Melissa Joelson says. “Schools want to know what makes you tick, what are you passionate about and why? This includes why you made certain choices throughout your career and life, what inspires you? You want to get personal and tell your story.”  

Think about the memorable experience and why it might have brought you great happiness – or proved to be a particularly rewarding challenge. This might be an opportunity to share an experience where you grew in confidence from a lesson in failure or went beyond yourself to succeed. Consider what you want a business school to take away from your essay before you try to capture the story in writing. 

A few ideas to consider:

• What are your major accomplishments, and why do you consider them accomplishments?
• Does any attribute, quality or skill distinguish you from everyone else? How did you develop this attribute?
• What was the most difficult time in your life, and why? How did your perspective on life change because of the difficulty?
• Have you ever struggled mightily for something and succeeded? What made you successful?
• Have you ever struggled mightily for something and failed? How did you respond?
• What are your most important extracurricular or community activities? What made you join and continue these activities and why are you passionate about them?

Then, think about it from the program’s perspective: they want students who love the school, understand what makes it special, and can explain why it’s a great fit. They also want to understand how your presence and participation will enhance the overall experience—for others as well as for yourself. Take the pulse of the program and show that you understand what the school cares about and that its values are aligned with your own. And as Melissa Joelson emphasizes in tip #1, outlining your key messages will help you to stay on track and keep a laser focus on the question .

More ideas to consider:

• What are your dreams for the future? When you look back on your life in 30 years, what would it take for you to consider your life successful? What people, things, and accomplishments do you need?
• How does this particular program fit into your plans for the future?
• And, most importantly, why the MBA?

Edit, edit… then edit some more. 

Get inspired and avoid working in isolation. This is where an MBA admissions coach can add a lot of value – both in helping you to discern the stories that will capture the MBA admissions committee’s attention and in helping you to edit your story with unflinching precision. The secret, as Melissa Joelson says, “is that the best writers have the best editors.” 

If you’re feeling stuck, seek some inspiration or entertainment in other great writing. To this end:

• Read sample admissions essays.
• Consider your childhood.
• Consider your role models.
• Ask for feedback (if not from a coach, then from a trusted supervisor, colleague, friend, professor, or relative.)
• Reflect upon self-assessment tools you might have taken in the past, such as CliftonStrengths, and how your unique set of talents and traits can be highlighted in your b-school essays.

Once you’re sufficiently prepared and inspired, start to play with possibilities on the page. Dare to have a little fun here – humans respond to enthusiasm and your voice conveys your personality. Know this: There is no right story other than your own. And the person best poised to tell that story is you. 

Join us for Fortuna’s MBA Admissions Masterclass: Writing a Powerful MBA Essay on Wednesday, July 13 at noon ET, a free, 50-minute strategy session and the chance to get your questions answered in a live Q&A. Registration is free but space is limited so reserve your seat today. 

MORE FROM SHARON:   How To Use LinkedIn To Improve Your MBA Strategy ,   How To Develop Your Personal MBA Elevator Pitch ,

• Stay Informed. Sign Up! Login Logout Search for:

Advice Column: Insider Tips From Current MBA Students (Part 2)

The ‘Introduce Yourself’ MBA Essay

3 Reasons To Pursue An MBA In Europe Right Now

What You Need To Know To Get Into INSEAD & LBS

• Specialized Masters Program Directory Business Analytics Hub MBA Admissions Consultant Directory Online MBA Hub Home Assess My MBA Odds

Our Partner Sites: Poets&Quants for Execs | Poets&Quants for Undergrads | Tipping the Scales | We See Genius

• Undergraduate
• Master of Accounting
• Full Time MBA
• Evening Executive MBA
• Weekend Executive MBA
• Charlotte Executive MBA

Perspectives

5 tips for writing a standout mba application essay.

Crafting a compelling MBA application essay can be a daunting task. This essay is your opportunity to go beyond the numbers – GMAT scores, GPA, and resume – and reveal something deeper about yourself to the admissions committee. Here are five tips (plus a bonus!) to help you write an essay that stands out during the application review process. You can review the essay prompts for this year’s application any time.

1. Stay focused and answer the question

It’s surprising how often candidates write beautiful essays but fail to answer the actual question. Before diving into your essay, take a moment to understand what the prompt is really asking. As your application is reviewed by the Admissions Committee, they are not only reading the quality of your response but also assessing your ability to follow direction and stay on topic.

Tip: Avoid the temptation to recycle essays from one application to another. Each school’s prompt is unique, and your essay should be tailored to fit each specific question.

2. Be authentic and genuine

We are looking for genuine insight into who you are, what motivates you, and what you are passionate about. Avoid writing what you think the admissions committee wants to hear. Instead, focus on telling your authentic story.

Tip: Reflect on your personal and professional journey. What are your major accomplishments? What challenges have you overcome? What motivates you? Let your unique voice shine through in your writing.

“The Admissions Committee can tell when an applicant isn’t being genuine or is recycling essay responses. This aspect of the application is the best way to showcase who you are and why you’re the right fit for the program…don’t waste it by taking the easy way out!” Katy Radoll Director of Admissions, Full-Time MBA Admissions

3. Keep your language clear and approachable

While it might be tempting to use industry jargon or complex language, it’s important to remember that not everyone reading your essay will be familiar with your field. Your goal is to communicate your experiences and aspirations clearly and effectively.

Tip: Imagine explaining your story to someone outside your industry, like a grandparent or a professor in a different field. Simplify your language and focus on the impact of your experiences rather than the technical details.

4. Show, don’t tell

Instead of just telling the admissions committee about your skills and accomplishments, use specific examples and stories to illustrate your points. This approach makes your essay more engaging and memorable.

Tip: Think about experiences that have shaped your character or influenced your career path. Describe these moments vividly and explain how they have prepared you for an MBA and your future career.

I’m interested.

Complete the fields below and we’ll be in touch with more information about our Full-Time MBA program.  Fields marked with “*” are required.

5. Edit, edit, and edit again

Writing a great essay is a process. Your first draft is just the beginning. Take the time to revise and refine your essay multiple times. Using online resources like ChatGPT can be beneficial as a starting point, but should always be reviewed for accuracy and modified to reflect your voice. Seek feedback from trusted friends, colleagues, or mentors who can offer a fresh perspective and help you improve your writing.

Tip: After writing your initial draft, set it aside for a few days before revisiting it. This break can provide new insights and help you spot areas that need improvement.

Bonus tip: Be concise and respect word limits

Being concise is not just about meeting a word limit requirement; it’s also about demonstrating your ability to communicate effectively. As you tell your story, consider how you can get your point across succinctly.

Tip: Focus on the key messages you want to convey and avoid unnecessary details. Remember, quality over quantity!

Where can an MBA take you?

Pursuing an MBA is often the catalyst to higher earning potential, pursuing a new career path, or climbing the ladder within your current organization. Connect with our admissions staff during an office hours appointment to discuss your career goals, or take a look at where Tar Heel MBAs have gone after graduation.

This website uses cookies and similar technologies to understand visitor experiences. By using this website, you consent to UNC-Chapel Hill's cookie usage in accordance with their Privacy Notice .

We are proud to be recognized by Poets & Quants as one of the top MBA admissions consulting firms in 2023 and 2024!

• Let’s Talk!

MBA Essay Examples, Tips, and Analysis

Y our MBA application essays are your best opportunity to share meaningful life experiences that hide in the “white spaces” of the resume and to tell admissions officers not only “what” you have achieved but also “why” those achievements are meaningful to you.

Your MBA application essays are going to be crucial if you are competing for a spot at one of the world’s top business schools.

These resources will show you how to excel in the rigorous MBA essay writing challenges ahead of you, provide you with the guidance to create MBA essays that will impress admissions officers, and share MBA essay examples that illustrate our advice in action.

Second, we survey the five most frequently asked MBA essay questions. We preview video essay questions and link to detailed guidance on how to tackle this emerging class of application essays.

Third, we will teach you how to choose topics and stories for your essays and share a story-outlining technique to help you tell those stories.

Common MBA Essay Forms: Persuasive versus Narrative Essays

There are two primary forms that MBA application essays take: persuasive essays and narrative essays. In a persuasive essay, you must persuade your reader that your argument is a sound one. An op-ed column in a newspaper is one example of a persuasive essay.

The classic “What Will You Contribute to the Class?” question is an excellent example of a persuasive essay question that MBA programs like to ask. The essay you write must persuade the admissions committee that you will enrich next year’s class. You will generally present evidence from past experiences and achievements to support your claims about what you can offer the MBA community.

The other style of essay you’ll encounter in your MBA applications is the narrative essay. Certain MBA essay questions don’t sound like questions at all; they are, in fact, an invitation for you to tell a story. We refer to these as narrative essays – but others call them behavioral essays or expository essays.

The Leadership Story Essay is a perfect example of a narrative essay. It’s one thing to claim to be a leader – but it’s quite another to show the admissions committee that you’re a leader by telling a captivating leadership story in which you played the starring role.

While MBA essays often fall into these two categories, the actual prompts will differ from school to school. Let’s discuss the five most frequently asked MBA essay questions. ↑ To the Top

The Five Most Frequently Asked MBA Essay Questions

Every business school application requires you to answer one or more MBA essay questions. Although the essay prompts differ from application to application, we identified five types of MBA application essay questions that appear again and again.

Career Goals Essays

A career goals essay question regularly appears in one form or another on just about every MBA application. Even if you aren’t required to write this type of essay, you will almost certainly be asked about your post-MBA career goals during an admissions interview.

Admissions committees ask about your career plans because they want to understand what you aspire to do after your MBA and how the MBA degree fits into your career plan. As it turns out, a strong career goals essay is one of the best tools in your application to stand out from MBA candidates who don’t have a compelling career vision or haven’t effectively articulated their professional goals in their MBA application essays.

Leadership Essays

Leadership essays are your absolute best opportunity to convince MBA admissions committees of your leadership abilities. Remember that MBA admissions officers will be interested in your leadership achievements both inside and outside of work.

You probably won’t be asked directly, “Are you a leader?” Instead, you’ll be asked to tell stories about your leadership achievements. When given the opportunity, you need to supply evidence that you can rally other people and motivate them to work together to achieve an important shared vision or goal. Therein lies the objective of a great leadership essay.

Why MBA? and Why Our School? Essays

The “Why MBA? Why Our School?” essay is your chance to convince admissions officers that their school is the perfect fit for what you need from an MBA program. The best answers to these types of questions are both personal and specific. You need to effectively convey what you are looking for in an MBA program and tell the admissions committee why their school will best satisfy your learning goals and help you achieve your career development objectives.

“What Will You Contribute?” Essays

The “What Will You Contribute?” essay presents you with an opportunity to tell the MBA Admissions Committee why you would be a valuable addition to their incoming class. The schools are looking for candidates who can put in just as much as they take out. One critical thing to understand when preparing to answer these questions is that concrete and tailored answers about what you can contribute to each MBA program are crucial.

Professional Experience Essays

The professional experience essay is an executive summary of your career thus far. A resume is a record of jobs and achievements — a Professional Experience Essay provides the connections and interrelationships between those jobs and brings your resume to life. An effective Professional Experience essay will give the admissions committee a sense of the career decisions you’ve made, your major achievements in each step of your career, and the skills and knowledge you’ve acquired along the way.

MBA Application Video Essays

MBA admissions committees are increasingly relying on technology to help them evaluate and manage their growing applicant pools. MBA application video essays are becoming a popular tool, as MBA programs can use them to learn far more about candidates than the traditional application permits. In recent years, leading MBA programs including Kellogg Northwestern , MIT Sloan , and Chicago Booth have incorporated a video component into their evaluation process. Video essays are excellent screening tools that allow admissions officers to assess candidates’ professional presence and communication skills.

Free MBA Essay Writing Course

Please enter your email below to gain 30 days of free access to our MBA Essay Writing course. Learn about the five most frequently asked MBA application essay questions and access our brainstorming tools and sample essays.

No matter which type of MBA essay question you are tackling, your primary objective is to provide evidence that proves you possess the qualities that admissions committees value most. By doing so, you will move one step closer to an acceptance letter from a top business school.

Now that you have a better picture of the classic MBA essay questions you’re likely to face, let’s cover selecting the strongest stories to present in your MBA application essays.

How to Choose the Best Stories for your MBA Essays

Story selection is something all MBA applicants wrestle with. When you first read the MBA application essay questions, it may be hard to figure out which topics to cover or which of your stories to tell. We’ll explain how to go step-by-step to choose your best stories. Here are the steps:

Research the School’s Fit Qualities

Categorize the question.

• Brainstorm Topic/Stories

Choose a Topic or Story

To choose your best stories, you need to know what qualities MBA programs truly value when evaluating applicants. You want to tell stories that prove to the admissions officers that you possess the attributes they seek in MBA candidates. We refer to these as the school’s Fit Qualities . You might think of them as the highest-common denominators among the candidates who are accepted.

Early in your MBA essay writing process is the time to make some strategic choices about which qualities and strengths you will put front and center in your MBA essays. If you attempt to feature all of your strengths, you run the risk that admissions officers will finish your essays with no clear idea of any of them. Instead, select three or four of the qualities that your research tells you the school you are applying to prizes most of all.

Second, study the essay question to determine if it falls into one of the five essay categories discussed earlier in this article.

By categorizing each question, you’ll have a better idea of what the admissions committee will be looking for in your response. You’ll know the criteria for scoring top marks in that essay style, which will guide your application essay design decisions.

Brainstorm Topics/Stories

Third, you are ready to start brainstorming potential topics and stories. Remember that your central objective is to find opportunities to feature the key elements of your application strategy .

Here are some questions you can ask yourself to help you to choose your best topic or story:

Are you the star of the story or supporting cast?

With very few exceptions, you need to write stories where you play the starring role. Don’t make the mistake some applicants make of writing a thrilling story about their parents’ hardships and triumphs, leaving little room for their own.

Did the experience occur recently?

It is usually best to choose stories that happened within the last three years. If an older story is incredibly compelling, then keep it on your list. However, bear in mind that admissions officers are rarely interested in reading about your high school glory days.

Does the essay feature several Fit Qualities?

Review your topic ideas objectively and ask yourself if they exemplify the school’s Fit Qualities. Because you’ll be limited to telling only a few stories, you’ll want to choose the ones that feature a few different Fit Qualities if at all possible.

Once you have selected your best stories, it is time to create an outline to organize your thoughts before jumping into the writing process. ↑ To the Top

How to Outline Your MBA Essay Stories

The persuasive essay writing style is prevalent in university and work settings, so it may have been some time since you were asked to write a story. For that reason, we want to share a powerful outlining technique called the STAR framework that will help with the “story-telling” essays you may be asked to write in your MBA application.

The STAR framework is designed to help you tell a concise story with a beginning, middle, and end.

The “S” in STAR stands for Situation .

The Situation is the time, place, and context of the story; you can think of it as the setting, but it might also include the broader challenge or conflict you or your organization faced. In essence, this is the set-up of the story.

“T” in the STAR acronym stands for Task . The Task is your role and goal in the story. What were you expected to accomplish by the end of the story? An effective story has built-in conflicts and complications.

The Action of the story is what admissions officers are really interested in because this is their chance to see your strengths and qualities in action. While it won’t be necessary to write down every step you took at the outlining stage, you’ll want to jot down the highlights.

Below is an MBA essay example told using the STAR framework. It outlines a story written by a candidate who served as a donation chair for a fundraising event for a non-profit organization.

Task: Assigning specific jobs to committee members, checking on their progress, helping teammates meet agreed-upon deadlines for obtaining the donations, and offering other assistance

Action: Motivated my team by having them meet Literacy Now children. Assigned tasks and checked in regularly. Successfully mediated team disputes. Visited 20 restaurants and called 12 wineries. Ensured deadlines were met.

Sample MBA Essays: MBA Applicant Beware!

MBA Prep School’s guide is replete with essay writing tips, and we do provide excerpts from sample essays to illustrate the most common MBA essay categories. However, while you will find page-after-page of helpful advice and building blocks for constructing your own original MBA essays and stories, we don’t publish an extensive catalog of MBA essays written by MBA Prep School’s past clients.

The problem with collections of sample MBA application essays is that they can mislead you into thinking that if you can just replicate one of those sample essays, you’ve got your golden ticket into business school. Unfortunately, the opposite can be true. The reason those essays “succeeded” is because they were an integral part of a complete story about an impressive human being whom the admission committee concluded belonged at their business school.

And the scary truth is that reading MBA essay examples might even harm your chance of admission for several reasons:

1. They might stunt your creativity and ability to express yourself. If you are trying to mimic someone else’s essays – the content, the style, or the approach – your story and voice are likely to get lost in the process. Admissions committees want to be impressed – but they want to be impressed by you. Feature the traits and tell the stories that depict “you” at your best.

2. Sample MBA essays can undermine your confidence in your MBA candidacy. The essays that get published as samples are often truly eye-catching, dramatic, and sensational – stories of exceptional accomplishment, rare feats, or extreme obstacles. It may seem, in comparison, that none of your stories stack up. The good news is that the whole package is what matters, not a single defining moment in a candidate’s life.

The last thing you need is to doubt your abilities or have a crisis of confidence when you’re trying to put pen to paper (or finger to keyboard). Trust in your own experiences and tell stories about what you – and only you – will bring to the MBA program.

3. Admissions officers can tell when you’ve “sampled” from sample MBA essays. The pesky thing about MBA admissions committees is that they’re filled with brilliant people who know how this game is played and what resources are available. They can spot themes and clichéd stories inspired by sample essay collections. More importantly, they can sense when you’re telling someone else’s story or when the story doesn’t ring true to your MBA application’s other elements. Don’t give an admissions officer reason to doubt your authenticity by risking even the appearance that you “sampled” from MBA sample essays that are swirling around on the Internet.

At MBA Prep School, we work with clients we believe in and help them tell their stories, not someone else’s. Remember that the MBA application process is not a storytelling contest; even if it were, the winners would be chosen based on the authenticity, originality, and integrity of the stories they tell!

Final Thoughts

Critics of MBA essays often wonder if they still have a place in the application process when admissions committees can rely on quantitative data points to choose among applicants. However, your transcripts, test scores, and resume are historical documents that only tell a fraction of the story. Your MBA essays represent a powerful opportunity to communicate your goals, strengths, reasons for applying, and potential contributions to the class.

The process of writing MBA essays provides you with a rare opportunity for self-examination and self-expression. Many applicants value the introspection required of them in the MBA essay-writing process and find they can better articulate their strengths and goals during their subsequent MBA interviews as a result. By putting ample thought and effort into brainstorming and writing your MBA essays, you will almost certainly increase your odds of being accepted to a top MBA program.

Related Articles: Essay Examples

• Career Goals Essay Example
• What Will You Contribute? Essay Example
• Why MBA? and Why Our School? Essay Example
• Leadership Story Essay Example
• Professional Experience Essay Example
• MBA Video Essays
• Consulting Terms & Conditions

© 2024 Prep School Media LLC. All Rights Reserved.

• Our Clients
• Tips & Advice
• Client Login
• Request Consultation

How to Write a Great MBA Essay

“I’m glad we trashed those initial MBA essays”, our client, Ben, told his consultant, Alan.

Ben is one of those smart, hard-working, rockstars whom private equity firms will one day pay huge amounts of money to run portfolio companies. At the same time, he is a thoughtful person you would trust with a big favor at the drop of a dime. His communication skills are solid. After all, his bosses ask him to put together and deliver presentations to C-level executives at leading companies. 

So why would he say, “I’m glad we trashed those initial MBA essays” the day after he submitted his application? You would think writing a personal statement for business school would be simple for him. 

But he is not alone. On average, 7 out of 10 of our clients gut the first drafts of their MBA essays. So, why is writing a ~500 word essay about yourself so hard for so many truly gifted people? 

Have a Clear, Focused Message

The problem isn’t their writing ability. It’s what they need to write. An MBA application essay is not the same as a college essay. A college essay needs to share that you are a smart young person with great potential. That’s pretty open-ended. An MBA essay, on the other hand, has to have a clear focused message: “ This is where I am going and this is how my previous life paved the way for me to get there. “

Some MBA applicants try to fudge the part on, “This is where I am going” . Admissions officers filter them out . Muddled students poorly use MBA resources and often have muddled careers. Clear students efficiently use their MBA program resources (classes, clubs, career support, and alumni network), then often graduate on a single trajectory where their dedication and talent can take them to noteworthy places.

Map Your Career Trajectory

A fair number of applicants know deep down where they want to go. Many need a push to own it. Once they do, it’s transformative. It’s like they molt their shell of smart generalist and take charge of their life’s direction. You can see the spark in their eyes.

Others have a general sense of what they want but haven’t formed it into words, nor aligned it with a career path. They research possibilities. We work together to get clear on their desires and dreams. Before they start writing, they mapped their career trajectory. We encourage you to do the same. If you don’t know what you want, work on it. If you still can’t get there, you may want to wait to apply.  

Sometimes writing changes their perspective on what they want; “No, deep down, I don’t believe this is true about myself.” Insert essay into trash bin. Start again with newfound clarity.

Connect The Dots Between Your Goals and Your Past

With a clear destination for their story, they need the substance of that story, selected from their life. That’s the second major challenge in writing MBA essays, “ How do I get perspective on myself from inside the fish bowl? “

A good place to start that introspection is to list out the significant personal and professional events in your life. When you’re burned out on introspection, take time to do something else. Talk with people who matter. Then go back to introspection. Repeat.

“How do these experiences connect to my long-term career goals ?” More introspection and reflection. 

It is not the typical linear work process: data in, solve problems, work product out. It’s more like drawing a constellation – you connect the dots, but some dots are hard to see, and others you completely ignore. This takes a lot of work.

“Does Coach J’s incredible mentorship really matter? How does it connect with my goal to run a value-investing fund?”  

“ Oh! Now that I think about it, the frustration I felt freshman year helping that pop-up store capitalize on a short-term fashion trend was pivotal to my concept of business – even if I was responsible for nearly 40% of their overall sales.”

Usually, in early MBA essay drafts, applicants have not gone deep enough. As they peel the onion, they discover they have more thoughtful ways to talk about their life experiences. Delete. Write. Scratch out half. Write. Add different experience. Rework. Too long-winded. Rework. Presto.

Make The Case For The MBA

The final piece that is unique about MBA application essays is that you need to discuss your life experiences within the frame of an MBA. Your non-business experiences need to take a business flavor.

“C oach J’s unrelenting practices of sport fundamentals made me appreciate value-investing’s focus on business fundamentals. “

“ My social psychology research can help companies break into new markets.”

Depending on the business school, the flavor will be different: superhero leadership, results-driven transformation, value-based impact, innovative breakthroughs, among others.  

In the final version of your MBA essays, these pieces fit together into a single story arc. And squeeze into the word count.

Most people don’t get this right on the first draft. Or the second. Or the third. And we don’t expect them to. 

If you’re feeling stuck on your essays or could benefit from feedback on what you’ve written so far, schedule a call with a member of our team by clicking the button below. The truth is that all feedback isn’t created equal. But feedback from an expert who knows your audience and knows what it takes to get accepted is worth its weight in gold.

7 Signs You Are Ready to Apply to MBA Programs this Year

Mba application deadlines and essays for 2024-2025, no comments, post a comment cancel reply.

Save my name, email, and website in this browser for the next time I comment.

About Stanford GSB

• The Leadership
• Dean’s Updates
• School News & History
• Commencement
• Business, Government & Society
• Centers & Institutes
• Center for Entrepreneurial Studies
• Center for Social Innovation
• Stanford Seed

About the Experience

• Learning at Stanford GSB
• Experiential Learning
• Guest Speakers
• Entrepreneurship
• Social Innovation
• Communication
• Life at Stanford GSB
• Collaborative Environment
• Activities & Organizations
• Student Services
• Housing Options
• International Students

Full-Time Degree Programs

• Why Stanford MBA
• Academic Experience
• Financial Aid
• Why Stanford MSx
• Research Fellows Program
• See All Programs

Non-Degree & Certificate Programs

• Executive Education
• Stanford Executive Program
• Programs for Organizations
• The Difference
• Online Programs
• Stanford LEAD
• Seed Transformation Program
• Aspire Program
• Seed Spark Program
• Faculty Profiles
• Academic Areas
• Awards & Honors
• Conferences

Faculty Research

• Publications
• Working Papers
• Case Studies

Research Hub

• Research Labs & Initiatives
• Business Library
• Data, Analytics & Research Computing
• Behavioral Lab

Research Labs

• Cities, Housing & Society Lab
• Golub Capital Social Impact Lab

Research Initiatives

• Corporate Governance Research Initiative
• Corporations and Society Initiative
• Policy and Innovation Initiative
• Rapid Decarbonization Initiative
• Stanford Latino Entrepreneurship Initiative
• Value Chain Innovation Initiative
• Venture Capital Initiative
• Career & Success
• Climate & Sustainability
• Corporate Governance
• Culture & Society
• Finance & Investing
• Government & Politics
• Leadership & Management
• Markets and Trade
• Operations & Logistics
• Opportunity & Access
• Technology & AI
• Opinion & Analysis
• Email Newsletter

Welcome, Alumni

• Communities
• Digital Communities & Tools
• Regional Chapters
• Women’s Programs
• Identity Chapters
• Find Your Reunion
• Career Resources
• Job Search Resources
• Career & Life Transitions
• Programs & Webinars
• Career Video Library
• Alumni Education
• Research Resources
• Volunteering
• Alumni News
• Class Notes
• Alumni Voices
• Contact Alumni Relations
• Upcoming Events

Admission Events & Information Sessions

• MBA Program
• MSx Program
• PhD Program
• Alumni Events
• All Other Events
• Second Year
• Global Experiences
• JD/MBA Joint Degree
• MA Education/MBA Joint Degree
• MD/MBA Dual Degree
• MPP/MBA Joint Degree
• MS Computer Science/MBA Joint Degree
• MS Electrical Engineering/MBA Joint Degree
• MS Environment and Resources (E-IPER)/MBA Joint Degree
• Academic Calendar
• Clubs & Activities
• LGBTQ+ Students
• Military Veterans
• Minorities & People of Color
• Partners & Families
• Students with Disabilities
• Student Support
• Residential Life
• Student Voices
• MBA Alumni Voices
• A Week in the Life
• Career Support
• Employment Outcomes
• Cost of Attendance
• Knight-Hennessy Scholars Program
• Yellow Ribbon Program
• BOLD Fellows Fund
• Application Process
• Loan Forgiveness
• Contact the Financial Aid Office
• Evaluation Criteria
• GMAT & GRE
• English Language Proficiency
• Personal Information, Activities & Awards
• Professional Experience
• Letters of Recommendation
• Optional Short Answer Questions
• Application Fee
• Reapplication
• Deferred Enrollment
• Entering Class Profile
• Event Schedule
• Ambassadors
• New & Noteworthy
• Ask a Question
• Student Life & Community
• Career Impact
• Tuition & Aid

Essays help us learn about who you are rather than solely what you have done.

Other parts of the application give insight into your academic and professional accomplishments; the essays reveal the person behind those achievements.

Essay Questions

We request that you write two personal essays.

In each essay, we want to hear your genuine voice. Think carefully about your values, passions, aims, and dreams. There is no “right answer” to these questions — the best answer is the one that is truest for you.

Essay A: What matters most to you, and why?

For this essay, we would like you to reflect deeply and write from the heart. Once you’ve identified what matters most to you, help us understand why. You might consider, for example, what makes this so important to you? What people, insights, or experiences have shaped your perspectives?

Essay B: Why Stanford?

Describe your aspirations and how your Stanford GSB experience will help you realize them. If you are applying to both the MBA and MSx programs, use Essay B to address your interest in both programs.

Both essays combined may not exceed 1,000 words. We recommend up to 650 words for Essay A and up to 350 words for Essay B. We often read effective essays that are written in fewer words.

Editing Your Essays

Begin work on the essays early to give yourself time to reflect, write, and edit.

Feel free to ask friends or family members for feedback, especially about whether the tone and voice sound like you. Your family and friends know you better than anyone. If they think the essays do not capture who you are, what you believe, and what you aspire to do, then surely we will be unable to recognize what is distinctive about you.

Feedback vs. Coaching

There is a big difference between “feedback” and “coaching.” You cross that line when any part of the application (excluding the letters of recommendation ) ceases to be exclusively yours in either thought or word.

Appropriate feedback occurs when others review your completed application — perhaps once or twice — and apprise you of omissions, errors, or inaccuracies that you later correct or address. After editing is complete, your thoughts, voice, and style remain intact. Inappropriate coaching occurs when you allow others to craft any part of your application for you and, as a result, your application or self-presentation is not authentic.

It is improper and a violation of the terms of this application process to have another person or tool write your essays. Such behavior will result in denial of your application or revocation of your admission.

Additional Information

If there is any information that is critical for us to know and is not captured elsewhere, include it in the Additional Information section of the application. Pertinent examples include:

• Extenuating circumstances affecting your candidacy, including academic, work, or test-taking experiences
• Academic experience (e.g., independent research) not noted elsewhere
• Explanation of why you are not using a current supervisor as a recommender

This section should not be used as an additional essay.

• See the Current DEI Report
• Supporting Data
• Research & Insights
• Share Your Thoughts
• Search Fund Primer
• Teaching & Curriculum
• Affiliated Faculty
• Faculty Advisors
• Louis W. Foster Resource Center
• Defining Social Innovation
• Impact Compass
• Global Health Innovation Insights
• Faculty Affiliates
• Student Awards & Certificates
• Changemakers
• Dean Jonathan Levin
• Dean Garth Saloner
• Dean Robert Joss
• Dean Michael Spence
• Dean Robert Jaedicke
• Dean Rene McPherson
• Dean Arjay Miller
• Dean Ernest Arbuckle
• Dean Jacob Hugh Jackson
• Dean Willard Hotchkiss
• Faculty in Memoriam
• Stanford GSB Firsts
• Annual Alumni Dinner
• Class of 2024 Candidates
• Certificate & Award Recipients
• Dean’s Remarks
• Keynote Address
• Teaching Approach
• Analysis and Measurement of Impact
• The Corporate Entrepreneur: Startup in a Grown-Up Enterprise
• Data-Driven Impact
• Designing Experiments for Impact
• Digital Marketing
• The Founder’s Right Hand
• Marketing for Measurable Change
• Product Management
• Public Policy Lab: Financial Challenges Facing US Cities
• Public Policy Lab: Homelessness in California
• Lab Features
• Curricular Integration
• View From The Top
• Formation of New Ventures
• Managing Growing Enterprises
• Startup Garage
• Explore Beyond the Classroom
• Stanford Venture Studio
• Summer Program
• Workshops & Events
• The Five Lenses of Entrepreneurship
• Leadership Labs
• Executive Challenge
• Arbuckle Leadership Fellows Program
• Selection Process
• Training Schedule
• Time Commitment
• Learning Expectations
• Post-Training Opportunities
• Who Should Apply
• Introductory T-Groups
• Leadership for Society Program
• Certificate
• 2024 Awardees
• 2023 Awardees
• 2022 Awardees
• 2021 Awardees
• 2020 Awardees
• 2019 Awardees
• 2018 Awardees
• Social Management Immersion Fund
• Stanford Impact Founder Fellowships
• Stanford Impact Leader Prizes
• Social Entrepreneurship
• Stanford GSB Impact Fund
• Economic Development
• Energy & Environment
• Stanford GSB Residences
• Environmental Leadership
• Stanford GSB Artwork
• A Closer Look
• California & the Bay Area
• Voices of Stanford GSB
• Business & Beneficial Technology
• Business & Sustainability
• Business & Free Markets
• Business, Government, and Society Forum
• Get Involved
• Joint & Dual Degrees
• See Why Stanford MSx
• Is MSx Right for You?
• MSx Stories
• Leadership Development
• How You Will Learn
• Admission Events
• Personal Information
• GMAT, GRE & EA
• English Proficiency Tests
• Career Change
• Career Advancement
• Career Support and Resources
• Daycare, Schools & Camps
• U.S. Citizens and Permanent Residents
• Requirements
• Requirements: Behavioral
• Requirements: Quantitative
• Requirements: Macro
• Requirements: Micro
• Annual Evaluations
• Field Examination
• Research Activities
• Research Papers
• Dissertation
• Oral Examination
• Current Students
• Education & CV
• International Applicants
• Statement of Purpose
• Reapplicants
• Application Fee Waiver
• Deadline & Decisions
• Job Market Candidates
• Academic Placements
• Stay in Touch
• Faculty Mentors
• Current Fellows
• Standard Track
• Fellowship & Benefits
• Group Enrollment
• Program Formats
• Developing a Program
• Diversity & Inclusion
• Strategic Transformation
• Program Experience
• Contact Client Services
• Campus Experience
• Live Online Experience
• Silicon Valley & Bay Area
• Digital Credentials
• Faculty Spotlights
• Participant Spotlights
• Eligibility
• International Participants
• Stanford Ignite
• Frequently Asked Questions
• Operations, Information & Technology
• Organizational Behavior
• Political Economy
• Classical Liberalism
• The Eddie Lunch
• Accounting Summer Camp
• California Econometrics Conference
• California Quantitative Marketing PhD Conference
• California School Conference
• China India Insights Conference
• Homo economicus, Evolving
• Political Economics (2023–24)
• Scaling Geologic Storage of CO2 (2023–24)
• A Resilient Pacific: Building Connections, Envisioning Solutions
• Adaptation and Innovation
• Changing Climate
• Civil Society
• Climate Impact Summit
• Climate Science
• Corporate Carbon Disclosures
• Earth’s Seafloor
• Environmental Justice
• Operations and Information Technology
• Organizations
• Sustainability Reporting and Control
• Taking the Pulse of the Planet
• Urban Infrastructure
• Watershed Restoration
• Junior Faculty Workshop on Financial Regulation and Banking
• Ken Singleton Celebration
• Marketing Camp
• Quantitative Marketing PhD Alumni Conference
• Presentations
• Theory and Inference in Accounting Research
• Stanford Closer Look Series
• Quick Guides
• Core Concepts
• Journal Articles
• Glossary of Terms
• Faculty & Staff
• Subscribe to Corporate Governance Emails
• Researchers & Students
• Research Approach
• Charitable Giving
• Financial Health
• Government Services
• Workers & Careers
• Short Course
• Adaptive & Iterative Experimentation
• Incentive Design
• Social Sciences & Behavioral Nudges
• Bandit Experiment Application
• Conferences & Events
• Reading Materials
• Energy Entrepreneurship
• Faculty & Affiliates
• SOLE Report
• Responsible Supply Chains
• Current Study Usage
• Pre-Registration Information
• Participate in a Study
• Founding Donors
• Program Contacts
• Location Information
• Participant Profile
• Network Membership
• Program Impact
• Collaborators
• Entrepreneur Profiles
• Company Spotlights
• Seed Transformation Network
• Responsibilities
• Current Coaches
• How to Apply
• Meet the Consultants
• Meet the Interns
• Intern Profiles
• Collaborate
• Research Library
• News & Insights
• Databases & Datasets
• Research Guides
• Consultations
• Research Workshops
• Career Research
• Research Data Services
• Course Reserves
• Course Research Guides
• Material Loan Periods
• Fines & Other Charges
• Document Delivery
• Interlibrary Loan
• Equipment Checkout
• Print & Scan
• MBA & MSx Students
• PhD Students
• Other Stanford Students
• Faculty Assistants
• Research Assistants
• Stanford GSB Alumni
• Telling Our Story
• Staff Directory
• Site Registration
• Alumni Directory
• Alumni Email
• Privacy Settings & My Profile
• Event Registration Help
• Success Stories
• The Story of Circles
• Support Women’s Circles
• Stanford Women on Boards Initiative
• Alumnae Spotlights
• Insights & Research
• Industry & Professional
• Entrepreneurial Commitment Group
• Recent Alumni
• Half-Century Club
• Fall Reunions
• Spring Reunions
• MBA 25th Reunion
• Half-Century Club Reunion
• Faculty Lectures
• Ernest C. Arbuckle Award
• Alison Elliott Exceptional Achievement Award
• ENCORE Award
• Excellence in Leadership Award
• John W. Gardner Volunteer Leadership Award
• Robert K. Jaedicke Faculty Award
• Jack McDonald Military Service Appreciation Award
• Jerry I. Porras Latino Leadership Award
• Tapestry Award
• Student & Alumni Events
• Executive Recruiters
• Interviewing
• Land the Perfect Job with LinkedIn
• Negotiating
• Elevator Pitch
• Email Best Practices
• Resumes & Cover Letters
• Self-Assessment
• Whitney Birdwell Ball
• Margaret Brooks
• Bryn Panee Burkhart
• Margaret Chan
• Ricki Frankel
• Peter Gandolfo
• Cindy W. Greig
• Natalie Guillen
• Carly Janson
• Sloan Klein
• Sherri Appel Lassila
• Stuart Meyer
• Tanisha Parrish
• Virginia Roberson
• Philippe Taieb
• Michael Takagawa
• Terra Winston
• Johanna Wise
• Debbie Wolter
• Rebecca Zucker
• Complimentary Coaching
• Changing Careers
• Work-Life Integration
• Career Breaks
• Flexible Work
• Encore Careers
• Join a Board
• D&B Hoovers
• Data Axle (ReferenceUSA)
• EBSCO Business Source
• Global Newsstream
• Market Share Reporter
• ProQuest One Business
• RKMA Market Research Handbook Series
• Student Clubs
• Entrepreneurial Students
• Stanford GSB Trust
• Alumni Community
• How to Volunteer
• Springboard Sessions
• Consulting Projects
• 2020 – 2029
• 2010 – 2019
• 2000 – 2009
• 1990 – 1999
• 1980 – 1989
• 1970 – 1979
• 1960 – 1969
• 1950 – 1959
• 1940 – 1949
• Service Areas
• ACT History
• ACT Awards Celebration
• ACT Governance Structure
• Building Leadership for ACT
• Individual Leadership Positions
• Leadership Role Overview
• Purpose of the ACT Management Board
• Contact ACT
• Business & Nonprofit Communities
• Reunion Volunteers
• Ways to Give
• Fiscal Year Report
• Business School Fund Leadership Council
• Planned Giving Options
• Planned Giving Benefits
• Planned Gifts and Reunions
• Legacy Partners
• Giving News & Stories
• Giving Deadlines
• Development Staff
• Submit Class Notes
• Class Secretaries
• Board of Directors
• Health Care
• Sustainability
• Class Takeaways
• All Else Equal: Making Better Decisions
• If/Then: Business, Leadership, Society
• Grit & Growth
• Think Fast, Talk Smart
• Spring 2022
• Spring 2021
• Autumn 2020
• Summer 2020
• Winter 2020
• In the Media
• For Journalists
• DCI Fellows
• Other Auditors
• Academic Calendar & Deadlines
• Course Materials
• Entrepreneurial Resources
• Campus Drive Grove
• Campus Drive Lawn
• CEMEX Auditorium
• King Community Court
• Seawell Family Boardroom
• Stanford GSB Bowl
• Stanford Investors Common
• Town Square
• Vidalakis Courtyard
• Vidalakis Dining Hall
• Catering Services
• Policies & Guidelines
• Reservations
• Contact Faculty Recruiting
• Lecturer Positions
• Postdoctoral Positions
• Accommodations
• CMC-Managed Interviews
• Recruiter-Managed Interviews
• Virtual Interviews
• Campus & Virtual
• Search for Candidates
• Think Globally
• Recruiting Calendar
• Recruiting Policies
• Full-Time Employment
• Summer Employment
• Entrepreneurial Summer Program
• Global Management Immersion Experience
• Social-Purpose Summer Internships
• Process Overview
• Project Types
• Client Eligibility Criteria
• Client Screening
• ACT Leadership
• Social Innovation & Nonprofit Management Resources
• Develop Your Organization’s Talent
• Centers & Initiatives
• Student Fellowships

Sample MBA Essay for Wharton

James Woodson/Photodisc / Getty Images

• MBA Programs & Rankings
• Business Degree Options
• Choosing A Business School
• Business School Admissions
• Business Careers and Internships
• Student Resources
• Homework Help
• Private School
• College Admissions
• College Life
• Graduate School
• Distance Learning

MBA essays can be hard to write, but they are one of the most important parts of the MBA application process . If you need help getting started, you may want to view a few sample MBA essays for inspiration. The sample MBA essay shown below has been reprinted (with permission) from EssayEdge.com . EssayEdge did not write or edit this sample MBA essay. It is a good example of how an MBA essay should be formatted.

Wharton Essay Prompt

Prompt: Describe how your experiences, both professional and personal, have led to your decision to pursue an MBA at the Wharton school this year. How does this decision relate to your career goals for the future? Throughout my life, I have observed two distinct career paths, my father's and my uncle's. My father completed his engineering degree and secured a government job in India, which he continues to hold to this day. My uncle's path began similarly; like my father, he earned an engineering degree. My uncle, on the other hand, continued his education by moving to the United States to earn an MBA, then started his own venture and became a successful businessman in Los Angeles. Evaluating their experiences helped me understand what I wanted from my life and create a master plan for my career. While I appreciate the excitement, flexibility, and independence my uncle has in his life, I value my father's proximity to his family and culture. I now realize that a career as an entrepreneur in India could provide me with the best of both worlds. With the objective of learning about business, I completed my bachelor's degree in Commerce and joined KPMG in the Audit & Business Advisory Department. I believed that a career with an accounting firm would serve me in two ways: first, by enhancing my knowledge of accounting -- the language of business -- and second, by providing me with an excellent introduction to the business world. My decision seemed to be a sound one; in my first two years at KPMG, I worked on a wide variety of assignments that not only strengthened my analytical and problem-solving skills, but also taught me how large businesses managed their sourcing, manufacturing, and distribution functions. After enjoying this productive and educational experience for two years, I decided I wanted greater opportunities than what the audit department could offer. Thus, when the Management Assurance Services (MAS) practice was established in India, the challenge of working in a new service line and the opportunity to help improve the risk management mechanisms of businesses influenced me to join it. In the last three years, I have improved risk management capabilities of clients by addressing strategic, enterprise and operational risk issues. I have also assisted the MAS practice in tailoring our international portfolio of services to the Indian marketplace by conducting risk management surveys, interacting with professionals in other developing economies, and conducting interviews with senior client management. Besides becoming skilled at process risk consulting, I have also significantly improved my project management and new service development abilities in the last three years.

During my tenure with the MAS department, I have encountered challenges that have motivated me to seek  a management degree . For example, last year, we conducted a process risk review for a cash-starved Indian auto ancillary that had expanded capacity without assessing sources of competitive advantage. It was clear that the company needed to rethink its business and operational strategy. Since the MAS department lacked the necessary skills to execute the project, we hired consultants to assist us in the assignment. Their approach of reviewing both the strategic and operational aspects of the business was an eye-opener for me. The pair of consultants used their knowledge of international business and macroeconomics to evaluate key industry trends and identify new markets for the company. In addition, they employed their understanding of supply chain management to benchmark key capabilities with competition and identify opportunities for improvement. As I witnessed the progress made by these two consultants, I realized that in order to achieve my long-term professional goals, I needed to return to school to expand my understanding of the fundamentals of corporate and industry analysis. I also believe that management education can help me develop other vital skills essential to my standing as a professional. For example, I will benefit from the opportunity to further polish my public speaking ability and hone my skills as a negotiator. Also, I have had limited experience working outside India, and I feel that an international education will equip me with the skills necessary to deal with foreign suppliers and customers. After graduating from Wharton, I will seek a position in a strategy consulting firm in its business building/growth practice. In addition to providing me with an opportunity to apply what I have learned, a position in the growth practice will expose me to the practical issues of new business creation. Three to five years after earning an MBA, I would expect to establish my own business venture. In the short-term, however, I may explore exciting business ideas and examine ways to build a  sustainable business  with the help of the Wharton Venture Initiation Program. The ideal education for me includes the Wharton Entrepreneurship and Strategic Management majors coupled with unique experiences like the Wharton Business Plan Competition and the Wharton Technology Entrepreneurship Internship. Perhaps even more importantly, I look to benefit from the Wharton environment -- an environment of boundless innovation. Wharton will give me the opportunity to apply the theory, models and techniques I learn in the classroom to the real world. I intend to join the 'entrepreneurs club' and consulting club, which will not only help me form lifelong friendships with fellow students but also give me exposure to  top consulting firms  and successful entrepreneurs. I would be proud to be a part of the Women in Business club and contribute to the 125 years of women at Penn. After five years of business experience, I believe that I am ready to take the next step toward my dream of being an entrepreneur. I also am confident that I am ready to participate actively as a member of the incoming Wharton class. At this point I am looking to gain the requisite skills and relationships to grow as a professional; I know that Wharton is the right place for me to accomplish this objective.

• How to Write and Format an MBA Essay
• MBA Essay Tips
• Chicago Booth MBA Programs and Admissions
• MIT Sloan Programs and Admissions
• Do You Make a Good MBA Candidate?
• Understanding the MBA Degree
• MS Degrees vs. MBA Degrees
• The 10 Best U.S. Business Schools
• Weekend MBA Programs
• MBA in Management
• Why Business Students Get an Executive MBA
• An Overview of the M7 Business Schools
• The 10 Best Business Schools in Texas
• What Is the Average Cost of an MBA Degree?
• Why Get an MBA?
• Top Ranked California Business Schools

• Is Business Right for Me?
• Bachelor of Business Administration
• Business Minor
• Entrepreneurship Minor
• Real Estate Development Minor
• Course Catalog
• Electives, Minors & Opportunities
• Global Student Experiences
• Summer Business Academy
• All-Access Weekend
• Discover Ross

Ranked #4 by U.S. News & World Report, the Michigan Ross BBA Program is one of the best undergraduate business program in the world. Explore what makes our inclusive community of learners so unique.

• Which MBA Format is Right for Me?
• Full-Time MBA
• Weekend MBA
• Executive MBA
• Evening MBA
• Which One-Year Master's Programs Are Right for Me?
• Master of Accounting
• Master of Business Analytics
• Master of Management
• Master of Supply Chain Management
• Global Student Experiences (graduate)
• MAP Projects & Consulting Studio

At Michigan Ross, you gain more than just a first-class business education. Our collaborative, supportive, inclusive community enriches your experience, and sets you up with a lifetime network of friends across the globe.

• Faculty Overview
• Faculty Directory
• Faculty News & Research
• Academic Areas
• Books & Publications
• Faculty Excellence
• Faculty Recruiting
• Centers, Institutes & Initiatives
• India Initiatives
• Technology & Business Innovation Forum
• Thomas C. Jones Undergraduate Innovation Initiative
• Tozzi Electronic Business and Finance Center
• PhD Program

The work of Michigan Ross faculty influences the world’s largest companies and global economies. Every day we’re creating real-world solutions for the most pressing challenges in our world. 

• Centers & Institutes
• Executive Education
• Alumni News
• Michigan Ross+Financial Times
• School News
• Student Voices
• Browse All Events
• Social Media
• News Archive
• For the Media
• Commencement
• Handleman Lecture Series
• William K. McInally Memorial Lecture Series
• Mitchell Lecture Series
• Full-Time MBA: Ross Women’s Weekend and UpClose Diversity Weekend

Follow a monthly poll co-created by Financial Times and Michigan Ross for insights on how American voters perceive key financial and economic issues in the lead-up to the 2024 U.S. presidential election.

• About Michigan Ross
• Mission & Values
• Diversity, Equity & Inclusion
• Key Facts & Figures
• Ross Experiences in Action-Based Learning: REAL
• Business+Impact
• Business+Tech
• Ross Around the World
• About Sharon F. Matusik
• Ross Leadership Team
• Ross School Advisory Board
• 100 Years of Michigan Ross
• Visit Ann Arbor
• Visit Detroit

Discover more about the history, people, milestones, and contributions that have shaped Michigan Ross.

• Application Requirements
• Class Profile
• Admissions Events
• Connect with a Student or Alum
• Tuition & Financial Aid
• Affording Your MBA: Scholarships & Support
• MBA Admissions Blog
• International Students
• Meet our Team
• Frequently Asked Questions
• Specializations
• Data and Business Analytics Concentration
• Design Thinking and Innovation Concentration
• Environmental, Social, and Governance (ESG) Concentration
• Fast Track in Finance
• Healthcare Management Concentration
• Management Science Specialization
• Real Estate Development Certificate
• Dual Degrees
• REAL. Business Experiences
• Multidisciplinary Action Projects (MAP)
• Living Business Leadership Experience
• +Impact Studio Course
• Student Investment Funds
• Global Opportunities
• Summer Business Experiences
• Entrepreneurship
• General Management
• Human Capital
• Social Impact
• Sustainability
• Real Estate
• Employment Data
• Student Experience
• Student Stories
• Featured Profiles
• Clubs & Involvement
• Partners & Families
• Download Brochure
• Admitted Student Guide
• Quantitative Readiness Course
• Connect with a Student
• Company Sponsorship
• Marketing & Sales
• Social Impact & Sustainability
• Learning Experience
• Sample Course Schedule
• In-Person Residencies
• Multidisciplinary Action Project (MAP)
• Tell Us About Yourself
• Tips for Sponsorship
• Leadership Development
• Executive MBA Faculty
• Executive Coaching
• Career Consultants
• Our Locations
• Work Life Integration
• Specializations & Dual Degrees
• Global MBA MAP
• Career Development
• Accounting Analytics Concentration
• EY Symposium
• Download MAcc Brochure
• Admission Events
• Consulting Studio
• Clubs and Involvement
• Download MBan Brochure
• Management Consulting Studio
• Career Paths
• Download MM Brochure
• Contact Us
• Supply Chain Studio
• Download MSCM Brochure
• Short-Term Global Experiences
• Global Exchange
• Exchange at Ross
• Health & Safety
• U-M Global Programs

How To Submit Your Strongest Application: Tips From Michigan Ross Students

Applying to an MBA program can feel daunting. Tackling your essays, gathering letters of recommendation, and making sure your test scores, transcripts, or test waivers are all in order may feel like a lot to accomplish at first.

To help you submit your best possible application, we chatted with three current Michigan Ross students and asked them to share their tips.

What is your best advice to applicants trying to make their essay responses memorable?

“Personalize your responses: think about specific anecdotes and examples you can give to strengthen your essays. It's always better to "show" instead of "tell." For example, if you are writing about how Ross's action-based learning curriculum will support your education, think about times when hands-on learning opportunities were crucial to your development and how you can communicate those examples to illustrate your point. I spoke in my own essays about some of my patient care experiences in medical school and how they informed my desire to make a larger, positive impact on healthcare systems in a leadership role.”

— Jesper Ke, MD/MBA ’25

Why this is good advice: Jesper highlights the importance of authenticity and personalization in essays. The essays are the admissions committee’s lens into an applicant’s unique experiences and how they’ve been impacted by them. Consider using the STAR (situation, task, action, result) format to share specific examples. Writing a memorable essay is an iterative process that takes time and reflection. It’s helpful to view the essay-writing process as a way to “double-check” your career and personal goals as you explore your MBA program options.  

— Digna Patel Raj, Associate Director, FTMBA Admissions 

What admissions events or Michigan Ross-related activities would you recommend prospective students participate in before applying?

“I highly recommend attending events where you can connect with current students and recent alumni. I leveraged the student ambassador network to connect with students from similar backgrounds and/or career interests. Through these conversations, I was able to understand the Ross culture and what it was like to be a student at Ross. Additionally, if you have the means, I recommend visiting campus. I visited during Ross Women’s Weekend, and it allowed me to visualize myself as a student at Ross.”

— Shivanee Shah, MBA/MS ’26

Why this is good advice: This is top-tier advice because engaging with current students and recent alumni provides valuable insights into a school's culture, academics, and community beyond official materials. Their honest feedback on their experiences and challenges helps you understand daily life at Ross and evaluate cultural fit. Using the student ambassador network lets you connect with people who share your background or career interests, offering targeted insights. Visiting the campus gives you the opportunity to experience the environment firsthand and assess if it aligns with your expectations. 

— Lindsay DiAngelo, Assistant Director, FTMBA Admissions 

What is one thing you wish you had known when you applied to Michigan Ross?

“One thing I wish I had known is the significance of demonstrating leadership and how this impacts an application to the program. Most applicants often talk about their achievements in terms of results; however, Ross places a strong emphasis on applicants who have shown a history of making a difference in their professional and personal lives. That’s where leadership comes in. An applicant needs to think of ways they have demonstrated this in the past while achieving results. Reflecting on this will help you put your best foot forward as you prepare for your interview.”

— Adewale Asimolowo, MBA ’25

Why this is good advice: Adewale’s advice is wonderful from an admissions perspective because it highlights the importance of aligning with the specific values and priorities of the Michigan Ross MBA Program and focusing on the 'how'. This approach will help you to differentiate yourself as an applicant and is highly relevant to your application's essay and evaluative interview criterion. The recent revision of our MBA essays allows applicants to emphasize their leadership and impact further. 

— Andrea McHale, Director, FTMBA Admissions

What tips do you have for students who are invited to interview?

“Be yourself! Ultimately, your interviewers are primarily alumni who also understand the Ross experience and are looking to learn more about your interests and fit with the community. At the same time, take the interview as an opportunity to learn more about Ross, asking your interviewer about their experiences, the community, and how a Ross MBA empowered their future career path.”

Why this is good advice: Jesper emphasizes the importance of authenticity both on paper and in real life. In addition to demonstrating the research you’ve done on Ross and coming prepared with some targeted questions for your interviewer, make sure you’ve also reflected on your own experiences, both professional and personal, that you can talk about during your interview. A good tip for prepping for your interview is to create a workbook with examples you can use for different behavioral questions. And make sure you’re prepared to answer why an MBA makes sense for you at this point in your career. 

— Michelle Pava, Associate Director, FTMBA Admissions

How did you go about choosing your recommenders?

“Initially, I made a list of my recent managers, project managers, and anyone I worked closely with who can speak to my professional experience. To select my recommenders, I wanted individuals who could speak positively and tangibly about my work experience and work products and saw my growth professionally. I ended up selecting a project manager I had worked with on multiple projects and a previous direct manager/partner.”

Why this is good advice: Shivanee provides great insight on who to select for your letter of recommendation. The admissions committee advises choosing someone who is going to provide a comprehensive overview of your work experience and the impact you bring to a team, which is often a direct supervisor or someone in a managerial role who has worked closely with you. Be sure to also meet with your recommender one-on-one before asking them so they have a clear understanding of your goals before they get to writing.

— Melissa Coveney, Associate Director, FTMBA Admissions 

What’s your best piece of general advice to prospective students hoping to get into Michigan Ross? 

“Self-reflection is important. Spend time reflecting on your experiences, strengths, and areas for improvement. Self-awareness and a willingness to grow are qualities that interviewers and admissions committees appreciate.”

Why this is good advice: Adewale is spot on — self-reflection and awareness are some of the most important aspects of the application process and your overall MBA experience. We highly encourage everyone to take some time to reflect on why they want an MBA, why now, and what they hope to learn before applying. 

— Lysa Wang, Associate Director, FTMBA Admissions 

Be sure to check out more tips from the admissions team on our YouTube channel , and come ask any questions you may have at an upcoming admissions event. We’re excited to see your application and wish you the best of luck as you take this important step toward becoming a future Michigan Ross MBA.

"Believing in yourself and your abilities is the first step toward tackling any challenge."

• Exam Prep >
• Prepare for Business School >
• Business School & Careers >
• Explore Programs >
• Connect with Schools >
• How to Apply >
• Help Center >
• About the Exam
• Register for the Exam
• Plan for Exam Day
• Prep for the Exam
• About the Executive Assessment
• Register for the Executive Assessment
• Plan for Assessment Day
• Prepare for the Assessment
• NMAT by GMAC
• Shop GMAT™ Official Prep
• About GMAT™ Official Prep
• Prep Strategies
• Personalized Prep Plan
• GMAT Mini Quiz
• Executive Assessment Exam Prep
• NMAT by GMAC Exam Prep

Prepare For Business School

• Business Fundamentals
• Skills Insight

Business School & Careers

• Why Business School
• Student Experience
• Business Internships
• B-School Go
• Quiz: Are You Leadership Material?
• MBA Return on Investment (ROI) Calculator
• Estimate Your Salary
• Success Stories
• Diversity and Inclusion
• Women in Business

Explore Programs

• Top Business School Programs
• Quiz: Which Post Graduate Program is Right for You?
• Quiz: Find the Best Program for Your Personality
• Business School Rankings
• Business Master's Programs
• MBA Programs
• Study Destinations
• Find Programs Near Me
• Find MBA Programs
• Find Master's Programs
• Find Executive Programs
• Find Online Programs

Connect with Schools

• About GradSelect
• Create a GradSelect Profile
• Prep Yourself for B-School
• Quiz: Can You Network Like An MBA?
• Events Calendar
• School Events
• GMAC Tours Events
• In-Person Events
• Online Events

How to Apply

• Apply to Programs
• The Value of Assessments
• Admissions Essays
• Letters of Recommendation
• Admissions Interviews
• Scholarships and Financing
• Quiz: What's Your Ideal Learning Style?

Help Center

Quick links.

Prepa ring for the Business Writing Assessment is made easy with GMAC's prep resources! U se the tips and tools in the free prep guide,  see a list of example essay questions, and take advantage of Official Practice. 

Prep Resources

Free guide & essay questions.

Leverage our free Business Writing Assessment Guide for:

• Test-taking strategies
• Example essay questions
• Details on test directions and essay scoring
• Sample essays with scoring explanations

Official Practice

Official Business Writing Assessment Terms of Use

GMAC Official Business Writing Assessment Practice – Terms of Use (this “Agreement”)

This Agreement is a legal contract between you (“End User” or “you”) and the Graduate Management Admission Council (“GMAC” or “we”), and it governs your access to and use of any content, materials, or services accessible from or purchased within the following (including any upgrades or updates thereto provided by GMAC that replace and/or supplement the original service, unless such upgrade is accompanied by a separate agreement, in which case the terms of that agreement will govern):

GMAC™ Official Business Writing Assessment Practice

(the “ Service ,” as further defined in Section 1 below).

PLEASE READ THIS AGREEMENT BEFORE USING THE SERVICE. BY USING THE SERVICE, YOU AGREE TO BE BOUND BY THE TERMS OF THIS AGREEMENT. THIS AGREEMENT CONTAINS DISCLAIMERS OF WARRANTIES AND LIMITATIONS OF LIABILITY. THESE PROVISIONS ARE AN ESSENTIAL PART OF OUR BARGAIN. IF YOU DO NOT AGREE TO THE TERMS OF THIS AGREEMENT, DO NOT ACCESS OR USE THE SERVICE. YOU CONSENT TO HAVE THIS AGREEMENT PROVIDED TO YOU IN ELECTRONIC FORM. YOU HAVE THE RIGHT TO RECEIVE, AND MAY REQUEST, A NON-ELECTRONIC COPY BY CONTACTING GMAC CUSTOMER CARE.

• SERVICE:  The Service is intended for your own internal purposes to help you prepare for the GMAC Business Writing Assessment (the “ Assessment ”). You shall not use the Service for any other purpose, and you shall comply with all of the restrictions contained herein relating to your use of the Service. The Service is to be used as a tool to help you understand the content and format of the Assessment. The Service includes all documentation and content, including instructions, practice essay prompts, results, and all other aspects of the online service found on the Assessment Prep webpage at https://www.mba.com/exams/business-writing-assessment/prepare .
• Purchase of Service: To access and use the Service, you must purchase it.
• Access Code: When you purchase the Service, you will receive an email confirmation with an access code to access and use such Service and information on how to create and access your account.
• Except with respect to the purchasers of a bulk order as provided in Section 14, your access to the Service shall commence upon the date that you first purchase the Service (the “Effective Date”) and shall continue for a period of two hundred seventy (270) days from such Effective Date, unless earlier terminated by GMAC as provided herein. Each purchase provides you with four (4) unique prompts and two (2) attempts to complete each prompt for a total of eight (8) attempts. Any additional attempts require the repurchase of the Service. You acknowledge that as of the Effective Date, the Service will be made available promptly for your use, and you do not have the right to cancel the Service or this Agreement or receive any refund, unless otherwise specifically agreed by GMAC in writing or expressly required by operation of applicable law.
• TERMINATION: GMAC may terminate this Agreement upon providing at least thirty (30) days’ notice posted on www.mba.com. Additionally, your rights under this Agreement shall immediately terminate if you fail to comply with any term(s) of this Agreement or if GMAC discontinues the provision of the Service to its customers due to unforeseen circumstances beyond GMAC’s control or to comply with a legal requirement. GMAC may deploy fraud detection software or other means to monitor compliance with these terms. Upon the termination of this Agreement, you shall cease all use of the Service and destroy all material relating to the Service and the content contained therein. Sections 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, and 14 of this Agreement shall survive any termination or expiration.
• OWNERSHIP: As between GMAC and you, GMAC retains all right, title, and interest in and to the Service, including all copyrights, trademarks, trade secrets, trade names, proprietary rights, patents, titles, software, code, interfaces, text, graphics, applets, video, and audio incorporated therein and any user guides, documentation, and URLs related to GMAC’s products and services, including the Service. All rights not expressly granted to you herein are reserved by GMAC.
• You shall not use the Service if you are under sixteen (16) years of age or if your prior use of the Service has been suspended or terminated.
• You must have an account in order to use the Service.
• You shall not distribute or make all or any part of the Service available for use by another person.
• You shall not, and agree not to permit others to, directly or indirectly sell, rent, lease, loan, timeshare, or sublicense the Service.
• Allowing any person other than yourself to use the Service, including, but not limited to, by transmission of your account username or password, is expressly forbidden, and failure to comply with this prohibition may result in the suspension or termination of the right to continue to use the Service.
• You shall use reasonable efforts to maintain the secrecy of your account username and password and shall not save such information on a workstation that may be used by multiple users.
• You shall not, and shall not enable others to: (i) copy, decompile, reverse engineer, disassemble, or attempt to derive the source code of the Service; (ii) modify, translate, alter, or collect information or content from the Service that can be used to create derivative works of all or any part of the Service; (iii) access or use all or any part of the Service for any purpose other than for your individual Assessment preparation; (iv) alter, obscure, or remove any copyright, trademark, or other proprietary legend from the Service; or (v) interfere or tamper with or disable any access control or security features of the Service. Any attempt to do any of the foregoing is a violation of the rights of GMAC and constitutes a material breach of this Agreement.
• DATA/PRIVACY: GMAC, directly or through its service provider, reserves the right to monitor your use of the Service and to collect and analyze data relating to your use of the Service. This information includes, but is not limited to, information about your access of the Service (e.g., access time, accommodation used, platform, version number), how you use the Service (e.g., session ID, event log, session flow and navigation, error log), and performance on the practice essays (e.g., result ID, questions, answers, time to answer, test results, ratings). When you use the Service, your personal information is shared with GMAC and its service provider. GMAC and its service provider may use this data for certain legitimate business purposes, which include the following: to improve the Service to assist with study efforts and better predict performance on the Assessment, for marketing research, to assess your compliance with the terms and conditions of this Agreement, and to notify you of any upgrades or add-ons to the Service. GMAC’s Privacy Statement provides additional detail about how personal information is used and about your privacy rights. GMAC may also contact you regarding promotional offers to the extent you have opted in to receiving such communications. You may opt out of receiving GMAC communications at any time by unsubscribing through your profile on mba.com or by contacting GMAC Customer Care.
• GMAC reserves the right, but is not obligated, to update, improve, replace, modify, or alter the specifications for and functionality of all or any part of the Service from time to time (collectively, “ Updates ”). By installing or using the Service, you agree to automatically receive Updates.
• If you suggest any new feature, functionality, or other Update that GMAC, in its sole discretion, adopts for the Service, such new features, functionality, or Updates will be the sole and exclusive property of GMAC, and you hereby waive and release any and all other claims to ownership therein.
• YOU EXPRESSLY ACKNOWLEDGE AND AGREE THAT TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, NEITHER GMAC NOR ITS THIRD-PARTY LICENSORS OR SERVICE PROVIDERS (COLLECTIVELY, ITS “ LICENSORS ”) MAKE ANY WARRANTIES OR PROMISES, WHETHER EXPRESS OR IMPLIED, OR BY STATUTE, COMMON LAW, CUSTOM, USAGE, OR OTHERWISE, ABOUT THE SERVICE OR YOUR USE THEREOF. THE SERVICE IS PROVIDED “AS-IS” WITH ALL FAULTS AND WITHOUT WARRANTY OF ANY KIND. THE ENTIRE RISK AS TO THE SATISFACTORY QUALITY, PERFORMANCE, ACCURACY, AND EFFORT OF SUCH SERVICE SHALL BE WITH END USER. GMAC AND ITS LICENSORS DISCLAIM ANY AND ALL EXPRESS OR IMPLIED REPRESENTATIONS AND WARRANTIES WITH RESPECT TO THE SERVICE, THIRD-PARTY SOFTWARE, AND ANY SERVICES PROVIDED HEREUNDER, INCLUDING, BUT NOT LIMITED TO, ANY EXPRESS OR IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE (INCLUDING ALL GUARANTEES OF ACHIEVING A HIGHER SCORE ON THE ASSESSMENT), SATISFACTORY QUALITY, NON-INFRINGEMENT, COMPATABILITY WITH THIRD-PARTY SOFTWARE OR HARDWARE, OR THAT YOUR USE OF THE SERVICE WILL BE UNINTERRUPTED, VIRUS-FREE, OR ERROR-FREE.
• Continuous internet access is required to access the Service, and such access is the sole responsibility of each End User.
• LIMITATION OF LIABILITY: IN NO EVENT WILL GMAC, ITS LICENSORS, OR THEIR RESPECTIVE AFFILIATES BE LIABLE TO YOU FOR (A) ANY CLAIM MADE BY ANY THIRD PARTY AGAINST YOU RELATING TO THIS AGREEMENT, OR (B) ANY CONSEQUENTIAL, INCIDENTAL, EXEMPLARY, PUNITIVE, OR SPECIAL DAMAGES, EVEN IF GMAC OR ITS LICENSORS HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. SOME STATES OR JURISDICTIONS DO NOT ALLOW THE FOREGOING LIMITATIONS, IN WHICH CASE SUCH LIMITATIONS MAY NOT APPLY. IN NO EVENT SHALL GMAC’S AND ITS LICENSORS’ TOTAL LIABILITY FOR ALL DAMAGES (WHETHER IN CONTRACT, TORT, INCLUDING NEGLIGENCE, OR OTHERWISE) EXCEED THE PURCHASE PRICE YOU PAID FOR THE SERVICE.
• GOVERNING LAW AND LEGAL PROCEEDINGS: This Agreement will be governed by and construed in accordance with the laws of the Commonwealth of Virginia, excluding its conflict of laws principles. This Agreement shall not be governed by the United Nations Convention on Contracts for the International Sale of Goods, the application of which is expressly excluded. If for any reason a court of competent jurisdiction finds any provision or any portion thereof of this Agreement to be unenforceable, the remainder of this Agreement shall remain in full force and effect. In the event of a dispute arising out of or relating to this Agreement or the Service, such dispute shall be brought exclusively in a court of competent jurisdiction located in the Commonwealth of Virginia. The parties (GMAC and you) hereby agree to waive any right to a jury trial in such dispute. You shall resolve disputes with us only on an individual basis and shall not bring a claim as a plaintiff or class member in a class, consolidated, or representative action.
• EXPORT CONTROL: You shall not export or re-export the Service except as authorized by United States law and the laws of the jurisdiction in which the Service was accessed.
• GENERAL: This Agreement constitutes the entire agreement between you and GMAC relating to the Service and supersedes all prior or contemporaneous understandings regarding the Service. No amendment to or modification of this Agreement will be binding unless it is in writing and signed by GMAC. GMAC reserves the right to modify this Agreement at any time by replacing this Agreement with an updated Agreement on mba.com. You should check this Agreement periodically for modifications. If any modification is unacceptable to you, your only recourse is to cease use of the Service. Your continued use of the Service shall constitute your binding acceptance of the modified Agreement. In the event of a dispute between the English version and any non-English versions of this Agreement, the English version of this Agreement shall govern, to the extent not prohibited by local law in your jurisdiction.
• CUSTOMER SERVICE: For technical support assistance for the Service, you may contact us by visiting this page.
• Bulk orders for the Service shall not be construed as creating a partnership or any relationship between you and GMAC. You are prohibited from implying that any such relationship exists and shall not imply that GMAC endorses your products or services. GMAC retains all rights in its products and services, subject to the licenses granted to End Users herein. You must comply with GMAC’s policies on copyrights, trademarks, and logos usage at www.gmac.com/about-us/trademarks-and-copyrights. If you are a test prep organization, you may incorporate the use of the Service into your courses, provided that a copy of the Service has been purchased for each attendee. You are expressly prohibited from reselling the Service.
• All end users for whom you purchase the Service (“ Your End Users ”) shall comply with the terms in this Agreement, including, but not limited to, those restrictions set forth in Section 5. You hereby agree that: (i) you shall inform each of Your End Users of the obligations and restrictions herein, and (ii) you shall be responsible for compliance with this Agreement by each of Your End Users.
• You acknowledge that once purchased, the Service will promptly be made available for use, and you do not have the right to cancel the Service or this Agreement or receive any refund, unless otherwise specifically agreed by GMAC in writing or expressly required by operation of applicable law.
• You must provide access codes to the Service to Your End Users within twelve (12) months of the date you purchased the Service. The access codes will no longer be valid after that 12-month period. You must inform Your End Users that their access to the Service shall commence upon the date they receive their access code from you and shall continue for a period of two hundred seventy (270) days thereafter, unless earlier terminated by GMAC as provided herein.

©2002-2024, Graduate Management Admission Council (GMAC™). All rights reserved. The trademarks referenced herein are owned by Graduate Management Admission Council or its subsidiaries in the United States and other countries. Notwithstanding the foregoing, any third-party trademarks referenced remain the property of their respective holders, and their use does not imply any affiliation, sponsorship, or endorsement unless otherwise stated.

• High School Study Abroad Programs
• High School Summer Abroad
• High School Summer Abroad Blog

How to Write About Your High School Study Abroad Experience on College Applications

September 12, 2024

Authored By:

High school study abroad is a truly transformative experience. Students return home with broadened world perspectives, demonstratable language progress, and, often, new or reinvigorated passions for their future academic or career path.  

As a high school summer abroad alumni, your study abroad experience offers unique content for your college application that can set you apart from other applicants. Here are some tips to enhance your college admissions essay and land your application in the "acceptance" pile! 

What Do Colleges Look for? 

First, let's talk about what college admissions officers look for when diving into stacks of applications. While the process isn't totally transparent and can differ from university to university, here are the general qualities of a good candidate: 

• Academic excellence 
• Personal growth 
• Unique experiences 

Maturity 

Adaptability .

• Cultural awareness 
• Defined goals 

Add to that one singular question of significant importance— What makes you a particularly good fit for their specific university?  

When crafting your college admissions essay, these are the points you want to hit. Think about it differently than a question/answer format; rather, weave these qualities into an exciting and personal narrative. That doesn't sound easy, but rest assured that your study abroad experience will likely encompass all these points and will surely be interesting.  

That's what makes it the perfect college admissions essay topic! 

Does Study Abroad Look Good in College Applications? 

Absolutely! Let's take another look at the points above and how the program outcomes of a study abroad experience meets them. 

Academic Excellence 

CIEE high school summer abroad has its own competitive admissions process that includes personal essays, teacher recommendations, and accepts only students in good academic standing. Each cohort comprises top-performing high schoolers from around the country. 

Personal Growth 

It is rare that a person will live abroad in their lifetime, and even rarer to have done it as a teenager! Living in another country leads to tremendous personal growth that can be defined in measurable results such as language learning and "soft" skills like independence, confidence, cultural awareness, or a global perspective. Living abroad is also associated with a clearer sense of self , which has all kinds of benefits, including career success and enhanced ability to deal with stress. 

Unique Experiences 

Again, the simple fact that you lived in another country is a unique experience. So is being proficient in a second language, having a host family abroad, going to classes in another country, volunteering and serving a foreign population, making friends with people from a totally different culture, navigating culture shock, and all the other amazing things you accomplished while studying abroad. 

Even though you might not think of yourself as a child, you lived abroad on your own while under 18! That requires a tremendous level of maturity. Tie that fact to the challenges you navigated, and you will demonstrate your maturity quickly. 

Living abroad requires navigating new environments, overcoming language barriers, and adjusting to different cultural norms. These experiences enhance your flexibility, problem-solving skills, and ability to thrive in diverse situations. 

Cultural Awareness 

Colleges love diversity; it makes for a rich campus life, promotes inclusive thinking, prepares students for a globalized world, and reflects our diverse American population. Diversity is connected directly to cultural awareness. When you studied abroad in high school, you built cultural awareness by immersing yourself in new cultural practices, perspectives, and social norms, helping you to become more empathetic, open-minded, and globally conscious. 

Defined Goals 

High school study abroad exposes students to new fields of interest, global issues, and potential career paths they may not have considered. This experience also enhances critical thinking and self-awareness, which allows you to better understand your passions and strengths. 

11 Questions to Ask Yourself to Find Your Unique Story 

Now it's time to get the creative juices flowing. A helpful writing tip is to brainstorm on some reflective questions.  

To craft a compelling essay about your study abroad experience, start with these: 

• What motivated you to study abroad during high school? 
• How did your experience abroad change your perspective on the world and your role in it? 
• What challenges did you face, and how did you overcome them? 
• How did the experience impact your academic interests and career goals? 
• What cultural differences did you encounter, and how did you adapt? 
• What stories do you tell over and over when people ask you about your time abroad? 
• What was the peak moment of your experience? 
• What was the most challenging moment? 
• Who did you meet that made the most significant impact? 
• What connections do you maintain? 
• How does your high school study abroad story connect to this particular university? 

By answering these questions, you can identify the unique aspects of your experience that will make your essay engaging and memorable. 

To help you get more ideas about how to write about your experience, tune in to our Out of Your Comfort Zone podcast and hear from other CIEE high school study abroad alumni! 

Connect Your Study Abroad Story to Your University 

To make your essay even more impactful, tie your study abroad experience to the specific university you are applying to. Research the university's programs, values, and opportunities, and explain how your experience aligns with them: 

• Does the university have an outstanding language program?  
• Do they have a partner university in the country where you studied abroad?  
• Do they have a research lab in the field you want to focus on due to passions you discovered or strengthened during your study abroad?  
• Do they have faculty or a large student population from the country where you studied abroad? 

Some Final College Application Essay Tips

Be Authentic

Write honestly about your experiences and emotions. Authenticity resonates more with admissions officers than a polished but impersonal essay. 

Show, Don't Tell

Use specific examples and anecdotes to illustrate your points rather than making general statements. 

Seek Feedback

Have teachers, mentors, or friends review your essay to provide constructive feedback. Have a friend from your high school study abroad experience read your story too! 

Stay Within the Word Limit

Adhere to the essay length requirements set by the college to demonstrate your ability to follow instructions. 

Studying abroad in high school demonstrates to colleges that you are proactive, open-minded, and capable of thriving in diverse environments. This experience will be the key to enhancing your college application and shaping your future in profound ways. 

Good luck! 

Thinking about studying abroad again after your senior year? Check out our study abroad options for high school graduates .

© 2024 CIEE. All Rights Reserved.

• Privacy Notice
• Terms & Conditions